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Writing Your First Book: Lessons from The Lean Startup

Deirdre Breakenridge

What is the hardest part about writing a book?”. Most writers I have come across tell me writing a book is both extremely rewarding and at the same time one of the biggest challenges they have ever taken on. The idea is simple, but powerful: Test your idea for a book before investing too much of your time actually writing the book.

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5 Solos Share Best Practices for Writing a Compelling Proposal

Solo PR Pro

There’s a whole community of like minded people you can lean on. 5 solo PR pros share tips for writing a proposal. This month, we asked our panel of solo PR pros to share best practices for writing a compelling proposal for a prospective client. The videos are short — typically 2-5 minutes — but they’re effective.

Writing 104
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The 20 Responsibilities of PR and What They Entail

Onclusive

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives.

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. PR tech mentions Video makers. Meltwater gamifies customer community.

Analysis 144
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Top skills of the 2022 social media professional–as told by the people doing the actual work

Communications Conversations

Among them: ability to manage social media ad campaigns, video AND audio production skills and ability to manage virtual teams (man, I was almost clairvoyant on that one!). They do need video and audio production skills. Creativity – the ability to think outside the box and quickly for those time sensitive opportunities.

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Script Writing Tips to Get Started with Online Video Marketing

Beyond PR

It’s these moments in video marketing that can transform a data- or information-heavy message into compelling, easy-to-understand, and profitable content, as seen in our Intermedia-MultiVu Creative Services case study. To get there, though, you need to tell your brand story in a creative way. Use your words to describe it.

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MidwestCon 2023. A Recap of Knowledge.

Reputation Us

Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Pinto “Learn to be adaptable, resilient, collaborative, creative, innovative. Pinto “We need to get communities involved and tell better stories.” “Innovation is the only way to move forward” Neville G.

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