article thumbnail

The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 74
article thumbnail

How to Build a Stronger Business Through Community Engagement and Event Marketing

Burrelles Fresh Ideas

One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. On the surface, these may not seem to directly translate into brand strength, yet when applied strategically, events and engagement can influence the long-term growth of businesses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

8 Tips for Creating a Virtual PR Event

Critical Mention

Virtual events have become increasingly popular through the pandemic. Many PR pros have had to reallocate their event budgets and plans to adhere to stay-at-home orders and social distancing protocols. Once you have chosen the best platform to use, next decide on how the event will run. Choose Your Platform. Plan the Details.

Tourism 131
article thumbnail

Al Roker Visits Business Wire for BizWireTV Event

Business Wire

To celebrate, Business Wire put together an event giving some of today’s leading communicators the chance to meet and learn from Al Roker as BizWireTV host Jordyn Rolling led a livestreamed fireside chat. Al then touched upon an event that entered him into the record books, Rokerthon. A class he shared with fellow icon, Jerry Seinfeld.

article thumbnail

Virtual experiences, not virtual events

Stephen Waddington

How simplyIC remodeled its event by focusing on delegate experience. As a business that sits at the intersection of internal communications and technology when COVID-19 hit the UK, cancelling the event didn’t feel like the right option. Scale There are really no limits as to how you can scale events with the right technology.

article thumbnail

Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Maxim Behar: Good morning to Radio Focus! Just 20 years ago, if I had said something on Radio Focus, there would be no one to react to it. In the Bulgarian Association of PR Agencies (BAPRA), we actively explain and organize various events to overcome this somewhat negative or shadowy effect. This event will take place tomorrow.

Radio 59
article thumbnail

How Roy Williams created his own Crisis PR event

The Stalwart Blog

Here you are, the perennial winning Head Men’s Basketball Coach from the University of North Carolina, Roy Williams, and you go on a local radio show to say that you possess one of the least gifted teams in your career. The post How Roy Williams created his own Crisis PR event appeared first on Public Relations Security.

Crisis 97