Landis PR

MARCH 4, 2024

The team at Landis is well-versed in understanding the benefits of a well-placed piece of content, but sometimes clients need a little more of an explanation on how this one tactic can move the needle on overall strategic communications. Go for a bylined article in a trade publication or research journal.

Media Relations 107

Media Relations Media SEO Newspapers 107

Axia PR

NOVEMBER 3, 2021

Reporters write and report on stories about people and companies every day. Libel and slander are two terms often used interchangeably to express journalism that is harmful to an individual or organization. When a negative article surfaces, at what point might you decide to file a lawsuit against a news outlet or reporter?

Writing 62

Writing Company Journalism Report 62

Burrelles Fresh Ideas

JANUARY 30, 2024

This post is the first of our new monthly roundup series, where once a month, we’ll identify hot topics that PR pros and communicators should be aware of, along with our own takes on them. Our take: Top-notch communications and PR professionals know that now is always the best time to prepare for a crisis — before it happens.

Ethics 96

Ethics Crisis Transportation Airlines 96

Stephen Waddington

MARCH 26, 2020

Dr Alenka Jelen-Sanchez is looking for PR and communication practitioners based in the UK, who would be willing to participate in the study about their lived experience during the current Covid-19 pandemic. The participants will be asked to write a diary for one month. Could you help? We will remember this pandemic for a long time.

Policies 109

Policies Government Study Crisis Communications 109

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 192

Writing Communications Marketing B2B 192

Offleash

JULY 19, 2023

We can’t ignore technology’s transformational potential, and the necessary focus on managing truth and accuracy in journalism and PR. Everyone has tools like ChatGPT at their disposal now, so the real test is writing something better and more beautiful than what it spits out. Myth: AI can handle the thorniest crisis communications.

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Crisis Communications Ethics Creativity Crisis 52

Solo PR Pro

OCTOBER 5, 2021

You could say Doug Levy was born to work in the media and communications industry. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. From journalist to PR pro.

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Meeting Handbook Newspapers Government 97

Cision

JUNE 15, 2017

It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives. What are some of the key components of a successful strategic communication strategy? Success is not garnered with a two-month campaign. It is complex, yet simple.

Automotive 245

Automotive Resources Strategy Consumer 245

Karen Freberg

OCTOBER 17, 2021

Not just as a researcher and member of the PR academic community, but a mentor and advocate for the next generation of professors and scholars entering the field. This was the article I got inspired to write about my thoughts. I have to give them props for writing this article because I think it will generate a lot of discussion.

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Study Journalism Interviews Conference 111

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. It would be even funnier if it wasn’t so tragic. hrrlGl153Q.

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Corporate Crisis Communications Guidelines Crisis 60

Cision

FEBRUARY 25, 2016

A well-thought out communication plan can only take you so far. I’ve always been a news junkie and loved to write since I was a little kid. I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. What drew you to the PR industry?

Newspapers 120

Newspapers Financial Crisis System 120

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. My first adjunct position was at Texas Christian University, teaching PR Writing.

Education 107

Education Course Nonprofit Resources 107

Reputation Us

APRIL 4, 2016

But I assure you, it is for the betterment of our client communications. At LT Public Relations , we address these questions with every client, whether we are working on a crisis communications strategy, or a public relations plan for long-term reputation management. “So Why should they be concerned about your communications?

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Publicity Crisis Communications Writing Meeting 60

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. Figuring he could brand himself as a media and broadcast expert with keen writing skills, he hoped someone would take a chance on him. I do a lot of crisis communications, and content production.

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Meeting Radio Sports Telecommunications 131

Cision

JUNE 29, 2015

Good communication is predicated on goodwill that you generate with many different stakeholders. Balakrishnan writes that the key to this technique is to be genuine, to maintain a safe environment, and to use open-ended questions. Barker writes that the most important aspect of demonstrating compassion is “doing.”

Study 120

Study Writing Facebook Groups 120

PR Conversations

OCTOBER 28, 2014

Distance from an event lends a certain perspective, as we all know from our various war stories on crisis communication. And it was thinking about marketing that made me reflect on just about the first thing I learned about that communication discipline: the four Ps. The four Ps of public relations leadership.

Leadership 111

Leadership Publicity Government Journalism 111

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I was just enjoying the opportunity to write and speak about my experiences. Q: If you had the chance to prevent what happened and re-write your story, would you? .

Interviews 105

Interviews Ethics Government Internal 105

Waxing UnLyrical

SEPTEMBER 14, 2015

If company leaders ignore this fact, then failing to plan could be a plan for failure,” writes Lindsey Perkins Wade. and Jamin Michaelson, MBA in this still relevant journal entry in Pepperdine’s Graziadio Business Review. Disaster Preparedness Part Two: Why Communication Is Key. ” 4.

