PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention.

Storytelling 163

Storytelling Media Nonprofit Government 163

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. 5. Make a plan for communicating with the media.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

MaccaPR

APRIL 18, 2017

Cision , the King Kong of media relations directories, swells with 1.6 million media contacts (including 300,000 digital influencers) in its searchable database. It’s important to note that much of Cision’s data is provided by the media themselves, and is by its nature both broad and shallow. First, we start with.

How To 121

How To YouTube Pitching LinkedIn 121

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So During the panel, Kavitha shared how WAMU is adding new beats to adapt to their listeners’ current interests. Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video.

Media Relations 40

Media Relations Media Journalism Print 40

Bianchi Biz Blog

JANUARY 10, 2022

Those experiences helped shape my world view and taught me how to report in difficult situations with patience and empathy, which is a practice I try to take to every story. I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry.

Meeting 75

Meeting Report Automotive Media 75

Newsfile

JUNE 28, 2023

Media monitoring is the process of tracking and analyzing a variety of media channels to discover mentions, coverage and any other discussions related to a certain topic or company. Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms.

Media 52

Media Analytics Radio Google 52

PR Fuel

SEPTEMBER 16, 2020

There are five key components to public relations that should all work together to build and improve your company’s reputation. Media Relations. As the name implies, media relations refers to the way you manage the media to secure positive coverage of your company and share exciting updates with your customers.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. How do you think your background in journalism will help you in this new role?

Newspapers 120

Newspapers Journalism Pitching Report 120

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . What is Earned Media? Why Your Brand Needs Earned Media Monitoring.

Radio 104

Radio Media Newspapers Sports 104

PR Insiders

MAY 5, 2021

As much as possible we want to filter out those less likely to write about the client’s topic. You, on the other hand, may just be trying to get into your local newspaper or a trade publication. If so, read the publication to see if you can discover who the appropriate writer is for your topic. The majority (60.4

Pitching 78

Pitching Government Financial Survey 78

PR Insiders

AUGUST 26, 2021

At News & Experts, we’ve had great success providing the media with content that is written like a newspaper article. For a financial professional, we might write an article with the headline “5 Ways to Save More for Retirement.”

Survey 78

Survey Pitching Newspapers Software 78

Critical Mention

AUGUST 27, 2019

The most popular including online newspapers, magazines, blogs, trade publications and forums. . Speaking of promoting, it’s important for PR pros to learn how to transform media relationships into a symbiotic partnerships. Take a peek into how you can transform your business by testing out our free, custom demo.

Media 60

Media Sports Radio Newspapers 60

David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. A robust, free press remains part of the fabric of our nation, even as we continue to struggle with how to pay for it.

Journalism 85

Journalism Print Newspapers Advertising 85

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course.

Publicity 90

Publicity How To Course Facebook 90

Bianchi Biz Blog

NOVEMBER 16, 2020

Every part of the industry has had to recalibrate and figure out how to design, build, sell and advertise vehicles in this new environment. I recently did a piece that gave a behind-the-scenes look at how FCA’s user-experience team has had to fine-tune the new Uconnect 5 infotainment system during the pandemic while everyone works from home.

Automotive 93

Automotive Meeting Report Media 93

The Resolution Blog

OCTOBER 7, 2015

Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. She realised the power of media. How many PR agencies consider SEO when they’re coming up with PR strategies for clients? Media Relations Blog.

SEO 120

SEO Engineering Content Marketing Agency 120

Bianchi Biz Blog

APRIL 5, 2021

I learned how to cover political/business/labor corruption and I learned how to cover corporate bankruptcies. For many years, I worked with a writing coach named Jim Stasiowski. My work resulted in at least three death threats and I view that as a badge of honor. That experience served me well during my 26 years here in Detroit.

Automotive 66

Automotive Web Meeting Media 66

Communications Conversations

NOVEMBER 11, 2022

I also managed an underground student newspaper, so I had to know a ton of students. In college, I worked for the student newspaper. Over the last 13 years, I’ve learned all the usual lessons about networking–how to prepare for a coffee meet-up, what to wear, how to follow-up. Most people can write.

