PRSay

JUNE 15, 2022

While June is generally celebrated as LGBTQ Pride Month across the United States, smart communicators know that celebrating and honoring Pride is a year-round activity. Those are the highest numbers that Gallup has ever reported for our community. We’re a growing electorate, consumer base and employee bloc.

Policies 164

Policies Community Corporate Enterprise 164

ImPRessions - Crenshaw Communications

MAY 7, 2020

Steve contributes to Forbes as a senior retail leader focusing on emerging trends and the evolution of consumer markets. . Her focus is reporting on stories about how labor issues affect retail employees. . The post 20 Retail Journalists You Should be Following on Twitter in 2020 appeared first on Crenshaw Communications.

Retail 245

Retail Twitter Real Estate Trends 245

PRSay

JULY 10, 2020

Documenting our crisis-response actions and communications will help us evaluate what worked well and what did not. A crisis-response record allows communications professionals to assess where we might have experienced disruptions or gaps and to reflect on what we could do differently next time, so that we can better prepare.

Crisis 176

Crisis Crisis Management Employee Retail 176

ImPRessions - Crenshaw Communications

JULY 15, 2020

Office employees have been thrust into remote work, and many are using personal devices for business communications. We’re all spending far more time online than we were before, and it’s easy to be lax about digital security, social media activity, and communications with colleagues in virtual meetings. True enough.

Reputation 221

Reputation How To SEO Guidelines 221

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. LGBTQ people are voters, employees, family members and consumers. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Seek communications help.

Employee 201

Employee Community Leadership Enterprise 201

PR in High Definition

AUGUST 31, 2022

For IT, it’s about protecting a company’s assets, no consumer wants their data leaked by a company. Find what that uniqueness is and leverage it and use it to connect with your employees and customers. Additionally, you should regularly audit internal policies, as well as those of your partners. Stand out from the crowd.

Reputation 71

Reputation Policies Internal International 71

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

Marketers love the codes due to their tracking abilities, and consumers don’t seem to mind one bit. Its 2021 crisis was precipitated in December when founder Vishal Garg fired 900 Better.com employees on a Zoom call, just ahead of a $750 million injection by SoftBank. Billionaire Astronauts. Jeff Bezos had a good year.

Facebook 310

Facebook Crisis Employee Government 310

Prohibition

DECEMBER 17, 2021

Crisis communications is an important aspect to tackle as a business owner. The role of crisis communication is therefore highly important in formulating an appropriate response as fast as possible and preventing further damage or financial loss. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Sword and the Script

JUNE 16, 2020

So, it’s no surprise then that storytelling has surfaced as a top tactic in the annual JOTW Communications Survey for the last three years. click any image for higher resolution) 105 Communication Views on Storytelling We asked: What does storytelling mean to you? Yet storytelling can mean different things to different people.

Storytelling 131

Storytelling Communications Survey Case Study 131

PRSay

SEPTEMBER 7, 2021

As online platforms mature, the power a social media influencer wields to drive consumer purchasing rises dramatically. He calls on the Department of Defense to clarify the policies surrounding influencer marketing. 9 and Sept. 21 ) and a new Ethics Quiz. .

Ethics 170

Ethics Public Affairs Policies Guidelines 170

Burrelles Fresh Ideas

JUNE 6, 2023

To the average consumer, AI likely snuck up like a mysterious, unknown entity. But to the marketing and communications worlds, the reality is that it has been used in various forms for years, having started gaining momentum around 2015. As you can see, the use of artificial intelligence in marketing communications is extensive.

Communications 40

Communications Marketing Technology Data 40

Buchanan PR

APRIL 12, 2023

These two disciplines are becoming increasingly important to businesses, employees, and consumers. Potential employees are also looking for organizations who uphold sustainable practices and clear missions that demonstrate their values. While these challenges may seem daunting, one solution is public relations.

Publicity 77

Publicity Meeting Policies Employee 77

Reputation Us

NOVEMBER 7, 2023

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Putting a Lock-Down on Leaks These five proactive preparation strategies can go a long way to managing the flow of information: Develop an Internal Communication Plan. Secure Communication.

Reputation 78

Reputation Real Estate Internal International 78

Reputation Us

APRIL 4, 2019

Consumers, employees and investors made strong, quantitative statements that reputation plays a critical role in their decisions to purchase, engage and invest in a company,” said Casey Boggs, president of ReputationUs, a firm specializing in enhancing and safeguarding reputations for businesses and nonprofits. About DHM Research.

Reputation 60

Reputation Study Consumer Banking 60

ImPRessions - Crenshaw Communications

OCTOBER 18, 2017

They quickly adjusted their projections and looked forward to four years of deregulation and business-friendly policies. So, how do those executives (and the skilled communicators who represent them) speak out while mitigating the downside risk? Here are how some top companies are taking a stand on divisive matters in the Trump era.

Corporate 149

Corporate Policies Privacy Construction 149

Cision

DECEMBER 4, 2017

GitLab, a startup with $25 million in funding, got into a major PR embarrassment when one of its employees accidentally deleted client data from the primary database server. In short, Gitlab treated this disaster as an opportunity to connect with their consumers as well as employees. Communicate With Internal Stakeholders.

