Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

Ethics 52

Ethics Leadership Training Study 52

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. These strategies help brands connect with their audience, stand out in their industry, and create a positive reputation.

Video 108

Video Marketing SEO Social Media 108

PRSay

APRIL 18, 2024

In addition to Swift’s mastery of public relations, have you noticed that her catalog of leadership lessons is almost as extensive as her collection of songs? I curated 13 key Tay-keaways for comms pros — each paired with an album or song — to inspire your leadership style as well as your playlist. Are you ready for it? Be authentic.

Leadership 185

Leadership Storytelling Viral Banking 185

ImPRessions - Crenshaw Communications

JANUARY 9, 2018

There are important traits that clients can only suss out if they conduct interviews or seek capabilities presentations as they create a short list of likely contenders. A firm grasp of the client business and industry. In particular, decision-makers should look for partners that are steeped in industry and brand language.

Agency 224

Agency Creativity Resources Measurement 224

MaccaPR

JULY 13, 2017

What does it take to build a national public relations agency powerhouse from scratch that earns 250 industry awards, competes against the world’s largest PR firms, achieves a double-digit compounded annual growth rate, and still maintains a vibrant agency culture of ‘Spongsters?’. It was great for new business.

Agency 97

Agency Interviews Film Advertising 97

wiredPRworks

APRIL 13, 2022

Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! Financial Services Organizations Social Media Interview Key Points. How did they meet?

Financial 52

Financial Social Media Banking Media 52

PR Job Coach

FEBRUARY 24, 2014

Casting aside the importance of GPA and test scores, Mr. Friedman’s piece cites leadership, humility, collaboration, adaptability and a love of learning or relearning as critical metrics to assess success. On the other axis, list the factors of leadership, humility, collaboration, adaptability and a love of learning. Leadership.

How To 185

How To Leadership Interviews Google 185

Shift Communications

MARCH 3, 2016

But behind the curtains of flash and pizzazz – from the most buzzed about unicorns and big dog brands leading the industry – what, or who, brings it all together under one roof? While these certainly are the building blocks for an event centered on thought leadership and innovation, SHIFT wanted to get inside the mind that started it all.

Interviews 60

Interviews Conference Creativity Community 60

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Industry or Workplace Blogs. ” The blog is a reliable source of macro PR information and industry trends. Pop Culture/Creativity Blogs. The Cision Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

PRSay

MAY 7, 2021

As a Board member, you’ll have the opportunity to lead and set an example of service for others in the industry. As a Board member, you will have an opportunity to influence industry awards, education, professional certifications, learning and development, and more. Invest in the future. Advance diversity and advocacy.

Education 122

Education Technology Policies Leadership 122

Stern + Associates

AUGUST 25, 2023

It’s always a good idea to inform prospective PR partners about your target budget, so they can set realistic expectations and help you find creative solutions to deploy the PR campaign your business needs. This can mean doing interviews with customers or random people and asking if they know about your company.

Agency 62

Agency Publicity Measurement Strategy 62

PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. I became fascinated by creative campaigns and special events, which I’ve been blessed to do my entire career. What initially inspired you to pursue leadership roles? Name : Joseph Abreu, APR. Location : Port St. Lucie, Fla.

Meeting 78

Meeting Leadership Conference Journalism 78

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. Agencies are usually structured as teams specializing in specific industries, outlets or channels. Young professionals often enter the industry by way of student internships, post-grad internships, and entry-level positions.

Agency 88

Agency Energy Crisis Management Industry 88

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. To heighten creativity. Extreme Leadership. Using simple stories to get to the “human” side of leadership is part of what makes Extreme Leadership a valuable read.

Blogging 159

Blogging Pitching Fashion Sports 159

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. You’re investing in the future of your industry. Industry Associations. Spend some time reviewing the work of industry authors. You can show your appreciation.

Skype 150

Skype Industry Storytelling Interviews 150

wiredPRworks

AUGUST 2, 2016

If you’re wondering how other marketers feel about our industry right now, take a look at the Marketers’ Confidence Index. Thanks to Russ Klein, AMA CEO , for his take on the survey’s positive outlook, leadership opportunities– and even a few thoughts on what marketers can learn from Pokémon [hint: it’s not about finding rare monsters].

Leadership 40

Leadership Survey Enterprise Conference 40

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. Media outreach has also expanded to connecting with your audience on a niche level through dedicated industry podcasts.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. Media outreach has also expanded to connecting with your audience on a niche level through dedicated industry podcasts.

Agency 52

Agency Local Newspapers Interviews 52

ImPRessions - Crenshaw Communications

MARCH 17, 2017

Public relations is a $13 billion industry employing 100,000 people in the US. Serious candidates research the industry, clients, client competitors and any other intel that will give them an edge. And, one of the best ways to improve writing is by reading — following a varied diet of great journalistic and creative content.

