Prohibition

MARCH 27, 2020

At Prohibition, we pride ourselves on being at the forefront of trends that allow our clients to stand out as industry leaders. They provide the perfect opportunity for brands to promote their expertise, discuss key trending industry topics and showcase their personality, unlike any other form of content.

Leadership 62

Leadership Exercises Trends YouTube 62

PR for Anyone

SEPTEMBER 1, 2021

So things related to the New Year, healthy habits, healthy eating ,exercise, organization. So we put together a pitch related to that and she is being interviewed for NBC. Now, if you’re interested in landing in a national publication, you need to start looking at stories related to January. But they really are four months out.

Pitching 130

Pitching System Google Local 130

Sword and the Script

AUGUST 8, 2023

Anyone that helps marketing with interviews, content, press, or in this case, a case study, gets a $100 gift card. This raises the point that incentivizing customers is largely an exercise in relationship management. You can find it here: 2023 SaaS Case Studies Trends and Insights by Uplift Content.

Case Study 123

Case Study Study Company B2B 123

Contently - Strategy

JANUARY 26, 2023

FedEx Publishes Articles to Establish Leadership in Supply Chain Trends Whether owned or earned , articles are a powerful way to deliver thought leadership to an intended audience. FedEx uses both to establish itself as a thought leader in supply chain trends. The brand publishes on different platforms to reach different audiences.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Onclusive

JANUARY 31, 2018

Cunningham described the fundamentals of creating positioning: “The first thing we do in a positioning exercise is to split those two things up and do the rational positioning first. The way I think of the word ‘brand’ as the emotional expression of a company, just like positioning is the rational expression of a company.”.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

ImPRessions - Crenshaw Communications

MAY 24, 2018

Expedia’s vision statement is milquetoast in comparison) Momondo’s daring, creative endeavor was no small project; it involved a heavy lift of DNA tests, interviews, and filmmaking. The more you exercise those creative muscles, the stronger they become. One way is to offer the company’s more human face to the public.

Creativity 174

Creativity Small Business Storytelling Travel 174

Cision

APRIL 27, 2017

In my days as a journalist, the narratives from the interviews I did with business people, along with my research, informed the stories I crafted. So I went through an exercise recently that helped bring some clarity: I defined the things I believe make great stories. Trending Topics. It’s another thing to actually to do it.

Storytelling 146

Storytelling Data B2C B2B 146

5W PR

JANUARY 16, 2019

Read the full interview below! Always exercise your creative muscles whether through reading, cooking or drawing. Pay attention to burgeoning trends and really listen to what captures people’s attention. Her advice for young PR professionals? Look for news in unexpected places.” What inspired you to get into PR?

Nonprofit 68

Nonprofit Exercises Fashion Travel 68

ImPRessions - Crenshaw Communications

JANUARY 18, 2018

A great example of a smart use of a trending word includes t-shirt companies that jumped all over the curious Presidential mistyped tweet – “covfefe.” We found this exercise to be useful. Not sure exactly what MOS stands for or what a “blind interview” is? But first be sure you can deliver.

Pitching 136

Pitching Writing Journalism Guidelines 136

Sword and the Script

AUGUST 14, 2018

10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. PR should be taking a close look at the content that’s trending. 5) Factually accuracy over speed of reporting. A majority (78%) of U.S.-based

Survey 102

Survey Report Media B2B 102

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. But I find enjoyment in testing new technologies and exploring new trends. What drew you to the field of public relations? Rapid Fire Round.

Crisis 0

Crisis Reputation Study Social Media 0

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

One exercise is to probe any innovative or provocative point of view, ideas that advance an industry or flip some previously held notions, or offer predictions for the future. Stay educated and on top of trends and look for natural ways to shake up the industry conversation. The goal would be to gain some traction on each of the four.

Leadership 149

Leadership Trade Shows Healthcare Education 149

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

” The blog is a reliable source of macro PR information and industry trends. This brain exercise is touted as “a foolproof way to come up with new solutions and original ideas.” And it also features interviews with reporters to help readers gain a better understanding of how this kind of reporting impacts them.

