Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41

Local How To Skype Trade Shows 41

Cision

JULY 11, 2017

For instance, if your company name is “Fire & Ice,” some outlets may write it as, “Fire and Ice.” Maybe you work closely with a local TV station and need to consider broadcast monitoring. Consider how and where you connect with your audience and identify any challenges or issues you need to keep on top of.

How To 265

How To Media Software Agriculture 265

PRSay

FEBRUARY 7, 2024

Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. Journalists have excellent communications skills, such as writing and the ability to speak clearly and concisely. How was your transition into public relations? Absolutely!

Communications 192

Communications Sports Journalism Fashion 192

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career? Influence is leadership.

Ethics 78

Ethics How To Training Employee 78

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period. Do they have women leadership? Pros/Cons of online loans versus local banks? That dreaded lull.

Pitching 100

Pitching Real Estate Banking How To 100

Cision

JANUARY 9, 2017

But this post isn’t about helping you write your book. Kawasaki has worked both with publishing houses and self-published, and his understanding of each helps to give perspective to the different aspects of writing and editing a long-form piece of content (book). Think Local. Lulu also has very well-elaborated support.

Print 120

Print How To Local Customer Service 120

PRSay

MAY 8, 2018

In honor of Mother’s Day, they shared their insights on personal and professional guidance, PRSA engagement, changes in the profession, and finding balance among it all: How did you get into the PR profession? In one class, we were asked to write a release based on a police report. How do you share what you’ve learned with others?

Leadership 159

Leadership Conference Local Internal 159

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” If so, how? Which students at your local college or university are already making the world a better place, and how are they doing it? How is your local government benefitting the community?

Storytelling 163

Storytelling Media Nonprofit Government 163

wiredPRworks

NOVEMBER 23, 2021

Want to reach local journalists and influencers? Thanksgiving is a great time to think big and write a personal note to authors, influencers, thought leaders, and yes, your mom and dad for the good things in your life. The post How to Be Grateful Year-Round for Business? Be Thank-full at Thanksgiving or Any day.

How To 52

How To LinkedIn Local Social Media 52

Landis PR

MAY 28, 2024

The latest trend coming up in Denmark is “The four-day work week” where leading private companies have demonstrated how to reduce the traditional five-day work week and increase business results at the same time. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

PRSay

MARCH 20, 2019

But when Sunday rolls around, Pai grabs her notebook, heads to a local coffee shop and writes poems — the likes of which have been published in the Pittsburgh Post-Gazette and earned her a 2017 nomination for Pittsburgh City Paper’s “Best Local Poet.” When did you first become interested in writing poetry?

Writing 121

Writing Creativity Local Pitching 121

PRSay

SEPTEMBER 7, 2023

I printed up 200 postcards at my local Kinko’s and passed them around on my travels when I kicked off a 35-city book tour. This is useful in stoking conversation and it is also useful in kickstarting almost any kind of writing exercise. What are some steps that people can take to start building community even when we might disagree?

Community 171

Community Exercises Print Writing 171

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. So often, these events come as a complete surprise.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Stephen Waddington

DECEMBER 15, 2021

Government (41%) and religious leaders (42%) are least trusted while local communities (62%), employers (63%) and scientists (73%) are the most trusted. It’s also an issue of writing style. Subjects should have an active part in how their story is told to overcome bias. Search engines are the most trusted form of media (56%).

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. To that end, this year’s roundup is uh-mazing.

Marketing 196

Marketing Content Marketing Data Social Media 196

Katie Paine's Measurement Blog

MARCH 9, 2023

Too often, PR people define success as a big pile of clips, or a lot of neutral coverage, when in fact senior leadership thinks success is more leads or more messages communicated. Others may be great at local coverage but have no experience on a national or international basis. Failing to get agreement on what “good” is.

Measurement 52

Measurement How To System Comparison 52

Melissa Agnes

MAY 14, 2015

How to deliver a great TEDx talk. It discusses how to use body gestures to master what Nick calls “the second conversation”. If you’re interested in learning more, I had Nick on my podcast earlier this year to discuss how to master your body language for crisis leadership. I’m not one to write out an entire script.

How To 185

How To Crisis Management Crisis Exercises 185

Sword and the Script

AUGUST 14, 2018

Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. No one wants to write a story few people read, and many people, fortunately, or unfortunately, get their news on social media. By contrast, junior can write a blog post and publish it with little or no review. and execute them?

Survey 103

Survey Report Media B2B 103

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. If so, how? Learn how to defend your brand in real time with Cision’s free white paper! How has PR changed over the years? Are you prepared for crises?

Local 120

Local Retail Newspapers Sports 120

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. I marveled at how beautifully the day was starting out. Producing a letter took time to write, print or copy and mail. 2011 Update.