Training 159

Training Pitching Writing Video 159

Bianchi Biz Blog

JANUARY 24, 2022

That includes our creative director, writers, industry and content partners, numerous marketing and PR professionals, and readers. We are seeing numerous industrial applications for LiDAR in addition to rail and logistics. In so many words, the automotive industry is changing rapidly before our very eyes.

Meeting 78

Meeting Automotive Media Technology 78

ImPRessions - Crenshaw Communications

DECEMBER 6, 2017

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership. This can be something obvious like winning a new client, scoring press coverage or getting an industry award. Learn from it.

Publicity 160

Publicity System Energy Creativity 160

PRSay

AUGUST 31, 2017

In fact, more than half of the 18 CEOs of PR firms interviewed by Angela Chitkara for a 2017 City College of New York and Holmes Report paper, which was presented in a PRSA Diversity and Inclusion webinar , indicated they have implemented implicit bias training as a best business practice in an effort to retain diverse employees.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Cision

JULY 14, 2016

recommends keeping a close eye on the industry and market to ensure your brand is always current in its strategies. In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today. What drew you to the PR industry?

Travel 120

Travel Agriculture Tourism Internal 120

Mindful Marketing

NOVEMBER 21, 2021

Most of us can't recall so many organizations, in all kinds of industries, competing for such a wide range of talent. Those of us who have served on search committees, conducted job interviews, and participated in training, know the significant time, effort, and expense it takes to make successful hires.

Employee 90

Employee Training Leadership Video 90

Cision

JUNE 25, 2015

If it was a major interview, consider a behind-the-scenes look about how the coverage came to be. Speaking of LinkedIn, you can also update your summary that you have been featured in a particular publication, and note that you are available for future interviews on your topics of choice. Report back to leadership.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Contently - Strategy

MAY 4, 2023

To illustrate, we’ve used the music industry and the different types of performing artists as a metaphor for the different kinds of SMEs. Working With the Cover Performer The cover performer has extensive expertise about your organization, its product(s), or the industries in which you operate. That expertise is static, however.

Strategy 88

Strategy Employee Writing Industry 88

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. It requires an understanding of the audiences and industry trends, as well as excellent copywriting skills.

Strategy 62

Strategy Branding Brand Technology 62

Sword and the Script

JANUARY 8, 2019

People are afraid, for example, and many corporate clients have policies that prohibit such interviews without a permission slip. Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. 1) Soft interviews on your company blog.

B2B 77

B2B Media eBook Interviews 77

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R.

Social Media 128

Social Media Agriculture Marketing Media 128

Contently - Strategy

OCTOBER 26, 2018

” That’s the most common request I get from interview subjects. Ideally, an expert or an executive could spend a chunk of the week studying the industry and commenting on the latest news. If you’ve hired an editorial staff for their creative skills, they’ll have to spend time developing more marketing fluency.

Strategy 79

Strategy Content Marketing Interviews Creativity 79

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. Together, we share resources and office space, and have become a unique firm for thought leadership services. Successful employees are driven to become well-versed in our clients’ industries and services while applying smart strategies to help reach their goals.

Groups 103

Groups Employee Strategy Ethics 103

PRSay

APRIL 18, 2022

Be prepared to show you’re adaptable, creative, knowledgeable about technology, eager to learn, have soft skills like problem-solving and listening and can work in a collaborative environment — even remotely, when you’ve never met your colleagues in person. Strong media-relations skills aren’t enough anymore.

Newspapers 60

Newspapers Strategy LinkedIn Interviews 60

Rock the Status Quo

DECEMBER 10, 2015

” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. Get Creative With WHO You Pitch. Do they have women leadership? Expanding the publications and websites that you pitch help you and your client while exploring a different side of creativity.

Pitching 100

Pitching Real Estate Banking How To 100

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. The health care industry is no different. How did you get your start in PR? When I was 16 years old, my dad suggested I become a writer. I was hooked.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Ethical Voices

JULY 24, 2023

I love that PR Council and leaders have come together and provided guidance for the PR industry. I know that there are no requirements, and that’s not the case in other industries. We are a small firm, about 20 people in Washington, but we are always looking to be creative and not be cookie cutter. You brought up AI.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

PR in High Definition

MARCH 28, 2023

On quality, it’s imperative to establish whether the people on your team: Have relevant experience and industry understanding. Possess unbridled creativity, precision execution and an eye for detail. If you were interviewing new members for your team, what personal qualities would you look for?

Agency 71

Agency Healthcare Interviews Creativity 71

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. To do this we want our content to: educate the industry, clients and potential buyers. establish thought leadership. Interviews. increase brand awareness. Guidelines for Submitting. Here you can talk about the type of content you are looking for.

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How To Guidelines Content Marketing Video 177