Technology 2019—10 hot consumer trends in tech next year

Agility PR Solutions

Comms connectivity firm Ericsson has released the eighth edition of its ConsumerLab trend report, 10 Hot Consumer Trends 2019, representing predictions of 34 million early technology adopters. Public Relations trendsWhat’s hot for tech enthusiasts in 2019?

PR For The “New” Technology CEO

ImPRessions - Crenshaw Communications

For CEOs of technology companies, arrogance is out and humility is in. “Boring is the new black,” proclaims New York Times tech columnist Farhad Manjoo in a piece about the latest trend for technology company chiefs.

What Consumers Think About Travel Technology

Cision

Many are using digital travel technology, a trend that is changing the way consumers interact with airlines, hotel chains and other companies. One key trend is wearable technology. To find out more about what Cision discovered in the Travel Technology study, click here.

Travel 275

Traveler Expectations for In-Flight Technology

Cision

Want to learn how travel technology impacts your brand? Read Cision Global Insight’s free “Integrating Travel Technology Into the Customer Experience” white paper today! Want to see all of Cision’s key findings on travelers’ technology preferences?

Travel 251

Moving Target: How Technology Changed the Travel Experience

Cision

Technology has changed the world, especially how we get from Point A to Point B and back. Whether a consumer is beginning to plan a trip, or ready to check into their pre-booked accommodation, they have become more reliant on technology than ever before. Wearable Technology.

Travel 277

Tech Trends Media Didn’t Care About In 2018

ImPRessions - Crenshaw Communications

Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. To make way for the new trends, others that have had their time in the spotlight may fall out of favor. In tech PR , the only constant is change.

Trends 207

PR Tips For A High-Impact Technology Launch

ImPRessions - Crenshaw Communications

Technology companies gearing up for a new product launches know full well they’re adding to a crowded marketplace. To be successful, tech PR pros need to tap into a broader, buzzed-about trend to make the product launch meaningful and timely.

Trend: The over-investment in social media tools and technology

Communications Conversations

I’ve seen a number of articles recently that have focused on a growing–and increasingly troublesome–trend in our industry: Our complete over-reliance on tools and technology. I would almost under-invest in technology.

How voice technology is reshaping PR

PR Daily

Since Apple introduced voice technology with Siri in 2011, the tech trend has exploded and become relatively mainstream. The applications for voice technology are growing every day. However, what does voice technology mean for PR and marketers’ content strategies?

How IROs Leverage Digital Technology

Marketwired

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. Technology is transforming investor relations.

Top Marketing Trends for 2019

Critical Mention

In a world ruled by technology, simply being aware of marketing trends is not enough. We’ve outlined the top marketing trends of 2019 and how to use them to stay ahead of your competition! Blog Content Content Marketing Marketing SEO Trends

Trends 146

Voice search, AI and beyond: Why marketers must embrace technology

PR Daily

Even marketers who feel they have a handle on technology can always learn and add new tricks. Experiment with social media and technology tools across your marketing efforts. The possibilities can be overwhelming, especially to marketers new to the trend.

How to Research Industry Trends Hassle-Free

Shift Communications

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free.

What will PR technology look like in 2025?

Communications Conversations

A few weeks ago, the MN PRSA folks asked me to present at the local APR study session on “technology.” In 1995, technology looked like this in the PR world: The Mac Classic is one of the computers I grew up with. Video technology will render conference calls useless.

Impact of Technology on PR

Critical Mention

The impact of technology on public relations is accelerating. As such, PR pros must determine how they can best leverage technology to stay current. In the end, technology is at the heart of most organizations. Embrace the Technological Future.

5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Now we explore some 2018 trends and issues that continue to affect the tech PR sector. 5 tech PR trends.

Trends 182

Consumers see a world of contradictions in emerging technologies

Agility PR Solutions

Americans are excited about the future potential of technology, but 40 percent believe emerging technologies will introduce as many new problems as solutions in the next 50 years. Emerging technologies have the […]. Marketing Public Relations trends

6 PR trends every business needs to incorporate in 2019

Agility PR Solutions

Since the emergence of people orientation technology (web 2.0), businesses have changed radically. For your brand to grow, it is important to stay on top of the digital trends. The post 6 PR trends every business needs to incorporate in 2019 appeared first on Agility PR Solutions.

Trends 134

8 Content Marketing Trends That Will Fire Up Your Strategy

B2B PR Sense

We've collected content marketing trends designed to blow new life into your strategy and rekindle it into the roaring blaze it once was. We've gathered these trends from across the industry. 8 Powerful Content Marketing Trends That Will Impact Your 2019 Strategy.

Public Relations Trends: How to Explode Your PR with Visuals

B2B PR Sense

Visual content is one of the public relations trends that has exploded recently. It's no wonder that visuals are one of the fastest growing PR trends in recent years! 5 Visual Public Relations Trends That Will Make Your B2B Public Relations Pop. B2B PR Tips and Trends

Trends 287

How Digital Marketing Technology has Affected PR

Shift Communications

In the past few years, PR has been able to leverage digital marketing technology tools and techniques. If you’re running a campaign for your client you’d want to be aware of these trends and be sure to adapt your strategy based on your audience targets. Director, Marketing Technology.