Communications 105

Communications Community Crisis Film 105

Burrelles Fresh Ideas

NOVEMBER 7, 2023

How to get agency-ready During the pandemic, the PR Council launched an agency-ready certificate program. I learned how to jump right in, think fast on my feet, problem solve even if I wouldn’t consider myself a subject matter expert, and overall, how to work with a variety of people.

Agency 89

Agency Energy Crisis Management Industry 89

Critical Mention

MAY 10, 2019

Organizations now have access to endless analytics that helps determine how successful campaigns were and how to refine their strategies going forward. Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. Get senior leadership involved in their thoughts on your industry.

Marketing 75

Marketing eBook Case Study Measurement 75

Critical Mention

MAY 10, 2019

Organizations now have access to endless analytics that helps determine how successful campaigns were and how to refine their strategies going forward. Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. Get senior leadership involved in their thoughts on your industry.

Marketing 68

Marketing eBook Case Study Measurement 68

Victorious PR

JULY 11, 2022

Quickly, the business gets a bad reputation, whether because the government is on their case or their employees and customers write bad reviews. Here is the key: Good PR manages your business’ reputation based on what said business and internal leadership team already stands for.

Real Estate 52

Real Estate Reputation Company Employee 52

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. Indeed, his name has been removed from the company’s leadership webpage and Brandon Crawley is now listed as the interim CEO. The organization switched from Cision according to the write-up.

Software 126

Software Case Study Advertising Advertising 126

PRSay

OCTOBER 28, 2020

What transpired four years ago was the catalyst for her to research and write the book “How to Lose the Information War,” which travels to the front lines of this conflict in Central and Eastern Europe, and interviews the people who have been in this battle much longer than the United States.

Government 132

Government Conference Education Exercises 132

Critical Mention

MAY 10, 2019

Organizations now have access to endless analytics that helps determine how successful campaigns were and how to refine their strategies going forward. Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. Get senior leadership involved in their thoughts on your industry.

Marketing 60

Marketing eBook Case Study Measurement 60

Communications Conversations

JUNE 5, 2015

Just like having the emotional intelligence of ‘reading a room’ at work, knowing how to adjust your family’s day on-the-fly will make everyone happy. If you’re having issues managing your time (or what I refer to as work/life integration), I’d recommend reading or watching Stew Friedman’s “Total Leadership.”

How To 60

How To Meeting Local Google 60

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. I marveled at how beautifully the day was starting out. Producing a letter took time to write, print or copy and mail. 2011 Update.

Communications 81

Communications Community Crisis Film 81

Maxim Behar

JANUARY 3, 2021

The book now is on sale by Simon & Schuster in all Barnes & Noble book stores across the US, in practice, all Universities have in their libraries, many of them included it in their educational programs. What was the most challenging aspect of writing this book? I do not know.

Local 52

Local Writing Social Media Interviews 52

Doctor Spin

APRIL 17, 2023

Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. Write a white paper or research report on a topic related to your industry. Partner with a local influencer to promote your business on social media. PR Resource: How To Write a 1-Page Strategy Keep it clean.

Strategy 52

Strategy Customer Service Airlines Hotels 52

ZudePR

MAY 31, 2015

“Even if I tell people how to do stuff it doesn’t equate to my experience and expertise. For me, as a local government employee, there are clear political boundaries. “Creating content started paying off quickly, because I knew how to use that content when talking to prospects who were already in the sales funnel.

Communications 81

Communications How To Blogging Content Marketing 81

PRSay

MARCH 29, 2021

Determine the goals of the interview and the position to be achieved; write your headline; develop major themes (sound bites) for focusing the discussion. Remind them to steer conversations with reporters back to their own strengths and positive attributes, and to always keep working toward that perfect headline.

Media Training 182

Media Training Training Interviews Media 182

Karen Freberg

MARCH 15, 2020

However, I noticed something over the past week that was interesting, and it has motivated me to write this post. The social media professors group I manage has been filled with professors from all over the world sharing, engaging, and discussing key issues related to how to handle the crisis. No, I am not.

Crisis 77

Crisis Education Resources Community 77

ReimaginePR

APRIL 21, 2015

Now, your small ideas tell people how to do that; for example, “Envision how to start a camp fire.” Leadership. Put that iron fist of yours to paper and start writing your marketing rules. He also gets pelted with rocks and garbage by the local toughs. So, let’s say you want to be a better Boy Scout Leader….

Storytelling 120

Storytelling Local Leadership Internal 120

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. At the same time one of the best parts of mentoring, whether you realize it or not, is the reverse mentoring that takes place.

Skype 150

Skype Industry Storytelling Interviews 150