ImPRessions - Crenshaw Communications

MAY 11, 2022

AdExchanger Industry Preview. With so many thought leadership pieces written about what’s in store for any given industry at the start of the year, it makes sense that there’s a conference dedicated to what’s coming in adtech. It’s where top execs and journalists come together to preview what the year may hold for the category.

Conference 156

Conference Privacy Advertising Advertising 156

5W PR

MAY 24, 2024

Disruptive technologies continue to emerge, providing consumers and businesses with increased accessibility, convenience, and security. Yet, in an industry founded on trust and security, it’s not merely an innovative product that wins investors and shareholders. The fintech sector is in a hot phase of expansion.

Financial 78

Financial Privacy Infographics Leadership 78

Onclusive

JANUARY 26, 2022

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Recent industry polling indicates that showing the ROI – in other words, the bottom-line impact – of PR initiatives is now a must-do for the modern communicator.

Pitching 370

Pitching Data Privacy Writing 370

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Data Privacy Day (January 28) : This occasion offers a perfect chance to emphasize a company’s commitment to data privacy, or to share thought leadership on the importance of privacy in the digital age. The post How To Use Timing For Top B2B PR Results appeared first on Crenshaw Communications.

B2B 156

B2B How To Privacy Retail 156

ImPRessions - Crenshaw Communications

JUNE 20, 2023

Here are four ad industry and adtech trends to watch during Cannes Lions 2023. They might be limiting the glitz for customer events, but their presence reaffirms the prominence of technology brands in today’s advertising landscape. A striking surge in adtech’s prominence at this global event. Have your eyes on Cannes this week?

Creativity 156

Creativity Meeting Advertising Advertising 156

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. It’s purpose-built for the enterprise communications function, integrating the diverse needs of multinationals and the collaboration needs of large teams.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. It’s purpose-built for the enterprise communications function, integrating the diverse needs of multinationals and the collaboration needs of large teams.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

NewsWhip

MAY 19, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . We are going to begin with technology publishers. These insights are gathered using the tech industry news filter in NewsWhip Analytics. . The top technology publishers of the last year. Top technology content.

Technology 97

Technology Analysis Privacy Facebook 97

PR in High Definition

APRIL 30, 2024

But, like every different flavour of technology, it did not just spawn out of thin air and its roots go back a long way. But today, we’re in the midst of a revolution – albeit a quiet one – of technology catered solely to women. Of course, this industry is faced with challenges. So, safe to say it’s pretty new to the scene.

Privacy 62

Privacy Energy Technology Financial 62

PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. With AI, there are groups across industry, academia and government focused on this.

Enterprise 184

Enterprise Tools Technology Privacy 184

ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising. Ad Tech Industry Changes Drive PR Opportunities. As an industry, ad tech saw considerable change in 2019. CCPA is the latest privacy regulation.

Privacy 156

Privacy Advertising Advertising Data 156

ImPRessions - Crenshaw Communications

MAY 18, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . That’s why it’s especially important for PR people not only to understand the tech, but to follow the key media in the industry very closely. As one of the leading sources of news in the industry, AdWeek is the perfect target for breaking news.

Advertising 322

Advertising Advertising Privacy Television 322

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

From massive breaches and ransomware attacks, to election security issues and data privacy concerns, the sheer volume of stories makes news monitoring essential. For example, a company specializing in enterprise IT security probably has no place commenting on data privacy surrounding government contact tracing. Diversify vertically.

Enterprise 261

Enterprise Privacy Government Software 261

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. Are they really worth the data privacy trade-off? A Roku panel I attended on the state of the OTT industry featuring execs from Roku, Starz and CBS explored all of these themes. What did the show tell us about the rest of the year? CCPA has an impact.

B2B 208

B2B Trends Retail Privacy 208

Landis PR

FEBRUARY 5, 2024

It’s not just about creating buzz; it’s about strategic communication that connects with your target audience. It encompasses the creation of a compelling brand image, fostering trust among the intended audience, and securing a solid position within the industry.

Publicity 59

Publicity Privacy YouTube Analysis 59

ImPRessions - Crenshaw Communications

JUNE 26, 2018

The fact is, the public relations industry is becoming more specialized and diverse. Agencies who work in tech PR are part of an industry whose signature attribute is innovation – which is both stressful and exciting. Taming the technology beast. Is all PR basically the same? The day-to-day work can also be different.

Privacy 149

Privacy Technology B2B Data 149

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

With data breaches happening frequently, data privacy making news, and the presidential election looming, security is the hottest of hot topics. Along with security, Lorenzo also covers tech general tech industry matters. Laura covers cybersecurity and privacy with a consumer focus at CNET. For us, one of those is cybersecurity.

Twitter 221

Twitter Report Privacy Government 221

Landis PR

OCTOBER 30, 2023

AI compliance refers to adhering to a set of guidelines, regulations and ethical standards in the development, deployment and usage of AI technologies. Compliance involves safeguarding user privacy, avoiding biases and maintaining data security. Protecting data privacy : PR pros often handle sensitive client information.

Privacy 64

Privacy Ethics Guidelines System 64

ImPRessions - Crenshaw Communications

MARCH 3, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. Act quickly .

B2B 256

B2B Pitching Conference Privacy 256

Wadds Inc.

