Critical Mention

OCTOBER 2, 2019

Monitor Your Online Reputation. It takes 20 years to build a reputation and five minutes to ruin it. Buffett definitely hit the nail on the head with that quote when it comes to maintaining an online reputation. Media monitoring is a must for organizations to have a bird’s-eye view of their media relations and reputation.

Sports 80

Sports Hotels Reputation Construction 80

Critical Mention

JANUARY 29, 2021

People trust influencers’ opinions owing to the reputation that they’ve built with their content, which they then leverage to market products. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Krushan Bari.

Brand 135

Brand Branding How To Radio 135

Critical Mention

OCTOBER 7, 2020

You can also pitch journalists and influencers to include your organization in their podcasts and then monitor those mentions to capitalize on the earned media exposure. . The influence of the internet can make or break your reputation if you are not careful. SCHEDULE A DEMO. Social Awareness. Jessica Pickering.

Trends 105

Trends YouTube Tourism Video 105

Critical Mention

DECEMBER 20, 2019

Earned media is significant for businesses because it is unpaid content that is published by journalists, influencers, reviewers and organizations who have valuable thoughts and opinions about your brand. Earned media tracking creates opportunities for brands to reach out to customers. SCHEDULE A DEMO. Until next time!

Brand 103

Brand Branding How To Media 103

Critical Mention

DECEMBER 13, 2019

One of the most prominent strategies that helps refine a brand’s reputation and status in its industry is online news tracking. If utilized the right way, you can use the earned media from online news coverage to connect with your audience. SCHEDULE A DEMO. Many communications strategies can lead to business success.

Analysis 105

Analysis Comparison Reputation Radio 105

Critical Mention

AUGUST 6, 2020

Media is a 24/7/365 endeavor, so any platform you choose should offer support around the clock as well. All-in-One Media Service. If you’re a PR, communication, journalism or marketing pro, it’s likely that you or your team is also in charge of maintaining your brand’s reputation and status. SCHEDULE A DEMO.

Media 104

Media Radio Local Tools 104

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. Having access to real-time media monitoring allows EKA to provide clients with instant news. SCHEDULE A DEMO. Who is EKA?

Communications 81

Communications Crisis Communications Media Crisis 81

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

As we gear up for whatever public relations challenges we face in the new year, it seemed a good time to make sure we “do this and not that” when it comes to strategic communications. One CEO told us that a PR consultant recommended “winging it” for an important media interview, lest he sound too scripted.

Skype 149

Skype Interviews Viral B2B 149

Critical Mention

OCTOBER 29, 2019

For instance, let’s say your organization has published a video with the intention to advertise its product and increase sales, however, your audience has taken to social media to criticize the video’s marketing strategy. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Radio 92

Radio Television Social Media Sports 92

Critical Mention

NOVEMBER 22, 2019

As previously mentioned, earned media comes in different forms. Either way, it is important to take advantage of these media opportunities. Good or bad, every mention is an opportunity to shape your brand’s reputation. Always know who’s talking about your brand with real-time media monitoring. SCHEDULE A DEMO.

Radio 104

Radio Media Newspapers Sports 104

Critical Mention

NOVEMBER 5, 2019

Another great benefit of networking across social media channels is the ability to ensure your business stays relevant by monitoring your audience. Doing so allows you to analyze your organization’s reputation and adjust your audience’s perspective on your brand. SCHEDULE A DEMO. Priscilla Osorio.

Social Media 105

Social Media Media Customer Service Radio 105

Presspage

MAY 31, 2023

By being intentional and purposeful in how information is shared, these teams can maximize their impact and maintain control over the narrative surrounding their brand and therefore reputation. Traditional methods of storytelling, such as press releases and media relations, are no longer sufficient in engaging with the audience.

Brand 78

Brand Branding Storytelling Software 78

Stern + Associates

FEBRUARY 22, 2023

Telling your brand’s story in a personal, relatable way is key to building trust, an incredibly valuable component of technology adoption. Do not abandon or underestimate the importance of the people and reputation of your company. Understand and Articulate Your Value Proposition Find your real F/B/Os (firsts, bests and onlys).

