The Proactive Report

APRIL 15, 2023

Why PR Practitioners are Wary of AI One of the main concerns is that AI may replace human creativity and intuition, which are essential elements of successful public relations campaigns. However, the person who learns how to use AI effectively may certainly take your job. Lastly, they can pinpoint areas that need improvement.

Social Media 130

Social Media Measurement Tools Data 130

The Proactive Report

DECEMBER 22, 2014

All it takes is research, smarts, creativity and the skills to use the tools available. If your team is not able to put together a campaign like this, give us a call – we can train them how to do it in three days. For more Digital PR updates and ideas follow me on Twitter.

Training 157

Training Video Digital PR Social Media 157

Norton's Notes

OCTOBER 13, 2014

Digital PR Budgets. When it comes to the growth of digital PR, 62% of those surveyed reported that their budgets for digital and social media have risen in the last 12 months, while the same number expect budgets to increase in the next year. Agencies need to position themselves around client needs.

Digital PR 45

Digital PR Trends Training Media Training 45

The Proactive Report

DECEMBER 2, 2022

For the most part, this was a reaction by creative directors and designers alike to the wave of popularity that grungy and broken up fonts had enjoyed. But the point is common sense — a new generation of young and enthusiastic creatives enters the workforce, and trends shift to reflect their sense of style.

Trends 147

Trends Instagram Creativity Small Business 147

ZudePR

MAY 20, 2015

The ebook is distributed free under a Creative Commons license via the #PRstack community. David Sawyer is the award-winning director and owner of Glasgow PR company Zude PR. The post #PRstack the Free Ebook: How to use 40+ New PR tools appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude.

eBook 60

eBook Tools How To Case Study 60

The Proactive Report

NOVEMBER 14, 2022

A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. This isnot theitme for PR and marketing folk to pull back. These six Digital PR and marketing trends can help you thrive in 2023. How do you get your content ranked in these coveted spots?

Digital PR 264

Digital PR Marketing Infographics Video 264

Prohibition

APRIL 9, 2021

We are looking for someone with significant (over 4 years) experience within PR or Communications at a senior level who can work as a key leader in the organisation. Working at our agency, you will have the opportunity to lead and be part of a fun, talented and creative team working on a wide variety of innovative, insight-driven campaigns.

B2C 100

B2C B2B Agency Training 100

ZudePR

JANUARY 26, 2016

A searingly honest account of how to succeed in this artistic profession. How to be a graphic designer without losing your soul. Similarities to PR. And the more I read the more I realised that a graphic design consultant’s life bears an uncanny resemblance to that of the PR man/woman/pro. 20: On Creativity.

How To 65

How To Meeting Creativity Agency 65

The Proactive Report

JUNE 17, 2018

How to Craft High-Quality Content . It must be interesting, different, and creative. Get the Digital PR Tips Newsletter. The problem with creating excellent content is that it takes time, insight, and skill. You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. Call 888 243 3470.

B2C 157

B2C Study Exercises Sports 157

The Proactive Report

JUNE 18, 2021

The top of the funnel is filled by PR. How to make more sales, be more productive, cut costs and increase the ROI. Share some ideas on how to keep the network alive, especially for small businesses. PR is a communication function. How can small businesses create effective PR campaigns on a low budget?

Small Business 213

Small Business Fashion Groups Local 213

wiredPRworks

JANUARY 13, 2022

Thanks so much to Scott for this interview about how to crush sales quotas in 2022. The Rainmaking Podcast” shows how to get more business, better business, and all the business from clients. what’s your biggest question about how to crush your sales quotas? Scott is also a speaker. Give it a listen!! Over to you.

Strategy 52

Strategy Training Insurance Insurance 52

Buzzstream

SEPTEMBER 30, 2021

We thought we’d come out the other side of things as we headed into a New Year but there was something else at play that was affecting our efforts as a PR and creative team. It’s fair to say that we aren’t going to solve world issues with digital PR campaigns alone. 3 – Resolution. Conclusion.

Digital PR 71

Digital PR How To Reddit Engineering 71

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. The process behind that is what I’ll expand on here, along with how to make sure the tactic adds bottom-line value to your activities and isn’t just a vanity play.

SEO 71

SEO Film Reddit Video 71

Rock the Status Quo

JANUARY 1, 2015

I was looking to understand a product’s digital presence and reputation, and fill in the proposal with some creative ideas on how to amplify and improve it. When I watched the video, I thought, “How fantastic would it be if product manufacturers actually PARTICIPATED in the reviews? Digital PR'

Brand 100

Brand Branding YouTube Social Media 100

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Doctor Spin

FEBRUARY 14, 2024

Learn more: Public Relations vs Marketing Subscribe and get a free ebook on how to get better PR ideas. When PR is Better Than Marketing Spin Academy | Online PR Courses What Public Relations Does for an Organisation Suppose you’re running a business and wish to be top-of-mind and sell more products and services.

