5W PR

NOVEMBER 2, 2023

The Top Trends in Gaming from G2E 2023 The Global Gaming Expo (G2E) 2023 gathered professionals in the gaming and gambling industry to discuss the latest trends and challenges. The event showcased key gaming trends that will shape the industry in the future.

Trends 78

Trends Sports Advertising Advertising 78

Onclusive

NOVEMBER 4, 2021

Specifically, it helps to understand external factors (Political, Economic, Social, Technological, Legal and Environmental) and their impact on your company. Here are some examples of political factors to monitor: Current legislature Tax policies Fiscal policy Trade restrictions Corruption. Technological factors. Social factors.

Analysis 370

Analysis Tools Policies Reputation 370

PRSay

DECEMBER 27, 2022

From the obvious to the subtle, here are some trends for PR practitioners to watch in the months ahead. New revelations show that pre-Musk Twitter “shadow banned” conservatives by hiding their posts from other users and placed political and COVID dissenters on a “trends blacklist.” Reevaluating Twitter. ESG and your agency.

Trends 127

Trends Pitching Twitter Nonprofit 127

Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. Automating the process of data collection and processing from a range of social platforms, AI can leverage a range of data sources for a deeper understanding of consumer preferences, emerging trends, and competitor activity.

Social Media 62

Social Media Trends Analysis Media 62

5W PR

JULY 7, 2023

It’s been driven by advancements in technology and the changing needs of consumers. While early iterations of beauty technology can be traced back to various painting and Photoshop apps on computers, the real breakthrough came with the introduction of AR and AI technologies.

Trends 78

Trends Technology Consumer Video 78

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

In the public relations world, keeping up with trends is the name of the game. And as technology advances, readers are gravitating toward websites and platforms that offer a seamless mobile user experience. For PR teams, this means a whole new playground for getting the word out.

Mobile 334

Mobile Advertising Advertising Trends 334

Bianchi Biz Blog

AUGUST 8, 2022

I’m the Technology Editor at IndustryWeek magazine. I write for the C-suite and technology leaders in the manufacturing industry about technologies and their practical benefits. Can you tell us what types of stories, trends or issues are on your radar now? What story or stories are you most proud of?

Technology 93

Technology Meeting Media Analytics 93

Sword and the Script

JANUARY 19, 2021

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Podcasts are increasingly part of that trend.

Technology 169

Technology Publicity Software Pitching 169

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Now we explore some 2018 trends and issues that continue to affect the tech PR sector. Of course, by the time this is posted, a new trend will have arrived to nudge the paradigm. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. If you’ve any doubt about the power of visual storytelling, check out these superb examples by brands large and small. The post Trends That Will Shape PR in 2018 appeared first on Crenshaw Communications.

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Trends Storytelling Corporate Leadership 185

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Reactively, pros will have to look for a way to position execs (CISOs, CIOs, CROs, research teams) to talk about how these trends compound a much larger issue — that most organizations aren’t equipped to mitigate cyberattacks from multiple avenues at once. Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

MARCH 10, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Here are some of the key trends all businesses should be #following this year. For example, four in 10 millennials say their favorite YouTube content creator understands them better than their friends.

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Reactively, pros will have to look for a way to position execs (CISOs, CIOs, CROs, research teams) to talk about how these trends compound a much larger issue — that most organizations aren’t equipped to mitigate cyberattacks from multiple avenues at once. Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

For example, “Built and led comms team at high-growth technology startup in advance of IPO” is more specific and a bit stronger than “Headed comms at successful startup.” . As a thought leader, your goal is to provide authentic insights into industry trends and business. Your summary should reveal your specific expertise.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

Konnect Agency

NOVEMBER 23, 2021

It’s always an exciting time of the year when we get to look back at what trends and tactics were successful, and which emerging practices can be implemented by a public relations agency to make our clients “All-Stars” in the new year ahead. Why You Need A Public Relations Agency To Help You Keep Up With Trends. With hybrid events!

Trends 119

Trends Publicity Communications Marketing 119

Cision

AUGUST 12, 2015

Many are using digital travel technology, a trend that is changing the way consumers interact with airlines, hotel chains and other companies. One key trend is wearable technology. To find out more about what Cision discovered in the Travel Technology study, click here. What You Wear May Open Doors.

Travel 120

Travel Technology Consumer Hotels 120

Prohibition

JANUARY 20, 2023

Last year was a big one for change and trends across social media, with the Instagram reels shift, Elon Musk and Twitter Blue, TikTok’s continued popularity, the introduction of BeReal and LinkedIn continually moving toward a more humanised platform – there was lots that came into play to keep us social media marketers on our toes.

Social Media 62

Social Media Trends Media Instagram 62

ImPRessions - Crenshaw Communications

MAY 3, 2021

Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S. It’s always great to generate coverage within top-tier technology publications like TechCrunch or VentureBeat. Don’t fear the vertical.

Retail 368

Retail Media B2B Pitching 368

The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. I think a lot could happen here, especially in B2B technology media.

B2C 73

B2C B2B Agency Trends 73

Presspage

MARCH 15, 2023

At Presspage, we are generally interested in everything that could potentially deliver value for our customers, but wary of riding empty trend waves. Twitter is filled with hilarious examples of AI errors and fake news. So when ChatGPT released its API - late February 2023 - we tested the waters.

