Solo PR Pro

JANUARY 17, 2023

I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area. I knew there was an opportunity to work with medium to large businesses and community development organizations who may not want to hire a full agency team.

Agency 108

Agency Travel Groups Community 108

Waxing UnLyrical

AUGUST 18, 2014

This week’s roundup features seven posts from around the web that focus on attitude. Why: The recent DDOS attacks on Evernote and Feedly revealed a great deal about each company’s attitude toward crisis communication. Often the deciding factor between success or failure is simply one’s mindset.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

Waxing UnLyrical

MARCH 3, 2014

This week’s roundup features seven posts from around the web that focus on being personable. Ken Mueller reminds us why the same rules that apply IRL community interactions should apply online. Crisis Communications: My Crush on Under Armour’s Response. How to Be a Good Social Citizen. Based in the Washington, D.C.,

Crisis Communications 80

Crisis Communications Resources Social Media Web 80

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Cision

SEPTEMBER 10, 2015

Content optimization for the mobile and semantic web. Underneath that, however, is the quieter and even bigger shift towards the semantic web. Sometimes people enter a web search to see a variety of results from deliberate sources, but other times, they’re just looking for an authoritative answer to a question.

Trends 120

Trends Mobile Web System 120

Sword and the Script

NOVEMBER 26, 2019

They provided me with a presentation outlining the product, a web demonstration, and answered my questions about it. Many PR professionals rely on circulation numbers (impressions) or web traffic estimates to provide some sense of reach. I had a chance to catch up with the product management team working on the Cision Impact product.

Publicity 89

Publicity Media Advertising Advertising 89

PR Conversations

OCTOBER 1, 2020

With reference to the rhizome, Eco (1986) foresaw the modern idea of digital encyclopaedia, Users navigate the web through hyperlinks, allowing a non-linear research process. These interconnections create a framework: a supportive structure around which knowledge can be generated. Miriam Pelusi @PRConversations.

Publicity 70

Publicity Strategy Handbook Analytics 70

Sword and the Script

MAY 12, 2020

The idea grew out a survey of communications professionals where I was struck by how little news and coverage there was about technology for the PR community. It’s been an eye-opening experience. It’s a lot of work to gather up all the information – most of the good stuff isn’t being pitched – and the vendors don’t make it easy.

Company 98

Company Survey Pitching Report 98

Waxing UnLyrical

AUGUST 18, 2014

This week’s roundup features seven posts from around the web that focus on attitude. Why: The recent DDOS attacks on Evernote and Feedly revealed a great deal about each company’s attitude toward crisis communication. Often the deciding factor between success or failure is simply one’s mindset.

Crisis Communications 40

Crisis Communications Software B2B Crisis 40

PR Conversations

OCTOBER 27, 2023

I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations. I thought the new media offered tremendous potential for environmental scanning, issues management, rumor control, and crisis communication.

Reputation 52

Reputation Social Media Internal International 52

Katie Paine's Measurement Blog

JULY 20, 2023

They want to know what everyone else knows, especially if the topic is a community-based risk, like a chemical plant or a pipeline. Nuclear Regulatory Commission guidelines on risk communication suggest prioritizing audiences based on vulnerability. They list nearly 50 specific stakeholder categories to reflect changing demographics.

Chemicals 52

Chemicals Brand Branding Survey 52

Solo PR Pro

MAY 1, 2018

It wouldn’t matter if Ashley was a lawyer, web-designer or freelance architect, his challenge would be the same. Who do they call for communications help? Maybe the person they met three years ago at a conference, but more likely Georgia, the CEO of Crisis Communications, who sponsors the quarterly roundtable they find useful.

How To 40

How To Case Study Technology Conference 40

Waxing UnLyrical

APRIL 27, 2015

Lukaszewski’s 12 axioms of crisis survival (2014 edition). Why: Jim Lukaszewski, ABC, APR, Fellow PRSA, really is “America’s Crisis Guru,” as he bills himself. If you are ever in the market for a crisis communications training program, you should look him up. Based in the Washington, D.C.,

How To 40

How To Crisis Hotels Crisis Communications 40

Waxing UnLyrical

JULY 3, 2013

I am flexible on rates, depending on client/project/budget. Now I ask you (as an entrepreneur who does a lot of those things): What on Earth am I supposed to do with that ?

Marketing 100

Marketing SEO Writing Engineering 100

MaccaPR

FEBRUARY 19, 2018

In a perfect world, multi-location businesses would empower their regional affiliates to post social content that authentically reflects their local communities. Domino’s had the courage to do the right thing during the crisis, protecting its brand by asserting its national values in the face of a local scandal.

Instagram 98

Instagram Crisis Local Privacy 98

Waxing UnLyrical

MARCH 21, 2016

Crisis Communications Lessons from the FBI and Apple. Why: “It boils down to transparency, and in this instance, Apple is making the right moves with the rare open letter from Tim Cook, and the multiple calls with journalist,” writes Gini Dietrich as she reveals “a few takeaways you can apply to your crisis model.”

Banking 40

Banking Crisis Communications Resources Crisis 40

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

SEPTEMBER 14, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Small Business 40

Small Business Writing Journalism LinkedIn 40

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Personalize communications to make customers feel valued. Create community-focused events or initiatives. Implement customer feedback into product or service development.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

SEPTEMBER 26, 2014

Communication with those who could potentially turn into your best advocates will go a long way. Clean up your web presence. Do good for your community. The post Fix (or Establish) Your Brand Reputation appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco. Marketing Coordinator.

Reputation 137

Reputation Brand Branding Customer Service 137

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. Humanity over tech “Every B2B tech company has been chasing the clicks of performance marketing since the web went mainstream about 20 years ago. It’s like trying to lay down pipe before you even dug a ditch.

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

JUNE 25, 2019

This goes beyond crisis communications. So, I thought was interesting to see an experienced marketing and communications leader from the cybersecurity community, categorized the notion of brand under risk. There has also been a massive change in the influence of web-based outlets.

Brand 105

Brand Branding Reputation Corporate 105

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I didn’t want to box myself in to just one area of communications when I launched my company.

Media Relations 97

Media Relations Media Social Media Internal 97

Prohibition

AUGUST 4, 2021

The Internet is full of information about just about anything and everyone, so it’s no surprise that people turn to the web when planning to purchase something. The Internet is a vast, complex system of virtual connections and communities. Alternatively, they can hire a specialist in the field. Take control – now.

Reputation 62

Reputation Company Engineering Banking 62

Burrelles Fresh Ideas

JUNE 13, 2023

Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. c) Donald Steel. We can use it to measure and evaluate our success. None of us have done enough.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

APRIL 7, 2015

Anyone that has a vested interest in finding images for blog posts or web content under a Creative Commons license knows – searching for relevant images can easily be a full-time job. It would both serve as good will, creative PR and provide data for community-oriented policing programs.

Creativity 60

Creativity Publicity YouTube Insurance 60

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. PR manager shows organizations how to leverage web networks for business development purposes. Developing social media marketing policies.

Infographics 63

Infographics Corporate Policies Reputation 63

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 190

Financial Reddit Advertising Advertising 190