5W PR

DECEMBER 11, 2018

Social media has become a very good way in which brands can connect with consumers. In the fashion tech industry, it’s more crucial than ever to have a strong social media game with competition at an all-time high. So what does this all mean for the fashion tech industry?

Fashion 74

Fashion Social Media Brand Branding 74

Shift Communications

MAY 10, 2022

Brands today are built on social, but social media marketing has never been more cut-throat. In our new blog series, we talk what’s working (and not) across key social channels. In our new blog series, we talk what’s working (and not) across key social channels. TikTok marketing strategy.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Prohibition

AUGUST 2, 2023

Amid the Twitter rebrand and AI’s infiltration of all areas of marketing, there’s a lot going on in the world of social media. This is great news for social media managers everywhere! Check out the latest updates below! Get in contact today to find out how we could help you.

Instagram 62

Instagram Twitter Social Media B2C 62

Prohibition

MAY 18, 2023

Brands of all sizes integrate influencer activity into their PR strategy as it can bring a variety of benefits. Here’s six reasons why brands should consider integrating influencer activity into their PR strategy. Here’s six reasons why brands should consider integrating influencer activity into their PR strategy.

Strategy 62

Strategy Marketing SEO B2C 62

Onclusive

SEPTEMBER 7, 2021

In this week’s blog about earned media strategy and measurement, we’re talking about developing and implementing a content distribution plan that uses every opportunity to showcase your stories in front of your key audiences. Social media Social media provides a great opportunity to amplify your earned media content.

Measurement 356

Measurement SEO Web Social Media 356

Prohibition

APRIL 12, 2022

Social media is a powerful tool for people to digest and interact with information regularly. Social media has the potential to grow a brand’s identity and consumer base extensively. In 2019, the fashion brand Missguided released a full set bikini for £1 in celebration of the company reaching a 10-year milestone.

Advertising 62

Advertising Advertising Social Media Brand 62

PRSay

FEBRUARY 7, 2024

The media marketplace is also changing. Traditional media continues to shrink while job opportunities in public relations, integrated communications, and social media expand and grow. I was recruited into public relations by one of my PR contacts when I was fashion editor of the trade magazine Sporting Goods Business.

Communications 190

Communications Sports Journalism Fashion 190

Cision

AUGUST 30, 2017

To attract the attention of influencers, there are some key strategies you should pay close attention to. Let’s say you blog about cute handbags and you want to attract the attention of a celebrity known for her fashion sense. Then, go ahead and tag the celebrity on social media. Visit the Same Sites They Do. Add Images.

Strategy 243

Strategy Writing Social Media Guidelines 243

Konnect Agency

MAY 11, 2023

Unlocking the secrets of Gen Z’s social media prowess is akin to discovering a treasure trove in the digital realm. With smartphones, social media platforms, and unfettered access to information as their daily companions, Gen Z has become synonymous with connectivity and unwavering social awareness.

Social Media 52

Social Media Agency Media Mobile 52

PR 20/20

APRIL 29, 2023

Does your association have a documented content strategy? And while a documented content strategy is an amazing first step in achieving your traffic, reach, and lead generation goals, it’s certainly not your endpoint. That’s because a content strategy is a living document that should often be tested, iterated, and updated.

Tools 70

Tools Measurement Strategy Analytics 70

Sword and the Script

MARCH 30, 2021

Journalists say Twitter is the most valuable social media platform and they spend a lot of time there; if you want to improve media relations you should invest more time there too. Business efforts on social media tends come in two flavors. The first flavor rarely uses their social channels.

Social Media 108

Social Media Report Survey Media 108

Prohibition

JULY 14, 2023

Unsurprisginly, brands and social media personalities have flocked to the app in their masses in an attempt to maintain their status, on yet another social media app. Everyone’s favourite supermarket social media team has ‘entered the chat’. So who has stood out from the crowd?

