Shift Communications

JANUARY 30, 2020

When there are often more questions than answers, seemingly straightforward communications exercises can result in unexpected consequences. The post Wuhan coronavirus: Trends and considerations for communicating during public health threats appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco.

Trends 127

Trends Publicity Communications Tourism 127

PRSay

AUGUST 6, 2021

Make time to exercise. Your chosen form of exercise should be one you enjoy and find relaxing. Our jobs require us to stay abreast of current events and trends, but consuming too much negative news can deplete our energy, sour our mood and distract our minds. Running is my release. Schedule it if need be. Get plenty of sleep.

Exercises 176

Exercises Energy Groups Consumer 176

OnePitch

FEBRUARY 14, 2023

Teddy covers internet trends spanning a wide range of subject matter from mental health to exercise and food. This week on the Coffee with a Journalist podcast we’re joined by Teddy Amenabar , a reporter on the Well+Being team at The Washington Post.

Exercises 52

Exercises Trends Report Media 52

PR for Anyone

APRIL 9, 2020

That could be related to seasonality, holidays, and trending stories. And a relevant story is something that's trending right now. But what's timely, trending, what matters right now is a good story and does it matter to that audience? The media wants to cover stories that are relevant to the current climate. That's relevant.

Media 130

Media Television Exercises Newspapers 130

Prohibition

JULY 7, 2022

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms – giving social media marketers more trends to keep an eye on. The increased character limit for tweets from 140 to 280 was monumental for Twitter, with users able to exercise more freedom.

Instagram 118

Instagram Video Twitter Facebook 118

Deirdre Breakenridge

SEPTEMBER 6, 2016

I remember thinking how wonderful it would be if there was a book that provided not only additional resources on how we can create assignments, exercises, or exercises, but really showed you what you need to know to teach social media. This class is unlike others in PR, Marketing, and even Advertising classes.

Social Media 150

Social Media Exercises Media Resources 150

5W PR

MAY 28, 2020

One of the biggest trends for both big and small businesses is the increase in delivery-based options for any products that consumers need. Whether that involves restaurant deliveries or grocery deliveries for meals, soap, and hand-sanitizer, or exercise equipment in an attempt to stay active while being stuck at home.

Consumer 88

Consumer Exercises Crisis Customer Service 88

5W PR

JUNE 4, 2020

Recently, though, new and unique topics have been trending on YouTube, underscoring how the platform is both art imitating life and life imitating art. . Content related to virus spread and even hand-washing became trending topics. But, as the lockdown stretched on, content creators shifted to more day-in-the-life videos. .

YouTube 88

YouTube Examples Exercises Video 88

Melissa Agnes

JUNE 29, 2014

Rob and I discuss our experience with crisis simulations, along with current trends that we’re seeing and biggest “aha moments” that we’ve experienced personally, as well as those that we’ve watched our clients experience due to the simulation exercise.

Crisis 215

Crisis Exercises Twitter LinkedIn 215

PR in High Definition

NOVEMBER 30, 2023

More exercise Walk into a gym in January and no doubt it will be heaving with people trying to shave off the pounds after Christmas. Instead of going in at the deep end when it comes to exercise, try making small changes. And we should be doing more if it. Remember, we’re not starting new, we’re trying to improve what we already do.

Exercises 71

Exercises Employee Energy Communications 71

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

The corporate responsibility trend peaked this year when 200 major companies signed on to the Business Roundtable statement supporting “stakeholder value.” There were critics on both sides — those convinced that shareholder interest should remain the only corporate priority, and those who dismiss the whole thing as an empty PR exercise.

Leadership 156

Leadership Corporate Energy Government 156

Contently - Strategy

APRIL 6, 2023

This can include exercises like conducting surveys, social listening, analyzing win/loss data, and interviewing customers. You can use social media monitoring tools like Hootsuite , Sprout Social , or Brandwatch to track social media conversations and identify trends and patterns.