MAY 17, 2023

Adoption of AI in public relations is slow, hindered by skills and organisational investment A USC Annenberg and WE Communications report - Fascinated and Frightened: How are communications professionals viewing the ai opportunity ahead? finds that the public relations industry is slow to experiment with artificial intelligence (AI).

Publicity 141

Publicity Case Study Privacy Ethics 141

Stephen Waddington

JULY 1, 2021

We convened a group of experts from academia, industry, think tanks and professional associations to explore this emerging area of organisational risk. It sets out the urgent need for organisations to act on issues related to CDR and provides a framework to support leaders with planning and communication.

Corporate 141

Corporate Report Privacy Government 141

Bianchi Biz Blog

AUGUST 3, 2023

5 Reasons Why Automotive Suppliers Need an AI Policy Protecting Confidentiality and Data Privacy – Sharing proprietary or confidential data and information with AI tools may inadvertently risk exposing sensitive data to outsiders. Others may want to allow the use of AI tools to draft documents, content and communication.

Automotive 79

Automotive Policies Employee Corporate 79

PRSay

SEPTEMBER 26, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Programming this month several webinars, including “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. 27 from 3-4 p.m. Ewing, APR, Fellow PRSA.

Ethics 60

Ethics Data Privacy Publicity 60

ImPRessions - Crenshaw Communications

JUNE 26, 2018

The fact is, the public relations industry is becoming more specialized and diverse. Agencies who work in tech PR are part of an industry whose signature attribute is innovation – which is both stressful and exciting. Taming the technology beast. Is all PR basically the same? The day-to-day work can also be different.

Privacy 120

Privacy Technology B2B Data 120

Shift Communications

MAY 16, 2023

By Alan Dunton, Managing Director, Technology Like May flowers after April showers, generative AI-powered apps are popping up everywhere. There’s a huge spike in AI in communications and media as well as interest in VC circles. Being a old long-serving PR professional means I have seen a lot of technology come and go.

Company 78

Company Technology Privacy Guidelines 78

Shift Communications

MAY 16, 2023

By Alan Dunton, Managing Director, Technology Like May flowers after April showers, generative AI-powered apps are popping up everywhere. There’s a huge spike in AI in communications and media as well as interest in VC circles. Being an old long-serving PR professional means I have seen a lot of technology come and go.

Company 78

Company Technology Privacy Guidelines 78

The Hoffman Agency

MARCH 21, 2024

Companies looking to capitalize must ride the wave of policy and regulation changes, develop adaptable communications programs and make strategic investments. While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? By and large the outlook is positive.

Leadership 69

Leadership Biotechnology Policies Local 69

PRSay

JUNE 11, 2019

As head of business development for Makovsky Integrated Communications , I attend networking conferences in many different customer niches. However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use.

Insurance 140

Insurance Insurance Sports Telecommunications 140

PR in High Definition

JUNE 28, 2023

This want for speed is with a view to have the UK lead on growth and investment in technology. But for this to happen in a way that’s good for the world, the discussion around the guardrails for AI must be just as fast and just as continual as the development of the technology itself. It took Spotify 4.5

Ethics 62

Ethics Technology Privacy Government 62

Remote PR Jobs

SEPTEMBER 25, 2023

Blockchain is complicated to people outside the industry. With emerging technologies like blockchain, your PR info needs to double duty: Share newsworthy information and translate tech into plain language. Public relations law can touch on copyright law, privacy law, and ethics. Make your message easy to understand.

Strategy 100

Strategy Privacy Ethics Resources 100

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Forty-four percent of 210 CEOs surveyed said their most important communication goal for 2019 was to sell the company’s products and services, and 60% said they were unlikely to speak out about any social issue. The post When The CEO Should Be The PR Spokesperson appeared first on Crenshaw Communications.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Stephen Waddington

AUGUST 13, 2019

It is also creating opportunities for practitioners to help organisations communicate about AI and its impact on society. UK AI Industrial Strategy AI and Data are one of the four so-called Grand Challenges set out in the government’s Industrial Strategy in November 2017. Follow this link to access the full report.

Internal 84

Internal International Ethics Communications 84

ImPRessions - Crenshaw Communications

MARCH 2, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. Act quickly .

B2B 156

B2B How To Pitching Conference 156

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020. COVID-19 has driven the adoption of technology.

Healthcare 131

Healthcare Privacy Print Community 131

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. MailChimp is admired for its pithy and wryly humorous communications – all of which helps it stand out from bland competitors. There are some PR tactics that can help. 6 PR tactics to differentiate your brand.

Brand 196

Brand Branding Reddit B2B 196

The Hoyt Organization

SEPTEMBER 8, 2023

Generative AI is quickly being adopted across many industries as a tool that can save time for some tasks. Generative AI prompts are a type of artificial intelligence-powered technology that can generate an array of information, as long as the prompts are carefully crafted. It provides a tool for efficient, data-driven communication.

Publicity 96

Publicity Ethics Analysis Data 96

Mindful Marketing

MAY 3, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing New technology has enabled people to do previously unimaginable things: mass-produce books, illuminate homes, communicate across continents, fly through the air.

Ethics 96

Ethics Privacy Radio Sports 96