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A Beginner’s Guide to Digital Media

5W PR

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Start with user-friendly tools and online tutorials to practice writing, editing, designing, and creating any sort of content consistently.

Media 78
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Data, Privacy and Why Solo PR Pros Should Care

Solo PR Pro

The revelations about Cambridge Analytica come at a time when organizations have made privacy changes to comply with the EU General Data Protection Regulation (GDPR), that reshapes privacy laws across Europe (and has an impact around the globe). How do you deal with “the privacy paradox” as Mary Meeker describes it?

Privacy 40
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Trending Sources

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20 Cybersecurity Reporters To Follow On Twitter

ImPRessions - Crenshaw Communications

With data breaches happening frequently, data privacy making news, and the presidential election looming, security is the hottest of hot topics. Laura covers cybersecurity and privacy with a consumer focus at CNET. Lily is another of WIRED’s top security writers covering digital privacy, information security and hacking.

Twitter 221
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5 Tips For Responding To Negative Online Reviews

The Hoyt Organization

A local consumer review survey by Brightlocal shows that 98% of consumers occasionally read reviews for local businesses. 53% of consumers say that they prefer to read a mix of positive and negative reviews from a business when buying online. Therefore, having online reviews is crucial for your business’s success.

Policies 101
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Microsoft’s Bonnie McCracken on Navigating the AI Landscape

PRSay

Many AI-related headlines in the news have taken a more negative slant (inaccuracies, privacy concerns, etc.). Some of those tools include Social Media Post Generator so that after you finish writing a document, like a blog post, you can paste it into the tool and the AI provides recommended language to use on sites like LinkedIn.

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Understanding the impact of AI on public relations

Wadds Inc.

This includes bias, copyright, privacy, and misinformation. There is also the need to engage with machines called prompt engineering which is the task of writing AI instructions. AI and management AI has the potential to help organisations improve efficiency and effectiveness, but it also gives rise to several areas of risk.

Publicity 105
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Will Generative AI Replace Marketers and Content Creators?

Landis PR

While we have only just scratched the surface when it comes to the potential of generative AI , this certainly does not mean that the human element of writing is dead. Instead of viewing AI as a replacement for content writers, we need to recognize its potential to act as a powerful writing aid that can help boost our efficiency.