Business Wire

MAY 18, 2017

Perhaps none have been affected more than print newspapers. All the data shows that people are reading newspapers more than ever… it’s just that newspaper companies are having a hard time monetizing those readers and monetizing their content.” They’re reading it and they’re reading it across platforms,” he says.

Newspapers 178

Newspapers Industry Print Journalism 178

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. In a recent piece I wrote on abortion , the editor required that I verify every statistic, claim, or data point with a news source or expert. This type of work is not journalism, strictly speaking. But after that, it gets more nuanced.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Beyond PR

APRIL 28, 2017

People who work in the marketing communications field have grappled with a very existential question in recent years: If marketing comms is becoming a more data-driven profession, then what happens to the art of storytelling I’ve cultivated my whole career? The science of data and the art of storytelling shouldn’t be mutually exclusive.

Storytelling 45

Storytelling Data B2C B2B 45

Bianchi Biz Blog

OCTOBER 24, 2022

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started?

Meeting 59

Meeting Automotive Transportation Newspapers 59

NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., If there’s one thing Reach Plc has, it’s, well, reach. including magazines like OK! The Reddit function is incredibly useful for finding stories because you can find stuff on there that hasn’t been written about yet,” she says.

Reddit 158

Reddit Viral Analytics Social Media 158

Bianchi Biz Blog

NOVEMBER 19, 2020

Or this comment from Nora Naughton , formerly of The Detroit News and now with the Wall Street Journal : “… I also think that every aspect of the American automotive industry touches so many lives, especially in the Detroit area, so I’m always looking for that intersection between business and real people.”. What is the takeaway?”

Automotive 86

Automotive Journalism Interviews Engineering 86

Cision

FEBRUARY 26, 2016

How have traditionally print newspapers made sense of the changing media landscape? Q: What’s the role of data in your stories today? What kind of data do you look for? “Rarely does anyone say, ‘Here’s the data.’” We turned to The Washington Post , the D.C. ” – @AnnGerhart #CisionConnects.

Newspapers 120

Newspapers Print Mobile Pitching 120

Cision

NOVEMBER 21, 2017

Unfortunately, with millions of conversations happening daily, it is near impossible for communications teams that aren’t equipped with the right technology, to make sense of all that data. It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal.

How To 149

How To Social Media B2C Television 149

Cision

NOVEMBER 30, 2016

After graduating college many moons ago, I moved to California as a journalist working for International Data Group (IDG). Although editorial rooms were being gutted and print revenue was dropping, it was an opportune time to be young and cheap labor. The following is a post from Cision’s new Chief Marketing Officer, Chris Lynch.

Software 0

Software Media Leadership Journalism 0

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 97

Media Nonprofit Pitching Analytics 97

Bianchi Biz Blog

SEPTEMBER 7, 2021

We are in the early stages of humans evolving from physical to digital creatures and no one knows how it will play out, but the spectrum of outcomes ranges from Skynet (from The Terminator ) taking over to Star Trek , where AI and 3D printing usher in a flourishing utopia. How long have you been in journalism and how did you get started?

Meeting 90

Meeting Transportation Media Journalism 90

Bianchi Biz Blog

NOVEMBER 11, 2021

Traditional print titles, who now also have large online audiences, still have tremendous power and credibility. For example, a typical news story in the Wall Street Journal may be read by up to 100,000 C-suite executives. CES2022 PR Planning Forward: 5 Noteworthy Data Points. Author: Jim Bianchi.

Automotive 77

Automotive Media Report Print 77

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. As noted I enjoy the educational side of journalism.

Meeting 93

Meeting Media Journalism Education 93

Sword and the Script

SEPTEMBER 1, 2020

The data for their report comes from scouring published financial reports. Here are a few data points that drew my attention: Market size and scope : “$4.5 The addition rounds out the company’s monitoring suite which includes online print and social media monitoring.

Internal 147

Internal International Tools Software 147

NewsWhip

MAY 19, 2020

Data privacy was surprisingly lacking from the top articles, though Forbes’ piece on FaceApp owning more than 150 million faces and names thanks to their terms and conditions did appear in the top ten, driving more than 1.4 million engagements. . million engagements. This received around 830,000 engagements. . Benedict Nicholson.

Technology 97

Technology Analysis Privacy Facebook 97

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). Try our services.

Survey 95

Survey Industry Leadership Study 95

ImPRessions - Crenshaw Communications

JULY 11, 2018

In the B2B PR realm, larger publications can pick up trade journal placements, which carry a lot of clout. The story can be pitched targeting media in another vertical, or the agency may approach a broadcast outlet in the wake of a print story. For six ways to amplify media outcomes , see this earlier post. Make it snowball!

Report 136

Report Interviews Pitching Construction 136

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. Each user has a different algorithm-driven experience based on the data that these platforms gather about us. It’s a theme that Topi?

Government 103

Government Education Print Ethics 103

Shift Communications

JANUARY 20, 2015

Currently a Technology reporter for the Boston Business Journal covering startups, venture capital and the tech sector. In today’s data-driven world, marketers must not only understand how to tailor their messages to audiences via different channels, but be adept at measuring the effectiveness of these messages as well.

