MaccaPR

APRIL 18, 2017

“It’s never been easier to do your homework on a journalist – the goal is not to focus on how many pitches you can send, but rather spending more time customizing your list so you can get more PR results with fewer pitches. Knowing who the media are improves your reputation, so that journalists view you as a resource – rather than a pest.”.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

MAY 31, 2016

In this interview, Beth discusses the challenges life science companies face, the importance of reputation management and how to share knowledge and gain the interest of your audience through integrated communication. What role does reputation management play for health and biotech brands? Rapid Fire Round.

Reputation 120

Reputation Newspapers Sports Travel 120

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Cision

JUNE 21, 2016

Morgan Givney, account manager at BizCom Associates, says brands need to put in the work to protect their reputation and maintain their online presence. In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change.

Social Media 227

Social Media Newspapers Reputation Community 227

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. Even more unnerving was that the anchor— and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. How can conflicts be avoided? Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Fuel

SEPTEMBER 16, 2020

There are five key components to public relations that should all work together to build and improve your company’s reputation. Examples of earned media include newspapers, TV news, magazines, and digital publications. Reputation and Brand Management. Media Relations. Earned Media. You don’t pay for news coverage.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. Even more unnerving was that the anchor—and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. How can conflicts be avoided? Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. The webinar is available for free to PRSA members. Now it’s time to make your strategy a reality.

Storytelling 163

Storytelling Media Nonprofit Government 163

5W PR

AUGUST 19, 2019

In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. With the advent of the internet age, there seem almost infinite avenues to promote a business.

Digital PR 76

Digital PR Print Construction Television 76

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

Media 52

Media Analytics Radio Google 52

NewsWhip

JULY 14, 2020

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. This interview has been edited for length and clarity. Paul: Darika, thanks for speaking with me today. Darika: Definitely.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. If you do this, you just might get a phone call that requests an interview. How to Write the Best Press Release? It is written in a journalistic style. Newsworthy.

Engineering 128

Engineering Writing Social Media Report 128

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. It will include reputation management, crisis management, brand enhancement and media relations. Rapid Fire Round.

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. How do you help brands create communication that inspires action? What drew you to the field of public relations?

Crisis 0

Crisis Reputation Study Social Media 0

Cision

FEBRUARY 11, 2016

In this interview, she reveals what it was like to work in the White House, the major communication trends that have affected the PR industry and how to adapt to those ever-evolving trends. How did you get your start in PR? And I hope I can help the firm enhance its reputation nationally and internationally.

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. The PR expert also commented on nowadays influencers, maintenance of good reputation and communication barriers for modern leaders. How to deal with fake news? 08.11.2020. Do we have excellent students?

Publicity 97

Publicity Newspapers Social Media Reputation 97

Prohibition

AUGUST 15, 2022

Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1 1 on Twitter, every newspaper covered it and MP's weighed in. Just like when Matt Hancock broke his own rules, Johnson’s response says everything you need to know about how not to handle a PR crisis.

Crisis 62

Crisis Viral Government Crisis Communications 62

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. If so, how? Learn how to defend your brand in real time with Cision’s free white paper! You’ve worked in China, Hong Kong, Singapore and more.

Local 120

Local Retail Newspapers Sports 120

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. How did you get your start in PR? I then became an editor of the school newspaper, and later, a reporter in college. How can they overcome them?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PR in High Definition

APRIL 25, 2018

As comms professionals, we are well versed in building up the reputation of CEOs or business leaders to increase awareness of a company. Beyond assessing their background, you also need to analyse the reputation of those that they’re associated and working with to avoid (and plan for) any unexpected surprises.

Privacy 63

Privacy Newspapers Data Reputation 63

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. An ability to listen. Show your USP.

Publicity 90

Publicity How To Course Facebook 90

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. He spoke about his passion for PR and how he is making a difference to the world with his engaging activities, contributions to the PR world, and innovative ideas. So, the crux is that we had 10 hours.

