Shift Communications

JULY 10, 2015

Being a community manager may sound like a cool, trendy job filled with fun and creativity. Whether you’re managing a community of thousands or one of 100, you are the eyes and the ears of the company on platforms like Twitter and Facebook. As community manager, one of your main tasks is responding and interacting with audiences.

Community 60

Community Tools Measurement Crisis 60

Waxing UnLyrical

MARCH 16, 2015

.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. Why: “Attention is an opportunity to give value and meet commitments to customers and community alike.

Community 40

Community Nonprofit Web Local 40

Reputation Us

AUGUST 25, 2022

Web3 will combine the open infrastructure of Web1 (static websites of 1998-2005) with the public participation of Web2 (interactive, social web with user-generated content). It is described as the “new web,” characterized by decentralization and blockchain technology. Participants on Web3 will have a “reputation score.”

Reputation 78

Reputation Web System Data 78

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 92

B2B Community Facebook How To 92

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Stephen Waddington

MAY 19, 2020

Events and campaigns have shifted online but we’ve quickly learnt that it’s not possible to replicate physical campaigns or events in a digital space. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.

Crisis 151

Crisis Government Energy Community 151

Cision

APRIL 4, 2015

Here are four networking tips for building relationships within your community. Or, if you have an advanced or premium account, input your desired locations (city, state or region) in the keyword search and receive emails from those seeking sources in your community. Host an event. Groups and associations. based chapters.

Local 120

Local Community Meeting Web 120

Sword and the Script

FEBRUARY 20, 2024

The vendor community that serves PR has published a handful of reports over the last few months. But before we dive into the summaries, here’s a quick plug for a free event I’m doing this Thursday with Michelle Garrett. As always there are links to the underlying resources for anyone interested.

Report 106

Report Publicity Marketing Pitching 106

Cision

FEBRUARY 13, 2017

In my Gmail, I receive many Google Alerts and notifications from Google Plus Communities. How it can help communications and marketing professionals: These apps don’t have the wealth of features of the Office suite but are near essential for cloud collaboration. Key features: Google Chrome is Google’s web browser.

Google 244

Google Mobile How To Skype 244

Cision

APRIL 30, 2015

While there are dozens of ways to kick off a successful PR campaign, many organizations still overlook the most obvious path that is fully dedicated to supporting communities: philanthropy. spending time at a nursing home or volunteering at a hospital), volunteering at an event or fundraiser, getting signatures from neighbors, etc.

Communications 120

Communications Real Estate Local Community 120

Sword and the Script

MAY 11, 2019

As it is on the occasional Saturday, I ferret out three important links from the web, wrap them in insight, and present them here for your perusal. Atlanta-based ARPR compiled a combination of web analytics and survey data – from 115 tech sales professionals – to produce the report. 1) Earned media is sales enablement.

Study 139

Study Media Relations Media Measurement 139

5W PR

SEPTEMBER 9, 2021

As the social web expands and the power of consumers continues to grow, small businesses that want stay relevant, attract customers and retain their loyal followings must find new, compelling ways of communicating their brand messages.

Small Business 158

Small Business Publicity Social Media Web 158

Communications Conversations

OCTOBER 5, 2022

We’re learning about our community and world events. And unlike the digital version, I feel like I roam around more and discover things I would never find on startribune.com (nav and web experience is not one of media’s strengths!). It’s a wonderful start to the day. We’re reading.

Newspapers 106

Newspapers Print Web Study 106

Stephen Waddington

JULY 9, 2017

It’s a great way of sharing user generated content from a community. It’s a neat way to share highlights from an event or Twitter chat. Curation tools are a great way of sharing user generated content from a community. To create a Twitter Moment, open Twitter on the web and select Moments.

Twitter 90

Twitter Mobile Web Community 90

Flack's Revenge

MAY 3, 2017

In which online communities (e.g. Which influencers are best positioned to bridge communities? So when I saw Buzzfeed VP of Data Science Gilad Lotan speak at a NY Internet Society event , I thought it would be a great opportunity to learn more. Can marketers use open source or low-cost or free Web tools?

Marketing 136

Marketing Data Analysis Tools 136

Sword and the Script

AUGUST 4, 2020

Over time, the digital community warmed to the term again. The event is free for 48 hours on August 19-20, 2020, after which access will cost $97. Look for our session titled, “Earned Media Trends and Best Practices Revealed in an Analysis of the 2020 JOTW Communications Survey.”

Media Relations 149

Media Relations Media Print Software 149

Burrelles Fresh Ideas

AUGUST 2, 2023

The Pew Research Center conducted a survey and found that 44% of adults prefer to get their news from TV, while 34% prefer the web, 14% prefer radio, and 7% favor print. Engaging a mass audience through broadcast media is invaluable for publicizing major events, launching products, and shaping public perception.

Radio 74

Radio Television Media Local 74

Sword and the Script

AUGUST 1, 2022

“The silver lining in intensified demand and volume for comms expertise in the wake of the past several years’ events is certainly validation for the ROI of our profession,” wrote Stacey Miller , Vice President, Communications, Auto Care Association and one of five contributors to the report.

Survey 130

Survey Communications Measurement Internal 130

Sword and the Script

OCTOBER 25, 2022

“A new emphasis is put on comms because of changes to how and where people work, but also the importance of communicating and the constant changes in society and the world.”. considering international relations, have caused Communications professionals to be evermore careful with comms content. Visual communications.