Technology 78

Technology Creativity Storytelling Communications 78

Shift Communications

FEBRUARY 20, 2019

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free. Trends on Social Media. Google Trends.

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Trends Industry Wikipedia How To 142

ImPRessions - Crenshaw Communications

JULY 6, 2022

For example, media monitoring, once a tedious and time-consuming daily ritual, is now far more efficient given AI-assisted tech. Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Many databases promise up-to-date background on media targets and trends.

SEO 333

SEO Analysis Meeting Travel 333

Bianchi Biz Blog

DECEMBER 2, 2020

In this post, we highlight some of the top mobility trends of interest to reporters, as identified in gathering our 100+ Meet the Media profiles. automotive and mobility beat journalists themselves, here are five mobility trends to help inspire your next media outreach: 1 – The COVID-19 Pandemic. Everyone should be watching.”.

Mobile 73

Mobile Trends Automotive Technology 73

Communications Conversations

OCTOBER 1, 2020

We’ve heard about it ad naseum for the last 4-5 years in trend posts like this. So, video, it and of itself, is hardly a trend in 2020. Let’s take a look at four great examples. For example, here they discussed food trends with the vice president of consumer insights at Mills. But, LinkedIn?

LinkedIn 128

LinkedIn Video Trends Company 128

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

We represented a technology company that had almost closed after its preloaded audiobook business failed to catch on with readers. Insist on examples. Don’t let the business owner brag about his penchant for risk or generous attitude without getting the examples that illustrate it. The same goes for identifying the story.

How To 310

How To Transportation Software Employee 310

Critical Mention

JANUARY 9, 2019

In a world ruled by technology, simply being aware of marketing trends is not enough. We’ve outlined the top marketing trends of 2019 and how to use them to stay ahead of your competition! Some examples of native advertising are paid search ads, promoted listings and in-feed ads. Marketing’s funnel is changing.

Trends 108

Trends Marketing Mobile YouTube 108

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. PR professionals can use ChatGPT to gain a competitive edge, but it’s important to understand the limitations to the technology. Otherwise, we risk declining professional standards.

Construction 182

Construction Storytelling Tools B2B 182

Bianchi Biz Blog

FEBRUARY 8, 2021

I am currently the technology editor at IndustryWeek where I focus on helping readers make sense of new and evolving technologies. Can you tell us what types of stories, trends or issues are on your radar now? Farming is not really my beat, but these are perfect examples of factories on wheels. Is it even practical?

Technology 56

Technology Meeting Automotive Media 56

Sword and the Script

APRIL 23, 2019

Three question areas in particular – about goals, issues and technology – stood out to me. For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”. 3) PR Technology is about Customer Experience.

Technology 128

Technology Study Communications Survey 128

Bianchi Biz Blog

MAY 26, 2022

3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 87

Mobile Technology Automotive Meeting 87

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Those can extend beyond personal connections to the professional tools and trends that have captured our hearts in the PR industry. The more we “feed” the technology, the smarter it becomes and the more it understands our voice and style. It’s not a fling, but a long-term commitment to staying ahead in the PR game.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

5W PR

MARCH 19, 2024

The International Esthetics, Cosmetics & Spa Conference (IECSC) always serves as a vital hub for the latest trends and innovations in the beauty industry. Notably, there’s a growing trend of utilizing light therapy for body treatments, targeting skin tightening and enhancing skin tone and texture.

Trends 88

Trends Consumer Conference Technology 88

Cision

AUGUST 14, 2015

Technology has changed the world, especially how we get from Point A to Point B and back. Whether a consumer is beginning to plan a trip, or ready to check into their pre-booked accommodation, they have become more reliant on technology than ever before. Wearable Technology. Passbook Compatibility. Open-Door Policies.

Travel 120

Travel Technology Hotels Mobile 120

ImPRessions - Crenshaw Communications

MAY 28, 2020

In our case, we focus on the best media approach to attract the attention of key technology journalists who want to cover the company and its story. With that in mind, here are five tips for a successful media strategy for technology companies: . It often comes down to the right media strategy. Don’t overcomplicate it.

Strategy 287

Strategy Media Measurement Product Launch 287

PR for Anyone

JANUARY 28, 2024

In this episode, Erica sits down with Christina to discuss the impact of technology both in the workplace and our education system, evolving dynamics between generational workforces, current issues such as remote work, and recent shifts occurring in the professional landscape that have been exacerbated by the COVID-19 pandemic.

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Employee Policies Creativity Company 130

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2021

But for B2B companies — particularly in the technology space — sometimes the best way to get in front of a key audience isn’t just with trade and business press, but through industry analyst reports that influence media and customers. Both are looking for a better understanding of trends and developments within a given space.

Wireless 309

Wireless B2B Report Media Relations 309

Sword and the Script

OCTOBER 1, 2020

While there’s always been a demand for marketers with marketing technology skills, the Coronavirus seems to have redoubled the emphasis. The study, citing data from the MIT Technology Review , also suggests knowledge of artificial intelligence (AI) could be a competitive advantage for marketing job candidates. it recommends adding 6%.

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Survey Trends Marketing Creativity 100