Small Business 40

Small Business Writing Journalism LinkedIn 40

Sword and the Script

DECEMBER 30, 2017

Not long after that I started this blog and began writing. One of my first pieces that got real traffic was a crisis case study from my former employer, which coincidentally was about dealing with a negative blogger. Then it got picked up by a crisis communications specialist who asked to run it in his newsletter.

Blogging 72

Blogging B2B Content Marketing Trade Shows 72

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Sound familiar?

Agency 93

Agency Trends Marketing Survey 93

Ethical Voices

JUNE 20, 2022

I’ve worked with both Southern California agencies and have been in Northern California for the last about 20 years or so working on pretty much every subject you can think of and all kinds of things from crisis communications, public outreach, et cetera. First of all, I thought why are you writing a news release?

How To 52

How To Ethics Technology Course 52

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. has been exploring in her work on women in journalism. She always improves my work.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JUNE 5, 2011

Which is why it tickles me pink every time he writes a guest post for me … and there’ll be one coming your way this week, so watch out for it. Journalism vacuum filled by PR professionals, or spin doctors? Why: really interesting explanation of Facebook Groups as a mechanism for internal communication.

Case Study 60

Case Study Groups Facebook SEO 60

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. The lesson for communicators? “If At least a dozen, and they recorded the incident from every angle.

Crisis 48

Crisis Airlines Reputation Corporate 48

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. Regardless, thanks for visiting! and then its time for the show.

Crisis 71

Crisis Twitter Facebook Measurement 71

Cision

JUNE 30, 2016

In this interview, Sandy discusses how technology has transformed communication, the importance of developing a comprehensive communication program and why you should be persistent for stories you believe in. My love of writing, interest in people and curiosity about the world drew me to PR. What drew you to the field of PR?

Technology 149

Technology Journalism Nonprofit Creativity 149

Burrelles Fresh Ideas

JUNE 27, 2023

He went on to say that the press release is still a fundamental part of organizational communication, and that isn’t going to change anytime soon. Start with a strong headline and opening paragraph that effectively communicates the most important information. Press releases should be written in proper AP style (like journalists write).

Pitching 40

Pitching Writing Engineering Wikipedia 40

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

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Employee Software Survey Tools 135

Stuart Bruce

FEBRUARY 11, 2016

However, given that PR as a whole still thinks mainly in words (guilty as charged as I’m writing this) and struggles to use video as much as it should then it might be a stretch to see the profession being at the forefront of virtual reality. But it’s not just consumer PR where VR can play a role. So what are you waiting for?

Publicity 60

Publicity How To Crisis Communications Crisis 60

Sword and the Script

SEPTEMBER 23, 2014

Since you said “sorry” everyone will just write you off as having made a dumb move – they’ll never suspect this was a premeditated marketing campaign. A month earlier the Wall Street Journal reported Urban Outfitters needed a “ wardrobe refresh ” after yet another lackluster quarterly earnings announcement: …shares dropped by 8.8%

Company 110

Company Apparel Airlines Crisis Communications 110

5W PR

JUNE 26, 2020

Everyone already knows that journalism is an old trade. They lose precious time which they could have spent actually writing the story, especially in the current news cycle that moves at the speed of lightning. The story should get to the point quickly, and also either be interesting or have an original perspective. Timeliness.

Pitching 88

Pitching Strategy Reputation Publicity 88

Ethical Voices

MARCH 28, 2022

I have had lots of crisis communications and uncomfortable situations to deal with, but I’d like to talk about when I worked for a restaurant chain, and I was hired by the local company that was purchased by the national chain. What is the most difficult ethical challenge you ever confronted at work? Ethics is very important to me.

Ethics 52

Ethics Strategy Real Estate Local 52

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Melissa Agnes

AUGUST 20, 2014

Carolyn Mae Kim, a hands-on professor teaching in the Journalism & Integrated Media department at Biola University, has some great tips and strategies to help today’s educators answer this important question. Read: Teaching Crisis Communication: Embracing the Research to Practice Model.

Social Media 279

Social Media How To Infographics Media 279

PR Conversations

OCTOBER 21, 2011

On Friday, October 14 th , OPH put its risk communication plan into effect. Communicating risk. To this extent, he acted in a manner consistent with the basic tenets of risk communication. ” Risk communication: normative and situational perspectives. Sandman, 2007.

Publicity 40

Publicity Conference System Privacy 40