Solo PR Pro

AUGUST 9, 2022

In college, Ebony studied industrial engineering — an area she was inspired to pursue after watching the movie “Short Circuit” as a kid. Through Above Promotions, Ebony is able to combine her interests and has one key goal in mind: to be a leader in the market for implementing science and technology into storytelling and customer experiences.

Meeting 52

Meeting Real Estate Wireless Crisis Communications 52

Doctor Spin

FEBRUARY 15, 2024

Spin Academy | Online PR Courses Communications or Communication The terms “communications” and “communication” are often used interchangeably, yet they embody separate concepts within the context of language, technology, and the study of human interaction. 2 Rivera, K. Communication vs Communications. 2024, January 2). Communications.

Communications 52

Communications eBook System Corporate 52

Ishmael's Corner

MAY 19, 2015

The reason PR fails at storytelling often has nothing to do with understanding the makings of a good story or writing expertise. I say “undervalued” because PR trainings abound on topics like pitching journalists or how to use social media for brand storytelling. Mark LaPedus (executive editor at Semiconductor Engineering ).

Storytelling 60

Storytelling Interviews Software Industry 60

Mark My Words

JANUARY 14, 2021

Archewell is also supporting the Center for Critical Internet Inquiry at the University of California in Los Angeles, which aims to champion racial and economic justice in the technology world. ‘It’s a place where compassion matters, communities gather, and storytelling is the engine.

Technology 60

Technology Community Crisis Fashion 60

The Hoffman Agency

AUGUST 19, 2021

Writing has always been my biggest insecurity. However, writing for PR reopened the door for me. As I started investigating what industries and companies I was interested in, I found myself drawn to an industry I had not anticipated: technology. This aspect of PR did, and frankly still does, frighten me.

Industry 36

Industry Comparison Technology Creativity 36

Deirdre Breakenridge

NOVEMBER 16, 2016

The PRTech ecosystem only included a small swarm of companies when we first started AirPR, and now it spans more than 80 , including things like corporate newsroom publishing platforms (Pressvine), visual storytelling tools (Canva), and measurement and analytics tools (what we do). What is it?

Data-Driven PR 150

Data-Driven PR Strategy Data Measurement 150

Cision

APRIL 6, 2015

Search engines don’t listen to and deduce context from audio (at least not as of this writing). Co-hosted by Lulu Miller and Alix Spiegel, Invisibilia interweaves narrative storytelling with scientific research that will ultimately make you see your own life differently.” Ira Glass discusses preparation: 3.

Engineering 120

Engineering Tools Examples YouTube 120

PR Conversations

APRIL 10, 2018

With all the recent focus on the rapid technological changes, I have found myself confronted more often, both in my courses at Quadriga University of Applied Sciences and in my consultancy, with questions like: “what should practitioners do” and “how does/will technology affect PR practice”. Bad memories in the Fatherland.

Training 80

Training Measurement Technology Engineering 80

Waxing UnLyrical

DECEMBER 7, 2016

The onset of content marketing and emergence “owned media” has turned the storytelling torch into a shared thing that is jointly owned by traditional media and brands. Leta Soza , our director of PR engineering and operations, wrote A Journey Into the PRTech Unknown. Yes, we did that.).

Employee 40

Employee LinkedIn Engineering Leadership 40

Ishmael's Corner

MAY 5, 2015

The reason PR fails at storytelling often has nothing to do with understanding the makings of a good story or writing expertise. I say “undervalued” because PR trainings abound on topics like pitching journalists or how to use social media for brand storytelling. Mark LaPedus (executive editor at Semiconductor Engineering ).

Interviews 60

Interviews Storytelling Software Engineering 60

Sword and the Script

MARCH 22, 2016

But age too is affected by automation threatening to replace some jobs, the way a bot writes news reports for the likes of the AP. This means strengthening relationships with existing clients while also engineering systematic programs for attracting new clients that look a lot like the most profitable clients now.

Survey 60

Survey System Trends Small Business 60

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Beyond PR

MARCH 6, 2018

Now imagine what that number would be if it were not for the 600+ million devices that are equipped with ad-blocking technology. You can spend months writing a white paper or spend thousands on a video, but if it’s not laser focused and doesn’t reach the right audiences it’s not going to convert. 100, 500, maybe 1,000?

Strategy 67

Strategy How To B2C Content Marketing 67

Burrelles Fresh Ideas

JUNE 27, 2023

Instead, it’s continuously evolving as we adapt to new online platforms, changes in the media landscape, and new technologies. The primary goal of a press release— to gain public attention — hasn’t changed much, but our methods and formats have advanced in recent years with emerging and new technologies. Remember, stories are powerful.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Sword and the Script

MARCH 3, 2020

This is your monthly summary of all the news out of the PR technology community. For reference, here’s a list of PR technology companies I’m watching. Signal AI announced the launch of AIQ , the AI technology behind the company’s media monitoring platform. 6) Quick hits in PR technology. Give our services a try.

