Virtual Event Marketing

Ronn Torossian

This year, with the state of things, due to the pandemic, the event marketing industry, as well as other global events, have undergone significant changes. The post Virtual Event Marketing appeared first on.

Making The Most Of Virtual Event Experiences

ImPRessions - Crenshaw Communications

The pandemic has imposed real challenges on B2B tech companies who rely on conferences and event marketing for branding, lead generation, and customer retention. We’re all longing to return to real live meetings, but conference producers are only tentatively planning physical events for 2021.

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13 smart, affordable ways to promote events

PR Daily

Nearly 90% of executives believe in the power of events, and 30% of marketers say events are the single most effective marketing channel, according to the Bizzabo Event Marketing Benchmarks and Trends report. Of course, people must know about the event for it succeed.

6 Actionable Ways B2B Marketers Can Improve Virtual Events

Sword and the Script

A survey identified ideas B2B marketers can use to improve attendance, engagement and get more value out of their investment in virtual events. Webinars, digital tradeshows and online conferences have been a go-to substitute for live physical events in the wake of the pandemic.

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Tips for launching a great virtual event

PR Daily

While efforts are underway to reopen portions of society like offices and schools, large in-person events are going to be among the last functions to receive the green light to return. Here are four tips to guide you through a successful virtual event: 1.

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8 Tips for Creating a Virtual PR Event

Critical Mention

Virtual events have become increasingly popular through the pandemic. Many PR pros have had to reallocate their event budgets and plans to adhere to stay-at-home orders and social distancing protocols. Once you have chosen the best platform to use, next decide on how the event will run.

How To Pull Together A PR Event – Fast

ImPRessions - Crenshaw Communications

In PR , we often create client events to generate brand visibility. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. We sprang into action and pulled off the event with a marquee journalist as moderator, attended by over 35 journalists, and attracting over 100 attendees in a packed venue. Here are five best practices for planning an event on a tight turnaround.

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Take your Virtual Events to the Next Level

Cision

If you’re sitting on a big event you’d like to take in a new or different direction, let Cision's MultiVu help! They're just a short form away from customizing your next virtual live webcast. Best Practices

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Showcase your captivating visuals and virtual events

PR Daily

Ragan’s Video, Visual & Virtual Awards will recognize the visual content that engaged audiences, as well as the most innovative virtual events. The post Showcase your captivating visuals and virtual events appeared first on PR Daily.

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Showcase your captivating visuals and virtual events

PR Daily

Ragan’s Video, Visual & Virtual Awards will recognize the visual content that engaged audiences, as well as the most innovative virtual events. The post Showcase your captivating visuals and virtual events appeared first on PR Daily.

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Are Virtual Events the Future?

HMA Public Relations

Are virtual events here to stay? After attending a virtual award ceremony, Autumn shares her thoughts on the benefits of remote events. The post Are Virtual Events the Future? Featured Networking and Professional Development 40 under 40 Are Virtual Events the Future?

Getting Noticed at Virtual Events

5W PR

Many of these have been restructured and planned as “virtual” events. These platforms have come to dominate how billions get their information, and they can offer marketers easy ways to connect with an audience and generate buzz before, during, and after events.

Are virtual events worth the effort?

HMA Public Relations

Have you hosted a virtual event during the pandemic? Marissa thinks that virtual events have the capacity to be just as successful as an in-person event. The post Are virtual events worth the effort? Featured virtual events

Exploring Virtual Events: 6 Benefits of Going Virtual

Cision

Worried about taking your event virtual? 6 benefits that you might not have considered. Comms Best Practices

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4 PR tactics to support your event marketing

PR Daily

Event marketing is on the rise. A recent report by event software company Bizzabo says 85 percent of marketers cite event production as “essential” to their marketing strategies, while 41 percent consider event marketing the most crucial channel to achieve their goals. Two-thirds surveyed say they plan to increase spending on live events in 2019. Given this rise in live events, how can PR pros help brands make the most of these opportunities?

First Black PR History Month Kick-off Event Hosted by the Museum of Public Relations

PR Expanded

This event, sponsored in partnership with National Black Public Relations Society, will bring together professionals, students, and professors to celebrate the lives of prominent black public relations pioneers. Following the kick-off event, the Museum of Public Relations will exhibit rare artifacts and writings recounting black public relations history. This event and exhibit intend to inspire the industry’s growing diverse generation of young professionals.

How PR can boost your event

Ronn Torossian

If you have an event coming up, a PR professional might be just who you need to get more people interested and engaged in your event. The post How PR can boost your event appeared first on 5WPR CEO Ronn Torossian Founder's Blog. It might be surprising to know that a PR team can do a lot more than writing press releases and engaging with the media.

Have you created unique videos, visuals or virtual events?

PR Daily

The post Have you created unique videos, visuals or virtual events? Enter Ragan’s Video, Visual & Virtual Awards by next Friday, August 21, to earn recognition for your impressive work. appeared first on PR Daily. Ragan Awards

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Have you created unique videos, visuals or virtual events?

PR Daily

The post Have you created unique videos, visuals or virtual events? Enter Ragan’s Video, Visual & Virtual Awards by next Friday, August 21, to earn recognition for your impressive work. appeared first on PR Daily. Ragan Awards

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How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I’m well used to webinars, virtual events, virtual happy hours, virtual younameits and digital whatchamacallits , both as a participant as well as an organizer, for clients as well as my own business and educational efforts. While I didn’t intend for it to be an inadvertent lesson in “how to do a virtual event,” a Facebook Live Q&A I hosted a couple of weeks ago was, apparently, just that. Virtual event best practices.

