Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. But I find enjoyment in testing new technologies and exploring new trends. What drew you to the field of public relations? Rapid Fire Round.

Crisis 0

Crisis Reputation Study Social Media 0

Sword and the Script

JANUARY 3, 2017

One part of an answer is bound to sound like a “get off my lawn” response, but I think there’s been a decline in the effort younger marketers put into learning the craft aspects of creative. That doesn’t mean there is no good creative, but too many people claim expertise based on some technology when they don’t really know what they’re doing.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Creative Media Kit Ideas. Evolution and History of Media Kits.

How To 176

How To Media Guidelines Pitching 176

PRSay

JUNE 11, 2021

On social media, what creative tactics did the team use to tap the faculty’s expertise? In our social posts, we’d then link to a webpage where users could see the data behind our messages — like “show your work” exercises in school. We are confident this trend will continue for years to come. 1 ranking in the latest U.S.

Publicity 157

Publicity Social Media Report Fashion 157

Sword and the Script

JUNE 26, 2018

Context matters here too because podcasting is nested within some larger trends in digital. Whereas second screen devices distract from television shows or even conversations, listening is one of the few consumption activities we can do while engaged in another: commuting, exercising or doing chores. monthly | 30-40 minutes).

Marketing 86

Marketing B2B Interviews Content Marketing 86

Buzzstream

FEBRUARY 27, 2024

To help make this more concrete, I’ll be using a campaign from my time as Head of Creative at Verve Search , where I worked with a wonderful team of people. It should also be noted that the learnings I’m sharing here are the results of their creativity, tenacity, and hard work – I’m certain they taught me more than I ever taught them.

Pitching 83

Pitching Writing Film How To 83

Sword and the Script

DECEMBER 13, 2016

2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For example, you can interview them on topics adjacent to the focus of the webinar, or cover in-depth an aspect the speaker will only touch on during the webinar.

B2B 60

B2B Infographics Interviews eBook 60

Prohibition

DECEMBER 17, 2021

Be flexible and creative. A crisis communications plan is more important than ever to prevent your company from becoming a trending topic because of something that’s not true. Your organisation’s consistent message must be conveyed accurately and succinctly through a spokesperson. This individual needs to: Be well trained.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Journalistics

APRIL 5, 2016

The top trend in media right now is the evolution of the multimedia journalist. If multimedia journalism is the biggest trend in the media environment, it’s safe to assume that multimedia publicists are also an emerging trend. Is your spokesperson experienced in doing interviews for podcasts or via Periscope?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

The top trend in media right now is the evolution of the multimedia journalist. If multimedia journalism is the biggest trend in the media environment, it’s safe to assume that multimedia publicists are also an emerging trend. Is your spokesperson experienced in doing interviews for podcasts or via Periscope?

Media Relations 40

Media Relations Media Mobile Pitching 40

Ethical Voices

OCTOBER 17, 2022

I have an undergrad in creative writing and then a master’s degree from the New School for Social Research in Liberal Studies, where I got a chance to acquaint myself with some of the ethical models that I think we may even encounter today. Check out the full interview, with bonus content, here. . I mean, we are who we are.

Ethics 78

Ethics Employee Communications System 78

Buzzstream

NOVEMBER 10, 2020

Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better. Get weekly exclusives (find a celebrity, conduct the interview etc.). It forces you to get creative and can open up possibilities you would never have considered had you rushed it.

Pitching 164

Pitching Writing Digital PR How To 164