Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

Critical Mention

OCTOBER 18, 2019

You may have heard the controversy among media professionals about whether or not social media affects search engine optimization. More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. Optimize Your Social Media Pages.

SEO 80

SEO Social Media Strategy Media 80

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule. Find your Target Audience.

Social Media 75

Social Media Marketing Media Instagram 75

PRSay

DECEMBER 18, 2019

As Sports Illustrated reported, the NBA had signed a five-year deal with Tencent in June worth at least $500 million. In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. Tip 1: Live your values. Tip 5: Keep the team on-message.

Corporate 81

Corporate Crisis Management Crisis Government 81

PRSay

SEPTEMBER 26, 2016

In sports, on the playing field, and in sports PR, we aim to always be prepared for anything that comes our way and to “expect the unexpected,” but can we really ever expect to lose a young athlete with one of the brightest careers and futures ahead of him like we did with Fernandez? We will play tomorrow.”.

Sports 60

Sports Conference Social Media Crisis 60

NewsWhip

OCTOBER 13, 2022

Hockey Canada is our national governing body for all amateur leagues of the sport. As NewsWhip’s data shows, Tim Hortons’ decision to leave gained more coverage and attention than any other Hockey Canada sponsor, with upwards of 32 thousand social media interactions on that coverage. 3) Sports is an Inherently Risky Bet .

Brand 148

Brand Branding Sports Crisis 148

PRSay

DECEMBER 7, 2023

A continued emphasis on credible and diverse sources Our survey found that when generating story ideas, finding sources or verifying information, young journalists often turn to reporting in the field (94%), primary-source networks (92%) and experts and think tanks (92%), much more than they rely on social media platforms.

Journalism 177

Journalism Real Estate Survey Report 177

Communications Conversations

OCTOBER 25, 2018

It’s that time of year–yes, trend season is underway, my social media friends! In the meantime, I thought I’d ask some of the best and brightest in social media marketing in the Twin Cities what they think lies ahead. Here’s what they had to say: Eric Ellis, Global Social Media Lead, Honeywell.

Social Media 89

Social Media Trends Media Instagram 89

Doctor Spin

MARCH 1, 2024

Corporate communications teams. Large corporations and businesses typically have dedicated communications departments that offer entry-level PR roles. Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

NewsWhip

DECEMBER 22, 2021

This was an event that captured the attention of more than just publishers and their audiences, but clearly resonated with corporate America, resulting in brands speaking out and involving themselves in ways they normally wouldn’t when it comes to political situations. “A Q3 Athletes and corporate sponsors. Q4 Worker rights.

Sports 148

Sports Viral Corporate Analysis 148

Remote PR Jobs

SEPTEMBER 25, 2023

We are also operating in a socially charged atmosphere, where one person’s truism is another’s “fake news.” Confrontation is sport, and any public comment can be misinterpreted or misrepresented, causing damage to a business’s reputation and brand.

Communications 100

Communications Publicity Employee Reputation 100

Critical Mention

SEPTEMBER 18, 2019

From engaging with partners to collaborating with influencers, social media marketing provides an abundance of social networking opportunities that could help increase your brand awareness. We urge organizations to leverage social interactions to maximize brand growth. How to Know if You are Mentioned on Social Media.

Social Media 61

Social Media How To Media Radio 61

Waxing UnLyrical

FEBRUARY 3, 2016

in team sports. The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. Social media interaction isn’t exactly a team sport. I can have a good idea.

Sports 40

Sports Public Affairs Ethics Nonprofit 40

Mark My Words

MARCH 9, 2023

The Guardian Gary Lineker may have famously managed to avoid being carded for foul play during a 16-year professional football career, but the latest politically loaded social media salvo from the BBC’s highest-paid presenter has the corporation’s director general seeing red. In that sense Gary Lineker is bigger than the BBC.

Policies 60

Policies Guidelines Sports Social Media 60

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2019

Well-organized corporate activism, like the 2017 campaign to pull sports and business events from North Carolina in the wake of its “bathroom bill,” can be very powerful. So, the behavior of their corporate owner can seem hypocritical and flabby in the eyes of members. Average enrollment dropped a whopping 12.8

Reputation 203

Reputation Instagram Corporate Sports 203

Konnect Agency

MARCH 20, 2024

Konnect, for instance, has made a tradition of sporting vibrant pink pants, shoes, branded jean jackets, and more, creating a distinctive uniform. Your color choice should also be used in messaging across social media prior to the event. Activities can also create a crowd and provide an opportunity for memorable moments.

Trade Shows 52

Trade Shows Real Estate Sports Print 52

The Stalwart Blog

JANUARY 16, 2015

Earlier in the week, Digiday came up with an article about how a number of brands were moving away from corporate language in favor of sounding like a teenybopper on social media. I look to ESPN to report what is going on in the world of sports, I am not looking for a narration of events. Social media is tricky.

Social Media 60

Social Media Media Sports Twitter 60

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

Media 113

Media Radio Television Sports 113

OnePitch

OCTOBER 20, 2022

On this month’s profile, we are talking with Jennifer Reinhard , Vice President/Media Group Manager in Ketchum ’s Earned Media Specialty Group (EMSG). She has experience in corporate reputation management and crafting earned media stories. How do you utilize social media/marketing to amplify your PR results?

