PR for Anyone

OCTOBER 27, 2021

Here is a month’s worth of content ideas that you can use every single month to create social media posts and/or blogs for an entire month in one day. Introduce your newest employee. Share your favorite place in the community. Welcome a new business in the community. I want to make it easy for you. Post a #TBT.

Real Estate 227

Real Estate How To Infographics Video 227

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Communications Conversations

JANUARY 22, 2021

While the continued loss of trust in government, NGOs and media is definitely concerning–and not great for communicators. On COVID, societal issues and local community issues. These data points paint a pretty clear picture: Employees trust their CEOs more than anyone else and they want to hear a lot more from them.

Data 88

Data Social Media Local LinkedIn 88

NewsWhip

APRIL 17, 2023

Few avenues are better for that than social media. But while social media can give reporters a real-time window into those topics, many platforms are difficult to navigate and can sometimes be misleading. The members within those communities are also highly engaged. Reddit is different.

Reddit 147

Reddit Report Chemicals Sports 147

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Ethical perils in personalizing employee communications. You’re creating that shared belief for 400,000 employees.

Ethics 80

Ethics Employee Communications System 80

Communications Conversations

OCTOBER 25, 2018

It’s that time of year–yes, trend season is underway, my social media friends! In the meantime, I thought I’d ask some of the best and brightest in social media marketing in the Twin Cities what they think lies ahead. Here’s what they had to say: Eric Ellis, Global Social Media Lead, Honeywell.

Social Media 89

Social Media Trends Media Instagram 89

Stuart Bruce

JULY 23, 2017

.” Call me a cynic (I am a grumpy old cynic), but it doesn’t bode well when a report starts “Social media is still a relatively new marketing channel”. Those of us using Usenet, email discussion lists and bulletin boards in the early 90s for PR and marketing can confirm they were both social and media. Is it really?

Social Media 68

Social Media Media Customer Service Corporate 68

PR for Anyone

JANUARY 30, 2024

On the contrary, Ashton emphasizes that older employees are far from being a financial burden. The discussion touches on the evolving definitions of generations in the age of technology, and Ashton emphasizes the absurdity of narrowing slices of generational classifications. Within the world of technology is social media.

Technology 130

Technology Study Social Media Resources 130

Communications Conversations

AUGUST 1, 2019

For years, Ryan Pena was one of those people I definitely knew about, but never had a chance to meet. So, maybe I should stop chit-chatting so we can meet this Social Media Rock Star! I work for their Marketing team as a Social Media Strategist. And man, am I glad I did. I was struggling in a sales role.

Social Media 60

Social Media Media Video Meeting 60

NewsWhip

OCTOBER 28, 2022

The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media. Celebrities and fans took to social media immediately. Which definitely brings us to the third cardinal rule broken. . The Story in a Nutshell . Now what?” .

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

Burrelles Fresh Ideas

AUGUST 29, 2023

However, this definition only provides a partial glimpse into the intricate levels of disability. The recognition of disabilities carries profound social and economic ramifications, paving the way for equitable opportunities and tapping into an invaluable demographic. That disparity needs to change!

Brand 90

Brand Branding Marketing Ethics 90

Communications Conversations

MAY 1, 2015

So, I got to thinking–I’d like to know more about Jack (I can call him Jack–we tweeted once and his strategy behind using social media. Coincidentally, over the years, I’d met Tom Buchheim , executive social media advisor at AmFam. Every tweet sent from @AmFamJack comes from Jack personally.

Social Media 60

Social Media Media Twitter Insurance 60

Karen Freberg

AUGUST 15, 2017

With professors who are teaching social media, this can be a daunting and intimidating task in many ways. Teaching social media, as I have written about many times, is a constant prep. I know when I started teaching social media several years ago, this was not the case. Which book do you use?

Social Media 69

Social Media Media Resources Education 69

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Social Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

PR in High Definition

SEPTEMBER 27, 2021

It allows us to broadcast messages to a wide audience at any time of the day, connect with customers and stakeholders directly, no matter where they are in the world, and target specific pockets of communities and personas to influence their thinking. And in that time, we’ve sailed through the online communicative waves.

Reputation 62

Reputation Employee Crisis Crisis Management 62

Deirdre Breakenridge

DECEMBER 12, 2016

A Guest Post by Corina Manea, Chief Community Officer, Spin Sucks & Founder of NutsPR. Moreover, you can connect with experts directly on social media. The first step in learning leadership skills is a very basic one: Be on those social media channels where the experts are. And it’s definitely not easy.

Leadership 150

Leadership Social Media Community Interviews 150

Victorious PR

OCTOBER 18, 2022

A savvy PR professional will be able to pitch journalists in a way that the crypto community wants to read it. A go-to agent will help build the credibility and hype of an upcoming project, but also be able to keep the community informed. It’s also about serving a community that feels heard. Media Outreach.

Real Estate 52

Real Estate Community Social Media Leadership 52

ImPRessions - Crenshaw Communications

MAY 28, 2019

Chevrolet learned this the hard way when it tried to require employees and customers to use the full product name rather than the nickname “Chevy.” Sparkling water brand LaCroix built a deep pool of fans by wooing users on social media and rewarding them with free product and swag. Treat fans like celebrities.

