Critical Mention

JANUARY 29, 2021

With terms like “work from home” and “social distancing” going mainstream, and person-to-person interactions becoming increasingly rare, businesses changing course to adopt digital strategies are likely to fare well. It is important to go through and analyze an influencer’s content to know if it can be paired with your brand or product.

Brand 135

Brand Branding How To Radio 135

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

The same is true for brands and businesses. ” When it comes to brand cancel culture, there’s often a constructive goal – to correct mistakes or encourage change. We encourage brands to take a stand on relevant matters, especially those aligned with the values of their customers. Be careful with humor.

Construction 385

Construction Crisis Reputation Social Media 385

Onclusive

NOVEMBER 17, 2021

Sentiment monitoring helps companies measure brand health by tracking key stakeholder perceptions of their own brands, products and spokespeople, as well as competitors. As such, it is a comprehensive metric of how all of the PESTLE factors come together to shape stakeholder views of your brand. Sentiment monitoring.

Analysis 195

Analysis Media Reputation Trends 195

Onclusive

JUNE 2, 2021

An impactful PR campaign can attract positive media attention and influence brand awareness, reputation and sales for your brand for years to come. Before setting your objectives, you’ll need to conduct research around where your brand is today relative to the industry, the competition and the environment that you’re operating in.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Communications Conversations

JANUARY 20, 2022

However, 68% of those who do say it’s the most effective social media strategy they use (stats courtesy of Hubspot ). It’s a brand new format and brands just haven’t jumped in–which is not new at all. So, some solid reasons why brands haven’t been more involved so far. What gives?

Brand 113

Brand Branding LinkedIn Twitter 113

Critical Mention

JANUARY 16, 2020

Search engine optimization strategies are continuously evolving with search algorithm updates and popular changes in search trends. It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content. SEO strategies have expanded and evolved over time. Share Tweet Share. Until next time!

SEO 80

SEO Strategy Engineering Mobile 80

wiredPRworks

FEBRUARY 12, 2021

Barbara Rozgonyi will present podcast marketing and PR strategies for podcasts and podcasters at Podfest Global. My first radio broadcast was as our high school station’s news anchor I was 16. I’m excited to learn, grow, and share podcast marketing ideas and strategies at Podfest Global.” Barbara Rozgonyi. Barbara Rozgonyi.

Radio 52

Radio Marketing Brand Branding 52

Critical Mention

SEPTEMBER 3, 2019

As the importance of earned media continues to grow, PR pros and marketers are seeking alternative ways to drive brand awareness without spending on advertising and then access all of their mentions across the web. Before you jump into completing an earned-media strategy, it’s best to identify your brand goals. Until next time!

Strategy 75

Strategy Media Analytics Radio 75

Cision

AUGUST 5, 2016

Does your brand analyze what’s being said? Most brands divide audiences by the sales journey: prospects, customers and the rest of the world. Most brands divide audiences by the sales journey: prospects, customers and the rest of the world. They can clue you into the reasons why strategies are working, or what needs improvement.

Brand 120

Brand Branding Sports Radio 120

Burrelles Fresh Ideas

DECEMBER 19, 2023

The post 2023 Season’s Greetings from Burrelles first appeared on Burrelles.

Radio 105

Radio Analysis Agency Communications 105

Prohibition

APRIL 3, 2024

The more traditional methods such as TV, radio, newspapers don’t have that guarantee that social media ads do – it is not as clear as to who you will reach. This is done through you, the advertiser, building the audience to reach with the ads, which gives you a guarantee that your ad is going to be in front of who you want it to be.

Social Media 62

Social Media Advertising Advertising Marketing 62

ImPRessions - Crenshaw Communications

JULY 10, 2023

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. That’s simply not the case.

Technology 266

Technology Television Web Social Media 266

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I build a communications strategy with a multitude of media coverage to engage all demographics because I truly believe in word of mouth success from a great earned media story.