Media 96

Media Sports Agriculture Pitching 96

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

It was helped by a groundswell of social media support from fans posting to #FreeBritney, and egged on by a suddenly sympathetic mediaverse. Speculators spurred on the NFT craze and early adopting celebrities in music, art, and sports drove constant media coverage. It only took them two decades. Activision Blizzard.

Facebook 310

Facebook Crisis Employee Government 310

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Social media is here. Be where your customers are: in social media. Social media is the ultimate equaliser. Social media is gasoline. —

Communications 158

Communications Radio Sports Social Media 158

ImPRessions - Crenshaw Communications

APRIL 1, 2021

As the name implies, it launched as an invite-only social media app and was known as a hangout for venture capitalists, tech entrepreneurs and other Silicon Valley elite. The corporate presence is there, but through company executives and founders, not logos. But the real appeal was Clubhouse’s exclusivity.

Leadership 321

Leadership Conference Sports Meeting 321

ImPRessions - Crenshaw Communications

APRIL 19, 2017

Not long ago, a chief executive could lead a business, even a large one, fairly quietly, leaving public relations and social media management to the corporate communications team. A capable business leader is expected to also serve as a brand ambassador, a voice for corporate reputation, and a social media personality.

Leadership 157

Leadership Social Media LinkedIn Twitter 157

Mark My Words

JUNE 15, 2021

The post-match press conference has yielded as many iconic moments as it has sporting clichés: I’m thinking of Kevin Keegan’s infamous ‘ I will love it’ rant, former Leicester City manager Nigel Pearson’s ‘ostrich’ tirade , and, further afield, Mike Tyson’s ‘I wanna eat your children’. Was that her goal?

Sports 60

Sports Conference Social Media Training 60

NewsWhip

SEPTEMBER 14, 2023

Barbie’s marketing was the talk of the town on social media , with several partnerships becoming part of the discourse in their own right, but the coverage of the movie never really slowed down either. It’s worth stepping back and looking at just how much of a cultural event the movie has been. The story originally totaled over 1.4

Brand 78

Brand Branding Viral Apparel 78

PRSay

AUGUST 6, 2019

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

Television 155

Television Instagram Consumer Newspapers 155

Communications Conversations

JUNE 28, 2018

Working for an amateur or professional sports team has always been a dream of mine. I am the Senior Corporate Communications Manager for both teams, which means I handle all “off court” communications. How and why did you get into sports PR after a number of years on the agency side?

Sports 113

Sports Travel Television Agency 113

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Their blog covers topics from PR tips, company culture, social media and more. Approach: We listen. Until next time! Critical Mention.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

PRSay

FEBRUARY 27, 2018

But for PR professionals, the Olympics are also an opportunity to monitor a variety of communications-related topics — personal branding, corporate sponsorships, new technology — on a universal stage. What’s your impression of NBC’s presentation of the Olympics so far, specifically its social media coverage?

Sports 72

Sports Communications Viral Fashion 72

Karen Freberg

JUNE 8, 2018

I cover influencer marketing a ton in my social media and PR classes, and I have done some research in this area as well over the years. Most of the brand related events I have done related to influencer marketing has been related to sports, nonprofits, and corporate brands.

Social Media 40

Social Media Media Nonprofit Sports 40

PRSay

JUNE 1, 2018

International sports partnerships lend a high-visibility platform with engaging content like live-action imagery and player endorsements to communicate brand messaging in a dynamic way. The NBA has dozens of corporate sponsors, with hundreds of communication messages running on their media platforms. Use your trick shot.

Sports 104

Sports Creativity Instagram Local 104

PRSay

FEBRUARY 21, 2018

But for PR professionals, the Olympics are also an opportunity to monitor a variety of communications-related topics — personal branding, corporate sponsorships, new technology — on a universal stage. What’s your impression of NBC’s presentation of the Olympics so far, specifically its social media coverage?

Sports 74

Sports Communications Viral Fashion 74

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Cision

APRIL 20, 2016

Glenn Boyet, director of corporate communications at AmeriQuest Business Services, says being truthful and transparent is one the most important goals for brand communication. What are you most looking forward to in your new position as director of corporate communications at AmeriQuest Business Services? I believe that results matter.

Financial 120

Financial Corporate B2B Film 120

The Resolution Blog

JULY 30, 2019

It’s first offering to the world was a simple photo of an egg sporting the caption “Let’s set a world record together and get the most liked post on Instagram.” Recently I’ve started to crack, the pressure of social media is getting to me,” claimed the video. “If On 4th January, the @world_record_egg account was born.

Instagram 120

Instagram Examples Brand Branding 120

Communications Conversations

JUNE 8, 2017

I just wrote about this last week , but Susan is one of those rare corporate-side folks who gets the power of networking. I always tell people that I have one of the best roles within the Corporate Communications team at U.S. I still do want to work in sports potentially someday, but for now I’m grateful for the role I have at U.S.

Banking 113

Banking Sports Financial Corporate 113

Prohibition

OCTOBER 22, 2021

I’ve been working in all things TV/media production for the best part of 14 years. I’ve worked on all things from soap operas, to documentaries, to adverts, to online promos for sports teams & events videos for corporate brands nationally & internationally. What’s your favourite social media platform and why?

Meeting 62

Meeting Video Sports YouTube 62