Brand 249

Brand Branding Insurance Insurance 249

Communications Conversations

MARCH 25, 2020

So much of social media marketing, and marketing in general, for that fact, seems like it’s almost in the background right now. BCBSMN (specifically, Amanda Theisen, long-time KSTP employee-turned-PR-pro) penned this blog post explaining the initiative and exactly how people can help. The post is pitch perfect.

Content Marketing 60

Content Marketing Marketing Case Study Social Media 60

Deirdre Breakenridge

APRIL 29, 2019

When you combined these realities with the fact that news skews toward the anomaly – news by definition defies expectations – you start to come to the idea that manufacturing the exception is a path to earned media. This is PR at its finest – relations with a public community.

Survey 377

Survey Media Relations Media Ethics 377

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. It’s very comparable to how sales and marketing came together about 10 years ago around the standard definition of a lead and the lead flow process.

Social Media 96

Social Media Marketing Media Creativity 96

Stephen Waddington

FEBRUARY 12, 2021

Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks. Take editorial, for example.

Crisis Management 88

Crisis Management Print Ethics Local 88

PR in High Definition

OCTOBER 28, 2021

It’s been a busy month in the tech world, with a balance between the war on social media raging on and some brighter innovations that aim to make our daily lives easier. The event provoked questions about our reliance on social media , forcing people around the globe to rethink their relationship with these platforms.

System 62

System Social Media Policies Google 62

Cision

JUNE 10, 2015

You know those tired, old social media tactics you rely on? Around 500 communicators gathered in Atlanta for Social Media Today’s Social Shake-Up 2015, where dozens of social thought leaders spilled the beans on the latest industry best practices. How Social Has Changed Communication.

Social Media 120

Social Media Data Community Crisis 120

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Sword and the Script

SEPTEMBER 19, 2022

This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.”

Survey 81

Survey Corporate Communications Financial 81

Communications Conversations

MAY 3, 2017

Let’s hear more from this PR Rock Star: You’re a senior communications specialist-social media for Boston Scientific. Since social positions vary widely from company to company, what does your typical day look like? Here’s what a typical day might look like for me: Check email, news and social feeds.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Sword and the Script

APRIL 6, 2021

Things are definitely picking up though and from where I sit, there’s a renewed sense of optimism across the PR and marketing community. Meltwater said it agreed to acquire Linkfluence, a French company with software that uses artificial intelligence to mine social media for consumer insights.

Media 106

Media SEO Analytics Analysis 106

Stephen Waddington

NOVEMBER 21, 2018

Society is demanding that companies, both public and private, serve a social purpose. To prosper long term, every company must not only deliver financial performance, but also benefit all their stakeholders, including shareholders, employees, customers and communities in which they operate. It’s a power form of advocacy.

Publicity 120

Publicity Analysis Measurement Tools 120

PR in High Definition

JUNE 28, 2022

No doubt we’ve all seen a flurry of rainbow flags hit our social media feeds this month, along with several hit inclusive campaigns in the media. Globally, the LGBTQ+ community possesses a whopping $3.7 Events like Pride seek to uncover the stories of marginalised communities, which is evidently a noble cause.

Reputation 62

Reputation Community Training Consumer 62

Sword and the Script

DECEMBER 7, 2021

The company has “five full-time and four part-time employees, of which seven hold Ph.D. In March, Meltwater acquired Linkfluence, a French company that uses artificial intelligence to mine social media for consumer insights, for $59 million. Content picks from the PR tech community: . AI definitions. The “top 0.3%

Software 85

Software Publicity Technology Data 85

Waxing UnLyrical

MARCH 6, 2015

really don’t care about using social media. PR pros using social media… not. based pros are (differences in spelling are not typos, simply the difference across the pond): #2 Crude definitions of professionalism. How Much do Senior Pros Care About Using Social Media?

Social Media 40

Social Media Media Measurement Survey 40

Victorious PR

FEBRUARY 6, 2023

What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but Even if the definition of PR hadn’t changed many times over a handful of years, a lot of people still wouldn’t understand what it is or why it’s so beneficial to businesses. What is PR?

Real Estate 52

Real Estate Small Business Local Reputation 52

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. I’ll include news from the PR vendor community and review and curate content they produce ( like this ). 2) SocialChorus adds new employee comms products. Onclusive has raised $21.4

Industry 91

Industry Media Technology Employee 91

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Sword and the Script

MAY 11, 2019

Because these external award announcements have an effect on employees! This is much greater than the per-event impacts of blog posts (90 new and 63 repeat sales) and community forum posts (99 new and 48 repeat sales). This highlights the “behind the scenes” role played here by online community activity.”. Be smart about it.

Study 144

Study Media Relations Media Measurement 144

Polaris

SEPTEMBER 4, 2014

One of the key fundamentals that do-it-yourselfers fail to understand is that public relations is more than just media coverage or publicity. PR encompasses all forms of business communication. Sharing the pros and cons of holding regular town hall meetings with employees, or. Media relations definitely takes time.

Publicity 100

Publicity Interviews Reputation Construction 100