Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. Don’t think your crisis plan has blind spots? Risk 2: Technology and the internet leave us all vulnerable to being hacked. When it comes to technology, we can never be too safe.

Crisis 100

Crisis How To Crisis Management Exercises 100

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” Credit Union Crisis Planning Essential. Trying to communicate a crisis without a plan is like trying to float a boat with holes.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. You can find the survey answers from 483 communicators here: PR measurement.

Interviews 98

Interviews Publicity Technology Social Media 98

Shift Communications

AUGUST 28, 2017

Public relations, marketing, and communications aren’t known for their futurist perspectives. More often than not, we’re reacting to the latest and greatest, from crisis communications (when the news is bad) to rapid response/newsjacking (when the news is good). A Brief Recap of Predictive Analytics.

Analytics 96

Analytics Software Technology Data 96

Critical Mention

JULY 15, 2020

In continuing its commitment to 24/7/365 customer service, Critical Mention has also created a quick and simple way for users to submit requests for data updates to a support team that will update records within 24 hours in most cases. . “The About Critical Mention.

Media 108

Media Radio Television Engineering 108

Shift Communications

NOVEMBER 16, 2017

Legitimate critics will complain about their experience in a way that reveals a discernible issue such as long wait times, poor customer service, etc. Baseless criticism communicates a non-specific sentiment (“XYZ brand sux!”) If your service is slow, own up to it. Vice President, Marketing Technology.

How To 84

How To Crisis Communications Crisis Customer Service 84

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Fortunately, a large portion of modern communication is now automated thanks to the incredible rise of chatbots. Transparency.

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Bitcoin in particular attracted the kind of media coverage that only enhanced its appeal, even when the coverage was skeptical, thanks to the sheer power of blockchain technology. Like a lit fuse, her post burned through the tech community and exploded into public consciousness. appeared first on Crenshaw Communications.

Airlines 180

Airlines Reputation Journalism Crisis 180

Shift Communications

MAY 22, 2017

We see this happening in the communications and PR industry. A company with excellent predictive analytics will have a significant advantage in cost reduction and customer service over a company which guesses at when demand will be highest. Vice President, Marketing Technology. @Airbnb has no rooms. Uber has no cars.

Publicity 166

Publicity Data Analytics Advertising 166

Cision

JULY 27, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. New mergers and acquisitions likely mean that your product line will expand, so ensure that your brand messaging is still on target to communicate what your business stands for.

Brand 231

Brand Branding Employee Data 231

Cision

AUGUST 9, 2016

Before you create any brand communication, you must ask yourself: Will my audience care? Brandon Puttbrese, account supervisor at GS&F, says in order for your communication to be effective, you need to understand what motivates your audience. How do you help brands create communication that inspires action?

Crisis 0

Crisis Reputation Study Trends 0

Bianchi Biz Blog

FEBRUARY 2, 2023

Based on our experimentation and research, here’s how communications professionals might use it and what some of the pitfalls are. Also, for companies that receive a high volume of customer service requests, ChatGPT can be used to generate customer-facing responses and support.

Automotive 80

Automotive Training Customer Service Data 80

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. A company crisis is looming. Emerging targeting technologies. How to know when to bring in the PR professionals.

Company 136

Company Interviews Reputation Privacy 136

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Once you’re armed with this information, you can craft your multi-stakeholder communications strategy accordingly.

Strategy 370

Strategy Communications Reputation Measurement 370

Sword and the Script

JUNE 3, 2020

If one primary role of a communicator is to be the conscious of the organization, then this is a good time to voice that consciousness. 1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Here’s this month’s PR tech sum.

Product Launch 94

Product Launch Survey Banking Pharmaceuticals 94

Critical Mention

JUNE 29, 2018

Just a couple of months ago, a PR crisis came out of nowhere. Suddenly Tide found itself in the middle of an unexpected PR crisis that it didn’t cause. Takeaway: Not preparing a statement and robust PR strategy before responding to a crisis can lead to serious consequences. To eat or not to eat? Hint: Definitely do NOT eat).

Crisis 68

Crisis Customer Service Financial Video 68

Burrelles Fresh Ideas

MAY 23, 2023

This trend is expected to continue, with more travel companies offering customized itineraries and immersive cultural experiences. Rise of virtual reality in travel planning: Virtual reality technology is becoming more accessible and user-friendly, and it will likely play a more significant role in travel planning in the coming years.

Travel 40

Travel Tourism Airlines Hotels 40

Cision

MAY 18, 2015

This is a big deal for PR practitioners and marketers as Altimeter reports that a quarter of all social media falls under the purview of communication , and another 40 percent is the responsibility of marketing. Event detection, issue and crisis management. Influencer detection and customer relationship management.