Survey 99

Survey Data Interviews Reddit 99

Prohibition

MARCH 27, 2020

At Prohibition, we pride ourselves on being at the forefront of trends that allow our clients to stand out as industry leaders. They provide the perfect opportunity for brands to promote their expertise, discuss key trending industry topics and showcase their personality, unlike any other form of content.

Leadership 62

Leadership Exercises Trends YouTube 62

Cision

OCTOBER 4, 2017

A helpful exercise is to put yourself in the shoes of a journalist. According to the Content Marketing Institute’s 2016 Benchmarks, Budgets, and Trends — communication teams aim to: Publish more engaging content. Journalists are up against the clock to publish high quality, share-worthy content. Better understand efficacy.

How To 282

How To Storytelling B2C Measurement 282

Contently - Strategy

JANUARY 26, 2023

FedEx Publishes Articles to Establish Leadership in Supply Chain Trends Whether owned or earned , articles are a powerful way to deliver thought leadership to an intended audience. FedEx uses both to establish itself as a thought leader in supply chain trends. The brand publishes on different platforms to reach different audiences.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Melissa Agnes

AUGUST 7, 2014

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. The other half is spent on current cases and situations facing the industry and providing exercises to apply these principles. Post by Karen Freberg.

Crisis Communications 262

Crisis Communications Crisis Communications Exercises 262

The Proactive Report

MAY 8, 2017

Analyze the data gathered from this monitoring exercise. Download the PDF of the Social Media Strategy Template here. Meritus Media Inc., Map the brand’s social graph. Listen to relevant conversations. Set measurable goals that align with the overall business goals. Identify key influencers that can spread your messages.

Social Media 140

Social Media Strategy Pinterest Media 140

Konnect Agency

APRIL 13, 2022

In a world where tech, devices, and trends are ever-changing, it’s important that your logo and surrounding brand kit have everything you need to keep up as platforms evolve. The homogenization of brands following too closely to trends or industry tropes has led to increased noise and confusion within the marketplace. Differentiating.

Creativity 59

Creativity Agency Brand Branding 59

Stephen Waddington

MAY 19, 2020

The virus has accelerated trends that were already underway not just in our industry but across every sector. Here are four macro trends that I’ve identified. Google has published a tool to help understand search trends during the crisis. Organisations focused on profit as a primary goal have been caught out by COVID-19.

Crisis 151

Crisis Government Energy Community 151

Solo PR Pro

NOVEMBER 10, 2020

If it’s about earned media, then it might be about how pitching your position on a specific trend is unique and powerful and can draw additional attention. Can you explain the timing it might take for this (media interview, article submission, messaging exercise etc.) to turn into a result?

Communications 99

Communications Comparison Exercises Interviews 99

Konnect Agency

APRIL 13, 2022

In a world where tech, devices, and trends are ever-changing, it’s important that your logo and surrounding brand kit have everything you need to keep up as platforms evolve. The homogenization of brands following too closely to trends or industry tropes has led to increased noise and confusion within the marketplace. Differentiating.

Creativity 52

Creativity Agency Brand Branding 52

5W PR

JULY 27, 2020

It can help improve efficiency as well, but caution needs to be exercised, so no one feels humiliated or embarrassed. Applying one or more real games, either as quizzes or exercises, can help learners get more immersed. Leaderboards are newer to the scene and foster competition. It often makes studying more productive.

Exercises 97

Exercises Software Employee Training 97

PR for Anyone

DECEMBER 13, 2023

She proudly mentions the positive trend she’s seen among her friends turning 50, with only a couple out of a hundred opting for the “over the hill” theme with walkers and black balloons at their parties—a stark contrast to a decade ago.

Groups 130

Groups Consumer Exercises Fashion 130

Sword and the Script

AUGUST 8, 2023

This raises the point that incentivizing customers is largely an exercise in relationship management. You can find it here: 2023 SaaS Case Studies Trends and Insights by Uplift Content. Another good reward that doesn’t cost a thing: a personal note of thanks from your CEO. That is a responsibility that rests squarely on leadership.

