Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Advanced PR Strategies 9.

Viral 52

Viral Crisis Communications SEO Reputation 52

Cision

AUGUST 18, 2015

With the ubiquity of social media and the Internet today, connecting with others is easy. At his upcoming free webinar, “ The Do’s and Don’t’s of Social Media ROI ,” Gary will discuss how to accurately measure your social efforts to track your performance. Social media management is a 24/7 job.

Communications 120

Communications Social Media Television Radio 120

Critical Mention

OCTOBER 2, 2019

Also, engage and interact with online users that share all types of social media mentions. As we previously discussed, your organization can receive positive media mentions or negative call-outs. Buffett definitely hit the nail on the head with that quote when it comes to maintaining an online reputation. Until next time!

Sports 80

Sports Hotels Reputation Construction 80

Maxim Behar

AUGUST 4, 2022

Maxim: On that day, a very important day, anything Mr. Petkov and Lena Borislavova do, would electrify the social media and society. You mentioned quality journalism and media here, but we often forget that there are more than 4 billion journalists in the world right now, and we all own media.

Ethics 52

Ethics Newspapers Government Television 52

Konnect Agency

NOVEMBER 24, 2020

Podcasts now rival traditional media such as broadcast and radio in terms of PR power. There are unique advantages in being a guest speaker and it’s definitely worth your time to explore as you begin to plan your brand strategy. You’ll have the opportunity to highlight your company news and recent accomplishments.

SEO 52

SEO YouTube Instagram Reputation 52

Critical Mention

DECEMBER 6, 2019

Create Quality Social Media Content. Social media is one of the main places where online users go to engage and interact with brands and voice their opinions about products and brand experiences. Given those facts, it’s time to leverage the power of social media by generating quality content on a consistent basis.

Strategy 83

Strategy Communications Marketing Social Media 83

PRSay

OCTOBER 1, 2018

Yosemite is a wild place by definition. Do you also manage social media for the park? We have a social media team. As chief of the public affairs office, I write the news releases and the messages, and then the social media folks post them on Facebook, Twitter, Instagram, etc.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

PR Conversations

JULY 3, 2014

But in a society driven by narcissism and fake celebrity, it’s nice to know that there are people out there who share a passion for hard work yet get their satisfaction not from Facebook “likes” but from the inherent value of what they do. Nothing personal in it… The radio was a clue.

Publicity 87

Publicity Radio Social Media Content Marketing 87

Prohibition

AUGUST 9, 2017

We have also been shortlisted for Best Use of Digital and twice for Best Use of Social Media for our ‘Making Christmas ‘Real’ Again’ campaign and our work with Watches of Switzerland over in Switzerland for Baselworld. The content received the greatest organic reach ever for a piece of content on Interlora’s Facebook page.

Communications 48

Communications Radio Print Hotels 48

Communications Conversations

JULY 27, 2015

” Just look at social media for a moment–just one component of the “digital” in the digital divide. When people talk about how social media benefits society, the list usually look like this: * Social media helps build relationships. Social media helps make you smarter.

Newspapers 60

Newspapers Education Social Media Comparison 60

MaccaPR

JUNE 1, 2016

Just as our society transitioned from radio to TV over a half-century ago, we now find ourselves in the age of digital disruption. For example, we at the i.e. (informed engagement) network use social media intelligence as a primary tool to help our clients understand their customers and influencers.

Brand 48

Brand Branding Storytelling Healthcare 48

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

Reputation 52

Reputation Social Media Internal International 52

Maxim Behar

SEPTEMBER 4, 2023

Behar, are the harshest opinions being handed out today not in the courts but on social media? Naturally, social media cannot pass opinions. A huge number of people are parading on social media. After all, at least in Bulgaria, the main place for aggression, love, like and hate remains Facebook.

Social Media 52

Social Media Media Writing Web 52

Waxing UnLyrical

MARCH 11, 2015

Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars. Peter Drucker. How do I support what we do?

Measurement 40

Measurement How To Analytics Customer Service 40

Maxim Behar

MAY 31, 2021

He travels a lot and often speaks in front of world leaders, practitioners, students, and opinion-makers on the modern public relations and social media topics. Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all. We were helping.

