Stern + Associates

OCTOBER 5, 2023

A leading expert on the reform and expansion of Chinese capitalism and its interaction with the rest of the world, Rithmire offers leaders vital knowledge about the multifaceted intertwining of politics, the economy and international affairs in the global market.

Strategy 98

Strategy Government Policies Groups 98

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. The post How to Generate Leads From Social Conversations appeared first on Cision.

How To 198

How To Instagram Social Media LinkedIn 198

PRSay

MARCH 29, 2021

Conduct internal and external research to understand the issues and potential landmines. Prepare a briefing book with the facts, supporting evidence and FAQs. Remind them to steer conversations with reporters back to their own strengths and positive attributes, and to always keep working toward that perfect headline.

Media Training 182

Media Training Training Interviews Media 182

PR for Anyone

MARCH 31, 2020

David Meerman Scott is a marketing strategist, entrepreneur, advisor to emerging companies, VC strategic partner, and bestselling author of 10 books, including "The New Rules of Marketing & PR." and as an international speaker in over 40 countries and on all seven continents. Do it in such a way that you're following their work.

Real Estate 214

Real Estate Video Report Twitter 214

Stephen Waddington

FEBRUARY 21, 2022

Case studies include examples of how PR has been used to fight misinformation, unite remotely working colleagues, support the vaccine rollout, and support businesses adapt to a new economic environment. Free parking was offered at 450 hospitals, with 2,600 staff booking a space. million hours of Zoom calls.

Publicity 131

Publicity Case Study Local Public Affairs 131

PR Fuel

JUNE 11, 2020

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. For example, if your restaurant gets a great review in the New York Times , you can bet your tables will get booked up fast! How to Distribute Your Press Release.

How To 98

How To Newspapers Analytics SEO 98

PR Conversations

NOVEMBER 20, 2014

Indeed, in stating what IC is concerned with, the new book does not specifically mention employee relationships listing, instead saying it focuses on “sharing information, building understanding, creating excitement, commitment and, ideally, achieving a desirable result” Both books claim to have been written as a practical manual.

Employee 77

Employee How To Internal International 77

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Make friends with local influencers. Get more PR tips now.

Local 216

Local Government Community Corporate 216

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Contently - Strategy

JULY 22, 2021

But in that sea of platitudes, one message stood out: a video from then-Marriott International CEO Arne Sorenson getting choked up talking about how the pandemic would impact associates through no fault of their own. Today, Traveler spans 87 local editions across the globe. ” Local travel for a global audience.

Travel 96

Travel Hotels Storytelling Content Marketing 96

OnePitch

JUNE 16, 2022

Of course, the day wouldn’t be complete without a steady drumbeat of client calls and internal meetings to hash out priorities and deliverables. The stylist, apparently unwilling to take no for an answer, took the piece to a local jeweler, who then created a copy of the design. PS: you can recommend yourself too.

Pitching 61

Pitching Consumer How To Meeting 61

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. First of all – the book gives a full picture of the dramatic changes in one of the most important businesses these days in the world – Public Relations.

Local 52

Local Writing Social Media Interviews 52

Buzzstream

JUNE 5, 2024

Many brands utilize digital PR to drive links to an asset and then use internal linking to direct SEO or link value to their money page. How to pitch: This gave me four rankings lists that I could pitch to journalists in the local media outlets in the top-ranking cities. More on this in a bit.) monthly searches.

Digital PR 62

Digital PR Examples Strategy Survey 62

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. An internal or external subject matter expert who specializes in your tour’s topic. Your Spokesperson. An A-list celebrity.

Media 120

Media Television Pharmaceuticals Radio 120

Beyond PR

DECEMBER 14, 2017

It’s hard to blink without seeing either local or global news. Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. AME) and Adjunct Professor at NYU, is a best-selling author and internationally recognized book marketing and media relations expert.

How To 68

How To Media Pitching Creativity 68

PR Fuel

OCTOBER 16, 2020

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. For example, if your restaurant gets a great review in the New York Times , you can bet your tables will get booked up fast! How to Distribute Your Press Release.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. For example, if your restaurant gets a great review in the New York Times , you can bet your tables will get booked up fast! How to Distribute Your Press Release.

How To 52

How To Newspapers Analytics SEO 52

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. Notified adds coverage books. Meltwater case study.

Software 126

Software Case Study Advertising Advertising 126

Burrelles Fresh Ideas

OCTOBER 10, 2023

How to use PR to boost your video marketing performance Now that we know how PR and video marketing can work together and become a power duo, let’s move into the nitty-gritty details. For example, if you’re an author who just released a new book, you can consider creating a quick book summary video as a sneak peek.