Case Study 120

Case Study Study Company B2B 120

Mindful Marketing

MAY 8, 2022

Verbal restraint isn’t always ideal, but even common communication challenges like these can inform a newly trending social imperative—free speech. Although people have the right to offer such criticisms, they often hold their tongues. That’s why the First Amendment to the U.S. According to U.S.

Government 87

Government Ethics Exercises Construction 87

Bianchi Biz Blog

JANUARY 10, 2022

Can you tell us what types of stories, trends or issues are on your radar now? Exercising, often reading newspapers and satire, playing guitar and curating my Spotify playlists. Kurt Nagl is a reporter, covering manufacturing for Crain’s Detroit Business. Supply chain, supply chain, supply chain. Contact me anytime: knagl@crain.com.

Meeting 74

Meeting Report Automotive Media 74

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

From a journalist’s point of view, one company is just a company, but a cluster of new competitors is a trend. Here’s an exercise for a startup: take the brand name and corporate information out of your press release or media pitch. And don’t pretend you don’t have competitors. No differentiation.

Agency 205

Agency Pitching Internal International 205

Bianchi Biz Blog

FEBRUARY 18, 2021

Sure, it helps to do all the right things – eat right, rest enough, do exercises that will help prevent injuries, and vary your workouts, but overall, you need to put in the work. Issues and Trends are the ‘Secret Sauce’. It’s that simple. And that hard. You have to put in the work. You have to do the miles. There are no hacks.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

ImPRessions - Crenshaw Communications

MAY 24, 2018

Capitalizing on the trend of B2B PR/marketing borrowing B2C tactics, a UK data security company opened up a pop-up retail store in 2017 in London where customers were required to pay for products with personal data from their mobile phones. The more you exercise those creative muscles, the stronger they become.

Creativity 174

Creativity Small Business Storytelling Travel 174

Cision

AUGUST 30, 2016

Heck, bust this thing out and use it as a team-building exercise. You can find Carol expounding on the latest issues management trends and mar-com agency life at 52 & Madison and on Twitter @CarolKlimas. One day this will not be a drill. Share it! . They love knowing their business is prepped and ready for anything.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Cision

APRIL 27, 2017

So I went through an exercise recently that helped bring some clarity: I defined the things I believe make great stories. Trending Topics. Coming from a bachelor of arts background, it’s one thing to say, “yeah, I should be more data-driven.” It’s another thing to actually to do it. Data mappings: Competitive Data.

Storytelling 146

Storytelling Data B2C B2B 146

5W PR

JANUARY 16, 2019

Always exercise your creative muscles whether through reading, cooking or drawing. Pay attention to burgeoning trends and really listen to what captures people’s attention. There, I was able to dive into different elements of PR and learn the trade. Looking back over your time in the PR industry, what are some lessons you have learned?

Nonprofit 68

Nonprofit Exercises Fashion Travel 68

Burrelles Fresh Ideas

OCTOBER 3, 2023

Parents must exercise their responsibility to protect their child’s interests — both financially and emotionally. Striking the right balance between profit and ethics will determine the long-term sustainability of this influential trend. Education often takes a backseat when a child becomes an influencer.

Brand 83

Brand Branding Marketing Ethics 83

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend.

How To 180

How To Employee Survey Exercises 180

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Do keep up on trends. To help keep current, check out sites like Trend Hunter — full of fun, new news on all topics. It may seem like a full-time job to stay on top of trends but the time investment is definitely worth it. There’s a very smart exercise to be done when floating an idea internally.

Airlines 120

Airlines Exercises Fashion Print 120

Onclusive

JANUARY 31, 2018

Cunningham described the fundamentals of creating positioning: “The first thing we do in a positioning exercise is to split those two things up and do the rational positioning first. The way I think of the word ‘brand’ as the emotional expression of a company, just like positioning is the rational expression of a company.”.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Cision

AUGUST 9, 2016

But I find enjoyment in testing new technologies and exploring new trends. This natural curiosity is a big benefit in the PR world, where staying on top of change and trends is key. It’s a fun exercise to then think of ways to connect your brands to emerging trends. Sometimes it’s a fit; many times not.

Crisis 0

Crisis Reputation Study Trends 0