Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Invest in building communities, customer databases and influencer networks.

Crisis 151

Crisis Government Energy Community 151

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 147

Media Relations Media Print Software 147

ImPRessions - Crenshaw Communications

JUNE 7, 2017

They’re part of the community. This can depend on industry sector and geography, but most smaller companies are deeply involved in their local community as well as the relevant industry organizations. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth.

Small Business 168

Small Business SMB Local Viral 168

Waxing UnLyrical

JULY 19, 2011

But the ability to put people in them is not a big enough draw for me to entirely abandon Facebook if only a small number of my contacts set up Google+ profiles. are all still over at Facebook. And, more importantly, the audience my organization is trying to connect with is still on Facebook. So my focus is there. G+ is work.

Google 68

Google Facebook Privacy LinkedIn 68

Sword and the Script

JULY 7, 2020

PR tech mentions Here is a glance at some of the other announcements from the PR tech community in the last month: Cision “partnered with print suppliers” to provide its customers with “print clips from regions across the world including Europe, Africa, Latin and Central America, Caribbean, Asia, and [the] Middle East.”

Technology 122

Technology Publicity Software Print 122

Stephen Waddington

FEBRUARY 12, 2021

One strategy – and following on from what Facebook started on social platforms – has been to introduce more pay-for-play opportunities, replacing editorial columns with promoted content. Long-form content has taken on a life of its own both in print and in audio also, particularly through podcasts.

Crisis Management 88

Crisis Management Print Ethics Local 88

Cision

JUNE 14, 2016

” “New Facebook” alerts me to new features on the platform, usually from highly reputable sources (I mention this because new Facebook features tend to incite a lot of interest). It has the added benefit of letting you know how your competition is communicating with and marketing to its customers.

Google 120

Google Newspapers Trends Print 120

Stephen Waddington

APRIL 18, 2020

Jack Munroe, food writer, journalist and activist is helping her community cook its way through lockdown. High profile influencers inevitably attract attention but there’s lots of good work on Instagram and Tik Tok where influencers are helping their communities with learning, mental health and wellbeing. Please come and join us.

Media 83

Media Crisis YouTube Television 83

Sword and the Script

APRIL 12, 2022

The PR community needs the competition. We look forward to continuing to grow the platform’s community of experts and journalists, as well as integrating it into our suite of public relations solutions.”. That sounds promising. That’s the first in this month’s PR Tech Sum. Propel Raises $4.5 Million Seed Round.

Software 88

Software Pitching Measurement Enterprise 88

PRSay

MAY 26, 2020

It includes TV and radio spots, print ads, billboards, targeted digital ads, social media posts and email messages. In addition, the team developed a website landing page as a repository for information from its communications campaign. “In Dennis Wilson, Jr., people should not delay visits to physicians and hospitals.

Communications 185

Communications Crisis System Healthcare 185

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. I appreciate your comments by email, Facebook and Twitter.

Government 103

Government Education Print Ethics 103

Cision

NOVEMBER 21, 2017

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks. How to do that?

How To 149

How To Social Media B2C Television 149

Deirdre Breakenridge

FEBRUARY 2, 2015

You could take away each of their respective platforms (blog, Facebook Page, Twitter followers, etc.), It’s that thing you stand on to be heard, which in the digital realm could be a blog, Facebook Page, YouTube channel, or some other group. Some might chalk up their success to their early adoption of blogging and social media.

YouTube 150

YouTube Groups LinkedIn Social Media 150

Stephen Waddington

JULY 10, 2018

A fix for the newsfeed The key difference between an RSS feed and an algorithm driven newsfeed such as Google+, Facebook, LinkedIn or Twitter, is that you are completely in control of the content that you consume. It’s as close to a traditional print product or newsstand as is possible to find on the web.

Web 68

Web Google Mobile Print 68

Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. Forty-one percent of people polled access news via Facebook each week, more than twice the usage of its nearest competitor—YouTube.

Comparison 120

Comparison Television Print Social Media 120

PRSay

MAY 8, 2018

I’m impressed by Facebook campaigns that get people motivated. Judy: To create brochures, we used to have to go to a printing press. I encourage interns to meet other people in the PR community — at an agency, at a Chapter luncheon etc. Nowadays, with cellphones and remote email, PR professionals are expected to be on-call 24/7.

Leadership 159

Leadership Conference Local Internal 159

Stephen Waddington

MARCH 17, 2019

Over the course of an hour we discussed online echo chambers, the impact of artificial intelligence and The Cluetrain Manifesto, a prophetic book that examined the impact of the internet on communication long before the invention of Facebook, LinkedIn and Twitter. ?? Both articles are so good you’ll want to print them out. ??

Communications 68

Communications Instagram Internal International 68

Stephen Waddington

JANUARY 17, 2019

It reflects the innovation in digital media over the last 20 years driven by Facebook and Google. Facebook Facebook Ad Planner Instagram The Facebook Ad Planner is also used for campaigns on Instagram. Unlike print there’s no limit on word or page count and publishers are even keener to generate revenue.

Media 103

Media How To Advertising Advertising 103

NewsWhip

FEBRUARY 19, 2021

To look at a recent example, the Robinhood-GameStop crisis played out in the media – but also on Twitter , through millions of engagements on Facebook, and of course in communities on Reddit. The complexity of that new environment should be the great opportunity for communications professionals in the 2020s.