Crisis 271

Crisis Brand Branding How To 271

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. For insights, PRsay asked 14 communicators for their thoughts on the factors that a company should consider before weighing in on a social issue. .

Company 187

Company Employee Internal International 187

Maxim Behar

FEBRUARY 19, 2024

We will meet one of the most successful people in PR and communications. He is the founder and CEO of M3 Communications Group. It was with Mr. Behar and M3 Communications Group that we organized the events "Recharge Your Career" and the international forum "Be Renewable" last year. Our special guest will be Mr. Maxim Behar.

Energy 59

Energy Communications System Hotels 59

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2017

Big consumer names tend to be particular targets of such protests, which is probably why Keurig attracted more calls to drop Hannity than less well known advertisers. Have a clear advertising policy. Boycotts are the new brunch among the politically active, so major advertisers should decide in advance what their policies are.

Brand 136

Brand Branding Advertising Advertising 136

The Hoffman Agency

FEBRUARY 14, 2024

Unrelenting geopolitical tensions make business and communications even more challenging than usual. In the ever-changing landscape of global business, China remains a strategic hub for multinational tech companies despite challenges on both the business and communications fronts.

Local 36

Local Government Banking Policies 36

ImPRessions - Crenshaw Communications

AUGUST 22, 2018

The best PR agency in the world can’t hold a candle to employees who are empowered to do the right thing. But a reputation can unravel quickly when a public-facing employee mistreats a customer. We all know that an unhappy consumer won’t hesitate to take their case to social media.

Customer Service 136

Customer Service Insurance Insurance Banking 136

PR in High Definition

MAY 31, 2022

Instead, racist and exclusionary policies were embedded within the company’s culture. While these policies once appeared to benefit Abercrombie, as attitudes changed, they quickly eroded the company’s reputation , which has had a fundamental impact on the business’s long-term growth.

Reputation 62

Reputation Policies Leadership Company 62

PRSay

AUGUST 25, 2020

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. Inequality anywhere is inequality everywhere,” said panelist Debbie Ebalobo, director of external and financial communications for the Coca-Cola Company.

Community 188

Community Brand Branding Advertising 188

Landis PR

NOVEMBER 15, 2021

Are you commenting on serious policy topics, taking a stand on social change or supporting a corporate social responsibility program? More of a consumer audience? Leave it to marketing/communications staff to edit what is consumed globally or shared only on a company intranet/at the weekly all-hands. Business News Daily.

Leadership 98

Leadership How To Trade Shows Pinterest 98

Stern + Associates

FEBRUARY 13, 2024

Discover the top advice these six award-winning thought leaders are giving today’s leaders about cultivating an inclusive culture that empowers all employees. I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) from a wide variety of thought leaders, not just the people in privilege or power.”

Internal 107

Internal International Groups Employee 107

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

More importantly, the brand scratched its way to one of the most significant improvements in YouGov’s Ad Awareness metric among consumers throughout September. It then launched a D&I training program for employees and joined the Human Rights Campaign’s Corporate Equality Index, which evaluates companies for LGBT-friendly policies.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

It’s on every communications professional’s “worst” list. policy by infiltrating conservative groups, most notably the NRA, by posing as gun-rights activist in her own country. The post The PR “Losers” of 2018 appeared first on Crenshaw Communications. The PR Losers.

Banking 257

Banking Facebook Reputation Crisis 257

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 8) “Consult, coach, teach.”.

Employee 150

Employee Print Writing Survey 150

ImPRessions - Crenshaw Communications

JANUARY 30, 2017

Even for those favoring a tighter refugee policy, the execution of the ban, stranding travelers and causing confusion at airports and among government agencies, left a lot to be desired. But in the public relations community, the instant reaction of many large companies also signaled a change in our world. It’s not easy.

Brand 120

Brand Branding Travel Policies 120

Doctor Spin

FEBRUARY 14, 2024

Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. It aims to communicate with these groups to create a favourable overall company image. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

More importantly, the brand scratched its way to one of the most significant improvements in YouGov’s Ad Awareness metric among consumers throughout September. It then launched a D&I training program for employees and joined the Human Rights Campaign’s Corporate Equality Index, which evaluates companies for LGBT-friendly policies.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

Stern + Associates

JANUARY 6, 2022

MIT marketing strategist Renee Richardson Gosline teaches leaders in every sector how to leverage AI to build authentic connections with a wide range of consumers. While it all seems ingenious, most technology developers are unaware of the biases their employees build into programs. Communicating Your Brand to Diverse Audiences.

Leadership 62

Leadership Policies Engineering Technology 62

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

This means creating and adhering to policies that dictate how employees use social media and particularly how they respond. If you don’t believe that video is the predominant medium for communicating today – check out just these five stats: 82% of Twitter users watch video content on Twitter.

YouTube 136

YouTube Training Video Survey 136

Reputation Us

APRIL 2, 2019

New Study Reveals 93% of Consumers Believe a Strong Reputation is Paramount When Making Purchases, Investing and Accepting Employment. The quality of products and services, along with a workplace culture that treats employees with respect, environmentally conscious and community involvement all proved essential to enhance a reputation.”.

Reputation 60

Reputation Apparel Nonprofit Banking 60

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 117

Social Media Conference Media Corporate 117