ImPRessions - Crenshaw Communications

APRIL 13, 2023

People of color are particularly underrepresented in leadership positions, but diversity is lacking at nearly every level. How we can be the change As a person of color, I am drawn to companies with a diverse employee base. It was refreshing and exciting and definitely influenced my decision to join the agency.

Employee 156

Employee Community Groups Interviews 156

PRSay

JANUARY 22, 2021

The effects will be felt this year and beyond and fuel the10company’s top 10 2021 communications trends, each with significant implications for companies and executives: 1. The imperative is creating a unique culture for all employees when many will not be in the office full-time — or at all. Empathy is essential. Everyone gets a vote.

Trends 186

Trends Communications Skype Employee 186

PR in High Definition

OCTOBER 27, 2022

Leaders are expected to serve the multiple stakeholders of employees, customers, partners, the community and the environment as well as the traditional model of shareholders. The primary currency of great leadership has always been trust. Employees love coming to work and competitors mimic and envy your success.

Leadership 71

Leadership Reputation Chemicals Privacy 71

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

Ethics 52

Ethics Leadership Training Study 52

PR in High Definition

FEBRUARY 24, 2020

Why isn’t kindness desirable in the leadership community? When you think about it, this barely makes logical sense – if you’re the one giving, you’re not needy by definition. Being kind is often having difficult conversations sooner, but in a fashion that treats your employees like human beings. Show me the money!

Leadership 71

Leadership Reputation Employee Hotels 71

ImPRessions - Crenshaw Communications

JULY 14, 2021

In many cases they support a path to a market leadership position. Similarly, if a buyer’s internet search turns up informative commentary from a tech executive that helps them make a decision, that company’s product will definitely bump up into the higher consideration set. Create a leadership positioning. Here’s how it works.

B2B 334

B2B Company Case Study Conference 334

PRSay

DECEMBER 10, 2020

Responding to these needs has caused companies and organizations to take a more genuine and empathetic approach to their communications and work styles. The result: a new definition of professionalism. Do your employees need to be trusted and empowered, granted resources or nudged toward excellence? Keep it real.

Communications 158

Communications Nonprofit Employee Film 158

ImPRessions - Crenshaw Communications

MAY 25, 2023

Communicators can also use the platform as an internal tool to keep employees, stakeholders, or clients informed about industry trends, company updates, or thought leadership content written by executives. The post What PR Teams Should Know About Substack appeared first on Crenshaw Communications.

Analysis 156

Analysis B2B Interviews Tools 156

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

PR in High Definition

DECEMBER 17, 2020

Launching Reputation Shapers was most definitely a highlight for us – more on that below! Communicating in a global crisis. Effectively communicating in a crisis is tough, as some companies have learnt this year (some better than others). Employee communications after sudden transformation. The COVID-19 casebook.

Reputation 133

Reputation Creativity Crisis Employee 133

The Proactive Report

NOVEMBER 3, 2022

Reputation management definition. Online reputation management (sometimes abbreviated as ORM) focuses on the management of search engine results, the building of thought leadership campaigns, media visibility, and several other aspects that influence what the public sees when they look for you. The difference between PR and Marketing.

Digital PR 246

Digital PR Reputation Employee Energy 246

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. But as communications professionals, “I don’t think we need to be afraid of [ChatGPT],” she said. “We

Trends 112

Trends Newspapers Community Ethics 112

PRSay

JANUARY 14, 2020

Consider that when he teamed with ad executive Bill Marsteller in 1953, the largest PR firm was Hill & Knowlton with about 100 employees. Problem definition is the essential step that must precede strategy formulation, and he stressed research as the first step in order to avoid exquisite and ineffective answers. He empathized.

Leadership 158

Leadership Automotive Employee Corporate 158

PR in High Definition

JANUARY 23, 2019

In the hiring game, we’re increasingly in a candidate-led market, where employees can pick and choose where they want to work, and the onus is on the company to woo the candidate before a competitor does. You want to start a trusting relationship, and that’s where employee advocacy can help in seducing the best new talent.

Employee 48

Employee Case Study Measurement Leadership 48

PR in High Definition

FEBRUARY 22, 2021

Perhaps more importantly, he also offers a clean slate for Amazon’s communications team. To some, he’s the definition of success. With effective executive communications, Jassy really can be the figure that Bezos never was. An executive communications opportunity? I would be. I’m excited to see how it all plays out.

Communications 71

Communications Reputation Energy Leadership 71

Wadds Inc.

FEBRUARY 1, 2023

As the CIPR celebrates its 75th anniversary, practitioners need to own public relations as a management discipline and move beyond communication tasks. A variety of alternative terms are frequently used to describe practice such as brand communication, corporate communication, corporate affairs, and integrated marketing communication.

Publicity 98

Publicity Corporate Interviews Reputation 98

PR in High Definition

APRIL 26, 2021

Internal communication is just as important as external – and here’s how to improve it. Recently, a handful of employees from Goldman Sachs came forward to reveal that they were working a shocking 90-hour week. Disgruntled employees have the power to damage a company’s reputation in a matter of minutes. Start from where you are.

Internal 62

Internal International Communications How To 62

Communications Conversations

JANUARY 22, 2021

While the continued loss of trust in government, NGOs and media is definitely concerning–and not great for communicators. Actually a little surprised “National Government” is #2 on this list, but the fact that employer-based media is #1 is huge for communicators. Man, I feel old). Then, get them engaging.