Pitching 78

Pitching Instagram Survey Data 78

PR 20/20

DECEMBER 10, 2019

In other words, we are creatives, strategists, communicators, and storytellers. This is Scott Brinker’s Marketing Technology Landscape. Latest version includes 7,040 technologies, each of which captures and reports data. That said, once you decide on a technology, you need to stick with it. Everything is trackable.

Report 52

Report How To Marketing Analytics 52

PR 20/20

MAY 23, 2017

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Ann Handley , author of Everybody Writes , heads up content at ‘Profs. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search?

Resources 53

Resources Marketing SEO Engineering 53

Sword and the Script

DECEMBER 10, 2019

Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. “Content marketing will revolve more around individuals and storytelling components. Note: Mr. O’Neal is the president of Onclusive, which is also one of the companies I track for my writings on PR technology.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

PR 20/20

AUGUST 11, 2016

New technology is being introduced in the marketing world every day, and the demand for top talent is greater than ever before. Founder and CEO of PR 20/20 Paul Roetzer ( @paulroetzer ) believes that the largest gaps impacting performance lie primarily within marketing talent, technology and strategy. The Visual Storyteller.

Marketing 43

Marketing Mobile Engineering Technology 43

PR 20/20

AUGUST 11, 2016

New technology is being introduced in the marketing world every day, and the demand for top talent is greater than ever before. Founder and CEO of PR 20/20 Paul Roetzer ( @paulroetzer ) believes that the largest gaps impacting performance lie primarily within marketing talent, technology and strategy. The Visual Storyteller.

Marketing 40

Marketing Mobile Engineering Technology 40

Beyond PR

MARCH 15, 2016

He arms himself with the right tools and technology and understands the strengths and weaknesses of his team members and adversaries. Compelling Storyteller s : Your audience has a large and varied appetite for content. Compelling Storyteller s : Your audience has a large and varied appetite for content.

Marketing 40

Marketing Storytelling Fashion Technology 40

PR 20/20

SEPTEMBER 21, 2017

More specifically, can we use machines to write blog posts at scale?”. I didn’t understand the underlying technology at the time, but when I read Automate This by Christopher Steiner in late 2012 I became convinced that artificial intelligence would transform marketing as we know it. And, then, of course, there’s Amazon.

Marketing 53

Marketing Software eBook Technology 53

NewsWhip

JULY 29, 2021

Although Brian Mossop has a background in biomedical engineering and neuroscience, Brian currently leads a marketing and communications intelligence team to supply data-driven insights to some of the world’s leading brands. I mean, we work with a number of Fortune 500 companies in the technology industry and other industries as well.

Brand 78

Brand Branding Marketing Data 78

Landis PR

DECEMBER 4, 2023

While we have only just scratched the surface when it comes to the potential of generative AI , this certainly does not mean that the human element of writing is dead. Instead of viewing AI as a replacement for content writers, we need to recognize its potential to act as a powerful writing aid that can help boost our efficiency.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Cision

MAY 21, 2015

A podcast featuring discussions at the intersection of business, technology & culture hosted by Chris Saad and Brian Solis. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. 5) Pam Moore.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 15, 2021

Artificial intelligence - The UK Government’s National AI strategy outlines a plan to invest in the AI ecosystem, to support the transition to an AI-enabled economy, and to ensure the governance of technologies. Search engines are the most trusted form of media (56%). It’s also an issue of writing style. Facebook took down 1.3

Publicity 128

Publicity Government Guidelines Facebook 128

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Search engine optimisation (SEO) has shifted towards the skillset of public relations in identifying and listening to audiences and creating content to earn attention. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Beyond PR

DECEMBER 5, 2017

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. The blog is listed first for a reason; it’s the engine. Though, spending hours writing and researching a high-quality white paper does not automatically translate to inbound leads. But let’s be real — it’s not sexy.

Infographics 72

Infographics Case Study Video Survey 72

Sword and the Script

DECEMBER 11, 2018

Also see PR and Storytelling; Off Script No. Television, XM Radio, Smart Things and other technologies will continue to meld with traditional digital channels and tools.”. – Marty Weintraub | Aimclear. The ingestion of data sources and the evaluation of new technologies, especially around AI will spin everyone’s heads.

Social Media 90

Social Media Marketing Media Creativity 90

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52