Blogging 170

Blogging Writing Creativity Storytelling 170

Bianchi Biz Blog

JANUARY 10, 2022

Can you tell us what types of stories, trends or issues are on your radar now? Exercising, often reading newspapers and satire, playing guitar and curating my Spotify playlists. Kurt Nagl is a reporter, covering manufacturing for Crain’s Detroit Business. Supply chain, supply chain, supply chain. Contact me anytime: knagl@crain.com.

Meeting 74

Meeting Report Automotive Media 74

Sword and the Script

APRIL 16, 2019

The exercise of getting a release through reviews and approvals can take longer than does the process of writing one. I may also consider an Off Script Q&A interview , but probably no more than a couple per year. In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms. Arik Hanson].

Survey 71

Survey Technology Corporate Financial 71

MaccaPR

FEBRUARY 2, 2017

With magazines, you can relax readers into the story and exercise your muscles of narrative storytelling. Then I check my Twitter feed for news via my iPad and my Facebook feed for what’s trending. Our staff is thrilled: Reporters like to write for a shiny, glossy package that lets you create a cover story in a different way.

Print 48

Print Newspapers Interviews Journalism 48

Beyond PR

APRIL 28, 2017

In my days as a journalist, the narratives from the interviews I did with business people, along with my research, informed the stories I crafted. So I went through an exercise recently that helped bring some clarity: I defined the things I believe make great stories. Trending Topics. It’s another thing to actually to do it.

Storytelling 45

Storytelling Data B2C B2B 45

ReimaginePR

MAY 23, 2015

A Hydro One mid-level executive making more than $100,000 a year learned a lesson about public behaviour on private time when he defended on camera the vulgar phrase turned popular meme “F her right in the P” in an on camera interview with Citytv reporter Shauna Hunt. She wouldn’t.As Famous men are asked the real questions.

Report 120

Report System Leadership Crisis 120

ReimaginePR

MAY 23, 2015

A Hydro One mid-level executive making more than $100,000 a year learned a lesson about public behaviour on private time when he defended on camera the vulgar phrase turned popular meme “F her right in the P” in an on camera interview with Citytv reporter Shauna Hunt. Famous men are asked the real questions.

Report 120

Report System Leadership Crisis 120

prTini

DECEMBER 9, 2016

The toolkit even offers icebreakers, exercises, and step by step talking points, meaning you don’t need any outside expertise to start this conversation. To address this, they set a policy that the company would not proceed with interviewing for a position until they found at least one highly qualified female candidate.

Policies 28

Policies Leadership Interviews Conference 28

Sword and the Script

JANUARY 3, 2017

4) What is your assessment of this trend toward content marketing ? “In If you say you’re doing that and then use the exercise as an excuse for ‘marketing as usual,’ you only make everything less believable and effective. . Don’t miss these interviews: Modern PR Different not Harder; Off Script #12: Tressa Robbins of Burrelles.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

PRSay

JUNE 11, 2021

In our social posts, we’d then link to a webpage where users could see the data behind our messages — like “show your work” exercises in school. We are confident this trend will continue for years to come. How did you manage the barrage of media requests, which topped 40 per day? What are some best practices for other communicators?

Publicity 157

Publicity Social Media Report Fashion 157

Bianchi Biz Blog

AUGUST 7, 2023

Can you tell us what types of stories, trends or issues are on your radar now? Team USA notched the best written test score in their division and Team Japan – a six-time winner of the Grand Prix – needed a win in the practical exercise to squeak out first place overall. You name it and we’ve covered it or will cover it eventually.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Bianchi Biz Blog

MAY 22, 2023

Can you tell us what types of stories, trends or issues are on your radar now? I’m looking for trend stories about auto cybersecurity practices, stories about breaches at automakers made by white hat (good) and black hat (bad) hackers, privacy and data issues and any issues about software-defined vehicles.