Publicity 52

Publicity Marketing eBook Public Affairs 52

The Resolution Blog

NOVEMBER 25, 2015

New tool ‘Automated Insights’ could be a game-changer for our future PR work-flows. That’s an hour back a week for creative! Watch our video to find out how to make your PR coverage more visible on Google. Will ad-blocking bring more competition to PR? How to share your best coverage on LinkedIn.

eBook 120

eBook Google Tools Analytics 120

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. To make the creative more enticing, work with your PR agency to develop a mailer showing off your new product. Looking for a public relations agency?

Product Launch 59

Product Launch Agency Consumer Film 59

Buzzstream

FEBRUARY 27, 2024

I’m specifically focusing on data-led media pitches – partly because that’s where my experience lies, but also because I feel there’s a lack of specific guidance on how to create these types of media pitches. How to Write a Media Pitch We’ve identified several segments of journalists, plus the most relevant story angle for each segment.

Pitching 83

Pitching Writing Film How To 83

Doctor Spin

FEBRUARY 22, 2024

Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. Spin Academy | Online PR Courses What Public Relations Does “Public relations and marketing both use relationship-building techniques, but their missions and philosophies are fundamentally different.” .

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach. Then click on ‘Create a Research List’.

Digital PR 161

Digital PR Tools Pitching Film 161

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. To make the creative more enticing, work with your PR agency to develop a mailer showing off your new product.

Product Launch 52

Product Launch Agency Consumer Film 52

Prohibition

DECEMBER 13, 2022

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

Waxing UnLyrical

DECEMBER 1, 2014

First read this post I wrote not that long ago on how to blueprint your social PR strategy. Now might be the perfect time for you to take The Digital PR Strategist’s Toolkit and get a head start on your strategic communications planning for 2015. Then go fill out that calendar. Next year the chat will turn five.

Resources 69

Resources Nonprofit Measurement Creativity 69

Prohibition

JULY 10, 2023

From ‘A mutant umbrella tree shaped like a nuclear bomb explosion’ to ‘A latte skatepark in the middle of the desserts in Mars’, the fake prompts are as creative as the photos themselves. Drop us an email: hello@prohibitionpr.co.uk or give us a bell on 0113 430 4160.

Tourism 62

Tourism Fashion Social Media B2C 62

Cision

SEPTEMBER 5, 2017

To get the highest ROI from your earned media strategy, you need to identify the most lucrative channels for distributing content and find creative ways to produce unique content. Ideally, you should have as many digital channels as possible at your disposal. Decide on The Resources You Will Use. Twitter: [link]. Linkedin: [link].

Strategy 244

Strategy How To Media Measurement 244

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

Digital PR 60

Digital PR Training Report Social Media 60

Doctor Spin

MARCH 20, 2023

Read also: The Reykjavik Press Release—ChatGPT How To Zag When Everyone is AI-Zigging Public relations is a zigzag. The rise of AI-generated content presents both a challenge and an opportunity for organisations in the PR industry. This could free up PR professionals to focus on their work’s more strategic and creative aspects.

Corporate 52

Corporate eBook Tools Data 52

Solo PR Pro

AUGUST 11, 2015

Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative. 7 New Digital Trends Re-Shaping PR – Arik Hanson, Principal, ACH Communications. Upgrade Your Digital PR Campaigns With Facebook Ads: Secret Strategies for Success – Jennifer Spivak, Digital Marketing Entrepreneur.

Conference 40

Conference Small Business Storytelling Journalism 40

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. In March 2020, digital newsroom designer pr.co How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Creative Media Kit Ideas.

How To 176

How To Media Guidelines Pitching 176

Landis PR

DECEMBER 18, 2023

In time, amplifying your PR wins will become a natural part of your workflow – and your brand will benefit from the extra boost. On this week’s episode of PRGN Presents podcast , we’ll share tips for how to effectively amplify your PR wins.

Conference 59

Conference Consumer Social Media Google 59

Prohibition

JANUARY 24, 2022

Prohibition PR know how to deal with diverse types of audiences and change their minds. We know how to employ a certain tone of voice, as well as what words to say and how to express them. Prohibition PR can aid in the protection and defence of your company or organisation’s reputation.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Solo PR Pro

AUGUST 18, 2015

If you couldn’t attend the conference in person, check out these summaries of sessions of particular interest to Solo PR Pros, which appeared on the FPRA blog : Solo Success Panel: Kellye Crane, Nate Long, Karen Swim and Ginger Broslat. Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative.

Conference 40

Conference Community Small Business Storytelling 40

Presspage

OCTOBER 24, 2023

Download the whitepaper today >>> Digital PR: A Multifaceted Approach Digital PR demands a multifaceted approach, combining storytelling finesse, teamwork, and strategic communication to boost a brand's visibility and, consequently, its revenue. Businesses can no longer rely on a one-size-fits-all approach.

Analytics 78

Analytics Digital PR Storytelling Local 78

Buzzstream

MAY 19, 2022

Here are the lessons I learned and how you can use them to create a linkable survey campaign. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. Other keywords need a creative eye to find a way to insert proprietary data to make it pitchable. Enter Reddit.

Survey 90

Survey How To Reddit Pitching 90