Brand 116

Brand Branding Social Media B2C 116

Prohibition

NOVEMBER 30, 2020

Reels are a new innovative way to share content and should definitely be maximised by brands to show that you are on top of the latest social media trends. We’ve taken a look at what Reels can offer from a social media marketing perspective and why brands should be investing in getting this right.

Instagram 62

Instagram Social Media Fashion Media 62

Prohibition

OCTOBER 25, 2022

Since its launch, TikTok has taken the social medi a world by storm, evolving into a major player across the industry. Whether your focus is fitness, food, or fashion, TikTok offers the potential for brands to grow their reach, attract new customers and connect with a highly engaged audience. Tap into trends to inform PR proposals .

Strategy 71

Strategy Brand Branding B2C 71

5W PR

SEPTEMBER 26, 2018

The third annual Launchmetrics State of Influencer Marketing Report at the end of last year was clear: 88 per cent of industry professionals found influencer marketing strategies to effectively raise brand and product awareness. Take, for example, the case of an e-commerce website selling women’s fashion, makeup and footwear.

Social Media 79

Social Media Media Instagram Fashion 79

Prohibition

OCTOBER 4, 2022

Influencer marketing is a really powerful tool that should be considered for any social media strategy. Mid-size fashion icon, Hannah is always up to date with the latest trends! Lisa’s Instagram feed is filled with petite fashion inspiration and styling tips for everyone. A post shared by HANNAH ? ameliawbrown).

Fashion 113

Fashion Instagram Social Media Examples 113

Mark My Words

JULY 25, 2022

There seems to be a lot of strategy and thinking behind it.” Sunak’s social media strategy is masterminded by Cass Horowitz, son of best-selling novelist Anthony Horowitz. But ultimately this is not a campaign that will be won and lost on social media.

Social Media 60

Social Media Media Film Leadership 60

Deirdre Breakenridge

JUNE 8, 2016

Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities.

Social Media 150

Social Media Pitching How To Media 150

Prohibition

JUNE 27, 2023

In recent years, TikTok has emerged as a powerful social media platform, capturing the attention and engagement of millions of users worldwide. This social media channel has become particularly popular among Gen Z, who make up a significant portion of its user base. million users in 2021.

Brand 71

Brand Branding Marketing Fashion 71

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

The Proactive Report

JUNE 18, 2021

There are many social media management tools you can use to do this – I prefer [link]. You can create your own groups on social media and build a community of engaged followers. And they paid $500 a month for strategy and measurement. There are now many more influencers thanks to the Internet and social media.

Small Business 213

Small Business Fashion Groups Local 213

Sword and the Script

NOVEMBER 8, 2016

Social media is making marketing lazy. Indeed, citing LinkedIn data, Adweek noted marketing agencies are bleeding strategy talent. That was the point when, in 2012 I predicted somewhat provocatively, that social media strategists will be gone in 2 years. It’s created a “ cut and paste ” content marketing culture.

Strategy 116

Strategy Crisis Marketing B2B 116

Prohibition

FEBRUARY 14, 2023

It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.

Strategy 62

Strategy Brand Branding Technology 62

Critical Mention

OCTOBER 25, 2021

For those who don’t watch, Succession follows the dysfunctional Roy family, whose patriarch, Logan Roy, owns and operates the largest media and entertainment company in the world. But, this is a blog about PR, communications and media relations, so enough about the plot summary.

Media 162

Media Fashion Television Radio 162

Cision

JULY 13, 2016

Now, thanks to technology (and restraining orders), we have much easier ways to connect, including social media. Today’s journalist is social media savvy. In fact, two-thirds of journalists use social media daily. And still others find their media resources and experts there. Laying the Foundation.

Pitching 120

Pitching Strategy Social Media Fashion 120

Prohibition

AUGUST 15, 2022

When we talk about influencers, we usually think about the social media influencers we see daily on our feeds – the foodies, the fashionistas and the fitness fanatics- those who are ‘mostly’ human, except the dog influencers who happen to be our favs! Since then, she has continued to collaborate with the Italian fashion house.

