Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Industry events. Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. Media spend time at trade events to make connections, but they’re also after daily stories.

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Marketing Virtual Events

Ronn Torossian

One of the biggest advantages of virtual events in marketing is the ability to reach multiple time zones around the world, which attracts new and bigger audiences for businesses. The post Marketing Virtual Events appeared first on.


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Event Awareness and Outreach

Ronn Torossian

After creating an event, which includes setting up details such as the schedule, the location, speakers, and guests, companies still have to do some PR awareness for that event before everything is finished. The post Event Awareness and Outreach appeared first on.

Virtual Event Marketing

Ronn Torossian

This year, with the state of things, due to the pandemic, the event marketing industry, as well as other global events, have undergone significant changes. The post Virtual Event Marketing appeared first on.

3 tips for planning your next epic PR event

PR Daily

BML orchestrated an event of epic proportions (requiring epic effort), unveiling the world’s largest fruit display sanctioned by Guinness World Records. Following the event, B-roll distribution garnered significant additional media coverage.

Business Wire’s Event Spotlight Increases the Reach and Impact of Live and Virtual Event Participation | Business Wire Blog

Business Wire

Events, large and small, are an integral part of many marketing programs. Marketing teams rely on conferences and events to educate and connect with target audiences. While events modernized, event communication did not. public relations events

Making The Most Of Virtual Event Experiences

ImPRessions - Crenshaw Communications

The pandemic has imposed real challenges on B2B tech companies who rely on conferences and event marketing for branding, lead generation, and customer retention. We’re all longing to return to real live meetings, but conference producers are only tentatively planning physical events for 2021.

What Is an Emergency Event Box?

HMA Public Relations

No matter the size or scope of the event, an emergency event box is essential for a PR person. Find out what should be included in your event box in today's post from Alison Bailin. PR Toolkit emergency event event Event planning pr toolkit

Lockdown Unconference comms event

Stephen Waddington

You’re invited to join a new Unconference learning and development event. Several people suggested one-off events and discussions. Please use this form Agenda published a fortnight in advance The first event will be 1pm-2pm GMT, 26 February. events

The Future Of Conferences And Events: A PR Planner’s View

ImPRessions - Crenshaw Communications

I recall the first big event to cancel was South By South West (SXSW). Soon, the event dominoes toppled in a quick series of cancellations and postponements, with most moving their meetings to the fall.

7 essential tips for writing press releases for events

Muck Rack

7 essential tips for writing press releases for events

How To Pull Together A PR Event – Fast

ImPRessions - Crenshaw Communications

In PR , we often create client events to generate brand visibility. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. We sprang into action and pulled off the event with a marquee journalist as moderator, attended by over 35 journalists, and attracting over 100 attendees in a packed venue. Here are five best practices for planning an event on a tight turnaround.

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How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I’m well used to webinars, virtual events, virtual happy hours, virtual younameits and digital whatchamacallits , both as a participant as well as an organizer, for clients as well as my own business and educational efforts. Virtual event best practices.

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How to Plan PR Events?


We’re all looking forward to the day when events, conferences, and professional get-togethers of every size and purpose can get back to the way they were before the spring of 2020. The post How to Plan PR Events?

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13 smart, affordable ways to promote events

PR Daily

Nearly 90% of executives believe in the power of events, and 30% of marketers say events are the single most effective marketing channel, according to the Bizzabo Event Marketing Benchmarks and Trends report. Of course, people must know about the event for it succeed.

6 Actionable Ways B2B Marketers Can Improve Virtual Events

Sword and the Script

A survey identified ideas B2B marketers can use to improve attendance, engagement and get more value out of their investment in virtual events. Webinars, digital tradeshows and online conferences have been a go-to substitute for live physical events in the wake of the pandemic.

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What’s next for WaddsCon: May report and future events

Stephen Waddington

Here’s a report from the May event and what’s coming up in June. Developing the WaddsCon community WaddsCon is a high energy, fast paced and fun learning and development event. The event is recognised as a learning and development activity by both the CIPR and PRCA. events

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Exploring Virtual Events: 6 Benefits of Going Virtual


Worried about taking your event virtual? 6 benefits that you might not have considered. Comms Best Practices


Tips for Promoting Your Special Event

Landis PR

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. What about promoting events for your company or client? Here are three suggested paths to reach your event goals: 1.

August 2021 Events for Journalists, Bloggers


Although some events are being pushed to 2022, August still features a number of events for journalists and bloggers worth checking out. Media Blog

Upcoming Events for Journalists, Bloggers, and Freelancers


Add one or more of these events for journalists and bloggers to your calendar. Have some free time as the holidays approach? Media Blog

Pitches That Placed: How to Pitch Events to AfroTech

The TypeBar

On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage in AfroTech for a big event announcement. The event will occur on March 1, 2022, at New York City’s The Town Hall Theater at 7:00 p.m.

