NewsWhip

JUNE 20, 2022

Facebook is one of the largest social media platforms in the world, raking in 2.91 In fact, 31% of Americans get their daily news from Facebook. Germany’s top Facebook Pages. Though Promiflash came out on top, sites like Bild, DerSpiegel, and RTL have more of a lasting impact on German Facebook users.

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ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. But first: What Exactly is Social Media Marketing? Think about it: more than 4.5

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Social Media Brand Branding Marketing 177

5W PR

FEBRUARY 16, 2021

An analysis of more than 22 million posts from over 56,000 business sites identified some revealing industry benchmarks on Facebook , Instagram and Twitter. Of all images posted on Instagram, 84.16% were photos, compared to 75.14% on Facebook and 52.86% on Twitter. The post Social Media Benchmarks – How Does the Brand Stack Up?

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Social Media Healthcare Brand Branding 88

Solo PR Pro

MAY 25, 2021

In April, Pew Internet released another great report detailing social media use in 2021. 5 surprises from Pew Internet's ‘Social Media Use in 2021' report. And, they can follow their favorite sports teams, brands and celebs there, too. Facebook still pretty dominant among younger set. My guess: News.

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Social Media Report Pinterest YouTube 103

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. But how influential are these sporting heroes? 10) Zlatan Ibrahimović (@ibra_official) – Twitter: 4.44m /Instagram: 24.7m.

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Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule. Find your Target Audience.

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Cision

APRIL 7, 2016

When Facebook first launched, users searched for classmates and dorm room friends. In fact, Facebook users are more likely to post and respond to news content than Twitter users. Facebook has understood its role in the media landscape and has leveraged it by adding tools and features for news outlets. Why the shift?

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Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

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Karen Freberg

SEPTEMBER 1, 2017

Some of the hardest and most dedicated professionals who are working in social media are the college sports teams in digital and social media. This year is no different, and I wanted to highlight a few teams who have really started off with a strong note on their social media game. Awesome job, Russ!

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Mindful Marketing

JUNE 19, 2021

Obeying social norms like ones for age-appropriate behavior can be helpful for everyone, so why are some older people acting like social media influencers? million) Jen Selter – Sport and Fitness (12.8 From 2016 to 2020, revenue from influencer marketing leapt from $1.7 billion to $9.7 billion in 2021.

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Critical Mention

OCTOBER 18, 2019

You may have heard the controversy among media professionals about whether or not social media affects search engine optimization. More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. Optimize Your Social Media Pages.

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SEO Social Media Strategy Media 80

HMA Public Relations

SEPTEMBER 14, 2018

One is a sports reporter […]. The post When social media is really social appeared first on HMA Public Relations. A few years ago, I googled myself and found a couple of other Scott Hansons who have backgrounds similar to mine.

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Critical Mention

SEPTEMBER 5, 2019

Social Media’s popularity is growing faster than ever before. Whether you’re a social media pro or new to the industry, it is pivotal for organizations to keep track of their social media mentions. To start, social media mentions provide great brand-building opportunities. Influencer Impact.

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Social Media Media Analysis Radio 75

Stephen Waddington

JANUARY 15, 2020

Thank you to everyone who sent me feedback on my essay on the future of PR via email or social media. There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. It is almost a sport on Facebook, Instagram and Twitter.

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Mark My Words

JULY 7, 2020

Campaign Social media companies should be held liable for the spread of harmful disinformation on their platforms, according to a panel of experts, including the former chair of the Department for Digital, Culture, Media & Sport select committee. “We’ve got to start looking at those people.”

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Critical Mention

SEPTEMBER 18, 2019

From engaging with partners to collaborating with influencers, social media marketing provides an abundance of social networking opportunities that could help increase your brand awareness. We urge organizations to leverage social interactions to maximize brand growth. How to Know if You are Mentioned on Social Media.

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Solo PR Pro

DECEMBER 11, 2018

You’ve created your client’s social media plan, establishing the critical metrics for each campaign. What if you could have insight into the social media performance of others within your client’s industry? Sports Teams. Posting Frequency & Engagement: Facebook. Media averages 10.4 Home Décor.

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Social Media Report Fashion Instagram 45

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

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Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

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Cision

SEPTEMBER 25, 2017

You see it in blog posts and on social media — journalists frustrated with generic, relevant pages and irrelevant material. These super users often access social platforms for more than eight hours per day. Observers — this is the biggest population of a social archetype at 39 percent of all journalists.

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Journalism Social Media Study Comparison 258

PR 20/20

DECEMBER 4, 2018

Every year we read tons of articles about the up and coming trends in social media and marketing. While that may be true, for a change, let’s take a look at some of the social media tactics that took gold medals over the past year. Here’s a tribute to four of the best social media tactics of 2018.

