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Edelman Trust Barometer data: More CEOs should be active on social media

Communications Conversations

While the continued loss of trust in government, NGOs and media is definitely concerning–and not great for communicators. The rise in trust for “my local employer” and “my employer’s CEO” could result in huge wins for your organization in 2021–with the right steps. Man, I feel old).

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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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What social media trends do you see in 2019?

Communications Conversations

It’s that time of year–yes, trend season is underway, my social media friends! In the meantime, I thought I’d ask some of the best and brightest in social media marketing in the Twin Cities what they think lies ahead. Here’s what they had to say: Eric Ellis, Global Social Media Lead, Honeywell.

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The State of Social Media in 2017

Stuart Bruce

.” Call me a cynic (I am a grumpy old cynic), but it doesn’t bode well when a report starts “Social media is still a relatively new marketing channel”. Those of us using Usenet, email discussion lists and bulletin boards in the early 90s for PR and marketing can confirm they were both social and media. Is it really?

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Social Media Rock Stars: Be the Match’s Ryan Pena

Communications Conversations

For years, Ryan Pena was one of those people I definitely knew about, but never had a chance to meet. So, maybe I should stop chit-chatting so we can meet this Social Media Rock Star! I work for their Marketing team as a Social Media Strategist. And man, am I glad I did. I was struggling in a sales role.

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Wrap Up Post from Issues Management Workshop at #CPRS2014

Melissa Agnes

However, if you’re monitoring social media in real-time, you will become aware of the issue as it grows and really turns into an issue in need of your attention. Social media and the online landscape provide unique communication opportunities for individuals and organizations.

Airlines 206
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Tech multinationals cannot afford to take their eyes off the road in China

The Hoffman Agency

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. Another industry experiencing rapid growth is China’s new energy vehicle (NEV) market.

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