Customer Service 120

Customer Service Social Media Analysis Data 120

Waxing UnLyrical

AUGUST 18, 2014

Carving out the Modern Day Communicator. Why: The new roles and responsibilities of the modern-day communicator can seem daunting. Does Too Much Technology Make Us Bored? FIR Presents Inside PR 375: During a crisis, don’t leave your customers in the dark. 4 content creation tips for B2B software companies.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Cision

OCTOBER 16, 2017

The podcast will be published each month and feature topics about issues in earned media communications today along with knowledgeable experts. Each month we’ll hear from c-suite level communicators and marketers as they discuss challenges and opportunities facing companies in an ever-changing business climate.

Media 202

Media Storytelling Technology Data 202

Sword and the Script

FEBRUARY 17, 2015

In the words of eMarketer, “They want to make sure they’ve made the right choice in buying technology from a top company that shares expertise from industry leaders.”. Yet useful content, acknowledging the needs of existing customers, is another savvy way to turn fans into fanatics. Good Customer Service is Good Marketing.

B2B 60

B2B Leadership Customer Service Content Marketing 60

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

The Global Communications Report, a comprehensive worldwide survey of more than 1,000 senior PR executives worldwide, reveals that the global PR industry is predicted to grow from its current estimated size of $14 billion to $19.3 According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S.

Trends 124

Trends SEO Leadership Print 124

PR in High Definition

JULY 22, 2019

For the uninitiated, the term deepfake refers to artificial intelligence (AI)-powered technology that synthesises imagery and voices to present something that didn’t occur, usually in video form – imagine a convincing video of yourself that has been edited so someone adds a voiceover for something you didn’t say. Not this time.

Media 74

Media Viral Video Newspapers 74

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Fortunately, a large portion of modern communication is now automated thanks to the incredible rise of chatbots, like MobileMonkey.

Social Media 61

Social Media Trends Media Instagram 61

Sword and the Script

JULY 2, 2019

I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. The press release doesn’t spell out any specific technology initiatives, so it seems this is merely an agreement allowing each business to sell the others’ products. “Q4 h) Crisis Management – Q&A with a PR Pro via TVEyes.

Trends 60

Trends Media Report Technology 60

Deirdre Breakenridge

OCTOBER 20, 2015

I have been teaching communication/public relations courses for a decade, if you include the earlier years when I was a Teaching Assistant at Syracuse University and the University of Maryland. Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications.

Education 150

Education Training Course Social Media 150

Critical Mention

AUGUST 21, 2018

However, responding with a short, sympathetic reply ensures the customer feels heard and shows your company’s commitment to your customers. Whether it’s a refund, store credit or a discount on their next order, it’s all about turning a dissatisfied customer into a brand advocate. Jolie Shapiro.

Customer Service 61

Customer Service Writing Financial Local 61

Beyond PR

JULY 28, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. New mergers and acquisitions likely mean that your product line will expand, so ensure that your brand messaging is still on target to communicate what your business stands for.

Employee 80

Employee Journalism Data Technology 80

Engage PR

JANUARY 6, 2018

And in today’s rapidly evolving world of multi-channel communications and data analytics, businesses are having to learn fast where to put their marketing money to get the best return on investment. And as a customer service tool it can get critical messages out to the masses quickly when dealing with any crisis comms.

Social Media 60

Social Media Strategy Media Survey 60

Waxing UnLyrical

AUGUST 18, 2014

Carving out the Modern Day Communicator. Why: The new roles and responsibilities of the modern-day communicator can seem daunting. Does Too Much Technology Make Us Bored? FIR Presents Inside PR 375: During a crisis, don’t leave your customers in the dark. 4 content creation tips for B2B software companies.

Crisis Communications 40

Crisis Communications Software B2B Crisis 40

Onclusive

JUNE 29, 2018

This month, AirPR hosted the webinar “How to Protect Your Brand in a PR Crisis.” Moderated by Heidi Sullivan, President of HKSully Consulting, the webinar outlined best practices in the New PR world of rapid-response and all-way communication. From Facebook to Starbucks, no brand is safe from a communications crisis.

Crisis 186

Crisis How To Brand Branding 186

NewsWhip

JUNE 10, 2021

Differences between risk & crisis | Jump to text. Deploying crisis management teams | Jump to text. I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. It comes down to every customer service interaction. Talking Points.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

PR 20/20

AUGUST 22, 2017

Sales is unsure of handing over its customer database for email marketing campaigns. IT pushes back on providing the technology foundations and support for advanced, integrated marketing programs. Brainstorm contingency and crisis management plans. Human Resources is uneasy about adopting an employee social media policy.

Marketing 87

Marketing Resources Technology Internal 87

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. If you work in issues and crisis it can be especially acute. That’s thanks to you.

Government 103

Government Education Print Ethics 103

wiredPRworks

OCTOBER 9, 2015

Track: Technology / Social Media. Grow your business by integrating LinkedIn into sales, customer service, marketing, or PR efforts for immediate and long-term impact throughout your company and its community. Meet the Expert on Meetings, Destinations and Events Marketing and Communication. 10:00 am - 12:15 pm.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49