Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick.

Interviews 28

Interviews SEO Banking Radio 28

Prohibition

MAY 9, 2023

Unlike fellow influencer Emma Chamberlain whose attendance is very popular and her Vogue interviews are well received. Always be specific when selecting your influencers, not all women aged 25-30 are the same, one influencer might be heavily into sports and the other fashion. Always look into the specifics of who you want.

Marketing 62

Marketing YouTube Comparison Fashion 62

Solo PR Pro

APRIL 5, 2022

I’ve long understood that there’s no technology, customer base or business paradigm I can’t gain at least a working knowledge of with a little old-fashioned research up front. Sometimes it might make sense to use your inexperience in an industry (and of course, willingness to learn through research, interviews, etc.)

How To 105

How To Fashion Banking Industry 105

Critical Mention

FEBRUARY 27, 2020

Being fashionably late in world of social media just doesn’t work. One crucial reminder is that due to the incredible power of social media it is essential to remind brands and spokespeople of the need to manage their online voice and reputation. What is the #1 thing you try to express to new clients when you bring them on board?

Journalism 78

Journalism Social Media Radio Fashion 78

Mark My Words

SEPTEMBER 22, 2022

Phillip Schofield and Holly Willoughby have said they did not jump the queue for the Queen’s lying-in-state (Photo: ITV) Willoughby has brought in lawyers to defend her reputation from the “false narrative” placed on events and was even considering quitting This Morning , according to a Daily Mail report.

Crisis 60

Crisis Comparison Reputation Film 60

Cision

JULY 12, 2016

In this interview, Joanna discusses the ways television and entertainment brands have adapted to new audience consumption habits, what to do when a crisis hits and how to get started in the communication industry. Also set up as many informational interviews and meetings as possible! So how can you ensure you reach them?

Television 120

Television Crisis Crisis Management Fashion 120

Prohibition

MAY 15, 2020

A fashion fiasco: Oh Polly’s competition for NHS workers. To show appreciation for NHS frontline workers during the coronavirus pandemic, fashion brand Oh Polly launched a competition on social media for workers to be in with a chance of winning a care package, a new outfit and an invitation to a virtual party. Makes no sense.’.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

Prohibition

MAY 15, 2020

A fashion fiasco: Oh Polly’s competition for NHS workers. To show appreciation for NHS frontline workers during the coronavirus pandemic, fashion brand Oh Polly launched a competition on social media for workers to be in with a chance of winning a care package, a new outfit and an invitation to a virtual party. Makes no sense.’.

Crisis 62

Crisis Government Social Media Reputation 62

Presspage

AUGUST 24, 2023

Discovering New Loyalty Porsche Nederland launched 'Discovered,' an online lifestyle magazine showcasing qualitative content such as documentaries, podcasts, and interviews to reach new audiences. Porsche had to find the right equilibrium to tell their stories effectively while safeguarding the brand's reputation.

Storytelling 78

Storytelling Data YouTube Strategy 78

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Tech PR can be used to create positive brand awareness, enhance online reputation, and boost business profits.

Strategy 62

Strategy Brand Branding Technology 62

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2017

But once those stories are out, it’s up to the experienced PR team to fashion other ways to bring attention to products and services. The post PR: Separating Fact from Fiction appeared first on Crenshaw Communications.

Advertising 147

Advertising Advertising Pitching B2B 147

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” We’re in a crisis and we need your help,” Anthony Huey, president of Reputation Management LLC in Sarasota, Fla.,

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. The PR expert also commented on nowadays influencers, maintenance of good reputation and communication barriers for modern leaders. 08.11.2020. Your latest book The Morning After is a guide for modern leaders.

Publicity 97

Publicity Newspapers Social Media Reputation 97

ImPRessions - Crenshaw Communications

MAY 15, 2018

Within four days, amid a public and media reaction and a deepening crisis, CEO Mark Zuckerberg launched an apology tour with social posts, a more contrite and complete news statement, and TV interviews. All five of these recent corporate “first responders” behaved in a fashion aligned with the brand involved.

Crisis 136

Crisis Privacy Airlines Facebook 136

David PR Group

MAY 27, 2015

I recently watched Inventing David Geffen , a documentary that details the life of the billionaire entertainment mogul who has many legendary accomplishments, including putting the Eagles and Jackson Browne on vinyl, Cats and Dreamgirls on Broadway, and Risky Business and Interview with the Vampire on movie screens. Online rep self-help.

Google 40

Google Reputation Privacy Fashion 40

Waxing UnLyrical

AUGUST 14, 2013

However, some industries are embracing cloud-based ECM solutions in a creative, proactive fashion. In no uncertain terms, their job description is based on ensuring the positive reputation of their client or employer. Consequently, many professionals I encounter are looking at cloud-based solutions as a do-or-die scenario.

Big Data 81

Big Data Government Local Data 81

Waxing UnLyrical

APRIL 11, 2012

Tarnishing your brand doesn’t have to happen in such a dramatic fashion. If you botch an interview, you run the very real risk of damaging your reputation, losing brand value and jeopardizing organizational objectives. • It opens up room for competitor(s) to take the lead. • You lose credibility. It plants a seed of doubt.

Media Training 70

Media Training Crisis Training Crisis Communications 70

Prohibition

APRIL 29, 2017

Arrange for interviews or public speaking events and construct press releases. Advise company on handling sensitive public issues to preserve reputation. Working to raise the media profile of clients alongside increasing their brand reputation and displaying them as experts in their field. *Organise and coordinate PR activities.