B2B 52

B2B Communications Media Newspapers 52

PR in High Definition

APRIL 28, 2016

Because Downing Street failed to take hold of the situation early on, Cameron’s crusade against tax avoidance was put to question, his reputation was forever tarnished and there were even calls for his resignation. I’ve pulled together my top five tips for spokespeople on how to become a great voice in the media. Know what you want.

Media 54

Media Media Training Training Interviews 54

PR in High Definition

APRIL 25, 2018

As comms professionals, we are well versed in building up the reputation of CEOs or business leaders to increase awareness of a company. Beyond assessing their background, you also need to analyse the reputation of those that they’re associated and working with to avoid (and plan for) any unexpected surprises.

Privacy 48

Privacy Newspapers Data Reputation 48

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. Develop a good reputation from the start. .” What is it?

Publicity 63

Publicity Small Business Advertising Advertising 63

MaccaPR

MAY 12, 2016

Guard Your Reputation. But your reputation and character? How do you establish that reputation? If you’re not reading 100-200 pages a week (whether it’s blogs and books, or newspapers and magazines) about new developments in our PR and marketing fields, you’re falling behind the smartest people around you.

Reputation 48

Reputation Newspapers Meeting Blogging 48

Maxim Behar

JULY 9, 2023

Maxim Behar was one of the founders of the newspaper “Standard” in the early years of free press in the country. And called on the Supreme Judicial Council to elect in his place a person of undisputed reputation. How big is the step between the judiciary and politics? Mainly because none of us know how to react.

Communications 52

Communications Policies System Government 52

Maxim Behar

JULY 9, 2023

Maxim Behar was one of the founders of the newspaper “Standard” in the early years of free press in the country. And called on the Supreme Judicial Council to elect in his place a person of undisputed reputation. How big is the step between the judiciary and politics? Mainly because none of us know how to react.

Communications 52

Communications Policies System Government 52

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. My job boils down to figuring out how to get my clients in front of the right eyeballs in meaningful and memorable ways. But when someone else brags about you, that’s how you build credibility.

Media 112

Media Journalism Report Video 112

Stuart Bruce

OCTOBER 30, 2014

In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. That’s how long it takes to type a 140 character tweet. If you are sceptical it’s not just me saying this. Too many of us think of that as a negative.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PR Conversations

SEPTEMBER 22, 2015

This time, for a more thorough understanding of how the situation might have changed or evolved, I decided to conduct a series of opinion interviews with several Italian female PR practitioners (recognized by name at the end). All of the women interviewed are PR practitioners, some at the executive level.

Interviews 40

Interviews Enterprise Corporate Internal 40

PR Conversations

SEPTEMBER 10, 2015

By saying ‘No’ too often they actually lead their Brands to die from atrophy rather than from any potential external reputation risk. From this story, and many others, I acquired my learning that PR is about something bigger, something delivered in your actions, your living and doing as much as your next newspaper clipping.

Film 40

Film Creativity Newspapers Internal 40

NewsWhip

JUNE 23, 2021

The hard part is building a culture that embraces technology that gets people at all different levels and all different corners of the company, excited about how to embrace insights to enhance their work. And I feel that, I see that coming off this interview, which I’m really enjoying. That’s really the hard part.

Data 78

Data Media Analytics Energy 78

Flatiron Communications

APRIL 23, 2015

I was asked by my colleague to think about how to break this news, as well as to preside over the presser at the solar plant. They did, and soon thereafter, the newspaper of record trumpeted on its front page above the fold (this was pre-digital) the revelation that set BP off on its transformational, case-studied journey.

Tourism 28

Tourism Corporate Case Study Television 28

Waxing UnLyrical

OCTOBER 14, 2010

STEP, TIP] {to, that will, on} [TASK, GOAL] In other words, articles such as 20 Tips on How to Gain Traffic on TheWWWObserver or 101 Steps to Becoming a Better Blogger on Lifehack. Instead, I show them how to manipulate blocks, how to make it zero by taking away and adding.&# Image: jim crossley via Flickr, CC 2.0

Blogging 71

Blogging Twitter Creativity Facebook 71