Interviews 284

Interviews Radio Small Business Pitching 284

Critical Mention

OCTOBER 18, 2019

More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. Both social posts and search engine results are available to mass audiences, which means your organization’s search rank can improve with the right techniques and content strategy. . Craft Creative Social Posts.

SEO 80

SEO Social Media Strategy Media 80

Victorious PR

FEBRUARY 4, 2023

Real estate has a huge impact on the economy, and as such, it is essential for real estate companies to maintain a good public relations strategy. With a great public relations team, you can strengthen your personal brand to ensure complete visibility that is specialized to you and reach a larger clientele.

Real Estate 52

Real Estate Brand Branding Local 52

Critical Mention

DECEMBER 20, 2019

PR and marketing professionals have the opportunity to expand their organization’s brand reach by leveraging earned media coverage. Earned media is significant for businesses because it is unpaid content that is published by journalists, influencers, reviewers and organizations who have valuable thoughts and opinions about your brand.

Brand 103

Brand Branding How To Media 103

5W PR

JANUARY 3, 2024

While both disciplines contribute to an organization’s overall success, they differ significantly in their objectives, strategies, and day-to-day activities. Public relations Public relations is centered around building and managing the reputation of individuals, organizations, or brands.

Marketing 78

Marketing Engineering Reputation Product Launch 78

Critical Mention

DECEMBER 6, 2019

This year has brought a great number of exciting communication strategies, while others have become less popular. Social media is one of the main places where online users go to engage and interact with brands and voice their opinions about products and brand experiences. Share Tweet Share. Create Quality Social Media Content.

Strategy 83

Strategy Communications Marketing Social Media 83

Critical Mention

OCTOBER 25, 2021

Instead, let’s talk about how Season 3 began with Kendall Roy focused on getting his media monitoring tools and strategy in place as he gets ready to take on his father and snatch his media empire away. Trying to track all the relevant media and public sentiment for a brand is impossible, as Greg demonstrated.

Media 162

Media Fashion Television Radio 162

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Brand Branding SEO 62

Cision

JANUARY 11, 2018

Earned media has become increasingly important with 89 percent of marketing/communications professionals saying they use it to support the demand generation goal of driving brand awareness. Radio Stations. If you have an event or celebrity to promote in a major media market radio may be the way to go. Top 10 U.S.

Communications 225

Communications Marketing Radio Airlines 225

5W PR

APRIL 11, 2023

But when it comes to luxury products, marketing strategies need to be different. Exclusivity of solutions Luxury marketing aims to create a unique brand image that reflects exclusivity and prestige. These brands produce goods that are associated with high quality, elegance and status.

Marketing 78

Marketing Radio Print Consumer 78

Victorious PR

FEBRUARY 4, 2023

Real estate has a huge impact on the economy, and as such, it is essential for real estate companies to maintain a good public relations strategy. With a great public relations team, you can strengthen your personal brand to ensure complete visibility that is specialized to you and reach a larger clientele.

Real Estate 52

Real Estate Publicity Brand Branding 52

The Proactive Report

DECEMBER 26, 2022

Align your stories with your brand purpose. Every piece o f content should have a purpose and should align with your overall brand purpose. Social media listening can provide invaluable insights when it comes to telling the story of your brand. Instead of ‘talking heads’ describing something, show it.

Video 162

Video Film Social Media Facebook 162

Onclusive

JANUARY 5, 2021

One of your brand’s most valuable resources is your reputation. You need to be in the know about all of the media coverage around your brand, your competitors, and keywords that are important to your business. Media monitoring is a must-have for successful PR and communications professionals.

Real Estate 195

Real Estate Media Analytics Enterprise 195

5W PR

SEPTEMBER 28, 2023

The goal is to effectively deliver a brand’s message to its target audience. Whether it’s increasing brand awareness, driving website traffic, or boosting sales, well-defined goals provide a roadmap for the entire process. Negotiation skills are crucial to ensure that the brand gets the most value for its investment.