Communications 122

Communications Crisis Internal International 122

Cision

MAY 12, 2017

The updates mainly affect web traffic, conversions and content, leading to SEO and PR professionals scurrying for changing their existing strategies. This includes tracking minor changes in keyword rankings and web traffic. It was no official confirmation, but the impact of the update was felt across the SEO community.

Google 259

Google Digital PR Mobile SEO 259

Stephen Waddington

JUNE 13, 2019

UK citizens report that the news negatively affects their mood and they feel powerless to affect events. It’s an open model of journalism is which readers and the communities on which it reports are invited into the newsroom More publishers are getting involved in audio. Trust in the news has fallen 11% since 2015.

Print 115

Print Media Newspapers Local 115

NewsWhip

OCTOBER 21, 2020

It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. It gives an instant, comprehensive view of all dimensions of any acute news event. The Crisis Information Gap. For global companies, reputation is the new gold.

Crisis 158

Crisis Reddit Reputation Tools 158

Stephen Waddington

JUNE 9, 2017

I spoke at a CIPR Best Practice event in Cambridge last month. Ahead of the event I polled my network to explore the attitude of practitioners to the different challenges that the public relations profession is facing. Owned media – apps and web sites enable any organisation to create its own media and become a publisher.

Publicity 111

Publicity Survey Measurement Community 111

Presspage

AUGUST 9, 2023

Investor relations is defined by Gartner as a 'strategic responsibility whereby organizations manage communications between their executive leadership and the financial community'. Your business relationships with investors and journalists has moved beyond grabbing a drink after an event - that's not to say this isn't effective.

Strategy 78

Strategy Technology Tools Government 78

PR 20/20

SEPTEMBER 17, 2019

I always leave events feeling more in sync with my colleagues, and usually with an expanded network of intriguing people. So as we plan for 2020, we take stock of the events we’d like to attend. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.).

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. You can check out the full lineup and agenda at www.MAICON.ai.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

MAY 12, 2014

This week’s roundup features seven posts from around the web that focus on sustaining relationships. Shelly Kramer reminds us why offering your audience fresh, relevant, high quality original content is still the best way to sustain your community. Extend the Life of Your Event with Post-Event Planning.

Community 79

Community Google Small Business Facebook 79

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. The metaverse, Web 3.0, We need to bring back the conversation, the private event and up our creativity to navigate the changing media landscape. Backlash to the blockchain deluge.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Sword and the Script

MAY 14, 2019

This is an effort to illustrate some of the interesting innovations occurring within the PR vendor community – and provide an agnostic source of information on tools and technologies I believe PR professionals should have on their radar. 7) User reviews and community comments. As a startup, it has raised $21.4

Case Study 117

Case Study Software Data Web 117

The Proactive Report

JUNE 18, 2021

You can create your own groups on social media and build a community of engaged followers. Result: Web traffic increased time coincident with this campaign and they received more than 1600 downloads of the Guide. When that story was told it generated a ton of interest in the community and the media. Customize your messaging.

Small Business 213

Small Business Fashion Groups Local 213

Sword and the Script

APRIL 6, 2021

Things are definitely picking up though and from where I sit, there’s a renewed sense of optimism across the PR and marketing community. The grid that G2 produces, “G2 scores products and sellers based on reviews gathered from our user community, as well as data aggregated from online sources and social networks.”.

Media 106

Media SEO Analytics Analysis 106

Sword and the Script

NOVEMBER 26, 2019

They provided me with a presentation outlining the product, a web demonstration, and answered my questions about it. Many PR professionals rely on circulation numbers (impressions) or web traffic estimates to provide some sense of reach. I had a chance to catch up with the product management team working on the Cision Impact product.

Publicity 90

Publicity Media Advertising Advertising 90

Sword and the Script

NOVEMBER 20, 2018

Some of this advice was good five years ago, and some of it is just terrible nonsense that spams up the web with repetitive muck. Despite the digital era, we still live in the real world and marketing still produces and attends live events. “If Put the short link on the back of business cards you will be handing out at the event.”.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110

Critical Mention

MAY 10, 2019

They generate web traffic and leads by keeping your content fresh and top of mind when your audience is choosing their solution to address their pain points. Document company social events and get behind-the-scenes photos. For example, case studies and eBooks are excellent ways to showcase your knowledge. Until next time!

Marketing 75

Marketing eBook Case Study Measurement 75

Waxing UnLyrical

MARCH 25, 2013

And the company has used a lot of the techniques I discussed recently, right here on WUL, on growing your Facebook community. Here is a short Q&A with Ashley Butler , Chobani’s Community Coordinator, who is based in NYC (the center of their marketing operations): WUL : I am curious: how many cups of yogurt do you guys sell in a day?

Customer Service 101

Customer Service Travel Web Facebook 101

Buzzstream

JANUARY 22, 2024

Search the Web and Add Manually Lastly, if you prefer to do the prospecting yourself via web search, you can evaluate sites yourself and utilize the BuzzMarker Chrome Extension to add relevant sites to your project, gather contact information, and start sending emails.

Analysis 91

Analysis SEO Guidelines Google 91

Waxing UnLyrical

DECEMBER 22, 2014

So, for the final roundup of the year, as we’re closing out 2014, we thought we’d feature seven posts from around the web that will help you start the new year right. Don’t skim the post too quickly, though – there’s an important event announcement in there as well! And yes, you read that right.

Web 73

Web Creativity Blogging LinkedIn 73