PRSay

SEPTEMBER 30, 2016

Living less than a mile from where a talented singer from The Voice had been shot and killed less than 24 hours prior, I recall thinking it was a mistake when I scanned Facebook on my phone around 4 a.m. They helped tell the stories of the victims, the heroes and the impact on the community as a whole. The City Beautiful.

Community 60

Community Local Government Television 60

PRSay

SEPTEMBER 29, 2016

Living less than a mile from where a talented singer from The Voice had been shot and killed less than 24 hours prior, I recall thinking it was a mistake when I scanned Facebook on my phone around 4 a.m. They helped tell the stories of the victims, the heroes and the impact on the community as a whole. The City Beautiful.

Community 60

Community Local Government Television 60

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Community 40

Community Measurement Reddit Google 40

MaccaPR

AUGUST 26, 2015

You’re scrolling through Facebook and your past posts - with images recalling a five-year-old inside joke, best friend’s wedding, or favorite family vacation at the lake - spark memories that come flooding back like it was yesterday. Corporate histories are important to customers, employees, business partners, and community members.

Corporate 48

Corporate Examples Storytelling Brand 48

Solo PR Pro

MARCH 28, 2023

After 40+ years in the public relations industry, Pennie Rorex, chief marketing consultant at Rorex Marketing Solutions , is preparing to close the book on this chapter of her life. Going from a nonprofit Christian-based community hospital to a Fortune 500 corporate-owned hospital basically overnight was a culture shock,” Pennie says.

Meeting 88

Meeting Healthcare Nonprofit Corporate 88

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. Community based learning and the application of technology in learning were strong themes. Read my analysis for the #FuturePRoofed community. ??

Handbook 60

Handbook Instagram Government Community 60

Deirdre Breakenridge

FEBRUARY 2, 2015

You could take away each of their respective platforms (blog, Facebook Page, Twitter followers, etc.), It’s that thing you stand on to be heard, which in the digital realm could be a blog, Facebook Page, YouTube channel, or some other group. Some might chalk up their success to their early adoption of blogging and social media.

YouTube 150

YouTube Groups LinkedIn Social Media 150

NewsWhip

FEBRUARY 19, 2021

I’d like to focus on a particular group who are impacted by this new reality: the professionals charged with protecting corporate reputation. To look at a recent example, the Robinhood-GameStop crisis played out in the media – but also on Twitter , through millions of engagements on Facebook, and of course in communities on Reddit.

Reputation 88

Reputation Social Media Reddit Media 88

Waxing UnLyrical

FEBRUARY 4, 2013

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! Adding context and community. Last year, Jay Baer did a terrific interview with Mark Schaefer on his book, Return on Influence , and you should read both. List are subjective. Now, three things: 1.

Community 79

Community Nonprofit Twitter Measurement 79

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. after Google, Facebook, YouTube, Yahoo and Amazon? Facebook relies on Wikipedia. Did you know Facebook uses content directly from Wikipedia to feed its community pages? Wikipedia is a permanent part of our public culture.

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

wiredPRworks

FEBRUARY 14, 2022

With a love of books that began in early childhood, Danielle always knew that she wanted to build a career where she’d be surrounded by them. Danielle is a creative at heart, but focuses on participating in community-focused entrepreneurship, convinced that it will on day save the world!

Social Media 52

Social Media Trends B2C Media 52

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. I appreciate your comments by email, Facebook and Twitter.

Government 103

Government Education Print Ethics 103

Stephen Waddington

MARCH 10, 2019

Jon’s book How to Understand and Manage Public Relations (1991) was Sarah’s inspiration for the #FuturePRoof community and books. In an email Jon cited his inspiration as Scott Cutlip’s Effective Public Relations (1952) which was the first text book to align PR with management. Here’s Marcel’s write up.

Marketing 81

Marketing Measurement Government Report 81

PR Conversations

OCTOBER 11, 2018

I’ve discussed this interesting proposition by email with David Sawyer, a successful UK PR consultant, who starts with the story behind his new book, RESET: an unconventional early retirement plan for midlife (salaried) careerists who want to be happy. David Sawyer. Almost five years ago now (was it that long?) Dr. Heather Yaxley.

Communications 104

Communications Community Measurement Study 104

Waxing UnLyrical

JUNE 26, 2017

A couple of weekends ago, I shared this nifty little graphic in my Social PR Posse Facebook group : It got a lot of responses. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Well, now I am.

Banking 94

Banking Meeting Groups Facebook 94

MaccaPR

JUNE 8, 2017

Now approaching her five-year anniversary as a host at the CBS affiliate, Roshini is also a columnist for C-Level magazine, author of the book “Communicate That: Your Toolbox for Powerful Presence” and a regular contributor for KSTP-TV’s “Twin Cities Live” and KARE-TV’s “Breaking The News." Then my parents brought me to the U.S.

Radio 89

Radio Instagram Pitching Interviews 89

Waxing UnLyrical

JUNE 28, 2013

A bright spot was that we were due to talk with my friend John Friedman , who recently moved into the role of Corporate Citizenship Communications Director for Sodexo (for whom he’s worked for years). On how Sodexo specifically measures its Corporate Citizenship efforts: A3: #Sodexo uses 3 year survey of stakeholders.

Measurement 103

Measurement Corporate Survey Viral 103

Waxing UnLyrical

DECEMBER 17, 2012

I don’t do a lot of book reviews. Because I don’t like to skim books, I really read them, and that takes time. However, one book I couldn’t put down was Lee Odden ‘s Optimize , which he graciously sent me earlier this year (disclosure: I received a free copy of the book but was not even asked to write a review).