Media 78

Media Advertising Advertising Analysis 78

NewsWhip

JUNE 2, 2020

How Bauer Media uses NewsWhip to unify content strategy across all of their brands. CHALLENGE: How can media conglomerates unify content strategy across all of their brands to better engage audiences? We said: ‘Can we build a bridge between our brand’s website, and their thriving social community?’ CASE STUDY.

Case Study 78

Case Study Study Radio Analytics 78

wiredPRworks

JANUARY 13, 2022

In a recent interview on “ The Rainmaking Podcast with Scott Love ” Barbara Rozgonyi talked about 2022 sales success strategies for business development reps [BDRs], account executives, professional service firms, startups, and small businesses. Customers are upgrading and updating everything from technology to influence. Over to you.

Strategy 52

Strategy Training Insurance Insurance 52

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Additionally, advertisers generated pre-Super Bowl excitement for their brands with teaser ads the week before the game that drove viewership and excitement. It showcased the unparalleled ability of brands to captivate audiences through a fusion of entertainment, creativity, and strategic promotion. and Jermaine Dupri.

Sports 85

Sports Television Advertising Advertising 85

Critical Mention

OCTOBER 15, 2020

This year has been one of the most volatile in recent memory, forcing PR and communications pros to adapt and devise new strategies on the fly to deal with the COVID-19 pandemic and its effects. Not only will a podcast give you the opportunity to put a solid voice to your business, but you can also build brand credibility in your industry. .

Tourism 186

Tourism Radio Travel Social Media 186

Prohibition

JUNE 26, 2023

As an expert in the field, working with many food and drink brands, including Primula, Cartwright & Butler, Sponge and Fentimans, we can guide you through the importance and benefits of PR tailored specifically to the food and drink industry. Media Relations An integral part of any food PR strategy is traditional media relations.

Company 62

Company Radio Social Media Pitching 62

Critical Mention

DECEMBER 17, 2019

NEW YORK — Critical Mention, the leading media monitoring and intelligence platform for TV, radio, online news and social media has launched a YouTube integration that continues the expansion of its already robust content set.

YouTube 91

YouTube Radio Analytics Television 91

Onclusive

MARCH 23, 2021

We all like pretty graphs, charts and article lists, but effective PR measurement reports also include high level reflections on how the data being shown will affect your strategies moving forward. Utilize your metrics to update strategies as needed, and to highlight wins and opportunities. You Had Me at Highlights.

Analysis 195

Analysis Report Measurement Data 195

Doctor Spin

OCTOBER 16, 2023

And optimising a site for a specific link-building strategy? Digital PR specialists who excel in digital strategy , content creation, or influencer relations may feel undervalued or overlooked in an industry that seems to prioritise link-building above all else. But as the digital landscape evolved, so did PR.

Digital PR 83

Digital PR SEO Engineering eBook 83

5W PR

MARCH 2, 2021

To utilize the various micromarketing strategies , the business first has to define the target audience in great detail. For companies that operate in a highly competitive environment, they tend to utilize various marketing strategies, and they especially rely on micromarketing. Micromarketing Tactics to Own your Niche.

Marketing 88

Marketing Consumer Radio Groups 88

Critical Mention

NOVEMBER 20, 2020

Social Influencers have quickly risen to one of the most important assets to brands in just the past few years. By working with influencers who are relevant to your brand, you can extend the reach of your brand voice online and on social media. Trust in your Brand. for every dollar invested. Reach a Wider Audience.

Tourism 157

Tourism YouTube Radio Social Media 157

Deirdre Breakenridge

MARCH 8, 2017

Do you have a content strategy in place? What role does content play in building relationships and a community around your brand? She’s also been a guest on Jus My Style Radio, Gridiron Beauties, Women Entrepreneurs Radio, Today in Marketing, and Business Rockstars Radio as an expert in publicity and social media marketing.

Radio 170

Radio How To Community Storytelling 170