Virtual Event Marketing

Ronn Torossian

This year, with the state of things, due to the pandemic, the event marketing industry, as well as other global events, have undergone significant changes. The post Virtual Event Marketing appeared first on.

13 smart, affordable ways to promote events

PR Daily

Nearly 90% of executives believe in the power of events, and 30% of marketers say events are the single most effective marketing channel, according to the Bizzabo Event Marketing Benchmarks and Trends report. Of course, people must know about the event for it succeed.

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Tips for launching a great virtual event

PR Daily

While efforts are underway to reopen portions of society like offices and schools, large in-person events are going to be among the last functions to receive the green light to return. Here are four tips to guide you through a successful virtual event: 1.

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How To Pull Together A PR Event – Fast

ImPRessions - Crenshaw Communications

In PR , we often create client events to generate brand visibility. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. We sprang into action and pulled off the event with a marquee journalist as moderator, attended by over 35 journalists, and attracting over 100 attendees in a packed venue. Here are five best practices for planning an event on a tight turnaround.

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Showcase your comms campaigns, publications and events

PR Daily

The post Showcase your comms campaigns, publications and events appeared first on PR Daily. Ragan’s PR Daily Awards will recognize the best work in PR, marketing and communications. The deadline for entries is Friday, June 19.

Exploring Virtual Events: 6 Benefits of Going Virtual

Cision

Worried about taking your event virtual? 6 benefits that you might not have considered. Comms Best Practices

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Showcase your captivating visuals and virtual events

PR Daily

Ragan’s Video, Visual & Virtual Awards will recognize the visual content that engaged audiences, as well as the most innovative virtual events. The post Showcase your captivating visuals and virtual events appeared first on PR Daily. Don’t miss the Aug. 21 entry deadline. Ragan Awards

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How to Move A Live Event Online

Solo PR Pro

What do you do when a global pandemic forces the cancellation of a signature live event? In this post, Kelly Kirkendoll of Thrive Public Relations , shares the lessons learned from helping clients to move large scale events online. Recreating a live event online is not an easy task.

Are Virtual Events the Future?

HMA Public Relations

Are virtual events here to stay? After attending a virtual award ceremony, Autumn shares her thoughts on the benefits of remote events. The post Are Virtual Events the Future? Featured Networking and Professional Development 40 under 40 Are Virtual Events the Future? Click to read more. appeared first on HMA Public Relations. Autumn Jarrett award ceremonies Phoenix Business Journal

4 essential steps for marketing your event

Agility PR Solutions

There are a lot of steps that go into running a successful event. One of the most fundamental parts of a successful event, though, is getting people to go. You can have the perfect event organized, but if nobody turns up, then you’ve got a big problem.

Four Easy Tips to Make Your Virtual Event Stand Out

Cision

How can you make your virtual event stand out, especially when there’s an unprecedented amount of them? Tips from our Field Marketing Manager. Best Practices

Showcase your comms campaigns, publications and events

PR Daily

The post Showcase your comms campaigns, publications and events appeared first on PR Daily. Ragan’s PR Daily Awards will recognize the best work in PR, marketing and communications. The deadline for entries is Friday, June 19. Ragan Awards

How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I’m well used to webinars, virtual events, virtual happy hours, virtual younameits and digital whatchamacallits , both as a participant as well as an organizer, for clients as well as my own business and educational efforts. While I didn’t intend for it to be an inadvertent lesson in “how to do a virtual event,” a Facebook Live Q&A I hosted a couple of weeks ago was, apparently, just that. Virtual event best practices.

4 PR tactics to support your event marketing

PR Daily

Event marketing is on the rise. A recent report by event software company Bizzabo says 85 percent of marketers cite event production as “essential” to their marketing strategies, while 41 percent consider event marketing the most crucial channel to achieve their goals. Two-thirds surveyed say they plan to increase spending on live events in 2019. Given this rise in live events, how can PR pros help brands make the most of these opportunities?