Meeting 68

Meeting Social Media LinkedIn Groups 68

Ethical Voices

APRIL 17, 2023

What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? Thank you so much for the opportunity.

Enterprise 69

Enterprise Ethics Engineering Technology 69

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

Stuart Bruce

JUNE 24, 2015

Public relations has always been a media neutral discipline. PR led the strategy and even did the media planning for the advertising, but called in experts to do the creative and actual media buying. Not only did I learn that a PR strategy could include advertising I also learnt how to put this idea into practice.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. To that end, this year’s roundup is uh-mazing.

Marketing 196

Marketing Content Marketing Data Social Media 196

Landis PR

MAY 28, 2024

The latest trend coming up in Denmark is “The four-day work week” where leading private companies have demonstrated how to reduce the traditional five-day work week and increase business results at the same time. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

PR Conversations

SEPTEMBER 22, 2015

She asserted that men appeared more attached to their traditional function as media relations representatives. Several noted that this media relations-possessive attitude preceded the digital advent, and remains in spite of another stereotype of IT being the preserve of men—some might even consider technology a “natural” male talent.

Interviews 40

Interviews Enterprise Corporate Internal 40

Waxing UnLyrical

OCTOBER 12, 2010

I posted on Facebook to enlist the input of my runner friends, and, after plenty of encouragement to give it a try and lots of advice about how to get started, I actually started. I wrote about how I got started running in my blog post entitled “On a Mission.” Lindsay talks more about the race. Will you help her reach her goal ?

Twitter 85

Twitter Training Facebook Measurement 85

Sword and the Script

DECEMBER 22, 2020

Media relations is ever more challenging. Three-quarters (75%) of PR and comms pros say media relations is getting harder – up 25% over three years. Source: Media Relations Keeps Getting Harder ). Does PR think the media is biased? Source: 21 Media Relations Insights from 4,000 Journalists ).

Survey 178

Survey Marketing B2B Study 178

Beyond PR

JUNE 19, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. This was in conjunction with a newspaper ad that explained the changes, along with updated social media profiles and a website redesign. Tell all your stakeholders. Key objectives.

Communications 69

Communications How To Telecommunications Employee 69

The Hoffman Agency

AUGUST 16, 2023

My fellow journalism peers at UO told me about their aspirations to work for the hotshot newspapers on the East Coast. My fellow journalism peers at UO told me about their aspirations to work for the hotshot newspapers on the East Coast. I started as a writing coach at the SOJC’s Writing Central. Something that mattered.

Journalism 36

Journalism Newspapers Writing Analysis 36

NewsWhip

APRIL 28, 2021

The intersection of media relations, social media, & content creation. So they used to be a kind of, this was the circulation, and then on average two to four people might read that newspaper, that magazine. Okay, it needs to be media relations still. Balancing global strategy & local market needs.

Consumer 78

Consumer Measurement Local Data 78

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. Radio, direct mail and personal letters are considered as part of advertising.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. Radio, direct mail and personal letters are considered as part of advertising.

Retail 40

Retail Radio Advertising Advertising 40

Beyond PR

MAY 17, 2018

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. How many hours do you want to spend on this?” Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Here's how: 33 Content Marketing Promotion Ideas. If you're new to content marketing, read " How To Get Started with Content Marketing " now. Media Relations - Is your e-book authored by an expert?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Flack's Revenge

JULY 25, 2014

I had the great pleasure of writing for PR Conversations again last week, after Judy Gombita graciously agreed to r un with my post (the third one I have written for them). However, at some point, the thread took a turn from self promotion to PR for PR, and how the field is portrayed in the media.

Education 120

Education Advertising Advertising Newspapers 120

Stuart Bruce

OCTOBER 30, 2014

How often does CNN broadcast news stories about CNN? How often does the Financial Times write stories about itself? How often does the BBC report about itself… OK, maybe that last one doesn’t work! She will be media neutral. Good public relations has never, ever been just about media relations.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148