PR for Anyone

JUNE 9, 2021

You can also see what they are posting on social media and get a feel for what they like and are interested in. By doing a little bit of research and paying attention to who may like your product, you can easily get your product seen in the media.

How To 130

How To Television Pitching Fashion 130

PR for Anyone

MARCH 31, 2020

People rely on his sales and marketing strategies and tactics to grow their businesses. You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter. Every reporter uses Twitter as a tool to find sources.

Real Estate 214

Real Estate Video Report Twitter 214

Communications Conversations

AUGUST 17, 2017

A few weeks ago, I shared a post featuring 10 local Minneapolis influencers I’d be connecting with if I were a Minnesota-based brand. Here are 17 more local influencers to consider as part of your influencer strategy from local PR/social media pros around town. food or fashion). . Laura Rae .

Instagram 114

Instagram Fashion Local Sports 114

Communications Conversations

FEBRUARY 18, 2015

But, for most media outlets, that has meant to things: * Merely sharing stories on those two networks–sometimes with paid advertising to support the stories (see: Any of your local media). And, I’m not just talking about media like Buzzfeed.

Social Media 60

Social Media Instagram Media Sports 60

Waxing UnLyrical

JULY 18, 2019

Forbes has found that today’s marketing strategies place a strong emphasis on influencers. As a first step, we reached out to Jenn Im, Korean-American fashion and beauty vlogger, and fashion designer, best known for her YouTube channel, previously titled ClothesEncounters. Blurred Lines between Influencers and Brands.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

NewsWhip

JUNE 2, 2020

How Bauer Media uses NewsWhip to unify content strategy across all of their brands. CHALLENGE: How can media conglomerates unify content strategy across all of their brands to better engage audiences? When we talked more about what the local and national audiences were talking about, we got a really strong response.”

Case Study 78

Case Study Study Radio Analytics 78

Solo PR Pro

APRIL 5, 2022

I’ve long understood that there’s no technology, customer base or business paradigm I can’t gain at least a working knowledge of with a little old-fashioned research up front. Leave your response in the comments section below or tag us on social media using #solopr. Bottom line? to your advantage to break into a new niche.

How To 104

How To Fashion Banking Industry 104

Konnect Agency

OCTOBER 30, 2019

And, in our always-on, always-connected world of smartphones and social media, available content, information and alerts will likely increase and it will become even harder to maintain focus and stand out in a crowded landscape. A solid strategy starts with identifying your specific, relevant and timely goals.

Marketing 64

Marketing Consumer Local Social Media 64

Critical Mention

AUGUST 5, 2018

Founder of West Levy PR , New York-based Heather West knows the fashion and and non-profit spheres as they relate to PR inside and out. Named one of the top 25 PR influencers in 2017 by Izea , Sarah Evans runs her PR firm, Sevans Strategy. Heather West. westlevyPR. Sarah Evans. prsarahevans. Bill Stoller. publicityguru. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

Cision

NOVEMBER 20, 2015

Social Media Week 2015 concluded just as it started – with tons of great information and ideas. discussed her company, which owns three social savvy and popular brands online: Who What Wear, a fashion website; Byrdie, a beauty website; and My Domaine, a lifestyle website. Transparent and honest use of social media.

Media 120

Media Social Media Community Measurement 120

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

In the case of the Day-Lewis character, it seems to be a combination of face-to-face meetings at his opulent home/studio combined with intimate fashion shows. In the era of Wikileaks and social media, the entire episode feels very quaint. But one thing that hasn’t changed?

Film 136

Film Local Leadership Radio 136

Solo PR Pro

JANUARY 17, 2023

Brandon Lee, Sequence Strategies. I launched Sequence Strategies in January 2022. My vision for Sequence Strategies is a collaborative consultancy that always puts people first. Try to be active regularly on social media and engage with others so that you can build your list of contacts.

Agency 108

Agency Travel Groups Community 108

The Proactive Report

MAY 10, 2016

Of course photography-rich businesses have benefited – like the fashion world – but many other companies have found success in the space too. Hashtags are a way for folks to search within Social Media platforms like Twitter and Instagram. A Picture is Worth a Thousand Words. Even Facebook now has a # feature.

Small Business 100

Small Business Instagram Banking Fashion 100

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

Communications Conversations

APRIL 30, 2019

Of course, just like many facets of social media marketing, vendors have descended on marketers, pitching their tools as the silver bullet for finding the right influencers for your brand. It’s just good, old-fashioned hard-core research. What’s the secret? There is no secret. It’s not easy.

Tools 111

Tools Twitter Local Pitching 111

Cision

DECEMBER 22, 2016

The rapid proliferation of social media platforms and the continuous adaptation of traditional media thanks to digital innovations has dramatically shifted the way consumers obtain information about travel companies and destinations. An easy comparison is social media. How can they overcome them?

Tourism 120

Tourism Travel Conference Crisis 120

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. That day, I became a lead and one that converted the old fashioned way: retail foot traffic. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. Did you know?

Marketing 60

Marketing B2B Local Customer Service 60

Shift Communications

OCTOBER 12, 2016

For example, if you work for an apparel company looking to drive holiday sales, you’ll use angles around the best gifts for the fashion-lovers on your shopping list, and include why your clothing/shoes/accessories are new and better this season. Set a Data-Driven Strategy. What are the ways your audience consumes media?