Video 88

Video Publicity Marketing Analytics 88

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. If so, how? Learn how to defend your brand in real time with Cision’s free white paper! How has PR changed over the years? Are you prepared for crises?

Local 120

Local Retail Newspapers Sports 120

Maxim Behar

MAY 10, 2021

His book ‘ The Global PR Revolution ’ is one of the best sellers on Amazon and was ranked in the top 10 of PR books of all time. You know, a couple of years ago I published a book with 111 rules of life from my perspective and experience and the first “rule” in the book is “Worst decision is better than no decision”.

Newspapers 98

Newspapers Tourism Government Journalism 98

Presspage

DECEMBER 9, 2020

If you want to know what that would look like, Mohawk College created a Book of Experts and included that in their resources for reporters, linking to the contact details of experts in fields like Mental Health, Entrepreneurship, or Sustainability, and also to key spokespeople like the Dean of Applied Research.

Education 78

Education Publicity Community Healthcare 78

Presspage

DECEMBER 9, 2020

If you want to know what that would look like, Mohawk College created a Book of Experts and included that in their resources for reporters, linking to the contact details of experts in fields like Mental Health, Entrepreneurship, or Sustainability, and also to key spokespeople like the Dean of Applied Research.

Education 78

Education Publicity Community Healthcare 78

Barokas

MARCH 16, 2020

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information.

Communications 88

Communications Case Study Conference Resources 88

Stern + Associates

FEBRUARY 1, 2024

.” – Erik Brynjolfsson Ayanna Howard | Pioneering Innovator, Entrepreneur and Inventor of Robotic Technologies and Artificial Intelligence for Industry, Health Care and Education; Dean of the College of Engineering, The Ohio State University Howard enlightened audiences on how to trust technology and about partnering with “robo-allies.”

Technology 112

Technology Policies Government Community 112

Victorious PR

JULY 11, 2022

Here is the key: Good PR manages your business’ reputation based on what said business and internal leadership team already stands for. The best PR firms for entrepreneurs, real estate professionals and startups know how to take your Why and run with it. Your personal and professional branding came from somewhere: Your ‘Why.’

Real Estate 52

Real Estate Reputation Company Employee 52

Stephen Waddington

MAY 31, 2018

He started his career as an intern at Generator helping promote bands, and organising gigs and festivals in the region. In time artists are able to build a team of promoters, publishers and booking agencies. I persuaded Super Cat PR to open in Newcastle to tap the growing local music scene,” said Matty.

Local 60

Local Agency Corporate Internal 60

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. And that revolution is mainly on media ownership.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

ZudePR

MAY 31, 2015

Author of 27 Blogging from Paradise books. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . “At the time, I was working with FT Press on a book called PR 2.0: Stuart is an international PR adviser, speaker, trainer, and blogger. Internet lifestyle junkie.

Communications 81

Communications How To Blogging Content Marketing 81

PRSay

OCTOBER 28, 2020

What transpired four years ago was the catalyst for her to research and write the book “How to Lose the Information War,” which travels to the front lines of this conflict in Central and Eastern Europe, and interviews the people who have been in this battle much longer than the United States.

Government 132

Government Conference Education Exercises 132

Maxim Behar

JUNE 12, 2024

Knowing what to say at the right moment and how to create the moment – that's what we'll talk about today with a master of words, a skilled communicator, and a person who can build a world in which we feel good. Therefore, we need to have a quick reflex to know what and how to check if we are in doubt. Maxim Behar is here with us.

Ethics 69

Ethics Social Media Travel Newspapers 69

PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016.

Publicity 40

Publicity How To Newspapers Radio 40

Beyond PR

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. One of the two companies mentioned, though, was listening: Avaya. Conclusion: Creating a Social Selling System.

How To 57

How To Instagram Social Media LinkedIn 57

Stephen Waddington

AUGUST 29, 2019

She sits on the CIPR Board, has been a Council member for five years and volunteered for ten, most recently as Chair of the Local Public Service and Policy committees. How do you plan to tackle this? I’ve talked about how to make training more accessible through structured online learning and more regional events in my blog.

Meeting 96

Meeting Training Ethics Government 96

Stuart Bruce

MARCH 18, 2015

How can I learn? I already have a good understanding of how to use paid media strategically and tactically, but don’t know enough about the practical nuts and bolts of actually setting up and running paid Facebook, Twitter, Google/Bing search and LinkedIn adverts. Eva Maclaine, chair of CIPR International. Write my book!

Training 60

Training Ethics Course Analytics 60

Burrelles Fresh Ideas

MAY 23, 2023

AAA had interesting booking data showing that overseas adventure travel is up more than 200% compared to 2022. As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. The largest jump they saw was regarding hotel stays.

Travel 40

Travel Tourism Airlines Hotels 40