Data 88

Data Social Media Local LinkedIn 88

Sword and the Script

FEBRUARY 16, 2021

Business also scored well among those who know it best: their employees. I’d venture stepped up internal communications following the pandemic had a lot to do with these numbers. To be sure, America definitely has a problem trusting the media. Consistency is the key to trust in any category of communication.

Government 143

Government Survey Ethics Media 143

Communications Conversations

APRIL 1, 2021

It’s definitely a different part of the financial world than I’ve been in for most of my career, but there are some similarities. Outside of that, though, the foundational principles of communication are the same, regardless of your industry. Ensure you know your audience, communicate with clarity, and measure your success.

Financial 148

Financial LinkedIn Groups Sports 148

Newsfile

FEBRUARY 28, 2024

It serves as a communication tool to reach journalists, media outlets, and the public. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What are the Basics of Crisis Communication Planning? What is Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

Stern + Associates

SEPTEMBER 20, 2022

How do leaders create workplace cultures that inspire true inclusiveness and make all employees feel like they belong? And in her interactive keynotes and workshops, she encourages managers to consider how inclusive leadership strengthens organizations culturally, financially, and competitively. and for whatever lies around the corner.

Leadership 62

Leadership Crisis Management Crisis Financial 62

PR in High Definition

APRIL 23, 2020

The ways in which we communicate during these troubling times will be remembered. For some, being remembered for the positive communication will be nothing but positively impactful, but for those missing the mark with untimely or inappropriate messaging, this could have a lasting impact. Continue communications.

Crisis 71

Crisis Communications Airlines Web 71

PR in High Definition

AUGUST 31, 2022

Clearly, this meteoric shift in such a short space of time has profound implications for working life in general, but especially for the way that organisations communicate. Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. was deafening.

Internal 62

Internal International Communications Exercises 62

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. AirPR: How do you view Integrated Marketing?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

PR in High Definition

OCTOBER 28, 2021

Recently, the company announced that it plans to hire 10,000 employees in the EU to work on this so-called metaverse, and it got me thinking – will the metaverse force us into changing the way we communicate, or will it just be another tech plaything that doesn’t really go anywhere? What it means to communicate in the metaverse.

Communications 62

Communications Wikipedia Meeting Technology 62

PR in High Definition

MAY 26, 2020

However, many of the communications from Boris Johnson and the Queen have had a decidedly wartime tone, so it seems fitting to bring them back into the spotlight again. However, this does give us a firm timeline; marketing and communications staff should plan for a linear return to (a new) normal over this period.

Communications 118

Communications How To Construction Employee 118

Shift Communications

APRIL 13, 2022

What’s working — distinct thought leadership branding: Thought leadership from the brand and its executives should be cornerstone content on LinkedIn. What’s working — employee and customer advocacy: Provide employees with links and copy to share on social media. It’s a demand gen specialist’s dream.

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

Stern + Associates

JANUARY 9, 2023

Diversity, equity and inclusion” must be more than a workplace buzzword to become an empowering action plan for employees at every level, as NYU Professor and Dolly Chugh describes in her bestselling book “ The Person You Mean to Be: How Good People Fight Bias ” (2018) and in her top-rated TED Talk. Opening Paths on the Company Ladder.

Company 62

Company How To Leadership Strategy 62

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Instead, the PR agency or team should work with leadership to commit to a strict definition of the brand voice — and it should come from a place of authenticity. MailChimp is admired for its pithy and wryly humorous communications – all of which helps it stand out from bland competitors.

Brand 196

Brand Branding Reddit B2B 196

Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. I have a degree in Organizational Communication, then applied that first working in the space division of Boeing, back when the International Space Station was still on the ground and being built. We hold a very large microphone.

Ethics 76

Ethics Communications Agency Technology 76

PRSay

OCTOBER 3, 2017

Companies all around the world are met with the difficult task of effectively communicating with and engaging their employees, customers and other constituents. As technology has evolved and offered us as practitioners in the PR profession new ways of doing our work, communications should be getting easier and more engaging.

Technology 67

Technology Communications Mobile Internal 67

Stuart Bruce

JUNE 24, 2016

Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change. However, there will likely be informal negotiations and discussions while the Conservative leadership election is happening over the summer.

Public Affairs 94

Public Affairs Corporate Publicity Communications 94

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Along with other thought leadership initiatives , sharing educational content on a consistent basis helps establish the company as an authority in its industry. B2B audiences are by definition narrower than their mass-market counterparts, which makes it easier to target them with relevant social campaigns. Recognize employees.

B2B 170

B2B Social Media Media Education 170

Communications Conversations

OCTOBER 10, 2018

Social, it seems, is a great career STARTER, but can be a definite career LIMITER as you get into your 30s and definitely, your 40s. And therein lies the challenge: What do you do when you’ve capped out in a social media leadership position? Target broader marketing/communications jobs. Another logical route.

Social Media 109

Social Media Media Corporate Survey 109

PR in High Definition

MAY 24, 2023

Efforts must be made in terms of public relations, brand management and leadership reputation, but it cannot stop there. Those who are responsible for sales, by definition, have a huge impact on any business’s success. Fundamentally, all your employees must buy into your company’s ethos and what it is trying to achieve.

Reputation 62

Reputation Measurement Leadership Examples 62

Waxing UnLyrical

MAY 15, 2018

Corporate communications and PR can be a lonely business of sorts. As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. The idea of doing less with more is not uncommon to communicators. Guest Post by Scott Kaminski. Or are we? Let’s hit it.

Survey 74

Survey Industry Communications Corporate 74