Reputation 88

Reputation Social Media Reddit Media 88

Cision

NOVEMBER 30, 2016

By the early 2000s, the traditional media industry slipped on terms like “disruption” and “innovator’s dilemma” before they became as trendy as skinny jeans and bug-netted trucker hats here in the Bay Area startup community. The majority of today’s digital marketing dollars are allocated to paid media — mainly Facebook and Google.

Software 0

Software Media Leadership Journalism 0

Stephen Waddington

AUGUST 19, 2019

The web and the internet have enabled communities to form around an organisation, topic or issue. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. The internet has fragmented into a series of closed networks operated by platforms including Facebook, Google and Twitter.

Web 60

Web Sports Mobile Government 60

Stephen Waddington

NOVEMBER 6, 2019

In a case last week the Government came under fire for spending public money on Facebook ads targeted at voters in marginal constitutions announced in September. Ministers continue to run the Government during an election period however care should be taken in any communication to avoid political content.

Resources 62

Resources Communications Government Policies 62

ISEBOX

MAY 16, 2016

Oktavia has years of experience as a pharmaceutical communications professional, so she has a firm grasp on how to walk the narrow path of FDA regulatory compliance. She was managing print and TV ad campaigns long before she started using online and social media channels to promote her current employer, ABC Drug Corp.

Pharmaceuticals 79

Pharmaceuticals Advertising Advertising Communications 79

PRSay

OCTOBER 1, 2018

The closure affected both the park and the surrounding communities during the height of the summer visitor season. As chief of the public affairs office, I write the news releases and the messages, and then the social media folks post them on Facebook, Twitter, Instagram, etc. The Ferguson fire was fully contained on Aug.

Public Affairs 82

Public Affairs Hotels Publicity Interviews 82

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What is Social Media Monitoring? What is User Experience (UX)?

Viral 52

Viral Crisis Communications SEO Reputation 52

Sword and the Script

AUGUST 28, 2018

Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. As part of the combined ICN and Influencer Network, we’ll continue to provide a platform for independent experts from the technology community to share their insights and ideas with our readers.

Technology 66

Technology Advertising Advertising Community 66

Waxing UnLyrical

OCTOBER 28, 2016

When we got on the topic of the most useless way of measuring content we’ve ever seen, there was lots to say: A4 “Likes” on Facebook. A4 Inches in a print mag. If no engagement from the community, numbers mean nothing #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (October 2016): Measuring Content.

Measurement 40

Measurement Comparison Banking Print 40

wiredPRworks

FEBRUARY 11, 2016

LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. Promote your business and amplify your message across communication channels: Public Relations and Social Media. Print and Digital Advertising. Ensuring your brand tells a story to maintain connections and community. CLASS PREREQUISITES.

Training 45

Training LinkedIn Marketing Pinterest 45

Scott Public Relations

AUGUST 20, 2019

Technology has constantly altered how we communicate since the beginning of civilization. From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Karen Freberg

AUGUST 12, 2018

This was the first time I was able to see my book in print, and I felt like it was my academic baby! Pride, happiness, and even a few tears were shared during this moment – it was really amazing to truly see it in print – it made my realize – WOW! Realizing the power of the #SMprofs community. Congrats ladies!

Meeting 50

Meeting Conference Social Media Community 50

Waxing UnLyrical

JUNE 15, 2016

I began preparing a strategic plan that outlined how I wanted to approach promoting this book – from creating a thriving online community to raising funds on Kickstarter to support the launch. Visiting local libraries and schools to discuss the book with community outreach departments. Knowing you target audience.

Community 40

Community Facebook Writing Local 40

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. One crucial reminder is that due to the incredible power of social media it is essential to remind brands and spokespeople of the need to manage their online voice and reputation.

Journalism 78

Journalism Social Media Radio Fashion 78

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. By switching to a blog we saved printing and distribution costs. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

MAY 6, 2016

There are a bunch of punch lines, by the way, as I learned from my Facebook friends a few years ago: “That’s a great question. Sign up quickly, and that poor one-legged duck might suddenly find a 3-D printed prosthetic that fits perfectly. – usually gets a big laugh. Wouldn't you like to be in her kitchen?

Pitching 40

Pitching Training Banking Sports 40

Cision

SEPTEMBER 10, 2015

The FCC is investing in providing access to communities that do not have broadband. Still, on August 27, 2015, Facebook reported that 1 billion users logged in that day , the equivalent of 1 in 7 people on the planet. Click here for your free crisis communication tip sheet! As of 2013, 3 percent of the U.S.

Trends 120

Trends Mobile Web System 120

Scott Public Relations

AUGUST 20, 2019

Technology has constantly altered how we communicate since the beginning of civilization. From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Waxing UnLyrical

MAY 26, 2011

There were bloggers, tweeters, YouTube uploaders and Facebook aficionados long before our organization established a formal presence in these places. No one is asking to be shown how to create a Facebook page for the sake of creating a page. They are students, faculty, staff, donors, alumni, potential students, community partners etc.

Social Media 66

Social Media Media YouTube Meeting 66