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Social Media Trends Pinterest Instagram 66

HMA Public Relations

MARCH 27, 2018

On April 4, Facebook will show the first of 25 midweek, daytime Major League Baseball games. Who remembers when Facebook was just a place to keep in touch with former classmates? The post Where is Social Media Headed? appeared first on HMA Public Relations.

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The Stalwart Blog

MARCH 3, 2016

I have to say, I’m not usually a fan of following celebrities on social media, as often times I feel the things they post seem overtly promotional or just flat out disingenuous. Because, the 68-year-old Terminator turned Governator, churns out pure social media gold. .

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Social Media Media Film Sports 60

Stephen Waddington

MARCH 30, 2020

This includes direct rebuttal on social media, working with Google, Facebook and Twitter to remove harmful content and ensuring public health campaigns are promoted through reliable sources. DCMS called on members of the public to flag up examples of disinformation and misinformation on social media about COVID-19.

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Government Social Media Sports Examples 144

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. Social media for business was then in its infancy, and we were able to reach both decision makers and consumers with a limited budget and get real traction.

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B2B Social Media Company Marketing 79

Communications Conversations

FEBRUARY 2, 2018

Probably the best social media tactic I’ve seen this week. How does a bank activate its brand during the biggest sporting week of the year? Best Buy — Facebook Live with the Minnesota Vikings’ Stefon Diggs. I wrote about this fabulous piece of content marketing yesterday. Well written. Kudos, Caribou.

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ImPRessions - Crenshaw Communications

APRIL 1, 2021

As the name implies, it launched as an invite-only social media app and was known as a hangout for venture capitalists, tech entrepreneurs and other Silicon Valley elite. This week Spotify said it has acquired live sports audio app Locker Room. Social audio is officially the next big thing. I hope Clubhouse succeeds.

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Leadership Conference Sports Meeting 321

NewsWhip

OCTOBER 11, 2022

We’ll start with Ireland, where media powerhouse RTE took the top spot with 1.5M Their stories on politics, sport, entertainment, and beyond make massive waves on social media and the web. The Daily Mail generated over 300M total interactions, with 295M of those coming from Facebook. total interactions in 2022.

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Newspapers Sports Facebook Government 78

Cision

JUNE 22, 2015

In this piece, I want to make the case that Instagram is the “Rihanna” of social networks, relative to Facebook as social networking’s U2. Where Facebook is a behemoth social network with consistent utility, Instagram is a smaller network engineered for high-engagement. 07 percent).

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Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

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Communications Conversations

FEBRUARY 18, 2015

Sure, we all know Facebook and Twitter have become absolutely critical to many media and publishers when it comes to sharing and distributing news stories. Reaching a good percentage of that Boomer and Gen X audience, but not reaching the Millennials and Gen Z audience as much (key to the future of news media business, obviously).

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Communications Conversations

JANUARY 23, 2020

I typically cite three big reasons for rejecting the notion that we need a “hash tag strategy”: 1 – It’s not how people use social media. Maybe from time to time (notably, during a conference or sporting event, like I do during #kubball). It’s just not the way people use social media channels.

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Strategy Sports Instagram Conference 132

Shift Communications

FEBRUARY 6, 2017

The largest social network in the world – and to some people, the entire Internet – released its Q4 2016 and year end earnings. How is Facebook faring as the current king of the hill? Facebook’s overall growth remained above 4% quarter-over-quarter in Q4, which is no small feat given its massive size and dominance.

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Facebook Mobile Retail B2C 60

Stephen Waddington

AUGUST 2, 2019

Lobbying firm CTF has allegedly run social media campaigns on behalf of its clients that appeared to originate from grassroot activities. Jim Waterson writing in The Guardian highlights dark Facebook Pages that CTF has run on behalf of the Airbus, Canary Wharf Group and the Saudi government.

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Public Affairs Publicity Sports Government 96

OnePitch

OCTOBER 20, 2022

While we had pitched other outlets, the story felt like a natural fit for Fast Company: While this story – a partnership between our client, a professional sports team, a university, and other partners – was an innovation story at heart, it showcased the power of collaboration to help make this sport safer. And he did beautifully.

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Media Sports Agriculture Pitching 96

Communications Conversations

MAY 13, 2016

I’ve been hearing and talking a lot lately with folks about the way people are creating and sharing differently on social networks. So, I started thinking about how I create and share on social these days. And it all takes priority over sharing the latest moment on Facebook. It all adds up. They went to bed earlier.

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Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Social media is here. Be where your customers are: in social media. Social media is the ultimate equaliser. Social media is gasoline. —

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