5W PR

FEBRUARY 12, 2025

The rise of hybrid events has fundamentally changed how PR teams connect with audiences. The most successful hybrid events now combine the energy of in-person interaction with the reach and accessibility of digital platforms, creating rich experiences that serve diverse audience needs.

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5W PR

MAY 28, 2025

Marketing lifestyle events requires a strategic mix of digital tactics to reach and connect with target audiences. The most successful event marketers blend these channels while maintaining consistent messaging and branding across platforms. Pinterest serves as an often-overlooked but powerful platform for lifestyle events.

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Strategy Marketing Instagram Pinterest 78

5W PR

JANUARY 2, 2025

In beauty PR, events are most impactful when they offer exclusive experiences or insights that cant be delivered via email. Whether its a product launch, company announcement, or relationship-building opportunity, events should create lasting impressions and add meaningful value.

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Product Launch Publicity Strategy Retail 78

Agility PR Solutions

NOVEMBER 13, 2024

And while […] The post 5 virtual event marketing strategies to boost attendance appeared first on Agility PR Solutions. From shopping online to communicating with loved ones, from working and studying to attending meetings, many parts of people’s lives suddenly shifted to a virtual setting.

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5W PR

MAY 1, 2025

Through strategic storytelling, event activation, and behind-the-scenes content, PR professionals help brands build authentic relationships with sports audiences while generating measurable returns on sponsorship investments. Take the partnership between Patagonia and climbing events.

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Sports Storytelling Measurement Journalism 78

5W PR

MARCH 26, 2025

Behind these successful lifestyle events lies strategic digital PR that builds excitement and drives ticket sales. For event organizers looking to increase attendance and visibility, mastering digital PR tactics has become essential for success in today’s connected world. ” and “why should readers care?”

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Digital PR Strategy Instagram Fashion 78

5W PR

APRIL 19, 2025

Event marketing has entered a new era where artificial intelligence shapes how we plan, promote, and execute successful gatherings. As companies invest more in events – with the global event industry projected to reach $1.5 As companies invest more in events – with the global event industry projected to reach $1.5

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Ronn Torossian

APRIL 27, 2025

Learn how to plan and execute successful media events both in-person and virtually with tips on engaging journalists, influencers and technical production for maximum impact. The post How To Host Successful Media Events In A Hybrid World appeared first on.

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5W PR

MARCH 8, 2025

Personal branding shapes how event organizers, audiences, and industry peers perceive you as a lifestyle event speaker. This comprehensive guide examines proven strategies to develop your personal brand as a lifestyle event speaker, with special attention to online presence, LinkedIn optimization, and content creation.

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Brand Branding LinkedIn Case Study 78

Ronn Torossian

JANUARY 22, 2025

Discover key event marketing trends for 2025, from hybrid events and VR experiences to sustainable practices and AI-driven personalization. Learn how brands can create impactful events. The post Event Marketing Trends for 2025: Embracing Innovation and Engagement in a New Era appeared first on.

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5W PR

OCTOBER 24, 2024

The Allure Best of Beauty Live Event returned to New York City in October 2024, bringing together the most influential voices and groundbreaking products in the beauty industry. The Power of Expertise in Shaping Beauty Trends At the heart of the event were interactive masterclasses and discussions featuring iconic figures like Ms.

Product Launch 78

Product Launch Chemicals Trends Consumer 78

Ronn Torossian

MARCH 28, 2025

Learn how digital marketing strategies can boost event success through social media, paid ads, influencer partnerships and email campaigns to drive attendance and engagement The post Digital Marketing Strategies for Event Success: How to Engage Audiences and Drive Attendance appeared first on.

Strategy 195

Strategy How To Marketing Social Media 195

Muck Rack

JUNE 16, 2025

15 more can’t-miss events for PR pros in 2025

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PR Fuel

MAY 29, 2025

Did you know that, according to Stova, 95% of marketers believe live events offer a valuable opportunity to form in-person connections? Yet many brands still struggle to make their campaign launch events stand out.

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Brand Branding Marketing Publicity 59

Remote PR Jobs

JUNE 11, 2025

Organize webinars and events where potential customers can learn more. B2C agencies often work with influencers, lifestyle media, and run fun events that create buzz and emotional connection. They pitched these stories to industry media and hosted exclusive events for IT leaders. What Is B2C PR?

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B2C B2B Case Study Enterprise 203

Agility PR Solutions

MARCH 5, 2025

And the 2026 Winter Olympic Games in Italy has already had its share of controversies. […] The post Mega sporting events need mega-defensive PR strategies first appeared on Agility PR Solutions.

Sports 78

Sports Strategy Media Media Relations 78

Ronn Torossian

JUNE 8, 2025

Learn how to manage corporate retreat PR with strategic planning, messaging control, content guidelines and crisis management for successful events and ROI The post Managing Public Relations For Corporate Retreats appeared first on.

Corporate 195

Corporate Publicity Guidelines Crisis Management 195

Remote PR Jobs

MARCH 11, 2025

A media coverage report serves multiple strategic purposes: Event Coverage: Summarizing media mentions and public sentiment after a company event. It helps PR professionals measure the success of their campaigns, gauge audience engagement, conduct competitor analysis, and identify opportunities for growth.

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Writing Report How To Analysis 248

Business Wire

NOVEMBER 29, 2021

These events condense the product education journey, allowing visitors to learn as much as they can at one time. Their formats, from educational sessions to exhibitor booths, allow reporters, industry experts, and potential purchasers of all sizes to meet directly with current and potential partners.

