Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Watch for issues around the globe and the impact they may have on your business, clients, customers and employees. Keep your eyes peeled.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Stephen Waddington

JANUARY 15, 2020

It is almost a sport on Facebook, Instagram and Twitter. Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

Storytelling 78

Storytelling Internal International Social Media 78

Stephen Waddington

DECEMBER 30, 2019

Macro issues facing PR There are two macro issues facing the industry both of which were spotlighted by the recent General Election in the UK. Gender diversity in PR is an issue as old as the industry itself 3. I appreciate your comments by email, Facebook and Twitter. Please keep reading for the full analysis. Happy New Year.

Government 103

Government Education Print Ethics 103

Prohibition

JANUARY 17, 2022

A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders. Rather than directly contacting customer support representatives, customers frequently vent their frustrations on social media.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Prohibition

MARCH 5, 2020

Employee Brand Engagement. Over the last few years, many brands have used this simple but effective method of creating social brand ambassadors with current employees. As a 2018 article in Harvard Business Review put it; “employee brand engagement establishes a critical link between employees and customers”.

Social Media 62

Social Media Trends Media How To 62

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, a customer gets angry about an error in billing or service and posts a complaint on Facebook or Twitter. ? An intermediate crisis.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Burrelles Fresh Ideas

FEBRUARY 13, 2024

In this read, we’re diving into social commerce and its power as a game changer in the ecommerce industry. Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. Take Facebook, for instance. Instead of whisking users away to your website, they have a “checkout on Facebook” option. The convenience?

Social Media 87

Social Media Media Mobile SEO 87

Landis PR

MARCH 14, 2022

If you are hoping to drive awareness, research your competitors or target audience and listen to the conversations currently circulating within your industry. If your goal is to increase brand loyalty and build relationships with your customer base, develop a social strategy that authentically conveys your brand’s values and impact.

Social Media 52

Social Media Consumer Brand Branding 52

PR in High Definition

AUGUST 21, 2018

The introduction of something new and a word we hear about all the time in the creative industry. Customer service is often considered to be the key to a brand’s reputation , but part of keeping the customer happy and loyal, is to bring something new and exciting to keep them engaged.

Brand 54

Brand Branding Trends Social Media 54

Prohibition

JANUARY 24, 2022

During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. As a digital PR agency, we can assist you in creating support materials and comments to distribute to employees, customers, and the general public.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Communications Conversations

MARCH 29, 2019

She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals. Claire Woit has already blazed a trail of success in her eight years in the communications/PR industry. Jordan has a true passion for communication and sports!

Social Media 128

Social Media Agriculture Marketing Media 128

Prohibition

JANUARY 7, 2022

Further, the same study found that customers who have had a bad experience with a product or service are significantly less loyal than those that haven’t. A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Sword and the Script

MAY 5, 2015

In my recent history, US Air pulled the same page from the airline customer service playbook, albeit my daughter was even younger then. She resented it because it put her – an employee – in the crossfire of a rightfully upset parent, but left her few options to deal with it. It is High Time to Regulate Airline Customer Service.

Airlines 60

Airlines Travel Customer Service Crisis 60

PR Fuel

DECEMBER 11, 2018

Below are some thoughts on employees, and the “boring” work of creating a business that succeeds with both engaged customers and employees – enjoy! Hiring the Right Customer Service Agents to Represent Your Brand. Your customer service agents are your front line employees.

Training 40

Training Employee Customer Service Crisis 40

MaccaPR

OCTOBER 14, 2015

LinkedIn Pulse essentially analyzes what’s being written and aggregates content based on your industry, your connections and what you choose to follow on the network. As of July 2015, on average, a typical post reaches professionals in 21 industries and nine countries. 1) Access to influential people. This one’s a no-brainer.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Purpose- and mission-driven communication strategies will continue to dominate the industry, but it will be less about ‘tell’ and more about ‘show.’

Marketing 189

Marketing Content Marketing Data Social Media 189

Communications Conversations

JUNE 11, 2019

I posted about my experience on Facebook, lamenting how broken our health care system is. To my surprise my friends came back with a host of other industries where this lack of customer service and experience matters–home construction, cable TV companies, credit card companies and hair salons (that one surprised me).

Banking 92

Banking Customer Service Construction Local 92

Rock the Status Quo

JANUARY 22, 2015

For example, if I see posts all over Facebook about the Leaning Tower of Pisa having fallen over due to a massive earthquake in Italy, then of course I might believe it. First, due to volume (it’s all over my Facebook stream), second due to credibility of links where the story originated. ( Is it shared by the NYT?

Agency 100

Agency Survey Customer Service Engineering 100

Buzzstream

JANUARY 5, 2024

Find an Email on Facebook Many bloggers don’t include email addresses on their websites but have one on Facebook. To find an email address on Facebook, you can find email addresses on the page’s homepage under the intro section. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website.

How To 83

How To LinkedIn Tools Google 83

The Stalwart Blog

APRIL 26, 2020

Thanks to Steve Smith of Growth Source Coaching for having me on this Facebook live broadcast courtesy of the Lake Forest Chamber of Commerce. Maybe it’s an employee claim against the supervisor, or maybe it’s an errant rogue, a Yelp review. Steve Smith: Good afternoon, and welcome to Open for Business.

Crisis 78

Crisis Local Facebook Social Media 78

Communications Conversations

MAY 3, 2017

In those six years, what have you learned about working in social in a highly regulated industry? Why do you continue to choose health care over other industries? Aside from the meaningful work aspect, healthcare is also a thriving industry (especially here in the Twin Cities). If time, make progress on longer-term projects.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. I need to create a sponsored post for paper towels on Facebook.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Sword and the Script

MARCH 15, 2022

Broadcast and podcast monitoring is white labeled from TVEyes , which is in my book, the industry standard. In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. The second format is tiered pricing – basically small, medium and large.

Tools 158

Tools Media Software Analysis 158

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Cision

MAY 25, 2017

Whether it’s a United Airlines employee following an archaic policy to “reaccommodate passengers” or a worker reaching out to go above and beyond, a brand is burned into our psyche by the story we experience at the hands of the employees. This first example is actually of a customer sharing a good deed by employees.

Employee 129

Employee Brand Branding Policies 129

Sword and the Script

JANUARY 16, 2024

They employ 20 employees. Monitoring Propel offers social media monitoring of Twitter, Instagram and Facebook. They also white label TVEyes for those customers that need broadcast monitoring. Here again many of the existing vendors also partner with TVEyes for broadcast, because it has become the industry standard.

Software 138

Software Pitching System Analytics 138

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. 10) Amy Porterfield. Online Marketing Made Easy. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120

PR Fuel

OCTOBER 16, 2018

Remembering not to lie or even stretch the truth, even a little, can help maintain your reputation and career in the industry. Every time a scandal breaks out concerning Facebook, there’s never any formal apology or explanation from Zuckerberg and team. We need to remember these basic lessons in our industry.

Web 40

Web Pitching Local Report 40

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 91

Social Media Marketing Media Creativity 91

Stephen Waddington

NOVEMBER 19, 2017

The International Communications Consultancy Organisation (ICCO) spearheaded by Francis Ingham called on the international industry to stand by 10 principles of ethical behaviour at its conference in Helsinki. Facebook has a strong and growing platform of services including Instagram and WhatsApp. It’s the best way to learn. #4

Publicity 164

Publicity Ethics Data Community 164