Newspapers 52

Newspapers Social Media Ethics Travel 52

NewsWhip

JUNE 10, 2021

So if you could give us a little definition, a working definition, that would be great. So we have social media as a big source of information. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? And we can see, what does Wikipedia say? Chris: Yeah.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? Apparently there are four ways marketers and brands can turn your Facebook activity into ads, as Ad Age tells us: 1. When you check in to a place on Facebook; 3.

Facebook 107

Facebook Privacy Twitter Social Media 107

Sword and the Script

JUNE 18, 2016

More than half of dads on social media are inclined to agree they’ve had had conversations or found resources that helped them become better fathers. That’s according to a survey of 1,200 “social dads” by Social Media Link and presented in the infographic – Dads Do Social – published nearby.

Infographics 60

Infographics Social Media Media Survey 60

Contently - Strategy

FEBRUARY 8, 2022

More likely, though, a firm bought data from Instagram parent Meta (formerly known as Facebook) and advertised to me a product based on my Facebook profile. I promptly headed to the social media platform and stripped my profile of 99 percent of its data points. percent of company revenue in 2021 from 11 percent in 2020.

Advertising 118

Advertising Advertising Privacy Apparel 118

Critical Mention

SEPTEMBER 10, 2019

Social media plays a big role in improving your online reputation. You can use a social media monitoring tool to keep track of who’s talking about your organization so you can respond and show them and other prospective clients that you’re serious about your business and spreading its message. Until next time!

Reputation 60

Reputation Case Study Mobile eBook 60

Sword and the Script

APRIL 13, 2021

How would a natural language processing ( NLP ) algorithm tone or assess the sentiment of ice cream chatter on social media? NLP is used in a variety or PR technologies for media monitoring. What is often at the heart of the perception of inaccuracy is a lack of precise problem definition. chimes in a third.

Analysis 78

Analysis Marketing Engineering Data 78

Maxim Behar

MARCH 6, 2022

The journalists were people working in media, newspapers or TV channels, or radio stations. They had their education and their press cards or media cards. They were writing stories, covering events on the TV, talking on the radio, and hence they were called journalists. The media will follow our advice.

B2B 52

B2B Communications Media Newspapers 52

Waxing UnLyrical

DECEMBER 12, 2010

It’s not that there’s been a lack of interesting posts in my Reader, or that I’ve seen on Twitter, Facebook or the web. Earlier today I asked folks on Twitter and Facebook what their favorite holiday/Christmas songs were; prompted, no doubt, by the music I’m listening to. I’d love to know.

Writing 60

Writing Measurement Tourism Twitter 60

Stephen Waddington

JULY 29, 2018

Media standards must be applied to social media to prevent democratic abuse. It’s a must read for anyone that has an interest in the impact of social media on public discourse and democracy itself. “In Ofcom is set to propose plans for greater regulation of social media this autumn.

Government 63

Government Social Media Report Media 63

Norton's Notes

SEPTEMBER 25, 2015

For those of you that don’t know what Growth Hacking actually is, according to Wikipedia, this is the definition: Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking , and social metrics to sell products and gain exposure. [1]

Marketing 28

Marketing Employee Wikipedia Data 28

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. It’s very comparable to how sales and marketing came together about 10 years ago around the standard definition of a lead and the lead flow process.

Social Media 91

Social Media Marketing Media Creativity 91

ImPRessions - Crenshaw Communications

APRIL 21, 2017

The provocative mix is definitely food for thought for anyone responsible for brand reputation. All you have to do is google it to get an idea of the massive hit this quirky, universally praised radio story has become since its release in March. That’s a good start, but this is Facebook.

Airlines 136

Airlines Comparison Facebook Video 136

Cision

MAY 14, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. She is a sought-after speaker and author of How to Measure Social Media. Get our free tip sheet now!

Social Media 120

Social Media Advertising Advertising Healthcare 120

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52

Maxim Behar

NOVEMBER 16, 2020

You are right that our social media was a bit like modern obituaries. Definite lack of calls for donations, hospitals. Maxim Behar: You know in the last 1-2 months all the TV, radio and online news starts similarly. When asked something, he said, "You're CNN, you're a fake media, mind your own business."

Government 52

Government Measurement Crisis Radio 52

PR in High Definition

NOVEMBER 28, 2016

Roosevelt was one of the first to utilise radio to influence potential voters nationwide; John F. Kennedy was the first to pioneer TV; and more recently Obama was the first to use of social media to directly engage with potential voters. The first social election.

Social Media 48

Social Media Media Twitter Survey 48