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What You Need to Know About Media Relations Today

PRSay

With PRSA’s Media Relations Certificate Program , senior-level PR and communication professionals will learn to develop media relations campaigns that evoke emotion, inspire change and position organizations as market leaders. When developing media campaigns, what common mistakes do organizations make?

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3 Media Relations Opportunities for 2023

Stern + Associates

The question is what are the solutions to these challenges and – more ambitiously – what are the inherent opportunities of the transformed media landscape? This leads us to our top 3 media relations opportunities for 2023. That’s why the core of our media relations strategy isn’t the pitching or writing but the storytelling.

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Ignoring Criticism and a Damaging Reputation

Ronn Torossian

The post Ignoring Criticism and a Damaging Reputation appeared first on. This occurred after the outlet reported that one of its polls was being tampered with by the theme park chain. The outlet had asked its audience a question about a documentary that painted SeaWorld in a negative light, titled […].

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The Importance of Building Media Relations in PR

5W PR

In the field of public relations (PR), building strong media relations is a critical component of success. PR professionals aim to create positive relationships between their clients or organization and the media, with the goal of earning positive media coverage and managing any negative attention that may arise.

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4 ways to boost your media relations strategy using social media

Agility PR Solutions

To ‌effectively communicate with your target audience, maintain a good brand reputation, and improve awareness, you need to have ongoing relationships with traditional media outlets, journalists, and influencers as part of your media relations strategy.

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8 Myths About Working with Journalists to Achieve Media Relations Goals  

Garrett Public Relations

Let’s talk about media relations. It’s often what companies seek help with because they want to earn media coverage – which can help them build and maintain their reputation, increase visibility and draw new prospects and customers their way.

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Equine Outreach Successfully Completes the 2021 NAO and ReputationUs Nonprofit Reputation Program

Reputation Us

Each year the Nonprofit Association of Oregon (NAO) and ReputationUs , an Oregon-based reputation management firm, offers one NAO nonprofit member with six-months of pro bono reputation management support (a $14,000 value) through the Nonprofit Reputation Program. Through the Program, Equine Outreach received: Reputation Audit.

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