NewsWhip

JUNE 10, 2021

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Onclusive

AUGUST 24, 2020

Millions of articles a day in 100+ languages are, among other things, dissected for their relevance to any topic, the reputation of the publication, the repetition in social media, the sentiment of the article and the sentiment related to every entity mentioned in each article.

Analytics 347

Analytics Engineering System Software 347

Onclusive

JULY 13, 2021

Crisis situations: In pivotal moments, add key soundbites that you are using in external communication Track crisis-specific soundbite performance over time to understand their ongoing impact on your brand reputation. As a result, Monster increased the inclusion of key soundbites and spokespersons in their media coverage by up to 54%.

How To 370

How To Biotechnology Case Study Leadership 370

The Hoffman Agency

MARCH 21, 2024

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming. Presently, MSMEs contribute up to 60% to the GDP.

Leadership 69

Leadership Biotechnology Policies Local 69

Wadds Inc.

NOVEMBER 11, 2023

The technology has developed slowly over the past ten years following innovation in data processing and natural language development, but then incredibly quickly in the past 12 months. Transparent data management and security policies are required before the technology can be deployed in commercial applications.

Report 119

Report Publicity Training Policies 119

PRSay

JUNE 23, 2021

Payments to the organized criminal enterprises in Eastern Europe and elsewhere that claim responsibility for the lion’s share of incidents rose 300 percent last year, despite mounting pressure on companies from law enforcement and national security authorities not to meet the extortionists’ demands. Illustration credit: shutterstock ].

Crisis 141

Crisis Insurance Insurance Exercises 141

Stuart Bruce

MAY 20, 2016

The latest Global Intangible Finance Tracker (GIFT) report reveals many directors, analysts, investors and other stakeholders don’t adequately understand how brand, reputation and other intangibles impact the value of their business. They reflect the economic and technology trends in which organisations operate.

Reputation 94

Reputation Measurement Brand Branding 94

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. His accomplishment has helped cement a reputation as an authority in a poorly understood sector. There are some PR tactics that can help. 6 PR tactics to differentiate your brand. Write the book on it.

Brand 196

Brand Branding Reddit B2B 196

Stephen Waddington

SEPTEMBER 5, 2018

A growing third party technology market has developed alongside social media platforms and internet publishers to address the opportunity to turn content and conversation into competitive intelligence, trends analysis and brand insight. But organisations aren’t yet using social intelligence as a strategic tool.

Web 68

Web Social Media Tools Enterprise 68

Sword and the Script

AUGUST 30, 2022

This summary of PR technology news – the PR Tech Sum – is back after a two-month hiatus. The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc., a reputation platform,” according to reporting by Ray Shultz for Media Post. “The

Publicity 85

Publicity Survey Enterprise Pitching 85

Stephen Waddington

NOVEMBER 6, 2018

Communications is the last remaining department within the enterprise that is ripe for disruption according to Akeroyd. Every other operational area in the enterprise has been through this transition. Marketing, sales and finance have all been modernised by technology and software as a service.

Enterprise 111

Enterprise Media Software Measurement 111

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Jerry McGuire (1996) – Reputation Management. His bad reputation prevented him from getting paid well and being able to support his family. In the end, Tidwell’s best reputation move turns out to be on the playing field, where he works harder, plays better, and talks less –all with the cameras rolling.

Tools 170

Tools Government Crisis Public Affairs 170

Sword and the Script

NOVEMBER 19, 2019

It can, according to Jeffrey Crow, who has twice served as the CMO for fairly large enterprises. The reputation the network services and solutions provider Earthlink gained for customer service is a prime example. 5) As a marketing leader in a large enterprise, how have you used storytelling? 1) How did you get into marketing?

Storytelling 84

Storytelling Brand Branding Customer Service 84

Stephen Waddington

JANUARY 15, 2020

Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees. It’s a powerful form of advocacy.

Storytelling 78

Storytelling Internal International Social Media 78

Cision

JANUARY 2, 2018

Facebook has gained a reputation for being a marketing shortcut of sorts; its ads have an average click-through rate of.9 My team and I have worked with numerous enterprise brands, so I understand the magnetic pull of Facebook’s return on investment (which overshadows most platforms besides Google AdWords ). About Dan Curran.

Facebook 0

Facebook Marketing Journalism Creativity 0

Beyond PR

SEPTEMBER 12, 2016

Identify any major obstacles impairing your branding success, brainstorm ways to overcome them and experiment with measurable solutions that can be adapted and refined as you continue overseeing your reputation program. brands alone, social media monitoring is the cornerstone of any successful brand reputation program.

Measurement 40

Measurement Reputation Brand Branding 40

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

PR and CX go hand in hand, since it’s PR’s role to burnish a brand reputation and the job can only be done when the customer experience lives up to expectations. After all, enterprise software customers are likely to be watching the Super Bowl, tuning into election or inauguration news, or following stock market trend stories.