Events for Journalists and Bloggers in September


Fall tradeshows are still feeling the effects of the pandemic, but September still offers a number of unique events for journalists and bloggers. Media Blog

How We Made Our Chapter Event More Inclusive


Shaking up communications to reflect our changing times also applied when planning the event. To make your next Chapter event more inclusive: Give attention to diversity of race, gender, age, geographic area and more.

Tips for launching a great virtual event

PR Daily

While efforts are underway to reopen portions of society like offices and schools, large in-person events are going to be among the last functions to receive the green light to return. Here are four tips to guide you through a successful virtual event: 1.

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April Event Calendar for Journalists and Bloggers


As we head into the second quarter, check out these upcoming events for journalists and bloggers. Media Blog

Premier Mentorship Event Salutes 5 PR Leaders


After a pandemic-required hiatus last year, the Plank Center’s “Milestones in Mentoring Gala” returns this November as both an in-person and virtual event you’ll not want to miss. The post Premier Mentorship Event Salutes 5 PR Leaders appeared first on Culpwrit.


First Black PR History Month Kick-off Event Hosted by the Museum of Public Relations

Deirdre Breakenridge

This event, sponsored in partnership with National Black Public Relations Society, will bring together professionals, students, and professors to celebrate the lives of prominent black public relations pioneers. Following the kick-off event, the Museum of Public Relations will exhibit rare artifacts and writings recounting black public relations history. This event and exhibit intend to inspire the industry’s growing diverse generation of young professionals.

Are virtual events worth the effort?

HMA Public Relations

Have you hosted a virtual event during the pandemic? Marissa thinks that virtual events have the capacity to be just as successful as an in-person event. The post Are virtual events worth the effort? Featured virtual events

Event management public relations: 4 ways to use PR to boost event attendance

Agility PR Solutions

Creating an inclusive and detailed event promotion campaign doesn’t simply mean relying on the press release that is sent out to media outlets. Companies that have already hosted a successful event have an advantage because […].

November Events for Journalists, Bloggers, and Freelancers


Treat yourself before the holidays and register for one of these unique trainings and discussions for media. Media Blog

What Does the Future Look Like for Event Marketing?

HMA Public Relations

Event-planning is a big part of public relations and here at HMA, part of what we do lies in hosting successful events for clients whether they are large-scale or intimate. Featured What is.Wednesday event marketing

How to Move A Live Event Online

Solo PR Pro

What do you do when a global pandemic forces the cancellation of a signature live event? In this post, Kelly Kirkendoll of Thrive Public Relations , shares the lessons learned from helping clients to move large scale events online. Recreating a live event online is not an easy task.

Are Virtual Events the Future?

HMA Public Relations

Are virtual events here to stay? After attending a virtual award ceremony, Autumn shares her thoughts on the benefits of remote events. The post Are Virtual Events the Future? Featured Networking and Professional Development 40 under 40 Are Virtual Events the Future?

How PR can boost your event

Ronn Torossian

If you have an event coming up, a PR professional might be just who you need to get more people interested and engaged in your event. The post How PR can boost your event appeared first on 5WPR CEO Ronn Torossian Founder's Blog. It might be surprising to know that a PR team can do a lot more than writing press releases and engaging with the media.

Maslow’s Hierarchy of Needs for Producing Better Virtual Events

Contently - Strategy

For almost a decade, webinars have been the go-to choice for digital events. All of this cements the fact that experience design will continue to shift, technologies will evolve, and audiences will have higher expectations for remote events. Strategy coronavirus events

3 tips for planning a return to live events

PR Daily

Now is the time of year for comms pros to think about 2022 media relations strategies for industry events, many of which will be live once again after a two-year hiatus. As you plan for the return of live industry events during this trade show season, expect last minute cancellations.

How to prepare for the future of hybrid events

PR Daily

There is, however, a strong desire to get back to in-person events as safely as possible. And so, the hybrid event, a combination of virtual and in-person experiences, will begin to take the lead, creating new opportunities and challenges for both communications and event marketing teams.

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Creating a Digital Event


One of the most effective ways to do this in the past was through in-person events such as product or brand launches, but with everyone staying at home, companies have had to shift their events to a digital format. What seperates a Digital Event from an in person event?

Showcase your captivating visuals and virtual events

PR Daily

Ragan’s Video, Visual & Virtual Awards will recognize the visual content that engaged audiences, as well as the most innovative virtual events. The post Showcase your captivating visuals and virtual events appeared first on PR Daily.

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