Technology 2019—10 hot consumer trends in tech next year

Agility PR Solutions

Comms connectivity firm Ericsson has released the eighth edition of its ConsumerLab trend report, 10 Hot Consumer Trends 2019, representing predictions of 34 million early technology adopters. Public Relations trendsWhat’s hot for tech enthusiasts in 2019?

PR For The “New” Technology CEO

ImPRessions - Crenshaw Communications

For CEOs of technology companies, arrogance is out and humility is in. “Boring is the new black,” proclaims New York Times tech columnist Farhad Manjoo in a piece about the latest trend for technology company chiefs.

What Consumers Think About Travel Technology

Cision

Many are using digital travel technology, a trend that is changing the way consumers interact with airlines, hotel chains and other companies. One key trend is wearable technology. To find out more about what Cision discovered in the Travel Technology study, click here.

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Tech Trends Media Didn’t Care About In 2018

ImPRessions - Crenshaw Communications

Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. To make way for the new trends, others that have had their time in the spotlight may fall out of favor. In tech PR , the only constant is change.

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Traveler Expectations for In-Flight Technology

Cision

Want to learn how travel technology impacts your brand? Read Cision Global Insight’s free “Integrating Travel Technology Into the Customer Experience” white paper today! Want to see all of Cision’s key findings on travelers’ technology preferences?

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PR Tips For A High-Impact Technology Launch

ImPRessions - Crenshaw Communications

Technology companies gearing up for a new product launches know full well they’re adding to a crowded marketplace. To be successful, tech PR pros need to tap into a broader, buzzed-about trend to make the product launch meaningful and timely.

4 PR Trends for 2017

Cision

When tech expert Katie Linendoll dishes on her favorite trends in technology, people pay attention. wtf) are gaining momentum as one of the hottest digital trends because they allow you to design a website URL that is more creative, meaningful and memorable.

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How voice technology is reshaping PR

PR Daily

Since Apple introduced voice technology with Siri in 2011, the tech trend has exploded and become relatively mainstream. The applications for voice technology are growing every day. However, what does voice technology mean for PR and marketers’ content strategies?

Voice search, AI and beyond: Why marketers must embrace technology

PR Daily

Even marketers who feel they have a handle on technology can always learn and add new tricks. Experiment with social media and technology tools across your marketing efforts. The possibilities can be overwhelming, especially to marketers new to the trend.

Trend: The over-investment in social media tools and technology

Communications Conversations

I’ve seen a number of articles recently that have focused on a growing–and increasingly troublesome–trend in our industry: Our complete over-reliance on tools and technology. I would almost under-invest in technology.

5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Now we explore some 2018 trends and issues that continue to affect the tech PR sector. 5 tech PR trends.

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Consumers see a world of contradictions in emerging technologies

Agility PR Solutions

Americans are excited about the future potential of technology, but 40 percent believe emerging technologies will introduce as many new problems as solutions in the next 50 years. Emerging technologies have the […]. Marketing Public Relations trends

Top Marketing Trends for 2019

Critical Mention

In a world ruled by technology, simply being aware of marketing trends is not enough. We’ve outlined the top marketing trends of 2019 and how to use them to stay ahead of your competition! Blog Content Content Marketing Marketing SEO Trends

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Trends That Will Shape PR in 2018

ImPRessions - Crenshaw Communications

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. What can PR professionals expect in 2018?

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Public Relations Trends: How to Explode Your PR with Visuals

B2B PR Sense

Visual content is one of the public relations trends that has exploded recently. It's no wonder that visuals are one of the fastest growing PR trends in recent years! 5 Visual Public Relations Trends That Will Make Your B2B Public Relations Pop. B2B PR Tips and Trends

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How IROs Leverage Digital Technology

Marketwired

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. Technology is transforming investor relations.

8 Content Marketing Trends That Will Fire Up Your Strategy

B2B PR Sense

We've collected content marketing trends designed to blow new life into your strategy and rekindle it into the roaring blaze it once was. We've gathered these trends from across the industry. 8 Powerful Content Marketing Trends That Will Impact Your 2019 Strategy.

What will PR technology look like in 2025?

Communications Conversations

A few weeks ago, the MN PRSA folks asked me to present at the local APR study session on “technology.” In 1995, technology looked like this in the PR world: The Mac Classic is one of the computers I grew up with. Video technology will render conference calls useless.

How technology buzzwords are drowning your brand

PR Daily

It’s hard to read a business magazine or website today and not be inundated with news and commentary about the financial technology—or “fintech”—industry. Always find language that proves value and relevance to your audiences versus an attempt to fit into the latest trend.

How to Research Industry Trends Hassle-Free

Shift Communications

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free.

10 biggest content marketing trends for 2019

Agility PR Solutions

There are new technologies and tools discovered every day. The post 10 biggest content marketing trends for 2019 appeared first on Agility PR Solutions. The world of content marketing is changing rapidly. Creative thinkers find more advanced ways to generate compelling material.