Unique Virtual Events for Bloggers and Journalists in November

Cision

Check out this list of November events for bloggers and journalists and find the perfect learning opportunity for you. Media Blog

Showcase your comms campaigns, publications and events

PR Daily

The post Showcase your comms campaigns, publications and events appeared first on PR Daily. Ragan’s PR Daily Awards will recognize the best work in PR, marketing and communications. The deadline for entries is Friday, June 19. Ragan Awards

Showcase your comms campaigns, publications and events

PR Daily

The post Showcase your comms campaigns, publications and events appeared first on PR Daily. Ragan’s PR Daily Awards will recognize the best work in PR, marketing and communications. The deadline for entries is Friday, June 19. Ragan Awards

Showcase your engaging videos, visuals and virtual events

PR Daily

The post Showcase your engaging videos, visuals and virtual events appeared first on PR Daily. Ragan’s Video, Visual & Virtual Awards will recognize the best virtual experiences and visual storytelling work from the past year. Don’t miss the Friday, Aug. 21, entry deadline.

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Showcase your engaging videos, visuals and virtual events

PR Daily

The post Showcase your engaging videos, visuals and virtual events appeared first on PR Daily. Ragan’s Video, Visual & Virtual Awards will recognize the best virtual experiences and visual storytelling work from the past year. Don’t miss the Friday, Aug. 21, entry deadline.

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How COVID-19 and recent events have energized online advocacy

PR Daily

It can be difficult to find silver linings in the pandemic and in the tragic events that led to the renewed fight for social justice—although the latter, while long overdue, is a step in the right direction.

How to Move A Live Event Online

Solo PR Pro

What do you do when a global pandemic forces the cancellation of a signature live event? In this post, Kelly Kirkendoll of Thrive Public Relations , shares the lessons learned from helping clients to move large scale events online. Recreating a live event online is not an easy task. The first hurdle in recreating a live event online is HOW. Unlike a carefully planned in-person event, you have to manage logistics with everyone in their respective homes.

3 Trends That Could Make Virtual Events Less Awful in 2021

Contently - Strategy

If there was one common challenge that marketers and media pros faced in 2020—besides periods of existential horror—it was trying to figure out virtual events. Maybe you had to change an in-person event to a virtual event on the fly. LinkedIn Events.

10 Tips for Covering a Virtual Event

Cision

As the meeting landscape shifts, these best practices will help journalists navigate whatever the event world’s new normal becomes. Media Blog

Social Media Monitoring for Event Promotion

Brand24

Find out how can you plan and measure your event promotion with the help of Social Media Monitoring Tools. Events Hashtags Social Media Marketing

Are your media events unforgettable?

PR Daily

The post Are your media events unforgettable? Enter PR Daily’s 2019 Media Relations Awards and tell us about your press tours, product launches and more. The final extended deadline is May 10. appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awards

Maslow’s Hierarchy of Needs for Producing Better Virtual Events

Contently - Strategy

For almost a decade, webinars have been the go-to choice for digital events. All of this cements the fact that experience design will continue to shift, technologies will evolve, and audiences will have higher expectations for remote events. To help those trying to adapt marketing programs to a remote world , we put together a pyramid that shows the hierarchy of needs for virtual events. The logistical details of event management have never been more important.

4 essential steps for marketing your event

Agility PR Solutions

There are a lot of steps that go into running a successful event. One of the most fundamental parts of a successful event, though, is getting people to go. You can have the perfect event organized, but if nobody turns up, then you’ve got a big problem. This means the marketing of your event should […]. The post 4 essential steps for marketing your event appeared first on Agility PR Solutions.

What Are Ceremonial Special Events?

HMA Public Relations

We often seek co-promotional opportunities for our clients, similar to how Arizona athletes show support for other teams by participating in special events. The post What Are Ceremonial Special Events? Featured PR and Sports Arizona Athletes Arizona Professional Athletes Athlete's Branding Athletes branding Ceremonial Events Cross Promotional Cross-Promote Special Ceremonial Events Special Events Sporting Ceremonies Sporting Events

12 Ways to Leverage PR to Fill Seats at Your Events

Garrett Public Relations

Do your events suffer from ESS (empty seat syndrome)? The post 12 Ways to Leverage PR to Fill Seats at Your Events appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. communications content content creation content marketing event marketing event PR events media relations PR PR consultant PR consulting press release public relations publicity social media event marketing

How to turn an event into several months’ worth of content for your business

PR Warrior

But don’t forget the power of ‘old school’ physical (versus virtual) content, for example, branded informational events such as workshops, seminars and breakfast get-togethers or after-work meet-ups that feature an expert guest speaker. Events such as these are in themselves content, and therefore have… MORE. The post How to turn an event into several months’ worth of content for your business appeared first on PR Warrior | Trevor Young.

Virtual Events for Journalists and Bloggers in October

Cision

Hey content creators, we have some conferences that should be on your radar in October. Media Blog

How to think about events during the rest of 2020

PR Daily

Today, the saying is used to describe the current state of the events industry. It seems like we can’t go a week, or even a day, without hearing about another event’s plans to cancel or postpone. Before COVID-19, events provided an engaging environment for attendees to connect with customers and prospects, expand their network, reconnect with old colleagues, rub elbows with media, and in some cases even enjoy some great live music. Does the event hit the key audience?

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Four Easy Tips to Make Your Virtual Event Stand Out

Cision

How can you make your virtual event stand out, especially when there’s an unprecedented amount of them? Tips from our Field Marketing Manager. Best Practices

Unique Virtual Events for Bloggers and Journalists in November

TrendKite

Check out this list of November events for bloggers and journalists and find the perfect learning opportunity for you

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