The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Digital PR content is not a sprint, it’s a marathon.

Digital PR 100

Digital PR Corporate Groups Training 100

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Digital PR content is not a sprint, it’s a marathon.

Digital PR 100

Digital PR Corporate Groups Training 100

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Digital PR content is not a sprint, it’s a marathon.

Digital PR 100

Digital PR Corporate Groups Training 100

PR in High Definition

JUNE 3, 2020

If the picture is on sites such as Flickr, you might also need to consider Creative Commons attribution. Again, this will depend on any applicable Creative Commons licences, but if you’re using someone else’s image it’s generally good practice to attribute their name. Attribute the author. Photo credit: Bonnie Kittle, Unsplash ).

Digital PR 77

Digital PR Viral Creativity Examples 77

The Proactive Report

FEBRUARY 3, 2015

The game has indeed changed – it takes smart, creative ideas, excellent execution and real-time interaction to win this race. Content Marketing Online PR digital PR likeagirl mcdonalds. It’s already has more views than some of the SuperBowl ads (3.6 million) and is being shared liberally on social media.

Digital PR 100

Digital PR Social Media Media YouTube 100

PR in High Definition

JUNE 3, 2020

If the picture is on sites such as Flickr, you might also need to consider Creative Commons attribution. Again, this will depend on any applicable Creative Commons licences, but if you’re using someone else’s image it’s generally good practice to attribute their name. Attribute the author. Photo credit: Bonnie Kittle, Unsplash ).

Digital PR 48

Digital PR Viral Creativity Examples 48

Deirdre Breakenridge

NOVEMBER 13, 2017

However, when you think about it, it’s not that the press release is dead, but rather it has been reinvented to reflect the shift towards digital PR. Today’s generation of PR professionals are more visual, they prefer graphics and images to help understand a message. Storytelling will become more creative.

Trends 0

Trends Storytelling Creativity Reputation 0

Rock the Status Quo

OCTOBER 6, 2015

The longer someone one has been in an industry, the more that mindset can take over and block creativity, and we don’t even realise it. We’re competing for PR dollars with generalists who have more digital experience than a traditional PR pro has, and the best way to compete is to build our own digital skills.

Digital PR 100

Digital PR Publicity Pitching Social Media 100

Waxing UnLyrical

DECEMBER 11, 2013

However, I believe that the PR agencies should take this as an opportunity rather than a challenge. With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before. Will India See a Rise in Digital PR?

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. PR and marketing are perceived very differently, especially in a corporate environment. A PR sensibility can help ensure both. But the conflict typically runs deeper.

Marketing 310

Marketing Product Launch Corporate Viral 310

Buzzstream

JULY 29, 2020

I believe that all pr professionals ar e a little bit adventurous to a certain degree. With PRs vying for the media’s attention, you have to be creative to stand out. . No junior PR exc can be expected to get very far without working towards achieving a breadth and depth of education and experience. .

Publicity 119

Publicity Digital PR Creativity Education 119

Norton's Notes

OCTOBER 13, 2014

Digital PR Budgets. When it comes to the growth of digital PR, 62% of those surveyed reported that their budgets for digital and social media have risen in the last 12 months, while the same number expect budgets to increase in the next year. Agencies need to position themselves around client needs.

Digital PR 45

Digital PR Trends Training Media Training 45

The Proactive Report

DECEMBER 22, 2014

All it takes is research, smarts, creativity and the skills to use the tools available. For more Digital PR updates and ideas follow me on Twitter. Mastering Social Media Online PR digital pr training images social media strategy training videos visual content' Or if you prefer, we’ll do it for you.

Training 157

Training Video Digital PR Social Media 157

The Proactive Report

JANUARY 8, 2016

More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. Study by The Creative Group.). It makes perfect sense – PR is a communication function and social media is all about communication. This is up from 39% in 2013.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

JANUARY 8, 2016

More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. Study by The Creative Group.). It makes perfect sense – PR is a communication function and social media is all about communication. This is up from 39% in 2013.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

APRIL 15, 2023

Why PR Practitioners are Wary of AI One of the main concerns is that AI may replace human creativity and intuition, which are essential elements of successful public relations campaigns. AI can augment their creativity and intuition, allowing them to work more efficiently and effectively. AI will not take your job -.

Social Media 130

Social Media Measurement Tools Data 130

The Proactive Report

JANUARY 8, 2016

More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. Study by The Creative Group.). It makes perfect sense – PR is a communication function and social media is all about communication. This is up from 39% in 2013.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

DECEMBER 2, 2022

For the most part, this was a reaction by creative directors and designers alike to the wave of popularity that grungy and broken up fonts had enjoyed. But the point is common sense — a new generation of young and enthusiastic creatives enters the workforce, and trends shift to reflect their sense of style.