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3 Tech Trends PR Should Care About

ImPRessions - Crenshaw Communications

Public relations is always changing, and technology trends are a big influence on how PR evolves. The trend is a continuation of self-publishing, providing another medium on which people can broadcast in – literally – their own voice.

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Impact of Technology on PR

Critical Mention

The impact of technology on public relations is accelerating. As such, PR pros must determine how they can best leverage technology to stay current. In the end, technology is at the heart of most organizations. Embrace the Technological Future.

Journalism and News Trends for PR Pros

Cision

What it means for PR : As new technologies make it easier to manipulate emotion, ethics must keep up or better yet, stay ahead of change. Featured Trends journalism social mediaUncertainty about revenue, new publishing models.

#SMWChicago: Trending Topics from Days 1 & 2

Cision

At #SMWChicago, over 270 speakers have convened to discuss the cross-section of industries including advertising, communication and technology (just to name a few). Want the latest trends on what drives travel decisions? He says the same trends apply to B2B interactions, as well.

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How technology has changed PR agencies

PR Daily

How have agencies updated their roles to reflect the technological changes and era of social media, and how have agency employees adapted? When creating a plan for a campaign or hopping on a trending topic, keep your consumers in mind.

4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

or read on as we highlight four trending tactics PEG presented during the HUG event that marketers should incorporate into their 2019 video marketing strategy. Technology HubSpotIt’s that time of year again.

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Five influencer marketing trends marketers should know

5W PR

Influencer marketing is on the rise, and here are five trends that every marketer should know if they want to stay ahead of the game: Micro-influencers have a big impact. Virtual influencers are an emerging trend that was started by “fictional it girl” and virtual influencer, Miquela Sousa or Lil Miquela. Seeing how this trend develops will definitely be interesting!

Top Tech Trends That Affect PR: Mary Meeker 2017

ImPRessions - Crenshaw Communications

Last month Mary Meeker of Kleiner, Perkins, Caulfield, Byers released her Internet Trends report for 2017 , and all 355 slides are well worth a read for anyone in tech public relations or digital marketing. Here are some of the most relevant trends for PR.

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How Digital Marketing Technology has Affected PR

Shift Communications

In the past few years, PR has been able to leverage digital marketing technology tools and techniques. If you’re running a campaign for your client you’d want to be aware of these trends and be sure to adapt your strategy based on your audience targets. Director, Marketing Technology.

4 SEO trends communicators should track

PR Daily

Here are four search engine optimization trends to embrace: 1. Gary Illyes , Webmaster Trends Analyst at Google, October 2016. Take advantage of mobile technology and “internet of things.”. What SEO trends are you watching, PR Daily.

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2019 tech trends and predictions from media experts

Agility PR Solutions

Now that 2018 is behind us, it’s time to look at how technology will continue to change the way the world operates in 2019. We turned to the experts—the reporters covering these issues every day—to find out what trends, technologies, companies, and topics will be top of mind for media in 2019.

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5 ways business communicators can use technology to their advantage

Agility PR Solutions

Staying current with the latest business trends available is not merely helpful—it’s essential to the longevity of your business. The post 5 ways business communicators can use technology to their advantage appeared first on Agility PR Solutions.

New Fleishman study examines 2019 tech trends—the fads, the fears, the future

Agility PR Solutions

Technology advances are poised to be exponential in 2019, with some cutting-edge applications gaining steam and utility, like AI and blockchain—along with other initiatives that have us a little more on edge. Public Relations trends

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PR Looks At Content Trends For 2017

ImPRessions - Crenshaw Communications

The Content Marketing Institute predicts that, with the right technology finally in place, promotional and even journalistic content is poised for automation. The post PR Looks At Content Trends For 2017 appeared first on Crenshaw Communications.

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PR and the Marketing Technology Skills Gap

Shift Communications

Keeping pace with the rate of change in marketing technology has become a full time job. Heck, just keeping up with the news is a challenge, never mind closing the gap on technological skill sets you need to execute effectively.

3 ways PR pros can use technology effectively

PR Daily

Technology has forever changed the way PR pros communicate with their audiences. No matter the organization or client, PR pros must learn to embrace social media communications—including the technology behind their chosen platforms.

Top Public Relations Trends in 2018: Introduction

Shift Communications

In this series, we’ll examine some of the major trends we see ahead and how PR practitioners of all stripes should prepare. If there’s one theme that unifies all the trends, it’s acceleration. With that, let’s look quickly at the trends we’ll be investigating in this series.

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Research Trends™ Shows Top 5 Brands with the Most Buzz at CES 2018

AirPR

It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. Social amplification trends.

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5 technologies that will change how you do PR

Presspage

In a previous article we discussed five trends that will affect public relations professionals in the coming decade. These trends included: the importance of influencers. Staying on top of the latest trends is one part of the equation.