Trends That Will Shape PR in 2018

ImPRessions - Crenshaw Communications

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. What can PR professionals expect in 2018?

Trends 200

How technology buzzwords are drowning your brand

PR Daily

It’s hard to read a business magazine or website today and not be inundated with news and commentary about the financial technology—or “fintech”—industry. Always find language that proves value and relevance to your audiences versus an attempt to fit into the latest trend.

PR and the Marketing Technology Skills Gap

Shift Communications

Keeping pace with the rate of change in marketing technology has become a full time job. Heck, just keeping up with the news is a challenge, never mind closing the gap on technological skill sets you need to execute effectively.

3 Tech Trends PR Should Care About

ImPRessions - Crenshaw Communications

Public relations is always changing, and technology trends are a big influence on how PR evolves. The trend is a continuation of self-publishing, providing another medium on which people can broadcast in – literally – their own voice.

Trends 164

Top Public Relations Trends in 2018: Introduction

Shift Communications

In this series, we’ll examine some of the major trends we see ahead and how PR practitioners of all stripes should prepare. If there’s one theme that unifies all the trends, it’s acceleration. With that, let’s look quickly at the trends we’ll be investigating in this series.

Trends 165

Journalism and News Trends for PR Pros

Cision

What it means for PR : As new technologies make it easier to manipulate emotion, ethics must keep up or better yet, stay ahead of change. Featured Trends journalism social mediaUncertainty about revenue, new publishing models.

#SMWChicago: Trending Topics from Days 1 & 2

Cision

At #SMWChicago, over 270 speakers have convened to discuss the cross-section of industries including advertising, communication and technology (just to name a few). Want the latest trends on what drives travel decisions? He says the same trends apply to B2B interactions, as well.

Trends 238

Study Reveals Gaps Between the CEO and PR in Communications Goals, Issues and Technology

Sword and the Script

Three question areas in particular – about goals, issues and technology – stood out to me. Technology companies should support Net Neutrality – we should treat the internet as a public utility – because everyone is so dependent on it. 3) PR Technology is about Customer Experience.

Study 129

10 biggest content marketing trends for 2019

Agility PR Solutions

There are new technologies and tools discovered every day. The post 10 biggest content marketing trends for 2019 appeared first on Agility PR Solutions. The world of content marketing is changing rapidly. Creative thinkers find more advanced ways to generate compelling material.

Trends 146

How technology has changed PR agencies

PR Daily

How have agencies updated their roles to reflect the technological changes and era of social media, and how have agency employees adapted? When creating a plan for a campaign or hopping on a trending topic, keep your consumers in mind.

Why Ello isn’t the new Facebook (and the reason has nothing to do with technology)

Communications Conversations

The answer has nothing to do with technology. Social Media Tools Technology Trends ello new social media apps new social media tools social media technology social media tools Last week, new social network Ello was all over my social streams. I mean ALL OVER them.

Research Trends™ Shows Top 5 Brands with the Most Buzz at CES 2018

Onclusive

It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. Social amplification trends.

Trends 220

2018 PR Trends: Social Media [Video]

Shift Communications

2018 is here, and we’re digging into what look to be some of the biggest trends that will affect PR practitioners this year. In this installment, we’ll look at 2 major trends in social media: Influencer Marketing Train Keeps Picking Up Speed.

Trends 120

Top Tech Trends That Affect PR: Mary Meeker 2017

ImPRessions - Crenshaw Communications

Last month Mary Meeker of Kleiner, Perkins, Caulfield, Byers released her Internet Trends report for 2017 , and all 355 slides are well worth a read for anyone in tech public relations or digital marketing. Here are some of the most relevant trends for PR.

Trends 179

Why it’s Important to Monitor Trending Topics

Critical Mention

In this incredibly fast-paced digital landscape, keeping up with trends is essential to a company’s success. To do this, you need to constantly monitor trending topics in your industry to anticipate changes and inform your strategy. Why is monitoring trending topics so important?

4 SEO trends communicators should track

PR Daily

Here are four search engine optimization trends to embrace: 1. Gary Illyes , Webmaster Trends Analyst at Google, October 2016. Take advantage of mobile technology and “internet of things.”. What SEO trends are you watching, PR Daily.

SEO 147

PR Looks At Content Trends For 2017

ImPRessions - Crenshaw Communications

The Content Marketing Institute predicts that, with the right technology finally in place, promotional and even journalistic content is poised for automation. The post PR Looks At Content Trends For 2017 appeared first on Crenshaw Communications.

Trends 227

2018 PR Trends: Paid Media [Video]

Shift Communications

2018 is here, and we’re digging into what look to be some of the biggest trends that will affect PR practitioners this year. In this installment, we’ll look at 3 major trends in paid media: ?. Vice President, Marketing Technology.

Trends 108

3 ways PR pros can use technology effectively

PR Daily

Technology has forever changed the way PR pros communicate with their audiences. No matter the organization or client, PR pros must learn to embrace social media communications—including the technology behind their chosen platforms.