Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 12) “Write for businesses.”.

Employee 149

Employee Print Writing Survey 149

Cision

AUGUST 11, 2016

To communicate effectively with your audience, you not only need to ensure your message is heard, but also understood. Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. How did you get your start in corporate communications?

Corporate 0

Corporate Airlines Financial Journalism 0

Presspage

JANUARY 23, 2018

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to become a full-time journalist blogger. He writes the blog Silicon Valley Watcher — reporting on the collision of media and technology. Press release! In 2006, Foremski published one of his most unforgettable blogs titled Die!

Newspapers 92

Newspapers Financial Print Technology 92

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. Blogs, including independent and corporate blogs, can be credible. That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. The results?

Survey 96

Survey Industry Leadership Study 96

Solo PR Pro

JULY 5, 2022

Michael Ares, MDA Corporate Marketing, LLC. reviewing all the news alerts I have set up for my clients and their industry competitors and fielding urgent emails before devoting the rest of the morning to writing and other client work. Janet Falk, Falk Communications and Research. Anne Isenhower, Anne Isenhower Communications.

Meeting 98

Meeting Writing Pitching Case Study 98

PR Fuel

OCTOBER 26, 2021

Writing a press release and distributing it through appropriate channels will gain you valuable exposure. By employing the right press release strategies, you can boost the corporate bottom line. By writing a press release and submitting it to the right places, you can build such a reputation. Still not sure?

Writing 103

Writing Consumer Small Business Reputation 103

PRSay

JANUARY 3, 2018

Throughout January, PRsay will feature posts by a variety of thought leaders on the year ahead for communicators and the PR profession. We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms.

Publicity 167

Publicity Social Media Measurement Television 167

Communications Conversations

AUGUST 27, 2019

People now spend only 11 minutes a day consuming newspaper media, and 9 minutes a day consuming magazine media. Blog content from people with varying writing skills (this even applies to some “media “sites now). Communication behaviors have changed. Today, they’re absolutely a key way we all communicate.

Handbook 131

Handbook Guidelines Print LinkedIn 131

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

Storytelling 163

Storytelling Media Nonprofit Government 163

Flack's Revenge

DECEMBER 5, 2017

I also learned about Lin’s agency work at Strategic Communications ; and that she teaches, and has written quite a few books on PR and marketing. In smaller markets, like where I live, there has long been a tendency for media professionals to seek corporate roles when they become available. Is there the potential for conflict?

Pitching 174

Pitching Journalism Video Advertising 174

Cision

APRIL 27, 2016

Holly Beverly, vice president of Rogers & Cowan, says brands need to move beyond traditional methods of communication to meet the needs of their audience. You’ve worked for several large entertainment corporations such as Universal Pictures and Twentieth Century Fox. What are communication professionals doing differently today?

Real Estate 120

Real Estate Television Technology Agency 120

Maxim Behar

FEBRUARY 20, 2024

Whether you are the end reader or reporting major news for tomorrow’s newspaper doesn’t matter. My advice: if you know how to write it, tweet it. The fact that social media platforms provide the opportunity for a dialogue can be used to rectify all sorts of communication mistakes, manipulations, and injustices.

Social Media 59

Social Media Facebook Airlines Web 59

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Bernadette Adams Davis pretty much always knew she wanted to work in the media industry. Sure, I can do that. ”.

Meeting 97

Meeting Journalism Employee Storytelling 97

Critical Mention

NOVEMBER 22, 2019

A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. The expansion of different media types opens the door for more people to write about your brand. Earned Media is comprised of coverage that comes from a variety of sources and mediums. SCHEDULE A DEMO.

Radio 104

Radio Media Newspapers Sports 104

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. But at the end of the day we write off a fair amount of work. We really do have more fun than you corporate folks. But, it happens. We try to push back.

Corporate 148

Corporate Fashion Agency Travel 148

Cision

FEBRUARY 16, 2016

Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach. I listen to music while I write and edit. My daily newspaper of choice is…the San Francisco Chronicle.

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Cision

JULY 28, 2016

So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. I then became an editor of the school newspaper, and later, a reporter in college. My first job was a news editor, where I decided to write health features. Turned out, I also loved communications strategy.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Critical Mention

DECEMBER 13, 2019

Many communications strategies can lead to business success. Online news tracking is a strategic tool that can help you uncover your coverage and subsequently develop your business communication strategies by taking feedback and turning those mentions into opportunities. Share Tweet Share. Understand Your Brand’s Audience.

Analysis 105

Analysis Comparison Reputation Radio 105

Cision

MARCH 29, 2016

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. However, I feel I have won the professional job lottery in my new role at Newgate Communications with managing partner Richard Barton. Rapid Fire Round.

Local 120

Local Newspapers Retail Sports 120

Beyond PR

MARCH 22, 2018

“Don’t pay any attention to what they write about you. As a PR pro, after every communications campaign, you may often ask yourself — what was the impact of my efforts? Once you understand how media monitoring works, it’s important to consider how media monitoring can impact your communications efforts.