Trends 147

Trends Instagram Creativity Small Business 147

The Proactive Report

NOVEMBER 14, 2022

A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. This isnot theitme for PR and marketing folk to pull back. These six Digital PR and marketing trends can help you thrive in 2023. In this digital age it is possible to track everything.

Digital PR 264

Digital PR Marketing Infographics Video 264

Prohibition

AUGUST 8, 2022

For August, get to know all about our lovely, talented, digital PR specialist Account Manager, and cat mum, Danielle! Prior to Prohibition I worked at Epiphany/Jaywing for three years specialising in digital PR and link building through creative campaigns. Another month, another meet the team. 1 year in August!

Meeting 62

Meeting Exercises Digital PR Instagram 62

The Proactive Report

JANUARY 12, 2016

There are many other examples of companies using PR to lead the charge and this gives PR teams and agencies that coveted seat at the table. No longer are they the afterthought once all the campaign creative has been done, Digital PR is now the spearhead.

Real Estate 100

Real Estate Digital PR Storytelling Advertising 100

The Proactive Report

JANUARY 12, 2016

There are many other examples of companies using PR to lead the charge and this gives PR teams and agencies that coveted seat at the table. No longer are they the afterthought once all the campaign creative has been done, Digital PR is now the spearhead.

Real Estate 100

Real Estate Digital PR Storytelling Advertising 100

Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. 3 Ways to Integrate Inbound Marketing Tactics into Traditional PR The Impact of Social Media on Journalism & Newsrooms This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan.

How To 242

How To Survey Resources Social Media 242

The Proactive Report

JANUARY 12, 2016

There are many other examples of companies using PR to lead the charge and this gives PR teams and agencies that coveted seat at the table. No longer are they the afterthought once all the campaign creative has been done, Digital PR is now the spearhead.

Real Estate 100

Real Estate Storytelling Digital PR Advertising 100

The Resolution Blog

OCTOBER 13, 2015

Everyone in our team has been trained to become the digital PR executives they are today - with diverse backgrounds that go from journalism to music production to acting. "I normally run a mile from marketing and PR profiles when hiring for new openings within my team" Do you follow a creative process?

Digital PR 120

Digital PR Creativity Travel Media Relations 120

Rock the Status Quo

OCTOBER 22, 2014

It doesn’t just apply to clients – it applies to how I run my own business as a digital PR consultant. (Is After all, we’re creatives or we wouldn’t be in the industry we are in, right? Is that a real word? Spell check doesn’t seem to think so.)

Digital PR 187

Digital PR Creativity Facebook Tools 187

Maxim Behar

NOVEMBER 22, 2020

Maxim Behar will be one of the judges of PRCA MENA Regional Awards 2021 , honouring the year’s most effective and creative digital PR and communications campaigns, individuals, and teams across The Middle East and North Africa.

Ethics 52

Ethics Government Journalism Local 52

Prohibition

APRIL 9, 2021

Working at our agency, you will have the opportunity to lead and be part of a fun, talented and creative team working on a wide variety of innovative, insight-driven campaigns. We want someone who is up to date with the latest digital, PR and pop culture developments.

B2C 100

B2C B2B Agency Training 100

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

Do you work in digital PR? The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. In some ways PR hasn’t changed that much. Digital PR practitioners have had to step up and learn new skills.

Digital PR 168

Digital PR SEO Storytelling Analytics 168

Landis PR

JANUARY 3, 2024

Writers perceived this threat as well, understanding that AI could replace them by generating new material, therefore kissing goodbye to the creatives in the dog-eat-dog world of Hollywood. The post Best PR Stunts, Fails and Learnings of 2023 – Part One appeared first on Landis PR.

Transportation 59

Transportation Film Television Education 59

The Proactive Report

JUNE 17, 2018

It must be interesting, different, and creative. Get the Digital PR Tips Newsletter. It’s easy to churn out content day-after-day when it’s mediocre content. But if you truly want to make an impact and get results, find those rare people who can create high-quality content. Need help with your content?

B2C 157

B2C Study Exercises Sports 157

Prohibition

MARCH 15, 2023

However, using video for your PR campaign may not be the first thing that comes to mind – but that shouldn’t always be the case. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia. When considering a social media strategy, video is likely to be front of mind.

Video 62

Video Case Study Sports Creativity 62

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Which were the last design updates we asked the creative team?

Software 151

Software How To SEO System 151

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. Recognisable logos are a great hook to demonstrate the power of a digital PR tactic, but you need the results to back it up. Knowing where to add value is where your creative juices can flow.

SEO 71

SEO Film Reddit Video 71

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170