Marketing 60

Marketing Privacy Big Data Technology 60

Cision

JANUARY 4, 2016

He is a history buff and read in The Wall Street Journal about a book of letters written by a German soldier during WWII. When he went to look for the book, he found that it had a limited printing and that the book cost hundreds of dollars to buy. Here’s an anecdote that a friend shared a couple of weeks ago.

Resources 120

Resources Journalism Print Pitching 120

Barokas

DECEMBER 4, 2018

Consider whether your company has interesting data or commentary to share in the wake of Black Friday, Shop Small Saturday and Cyber Monday, and if so, build a story around it for the media in your sphere. Pulse Surveys : Consumer polls – when they uncover new or surprising data – can be media gold.

Survey 60

Survey Enterprise Radio Print 60

Barokas

DECEMBER 5, 2019

Digital and interactive media have largely displaced print. Is a Wall Street Journal mention going to make more of an impact for your business than an in-depth feature in a key vertical publication? Your plan should clearly state how you measure success and what data is needed as part of that measurement process.

Strategy 78

Strategy Media Storytelling Pinterest 78

David PR Group

SEPTEMBER 3, 2014

“Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If This happened in 2009 and should have been a clear signal to divest immediately all print media company holdings. If it’s important, someone will send it to me.”. This summer, about 29 percent of traffic comes from each.”.

Newspapers 73

Newspapers Print Radio Local 73

NewsWhip

JUNE 4, 2020

Data privacy was surprisingly lacking from the top articles, though Forbes’ piece on FaceApp owning more than 150 million faces and names thanks to their terms and conditions did appear in the top ten, driving more than 1.4 million engagements. . million engagements. This received around 830,000 engagements. . Benedict Nicholson.

Technology 78

Technology Analysis Privacy Facebook 78

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR?

Journalism 79

Journalism Ethics Film Construction 79

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.

How To 60

How To Media Analytics Television 60

Cision

OCTOBER 14, 2015

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

Journalism 120

Journalism Trends Local Print 120

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.

Media 60

Media Marketing Analytics Television 60

Mindful Marketing

JUNE 22, 2015

Now we’ve all heard that journalism is dying and brand content is taking over and blah, blah, blah but at the end of the day the same principles apply to PR that have always applied – third party credibility and endorsement is crucial and that third party being a media outlet still matters and will continue to matter.

Media Relations 50

Media Relations Measurement Report Media 50

Critical Mention

JULY 16, 2019

These numbers are usually derived using a combination of hard data and algorithms and provide a clear way to understand what a mention in a specific media piece is worth to a brand. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.

Media 76

Media Advertising Advertising Measurement 76

Sword and the Script

AUGUST 28, 2018

Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. See these related articles: The PR Opportunity for Brands as Publishers Tinker with Journalism. That may be changing. Even the Google search snippet has gotten that message, as the screenshot nearby suggests.

Technology 66

Technology Advertising Advertising Community 66

PR in High Definition

DECEMBER 13, 2017

Attending a recent digital journalism conference, news rewired, showcasing the latest IoT inventions for the media world, we came across PrinterThing. If we are saving content to read at a later time, then real-time data will only tell part of the story. This is something the media world is starting to recognise.

Print 48

Print Consumer Conference Video 48

Sword and the Script

AUGUST 1, 2017

Research demonstrates reporters search for credible and trusted sources – that is hype free content with sound data and well-founded analysis. They’ll share stories from competitive publications and reporters, add commentary, and interview each other (it is especially common for print reporters to be interviewed broadcasts and podcasts).

Interviews 60

Interviews B2B Media Report 60

Beyond PR

JUNE 8, 2016

Although the trio’s conversation focused on the state of journalism in the District, the obstacles and opportunities they discussed not only apply to most news markets, they also impact their PR counterparts. Learn more about data visualization. Quality still rules the day in journalism and PR.

Media Relations 40

Media Relations Media Journalism Print 40

OnePitch

MAY 12, 2022

From tech startups to startups at heart, most of our clients are private companies on the road to a big exit, like going public or being acquired, and they span the entire tech sector: cloud, enterprise data, fintech, healthtech, cybersecurity, clean energy and social media, among others. Video is powerful.

Strategy 52

Strategy Interviews Pitching Energy 52

Maxim Behar

MARCH 11, 2021

We discussed this project quite often with my unforgettable friend and mentor late Dimi Panitsa, who at the time often dropped over for dinner to our small apartment downtown Sofia.Dimi had a sharp nose for everything related to journalism and encouraged me in moderation as he thought that I won’t tackle the project marketwise.

Newspapers 52

Newspapers Hotels Media Advertising 52

Sword and the Script

JANUARY 3, 2017

Freelance journalism is harder today than it was years ago. Yet, Erik’s perspective isn’t only limited to journalism. On the flip side, technology and the ability to analyze data on big scales has opened new possibilities. Know a PR, marketing or sales leader with compelling ideas fit for print? Far harder.

Journalism 61

Journalism Content Marketing Creativity Leadership 61