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Trade Shows Blogging Education Publicity 403

Business Wire

MAY 25, 2023

According to AMEX, 81% of events were expected to have an in-person element in 2022, and with pandemic woes in the past, this number is expected to increase in 2023. More so, The State of Events 2023 report suggested that 63% of marketers are planning to host in-person events within the next 1-2 years.

Conference 337

Conference Blogging Report Industry 337

Remote PR Jobs

DECEMBER 17, 2024

For more targeted opportunities, consider going to industry events or joining networks. Job board platforms like LinkedIn , Upwork , and Fiverr are great starting points to connect with clients and showcase your expertise. Guest posting is another powerful way to grow your PR business, boosting your visibility and attracting clients.

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How To Fashion Writing LinkedIn 248

Business Wire

OCTOBER 26, 2023

As we wrap up an eventful 2023, this is a great time to reflect on our cultural touchstones and what we talked about the most. What continues to link generations? Where do the paths diverge and why? And how do companies and brands draw on these issues to better position themselves to appeal to audiences and customers?

Blogging 482

Blogging Brand Branding Trends 482

Ronn Torossian

MAY 4, 2025

Learn how to boost trade show ROI through strategic planning, engaging booth experiences, and effective lead management, with proven tactics for maximizing return on event investments. The post Maximizing Trade Show Roi appeared first on.

Trade Shows 195

Trade Shows How To Marketing 195

Business Wire

DECEMBER 27, 2021

The news and public relations industries have faced many challenges this year including extended discussions around COVID-19, vaccination, and masking requirements; remote working; virtual events; shortage of labor; and the Great Resignation.

Media Relations 393

Media Relations Trends Media Blogging 393

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

Thought leadership events keep on giving. Another excellent way to generate topical content, particularly for a B2B brand, is through a customized event. If you think about events as just one-and-done initiatives, think again. And it can have a much longer life than a two-hour event.

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Case Study B2B Study Interviews 390

Notified

JUNE 5, 2025

Introducing Personalized Pitch: Get More Coverage, Faster Public Relations Introducing Personalized Pitch: Get More Coverage, Faster Jun 5, 2025 8:00:09 PM 2 min read How AI Is Changing the News: What PR and IR Pros Must Do Now Investor Relations How AI Is Changing the News: What PR and IR Pros Must Do Now Jun 4, 2025 2:56:24 PM 3 min read How Top (..)

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Pitching LinkedIn eBook Case Study 158

Notified

JUNE 10, 2025

At our recent Meet the Media event at Nasdaq MarketSite®, we brought together top journalists and communications experts to share what it takes to get noticed – and stay relevant.

Brand 171

Brand Branding Meeting Communications 171

Remote PR Jobs

MARCH 26, 2025

Public Relations Industry Events: Expand Your Freelance Network Attending PR industry eventsnetworking panels, workshops, and conferencesis one of the best ways to boost your reputation and connect with potential clients. But dont just show upget involved at any PR event! For more resources check out this article.

Communications 150

Communications LinkedIn Crisis Communications Reputation 150

Business Wire

JUNE 20, 2024

We left both exhilarating events full of invaluable insights. Business Wire recently attended the 2024 annual NIRI and CIRI conferences in San Francisco and Calgary, where we had the opportunity to engage with the investor relations community. Here’s a recap of what resonated with us most.

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PRSay

NOVEMBER 11, 2024

Write about the impact, not the event. Focus on what people will be able to do there — not on when and where the event will be held. Stories about how audience members can solve their problems reasonably get more coverage than stories about your company’s new Widget 6.7.3. Covering a: Speech? Will they have a chance to win a drone?

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Report Writing Engineering Study 151

PRSay

JUNE 16, 2025

this year, was a more muted event than the community had hoped due to the oppressive and regressive national political climate and the resulting abandonment of LGBTQ community support from corporate supporters and reduced media coverage. WorldPride DC 2025 , which was held in my hometown of Washington, D.C.,

Corporate 157

Corporate Communications Community Airlines 157

The Resolution Blog

AUGUST 24, 2022

dads through art, tech and music events & […]. The post How one PR report is helping gain funding to connect Dads with soul… appeared first on PR Resolution — by CoverageBook.

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5W PR

NOVEMBER 22, 2024

Attend industry events, join relevant associations, and offer to be a source for their stories. Media Relations in Crisis Management In the event of a crisis, effective media relations is essential for mitigating damage to a company’s reputation and restoring public trust. Then, there is pitching stories effectively.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

Business Wire

SEPTEMBER 8, 2023

Crises communications refers to information that is shared when an event occurs that impacts customers or a company’s reputation. Crises happen when they are least expected, which is why every organization should have a crisis communication plan in place.

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Crisis Communications Crisis Communications Employee 343

Business Wire

DECEMBER 15, 2021

As more COVID-19 vaccines roll out around the world, in-person events and travel resume, and there’s a bit more hope in the air, it’s time to recalibrate and adapt your company’s goals and grand plans. At SKC PR, our team thinks it’s worth a shot. While "change” might still be the name of the game, 2022 already looks full of possibilities.

Blogging 383

Blogging Agency Travel Media 383

Notified

MARCH 13, 2025

At our recent Meet the Media event in New York City, top editors and reporters shared exactly what grabs their attention. The main takeaway: you need to be smarter about your pitches.

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Pitching How To Meeting Report 294

Bianchi Biz Blog

OCTOBER 21, 2024

Now in its 14 th year – and retaining its status as North America’s largest advanced battery event – the show welcomed attendees for the first time at Huntington Place in downtown Detroit, having outgrown its previous location at the Novi Suburban Showplace. Show organizers say more than 19,000 people were expected to attend this year.

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Automotive Trade Shows Mobile System 92