Publicity 60

Publicity Apparel B2C Fashion 60

Beyond PR

MARCH 27, 2018

A smart ambassador strategy drives new sales, boosts customer loyalty and increases word-of-mouth sharing. They waste the time of marketers, ambassadors and consumers, often throwing away dollars and time that would be better spent on more finely tuned strategies. Why Differentiation Matters. I really liked it. great instructor.

Fashion 73

Fashion Instagram Enterprise Brand 73

OnePitch

JUNE 16, 2022

For her clients, she routinely develops holistic, personalized communications strategies, secures top-tier media placements, and crafts custom content that furthers their brand objectives. As part of my job at the time, I managed our company’s showroom in addition to leading the PR strategy for this client.

Pitching 64

Pitching Consumer How To Meeting 64

Prohibition

JULY 14, 2017

The medium in which we both push out and consume content has become ever more varied, and of course we can’t mention medium, without touching on platforms – think blogs, social media, vlogs, digital press… the list is endless. We’re used to consuming media on mass. Or are they more proactive across social platforms?

Content Marketing 48

Content Marketing Marketing B2C SEO 48

Stern + Associates

NOVEMBER 22, 2022

Mastodon is a self-described free “open-sourced decentralized social media platform,” but what does that even mean? The server acts like a forum (think: Facebook Group) and is where you will find your base or local community. There is also the Local timeline which shows you posts from all users in your server.

Strategy 91

Strategy Twitter Policies Social Media 91

Stuart Bruce

AUGUST 17, 2015

The UK’s Government Communication Service is at the forefront of this innovation, but you also see some amazing work and brilliant PR professionals in the NHS, local government and other areas of the public sector. Social media. Social analytics. Writing a communications strategy. Measurement and evaluation.

Government 60

Government Communications Advertising Advertising 60

Karen Freberg

OCTOBER 10, 2020

Now, as we enter a new decade with a new show that will paint a picture of what social media professionals really do in their work. ” Like everyone I know in the social media industry, I went out to check it out for a pop cultural reference. We are the voices behind the brands on social.

Social Media 114

Social Media Media Fashion Agency 114

ZudePR

JANUARY 21, 2016

When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Friends said nice things: “You’re all over social media Dave.” There is no better blogger writing about website strategy. Whitespark Local Pulse.

Digg 104

Digg SEO System Reddit 104

MaccaPR

JULY 20, 2015

If you’re a social media marketer, the latest buzz isn’t circling around just Facebook, Twitter, Instagram, Pinterest or even LinkedIn. Fashion brand. Ensure your company’s brand identity is integrated across all marketing materials and social platforms in order to establish a solid follower base. McDonald’s U.S.

Brand 48

Brand Branding Marketing Mobile 48

PR Conversations

MARCH 6, 2015

Or are they led by their hearts for example into fashion or similar industries that notoriously pay poorly and require connections to get inside the door. Media relations remains the dominant skill requirement, being replaced by social media and digital communications – again predominantly by those early in their careers.

Publicity 40

Publicity Advertising Advertising Industry 40

PR Conversations

MARCH 6, 2015

Or are they led by their hearts for example into fashion or similar industries that notoriously pay poorly and require connections to get inside the door. Media relations remains the dominant skill requirement, being replaced by social media and digital communications – again predominantly by those early in their careers.

Publicity 40

Publicity Advertising Advertising Industry 40

Cision

MARCH 24, 2017

What are the main components of a successful PR strategy? Good clients are always forthcoming with information; good agencies take that information and fashion it into actionable ideas. How do analytics drive PR strategy? Today, I think that’s true across all media. Finally, having patience is a must.

Enterprise 227

Enterprise Agency Radio Fashion 227

Sword and the Script

DECEMBER 10, 2019

Marketers will begin to more fully embrace concerns about sustainability and will show more courage in implementing changes across their marketing strategies and their organizations.”. 16) Social media fragments into niche communities. The social media landscape will never be more unified than it is now.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. Linking tactics means that you’re scheduling your tasks in a sequential fashion designed to achieve the best results.

Communications 79

Communications Pinterest Reddit Radio 79

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. I think this is an interesting idea – sponsored content should be part of the communicator’s toolkit – especially if you use paid media to achieve earned media goals. Muck Rack adds key rolls.

Software 121

Software Case Study Advertising Advertising 121

PR Fuel

NOVEMBER 28, 2020

Read on about how this easy tool can transform your brand’s marketing strategy. What Is a Media List? Think of your media list as a living, breathing address book in the 21st century. The people on your media list are ultimately who you’ll want to send your press releases to. How to Build a Media List.

Media 52

Media Newspapers Pitching Blogging 52

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. You’ve heard carpenters are only as good as their tools.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. You’ve heard carpenters are only as good as their tools.

Digital PR 62

Digital PR Tools Google Pitching 62

The Hoffman Agency

DECEMBER 7, 2017

The local time is 10:45 p.m. …” announced the captain. Another difference I observed was that media pitching/outreach to tech journalists in the U.S. media landscape, leadership skills etc. These were also fun cultural and local activities for me. By Karuna Tsang, Associate Account Director. Welcome to San Francisco.

Pitching 28

Pitching Analysis Local Case Study 28

Cision

JANUARY 14, 2016

Facebook and Twitter come to mind when someone mentions social media marketing. What if your time and money can be spent better on a not-so-popular social media platform? What are the unorthodox social networks? Statista recently released the list of top social networks ranked by the number of users.

Marketing 120

Marketing Pinterest Mobile Social Media 120