How PR can boost your event

Ronn Torossian

If you have an event coming up, a PR professional might be just who you need to get more people interested and engaged in your event. The post How PR can boost your event appeared first on 5WPR CEO Ronn Torossian Founder's Blog. It might be surprising to know that a PR team can do a lot more than writing press releases and engaging with the media.

3 Surefire Ways to Make Seasonal Events Shine

Cision

Tapping into existing holidays is one great PR strategy for companies, but inventing a holiday that can become a tradition for years to come is a truly special experience for brands and their fans. Best Practices

First Black PR History Month Kick-off Event Hosted by the Museum of Public Relations

PR Expanded

This event, sponsored in partnership with National Black Public Relations Society, will bring together professionals, students, and professors to celebrate the lives of prominent black public relations pioneers. Following the kick-off event, the Museum of Public Relations will exhibit rare artifacts and writings recounting black public relations history. This event and exhibit intend to inspire the industry’s growing diverse generation of young professionals.

10 Tips for Covering a Virtual Event

Cision

As the meeting landscape shifts, these best practices will help journalists navigate whatever the event world’s new normal becomes. Media Blog

How Katharina Plath sees opportunity with virtual events

PR Daily

Spinning in-person events into virtual confabs has been an exciting opportunity for some PR pros. The post How Katharina Plath sees opportunity with virtual events appeared first on PR Daily.

Have you created unique videos, visuals or virtual events?

PR Daily

The post Have you created unique videos, visuals or virtual events? Enter Ragan’s Video, Visual & Virtual Awards by next Friday, August 21, to earn recognition for your impressive work. appeared first on PR Daily. Ragan Awards

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Have you created unique videos, visuals or virtual events?

PR Daily

The post Have you created unique videos, visuals or virtual events? Enter Ragan’s Video, Visual & Virtual Awards by next Friday, August 21, to earn recognition for your impressive work. appeared first on PR Daily. Ragan Awards

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Maslow’s Hierarchy of Needs for Producing Better Virtual Events

Contently - Strategy

For almost a decade, webinars have been the go-to choice for digital events. All of this cements the fact that experience design will continue to shift, technologies will evolve, and audiences will have higher expectations for remote events. To help those trying to adapt marketing programs to a remote world , we put together a pyramid that shows the hierarchy of needs for virtual events. The logistical details of event management have never been more important.

13 Virtual Events for Journalists and Bloggers in September

Cision

Make room on your calendar for one or several of these learning opportunities for journalists, bloggers, and freelancers in September. Media Blog

How COVID-19 and recent events have energized online advocacy

PR Daily

It can be difficult to find silver linings in the pandemic and in the tragic events that led to the renewed fight for social justice—although the latter, while long overdue, is a step in the right direction. The post How COVID-19 and recent events have energized online advocacy appeared first on PR Daily. Here’s how PR pros should take advantage of this moment and use digital tools to tap into a powerful zeitgeist around social responsibility and collective action.

Social Media Monitoring for Event Promotion

Brand24

Find out how can you plan and measure your event promotion with the help of Social Media Monitoring Tools. Events Hashtags Social Media Marketing

Are your media events unforgettable?

PR Daily

The post Are your media events unforgettable? Enter PR Daily’s 2019 Media Relations Awards and tell us about your press tours, product launches and more. The final extended deadline is May 10. appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awards

How to think about events during the rest of 2020

PR Daily

Today, the saying is used to describe the current state of the events industry. It seems like we can’t go a week, or even a day, without hearing about another event’s plans to cancel or postpone. Before COVID-19, events provided an engaging environment for attendees to connect with customers and prospects, expand their network, reconnect with old colleagues, rub elbows with media, and in some cases even enjoy some great live music. Does the event hit the key audience?