Brand 116

Brand Branding Fashion Marketing 116

5W PR

FEBRUARY 20, 2019

In today’s society, maintaining a social media presence is paramount to the success of your business, and remaining indifferent to the use of social media in setting marketing objectives is sure to curb growth. Here are six social media weapons to add to your arsenal: Know your network. Use Photos.

Social Media 60

Social Media Brand Branding Media 60

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. Travel media reported on hotels decorated in the style of Barbie.

Film 118

Film Marketing Sports Hotels 118

Burrelles Fresh Ideas

FEBRUARY 27, 2024

The Chiefs beat the 49ers in thrilling overtime fashion, with quarterback Patrick Mahomes passing to Mecole Hardman for the winning touchdown. The Social Media Angle Utilizing social media buzz provides consumer brands with valuable insights into the effectiveness of their PR and marketing strategies.

Sports 85

Sports Television Advertising Advertising 85

Presspage

APRIL 11, 2019

Every business or organization has a unique story to tell, and oftentimes a strong public relations, or PR, strategy is undervalued as one of the tools to share it. But let’s start with the basics of what a PR strategy is, why you need it, and how you can create one. What is a PR Strategy? So, how do you create a strategy?

Strategy 76

Strategy eBook Consumer Fashion 76

Prohibition

FEBRUARY 7, 2023

There are influencers for all sectors and industries across social media , from sleep influencers to parenting influencers and everything in between. Ideal to consider for your social strategy if you’re target audience is families. She’s a fashion icon, with a side gig selling vintage clothing.

Fashion 62

Fashion Instagram Banking Social Media 62

Cision

JANUARY 11, 2018

Despite the availability of streaming music services like Apple Music and Spotify good old fashion terrestrial radio is still hugely important. If you have an event or celebrity to promote in a major media market radio may be the way to go. How Successful Journalists Use Social Media.

Communications 225

Communications Marketing Radio Airlines 225

Burrelles Fresh Ideas

DECEMBER 12, 2023

In a world dominated by social media and viral trends, Santa Claus realized he needed a PR facelift, and he needed it fast! Oh, and lose the old-fashioned boots; sneakers are in!” chirped Tinsel McSparkle, the young social media guru. “We’re Santa, it’s all about engagement!”

Social Media 79

Social Media Trends Crisis Crisis Management 79

ImPRessions - Crenshaw Communications

JANUARY 26, 2021

A year ago, our B2B Tech PR clients were finalizing their 2020 conference speaking strategies, looking forward to sponsoring or winning speaking gigs at tech stalwarts like Cannes Lion, DreamForce, and Hubspot INBOUND. Some like Social Media Week did so with astonishing speed, revamping its model in 3-4 weeks. That was then.

Conference 299

Conference B2B Meeting Fashion 299

5W PR

MAY 4, 2023

It uses past elements like music, fashion, and pop culture to trigger emotions and memories. This strategy is effective across various marketing channels like social media, print ads, and TV commercials. This strategy makes consumers feel understood and connected to the brand’s values and beliefs.

Film 88

Film Marketing Consumer Fashion 88

Prohibition

AUGUST 22, 2023

In today’s competitive business landscape, it is crucial for retailers to employ effective marketing strategies to drive in-store sales. Key strategies for successful digital marketing in retail To achieve success in digital marketing for retail, it is important to adopt a comprehensive and integrated approach.

Retail 62

Retail Marketing Measurement Product Launch 62

NewsWhip

JULY 18, 2023

With a vibrant splash of pink, companies have creatively incorporated the essence of Barbie into their products and marketing strategies, embodying nostalgic and aspirational sentiment that resonates deeply with consumers. Their promotional efforts across multiple social platforms have generated large engagement numbers.

Brand 78

Brand Branding Instagram Social Media 78