B2B 120

B2B Customer Service Software Technology 120

ImPRessions - Crenshaw Communications

JUNE 12, 2020

One glaring example is the technology sector. From startups to enterprise companies, tech just can’t seem to make measurable progress when it comes to greater black representation in senior management and on boards. Starting with startups is a real key to building a more diverse technology sector and community.

Technology 248

Technology Company Enterprise Community 248

Bianchi Biz Blog

OCTOBER 5, 2020

While I’m particularly interested in the future of transportation topics like autonomous vehicle technology and eVTOLS (flying cars), these all fall under a broader interest I have in cities. The only thing these folks achieve is a bad reputation and a general apprehension of covering that company they represent.

Transportation 91

Transportation Meeting Report Media 91

Flack's Revenge

APRIL 23, 2015

Perhaps you want to foster adoption of your software and drive grassroots growth in the enterprise. Many want to promote their companies and technologies as cool for programmers. Why should they care about your company/technology? The Rise of the Software Developer. Of course, let’s not forget a primary motivator: recruitment.

Software 120

Software Enterprise Groups Course 120

Sword and the Script

JUNE 7, 2022

The transaction follows a private equity-backed three-way merger between Kantar Reputation Intelligence, PRgloo and Onclusive which closed in the beginning of the year. Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. Third largest in the U.S.

Software 85

Software Internal International Pitching 85

Cision

NOVEMBER 10, 2015

As new tools emerge, the technology and media landscapes continue to shift. . This morning, managing director, enterprise and insight business at Cision, Jeni Lee Chapman, explored how nonprofits can teach B2B companies to increase conversions. Nonprofits know and understand this, but not many look to their example when seeking help.

Nonprofit 120

Nonprofit Marketing B2B Crisis 120

Sword and the Script

DECEMBER 3, 2019

In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. See item #1 here for more. How could that be?”.

Data 87

Data Enterprise Survey Instagram 87

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Alert consumer brands to emergent reputation threats . Predictive Media Relations .

Media 88

Media Data Reddit Crisis 88

NewsWhip

JULY 14, 2020

Paul: Could you speak about that and how do you think agencies should think about adopting tools and technology and doing it well and getting adoption of the tools? Various comms tools have different access levels for Enterprise organisations which drives me mad – “Who has our login for X product?” Darika: It’s hard.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Cision

MAY 18, 2015

According to a paper published by the Semantic Technology Institute , social listening may encompass one or all of the following functions: Reputation management. When you consider that the criteria for an enterprise-level user is more than $100 million in annual revenue, you understand that smaller scale likely means prioritization.

Customer Service 120

Customer Service Social Media Analysis Data 120

The Hoffman Agency

APRIL 2, 2019

My time at both agencies has offered such rich variety in simply meeting with the companies that walk through the door for a first meeting, let alone those that we’re lucky enough to end up working with in a long-term relationship.

Enterprise 52

Enterprise Agency Meeting Exercises 52

Cision

OCTOBER 16, 2017

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it.

Media 202

Media Storytelling Technology Data 202

MaccaPR

APRIL 18, 2017

A media directory may identify a journalist as covering technology – but is he or she covering Apple’s iPhone apps, or wearable technology, or enterprise level software? Knowing who the media are improves your reputation, so that journalists view you as a resource – rather than a pest.”.

How To 121

How To YouTube Pitching LinkedIn 121

Sword and the Script

MAY 14, 2019

Recently, I’ve begun looking more closely at PR technology , companies. This is an effort to illustrate some of the interesting innovations occurring within the PR vendor community – and provide an agnostic source of information on tools and technologies I believe PR professionals should have on their radar. Sentiment analysis.

Case Study 116

Case Study Software Data Web 116

Sword and the Script

JUNE 30, 2020

It Depends on the Organization Too Because I work in the B2B technology sector I tend to look at things through those lenses. A model I’ve seen work for large enterprises is to retain a corporate communications department but push dedicated PR talent down to support the business units. Understand the comms role.

Report 116

Report Publicity Survey B2B 116

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Shift Communications

JUNE 6, 2023

Let’s wait and see” is a death sentence when it comes to understanding the potential risks genAI can pose for you, and the downsides to corporate reputations and valuations will be significant and swift. GAI has the potential to make even the most realistic-looking email phishing scams look like child’s play.

Enterprise 78

Enterprise Reputation Crisis System 78

PR Conversations

SEPTEMBER 22, 2015

Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on. She is currently working as an in-house practitioner in a small-medium enterprise, where she manages all aspects of communication.

Interviews 40

Interviews Enterprise Corporate Internal 40

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors.

Marketing 187

Marketing Content Marketing Data Social Media 187

ImPRessions - Crenshaw Communications

JUNE 21, 2018

For many B2B technology brands, data is not only a business asset, but a PR tool. Whatever the case, B2B and technology-based businesses are in an excellent position to use data-driven storytelling as part of a PR strategy. B2B tech enterprise firms have a natural advantage in harvesting data for storytelling.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189