Automotive 75

Automotive Meeting Report Real Estate 75

Sword and the Script

JUNE 26, 2018

Context matters here too because podcasting is nested within some larger trends in digital. Whereas second screen devices distract from television shows or even conversations, listening is one of the few consumption activities we can do while engaged in another: commuting, exercising or doing chores. monthly | 30-40 minutes).

Marketing 85

Marketing B2B Interviews Content Marketing 85

5W PR

JULY 15, 2020

How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). In this sense, the media kit replaces a phone call, interview, or face-to-face introduction that may have been had with the person writing about the business. The offer to potential clients and partners.

How To 176

How To Media Guidelines Pitching 176

Mindful Marketing

JANUARY 1, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Many people’s New Year’s resolutions are to eat less and exercise more. Fortunately, few people need to promise to kill less.

Privacy 72

Privacy Social Media Trends Video 72

Buzzstream

FEBRUARY 27, 2024

Repeat this exercise until you have at least 25 subject lines – I guarantee there’ll be a good one in there. For pieces like this, you might also consider delving a little deeper to uncover broader trends rather than just mentioning the top three ranked locations. In that case, I’d advocate for high levels of personalisation.

Pitching 83

Pitching Writing Film How To 83

Sword and the Script

JANUARY 14, 2017

Messaging ought to be an exhausting mental exercise – and one that needs refreshing from time-to-time. This tells me the trend towards long-form in content marketing is bleeding over into journalism, which means something for press releases: publish fewer and write longer; provide insight. 3) The Downfall of Clickbait, Finally.

B2B 60

B2B Pitching Survey Study 60

Deirdre Breakenridge

APRIL 5, 2019

With book titles focused on the best ways to engage including, Decency Starts at the Top , by CEO and Chairman, Larry Weber of Racepoint Global and articles focusing on “ Workplace Compassion: A Trend Driven by the Changing Workforce ” your authenticity, integrity and empathy become front and center at every touchpoint. The FEEL First Model.

Infographics 266

Infographics Communications Leadership Social Media 266

Sword and the Script

DECEMBER 13, 2016

2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For example, you can interview them on topics adjacent to the focus of the webinar, or cover in-depth an aspect the speaker will only touch on during the webinar.

B2B 60

B2B Infographics Interviews eBook 60

Prohibition

DECEMBER 17, 2021

A crisis communications plan is more important than ever to prevent your company from becoming a trending topic because of something that’s not true. This is the individual that is most likely to be interviewed by the media, and therefore becomes the “face” of your organisation and the representative of your brand.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2017

” When reports hit that he was a GOP target after a tough interview with Kellyanne Conway, Tapper fired back by taking over the #TapperDirtFile hashtag with silly mock-revelations, and it quickly devolved into a gag trending topic. But it’s tricky for a working journalist to be returning incoming fire.

Crisis Management 136

Crisis Management Exercises Radio Journalism 136

Journalistics

APRIL 5, 2016

The top trend in media right now is the evolution of the multimedia journalist. If multimedia journalism is the biggest trend in the media environment, it’s safe to assume that multimedia publicists are also an emerging trend. Is your spokesperson experienced in doing interviews for podcasts or via Periscope?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

The top trend in media right now is the evolution of the multimedia journalist. If multimedia journalism is the biggest trend in the media environment, it’s safe to assume that multimedia publicists are also an emerging trend. Is your spokesperson experienced in doing interviews for podcasts or via Periscope?

Media Relations 40

Media Relations Media Mobile Pitching 40

Frederik Vincx

DECEMBER 11, 2015

Source: PR Academy annual qualification trends survey. Raf recently also got interviewed about this in the Wag The Dog Podcast. This exercise will give you a good understanding of where you’re investing time that you shouldn’t. You need to make sure this exercise stays valuable. Raf Weverbergh , founder of PR agency FINN.

How To 60

How To Software System Employee 60

Ethical Voices

OCTOBER 17, 2022

And around that time, I was on a core team revisiting IBM’s values, and it was a profoundly interesting exercise. One of the trends that we’re seeing, is that organizations have incredibly powerful tools now for segmenting content to reach certain people in the marketing end. That’s just not realistic.

Ethics 78

Ethics Employee Communications System 78