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How To Integrate Digital PR with In-House PR Successfully

Prowly

The evolution of Digital PR has been quite a journey, from the early 00s days of shifty SEO link-building tactics to today’s proud industry that delivers campaigns that help get your brand front of mind and at the top of Google.

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5 roles of artificial intelligence in digital PR—and how to optimize them

Agility PR Solutions

Image via Statista This exponential […] The post 5 roles of artificial intelligence in digital PR—and how to optimize them appeared first on Agility PR Solutions. According to Statista, in 2021, the market for AI in marketing was estimated at 15.84 billion U.S. billion by 2028.

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How to Leverage Emotions to Boost Digital PR

Cision

Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR. However, not all of them may be the key to boost your digital PR.

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How to combine digital PR with SEO for outstanding results

Agility PR Solutions

To understand how to successfully combine digital PR with SEO for outstanding results, it is vital to know the main differences between these two areas. The post How to combine digital PR with SEO for outstanding results appeared first on Agility PR Solutions.

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How to Find Media Mentions for Your Digital PR Campaigns

Buzzstream

Luckily, there are digital pr tools for alerts. As I said, social media mentions are sometimes a secondary KPI for digital PR campaigns, but to get the full value, you should also leverage them for links. So, being able to report on conversions makes your digital PR campaign much more impactful.

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Digital PR ? Link-Building

Doctor Spin

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

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How to Integrate Digital PR into Your Wider Marketing Strategy

Prohibition

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns. Social media helps to shape the image of your brand online, so by combining digital PR campaigns you’re able to create a more dominating and cohesive online identity.