Agency 54

Agency Creativity Hotels Social Media 54

Communications Conversations

MAY 30, 2018

The Sprosty opportunity put me in a position to learn immensely from other startups and retailers, and Studio/E provided the space to explore the idea of following my true passions: art, professional fashion, and women in leadership. I miss the issues and reputation management work, especially on corporate responsibility issues.

Apparel 106

Apparel Public Affairs Training Corporate 106

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Outside of the office, Megan has a blog focused on her passion for fashion, and shares her personal content via Instagram. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

PR Conversations

JULY 17, 2014

Which real, historical or fictional person or brand would you like to give a reputation makeover? It’s not that she has a bad reputation, but it could do with a bit of a polish. Its name and popularity as a form of interview has roots in the responses given by the French writer, Marcel Proust.

Real Estate 71

Real Estate Local Government Internal 71

Waxing UnLyrical

SEPTEMBER 28, 2010

“The plan elements include press conferences and media phone interviews, call center recorded messages and call center reps, our Web site, and social media.&# On why Pepco is on Twitter if it’s not going to use the medium to respond in a timely fashion: “Pepco is on Twitter because that is where many of our customers are.

Social Media 61

Social Media Media Crisis Energy 61

PRSay

JUNE 11, 2021

During the height of the pandemic, we received an unprecedented number of incoming media requests for interviews with our experts from top media outlets including The New York Times , The Wall Street Journal , The Washington Post , The Baltimore Sun , BBC, CNN, C-SPAN, NPR, ABC News, NBC News, CBS Evening News, Fox News and others.

Publicity 158

Publicity Social Media Report Fashion 158

Norton's Notes

JUNE 12, 2015

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. My first interview was with Arik C. PR Couture is described as a beloved resource among fashion and PR students publicists and fashion brands.

Interviews 28

Interviews Fashion SEO Social Media 28

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution. No dialogue.

Print 64

Print Social Media Web Television 64

Waxing UnLyrical

DECEMBER 14, 2010

This, for successful applicants, turns into an interview (which is where I came in). In the year I applied, out of our group interview of 10, there were probably seven future fashion PRs, and three music PRs (I was the latter at the time). An ability to listen. That got a big “check&# from me. Show your USP.

Publicity 90

Publicity How To Course Facebook 90

PR Conversations

OCTOBER 29, 2015

The job was much more about strategy and direction, reputation management and helping clinicians and managers in the early 1990s realise that communications was a beneficial – nay essential part – of public services. Even those I’ve interviewed who opted for PR degrees, commonly did so by chance more than design.

Publicity 40

Publicity Local Training Education 40

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

For public relations and reputation experts, it’s easy to point out the brands and personalities who mishandled bad news or missed opportunities after public mistakes. They knew the press would want fresh faces for interviews, so they organized a deep bench of media-savvy spokespersons and messages for journalists and news crews.

Fashion 255

Fashion Reputation Social Media Brand 255

Deirdre Breakenridge

APRIL 29, 2019

That particular company grew a reputation for manufacturing controversy. To be clear, this may not unfold in such a calculated or nefarious fashion. In the long run, people will see through it and PR will have failed at its mandate as keeper of the organizational reputation. It’s also entirely unnecessary.

Survey 377

Survey Media Relations Media Ethics 377

PR Conversations

MAY 1, 2017

I’d like to challenge this emphasis on the relatively rare type of crisis that generates global headlines and is truly a threat to the survival of an organisation/state institution and its reputation. In most of these cases the root cause of the crisis lies in poor procedures or management failures.

Crisis 63

Crisis Crisis Management Leadership Training 63

Maxim Behar

APRIL 17, 2024

By Simona Dimitrova, 24 hours Daily, Sofia, Bulgaria "It was my second or third meeting with King Simeon II in Madrid, with whom we became close friends after first meeting him in 1992, and since then, I have interviewed him several times before. They joined us for a late drink in the hotel bar even.

Hotels 64

Hotels Meeting Transportation Local 64

Waxing UnLyrical

OCTOBER 14, 2010

Granted, it is possible that responsible operations and super-standard engineering contributed to the $230 billion difference; regardless, Apple’s reputation for creativity and design is well-known and highly attractive. I may be a little old fashioned, but I kinda got used to seeing photo credits like that from reading the newspaper.

Blogging 71

Blogging Twitter Creativity Facebook 71

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. They identify relevant publicity opportunities, organize interviews, land speaking engagements for CEOs. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

Waxing UnLyrical

MAY 31, 2018

Ideally, you should have releases from everyone visible, but if that’s not practical, at least get signed releases from people you interview or feature heavily in your stream. In one recent case, clothing retailer Lord & Taylor paid fashion in?uencers Don’t use someone’s likeness in commercial content without permission.

Creativity 71

Creativity Video Interviews Blogging 71

Solo PR Pro

AUGUST 19, 2014

Many of the most popular registrars frequently come under fire for unethical practices, but Namecheap has an excellent reputation for being affordable, reliable and trustworthy. Developing a screencast tutorial, multi-media FAQ, or producing a video interview? Audacity - Run a blog and thinking about adding video segments?

Tools 78

Tools eBook Print System 78

ImPRessions - Crenshaw Communications

DECEMBER 26, 2019

Yes, it’s that time of year when we evaluate the mistakes, stumbles and train wrecks of public reputation over the past 12 months. But for this post we’re focusing on truly terrible reputation reversals compounded by poor handling. Boeing’s reputation disaster. At best, the interview was startingly tone-deaf.

Real Estate 156

Real Estate Reputation System Sports 156