Media 75

Media Radio Newspapers Print 75

Cision

FEBRUARY 17, 2016

In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. Public speaking was more exposed, intimate and immediate in how it connected the communicator and the audience in real time, allowing them to play off each other.

Policies 120

Policies Internal International Public Affairs 120

Critical Mention

DECEMBER 3, 2019

The rise in online news readers has given online newspaper, magazine and publishing companies more opportunities to monetize digital readership. But until recently PR and communications professionals had no choice but to periodically log into each account and do their own or risk missing important mentions. Share Tweet Share.

How To 90

How To Journalism Radio Newspapers 90

Communications Conversations

OCTOBER 23, 2017

Over the last week, I’ve had three separate, but distinct, experiences: I listened to #HeForShe founder, Elizabeth Nyamayaro (who was outstanding, by the way), talk about the constant struggle women experience as they seek out leadership positions at corporations, agencies and other organizations across the world at MIMA Summit.

Leadership 84

Leadership Newspapers Corporate Agency 84

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public. It’s not a bad take.

Interviews 100

Interviews Publicity Technology Social Media 100

Communications Conversations

NOVEMBER 2, 2017

I was managing our social media channels, while Jordan was writing the story you mentioned. We were right there hanging with the media reporters from the big newspapers and publications in the Twin Cities. I also think we benefitted from the love our community has for the Twins. They are an institution. How is that possible?

Case Study 113

Case Study Journalism Study Instagram 113

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. I was spending all my time working for the school newspaper, and I had to tell my dad, “I’m not going to be an engineer.”

Enterprise 68

Enterprise Ethics Engineering Technology 68

wiredPRworks

FEBRUARY 12, 2018

While there’s lots of talk about our new president being the first to bring technology into White House communications, maybe this reference really belongs to President Obama’s role model, Abraham Lincoln. him, Lincoln developed his own model of electronic communications — an approach. In 2009, I wrote. Without precedent to guide.

Technology 51

Technology Newspapers Corporate Course 51

MaccaPR

FEBRUARY 2, 2017

But the evocatively-titled website Newspaper Death Watch continues to track newspapers, from Denver’s Rocky Mountain News to the Tampa Tribune, that have closed in a column headed “R.I.P.”. Before that, she worked at MSP Communications as director of feature digital editorial for clients from 3M to Optum and General Mills.

Print 48

Print Newspapers Interviews Journalism 48

Maxim Behar

OCTOBER 15, 2023

Maxim is one of the most recognizable and successful faces in the world of PR communications, not only in Bulgaria but globally. And that's why I decided to write this book because I saw these huge changes happening in our business. You can't do that sort of thing in a newspaper or on TV. Maxim: Hi, Sasho. It's hard to say.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Communications Conversations

MAY 17, 2016

Back when I was working for other people, I had a job where I had to write and post a steady stream of executive announcements. ” (read: very short mentions in newspapers, magazines and web sites in your industry). You are tasked with writing a news release on the announcement. Sounds easy and pain-free, right? One by one.

Tools 60

Tools Journalism Writing Newspapers 60

Bianchi Biz Blog

APRIL 5, 2021

I represent Crain Communications and Automotive News as chairman of the annual Automotive Golf Classic, which has raised millions of dollars over the years for the Boys and Girls Clubs of Southeastern Michigan. I learned how to cover political/business/labor corruption and I learned how to cover corporate bankruptcies.

Automotive 65

Automotive Web Meeting Media 65

Shift Communications

JULY 3, 2015

This independence allows us the opportunity to chart our own course, write our own rules and develop a culture that benefits the greater good (as opposed to what is good for public shareholders, or old guard leadership) without having to march lock-step with corporate structures. And be patient. Zach Burrus. Marketing Analyst.

Agency 60

Agency Banking Newspapers Employee 60

Maxim Behar

MAY 31, 2021

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. Meanwhile, I was also learning the news I was writing. So, what made you write this book?

Newspapers 52

Newspapers Social Media Ethics Travel 52

Mindful Marketing

JUNE 24, 2015

From English teacher to journalist, author to public relations counselor, Ron Trahan has been a professional communicator for nearly four decades. As a former newspaper reporter, I am empowered by social media to write for the world’s biggest broadsheet. Ron is also a contributing writer to Medical Device Daily.

Marketing 50

Marketing Technology Newspapers Writing 50

Waxing UnLyrical

OCTOBER 10, 2012

I’ve been known to “occasionally” jump on my soapbox to rail against everything from students’ inability to write coherent sentences to public transit systems’ inability to provide anything vaguely resembling “service.”. Our challenge as communicators is to do just that… communicate.

Publicity 92

Publicity Ethics Nonprofit Local 92

The Resolution Blog

OCTOBER 7, 2015

Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. How many PRs write blogs and truly understand how to optimise them for Search? Find something you’re passionate about and write about it.

SEO 120

SEO Engineering Content Marketing Agency 120

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. By the way, the WSJ reporter on that byline used to write for PRWeek). The legal community, and more specifically the in-house effect on law firms bear insight. Then the economy changed.

Agency 94

Agency Trends Marketing Survey 94