Communications 62

Communications Technology Software Resources 62

Critical Mention

AUGUST 27, 2019

Anybody talking about your organization online is impacting your organization’s reputation in some way. With that said, you should make sure that you create a positive relationship with reporters, influencers, customers or anybody else who references your business across their media. SCHEDULE A DEMO. Priscilla Osorio.

Media 60

Media Sports Radio Newspapers 60

Critical Mention

MARCH 16, 2020

Her follower count and reputation as a winner make her an incredible influencer and promoter of the brands she displays in her posts. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. She is heavily followed by fans across the world with 12.2

Brand 87

Brand Branding Instagram YouTube 87

Critical Mention

FEBRUARY 27, 2020

Being fashionably late in world of social media just doesn’t work. One crucial reminder is that due to the incredible power of social media it is essential to remind brands and spokespeople of the need to manage their online voice and reputation. SCHEDULE A DEMO. Priscilla Osorio.

Journalism 78

Journalism Social Media Radio Fashion 78

NewsWhip

JUNE 2, 2021

The media ecosystem seems to have all the predictability of a storm, with reputation threats, crises and major news events exploding on millions of potential vectors. . Alert consumer brands to emergent reputation threats . How do I do Predictive Media Planning? Predictive Media Relations .

Media 88

Media Data Reddit Crisis 88

Onclusive

FEBRUARY 17, 2021

media relations, crisis management, social media, etc.) As you’re setting your PR goals and success metrics, tie them to dollars and / or corporate reputation whenever possible. Reporting structure (e.g. who and how often). Will there be weekly check-ins?

Agency 51

Agency Measurement Resources Report 51

Critical Mention

JUNE 24, 2018

Deirdre: I see it evolving as a way to help brands create unique experiences for customers, while at the same time maintaining and protecting the reputation of your company. SCHEDULE A DEMO. The post How Do I Become a PR Influencer appeared first on Critical Mention - Media Monitoring.

Storytelling 106

Storytelling Technology Course Privacy 106

Critical Mention

SEPTEMBER 10, 2019

With that said, your online presence plays an incredible role in your organization’s reputation. Maintaining a successful online reputation can boost credibility and increase sales. We have put together five different ways you can improve your online reputation so you can help grow your brand. Monitor your Online Reputation.

Reputation 60

Reputation Case Study Mobile eBook 60

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Brands can commit to conducting a Q&A or demo on Facebook Live once a week, which is a brilliant way to increase video content and repurpose it on all social channels. Facebook Live videos can be republished on YouTube or LinkedIn, and edited for shorter clips to post on Twitter. Customer service and customer sentiment .

B2B 344

B2B Facebook LinkedIn Small Business 344

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. Does reputation top profit? You can’t buy milk or eggs with a pound of reputation. Short-form video.

Software 119

Software Case Study Advertising Advertising 119

Sword and the Script

JANUARY 17, 2023

Products: media monitoring & reporting, media outreach, short video demo. Meltwater has a reputation for an overly aggressive sales team. Blog: PE firm closes on deals for Kantar Reputation Intelligence, PRgloo and Onclusive; will merge all three companies under Onclusive as a single PR tech company.

Technology 93

Technology Software Resources Pitching 93

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. Demo Everything Most tools provide free trials or demos. Feature Highlight: Talkwalker offers a free Google Alerts competitor service.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. Demo Everything Most tools provide free trials or demos. Feature Highlight: Talkwalker offers a free Google Alerts competitor service.

Digital PR 62

Digital PR Tools Google Pitching 62

Sword and the Script

DECEMBER 15, 2020

Getting unbiased, raw opinions from product users before buying is as important in the buying decision as website content, logos, case studies and demos. See this PR Tech Briefing we published this year: Muck Rack Aims to be an All-in-One PR Tech Platform for Media Contacts, Outreach and Monitoring. Marketing be nimble.

Marketing 168

Marketing Employee Content Marketing Training 168