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Showcase your engaging videos, visuals and virtual events

PR Daily

The post Showcase your engaging videos, visuals and virtual events appeared first on PR Daily. Ragan’s Video, Visual & Virtual Awards will recognize the best virtual experiences and visual storytelling work from the past year. Don’t miss the Friday, Aug. 21, entry deadline. Ragan Awards

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Showcase your engaging videos, visuals and virtual events

PR Daily

The post Showcase your engaging videos, visuals and virtual events appeared first on PR Daily. Ragan’s Video, Visual & Virtual Awards will recognize the best virtual experiences and visual storytelling work from the past year. Don’t miss the Friday, Aug. 21, entry deadline. Ragan Awards

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4 examples of successful virtual events in 2020—and what made them work

Agility PR Solutions

Nearly eight months in, virtual events are quickly replacing in-person events. With a larger number of people realizing the convenience of the former, it’s highly likely for virtual events […].

12 Ways to Leverage PR to Fill Seats at Your Events

Garrett Public Relations

Do your events suffer from ESS (empty seat syndrome)? The post 12 Ways to Leverage PR to Fill Seats at Your Events appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. communications content content creation content marketing event marketing event PR events media relations PR PR consultant PR consulting press release public relations publicity social media event marketing

How to turn an event into several months’ worth of content for your business

PR Warrior

But don’t forget the power of ‘old school’ physical (versus virtual) content, for example, branded informational events such as workshops, seminars and breakfast get-togethers or after-work meet-ups that feature an expert guest speaker. Events such as these are in themselves content, and therefore have… MORE. The post How to turn an event into several months’ worth of content for your business appeared first on PR Warrior | Trevor Young.

What Are Ceremonial Special Events?

HMA Public Relations

We often seek co-promotional opportunities for our clients, similar to how Arizona athletes show support for other teams by participating in special events. The post What Are Ceremonial Special Events? Featured PR and Sports Arizona Athletes Arizona Professional Athletes Athlete's Branding Athletes branding Ceremonial Events Cross Promotional Cross-Promote Special Ceremonial Events Special Events Sporting Ceremonies Sporting Events

How to Make a Networking Event Count

Critical Mention

With LinkedIn and Facebook groups, texting, Slack chats and videoconferencing, who needs to spend two hours at a networking event? We’ve outlined tips below on how to make your next networking event count! Going to a networking event can be nerve-wracking.

How influencers can bring cancelled live events back to life

Agility PR Solutions

The current sheltering at home strategy presents CMOs who use influencers with online opportunities to stage events that appeal to their brand. A huge amount, 92 percent, of marketers recently surveyed by marketing research firm Econsultancy said that staging productive events online will be crucial for at least the near future. The post How influencers can bring cancelled live events back to life appeared first on Agility PR Solutions.

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Canceling over coronavirus: Should your event go on?

PR Daily

Many organizations worldwide are canceling trade shows, internal events and media happenings. With coronavirus spreading, should you cancel that big event your organization is planning, or press ahead with it? Either way, it’s not just a public health issue, but a reputational minefield as event planners from Dubai to San Francisco fold up their tents and postpone or cancel mass gatherings. Google says it will be making its Cloud Next conference a “digital-first” event.

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5 tips for running virtual events at scale

Stephen Waddington

Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events. Events were among the first business activity to be hit by the COVID-19 crisis. Events have either been cancelled, moved directly to the web, or rebuilt from the ground up. We’ve learnt during lockdown that physical events do not transfer well to the web. industry events COVID19

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Calendar of Upcoming 2020 Presidential Election Events

Cision

We’ve compiled a list of key 2020 election event dates that are expected to dominate news cycles through June. Covering the election or planning other stories around it? Media Blog

PR’s Top Tech Events For Executive Speaking Gigs

ImPRessions - Crenshaw Communications

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. Events open their speaking proposal submissions six to twelve months ahead of time, and sometimes they close submissions more than six months out. 8 top tech events for thought leadership.

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10 Tips for Covering a Virtual Event

TrendKite

As the meeting landscape shifts, these best practices will help journalists navigate whatever the event world’s new normal becomes