Video 79

Video SEO Skype B2C 79

Waxing UnLyrical

NOVEMBER 21, 2016

In December, #measurePR gets into the holiday spirit with a chat focused on and around measuring community. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Wouldn't you like to be in her kitchen?

Measurement 40

Measurement Community Banking Advertising 40

Waxing UnLyrical

DECEMBER 18, 2012

What happens when the doyenne of the nonprofit world and the queen of measurement decide to write a book together ? You get Measuring the Networked Nonprofit , by Beth Kanter and Katie Paine, an absolute gem of a book not just for nonprofit communicators, but for all measurement geeks (and most certainly for nonprofit executives).

Nonprofit 83

Nonprofit Measurement Case Study Study 83

Waxing UnLyrical

OCTOBER 28, 2016

When we got on the topic of the most useless way of measuring content we’ve ever seen, there was lots to say: A4 “Likes” on Facebook. If no engagement from the community, numbers mean nothing #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (October 2016): Measuring Content. Empty #measurepr.

Measurement 40

Measurement Comparison Banking Print 40

Cision

JULY 20, 2015

Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites. We went to those online communities and announced our product and drummed up interest.

Energy 120

Energy Viral Storytelling Community 120

Waxing UnLyrical

JANUARY 7, 2015

What do you do if you’re constantly inundated with questions on PR measurement, even if everyone seems to have written a book on them? Why, you write a book, of course! Writing the book on PR measurement. I wrote a book. So now everyone can stop asking me when I’m going to write a book!

eBook 40

eBook Measurement Writing Community 40

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” Facebook, LinkedIn, Quora, Medium … the list goes on. LinkedIn, Facebook, etc., Twitter Facebook Google+ LinkedIn Is it Shortsighted Not to Host Your Own Blog?

Blogging 99

Blogging Leadership LinkedIn Google 99

PR 20/20

APRIL 1, 2021

We became HubSpot’s first agency partner in 2007, and then I wrote my first book, The Marketing Agency Blueprint, in 2011. These things did not exist when I graduated from college in 2000: Facebook, Twitter, Instagram, Snapchat, TikTok (i.e. Private Slack community. That was the same year that IBM Watson won on Jeopardy!

Education 52

Education Marketing Conference Agriculture 52

Waxing UnLyrical

NOVEMBER 10, 2014

Why: Lee Odden has literally written the book on optimization for our industry. You should check out what she’s doing with Social Strata, especially if you are looking to build and manage an online community, but I just loved this post about building a knowledge base. How to incorporate SEO and influencer content.

Blogging 70

Blogging Knowledge Base Resources SEO 70

Waxing UnLyrical

DECEMBER 16, 2013

Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Seriously, this is such a great post, it’s basically a book! Twitter Facebook Google+ LinkedIn Monday Roundup: A Goodie Bag of #measurePR.

Measurement 86

Measurement Case Study Twitter Google 86

Waxing UnLyrical

JANUARY 29, 2013

” “How can we help our communities do better?” So, once they got to know one another and each’s shared passion for changing the world through what each did best … what else would they do but write a book together? And who keep wanting to know, “What’s next?” D’uh!

Nonprofit 70

Nonprofit Measurement Case Study Social Media 70

Waxing UnLyrical

MAY 29, 2015

Maddie is a culture change consultant and digital strategist who is recognized for her authority on productive workplaces and communities, and co-author of the new book, When Millennials Take Over. Rich is CEO of Menlo Innovation (featured in Maddie’s book) that is re-inventing the workplace, as well as author of Joy, Inc.

Measurement 40

Measurement Nonprofit Community Twitter 40

Waxing UnLyrical

MARCH 11, 2016

Community member Amanda Roe also had this to say: @shonali A3:always include competitive comparison; align w/co’s goals & how relationships positively impact sales. As you can see, this edition was one for the record books and as always, our time was up way too soon. A3: The C-suite cares about the bottom line, so should you.

Measurement 40

Measurement Meeting Comparison Banking 40

Waxing UnLyrical

MARCH 11, 2013

So if you’d like to throw your hat in the ring to get a free copy of the book, just head over to my Facebook Page and share your best measurement tip with us. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

Handbook 81

Handbook Comparison Advertising Advertising 81

Maxim Behar

MAY 31, 2021

They gave me a big book about advertising and public relations and said there was no other public relations company in my country, so I shall do my best to learn the business. Because everyone who has their own Facebook, LinkedIn, Twitter, Instagram, TikTok has his/her own media. So, what made you write this book?

Newspapers 52

Newspapers Social Media Ethics Travel 52

Shift Communications

JANUARY 16, 2018

Facebook changed its algorithm to suppress unpaid brand posts. In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. 00:00:01] Facebook is taking your brand to the woodshed.

Facebook 116

Facebook Video Brand Branding 116

Waxing UnLyrical

NOVEMBER 23, 2015

I’m thankful for Janet Fouts ‘ book, “ Mindful Social Marketing ” because it says something really important: that the more mindful we are about our lives, both at work and outside of it, the better our actual work is going to be. “I’m thankful for Facebook and LinkedIn. Elaine Armstrong.

LinkedIn 40

LinkedIn Nonprofit Facebook Social Media 40

David PR Group

JUNE 8, 2016

While researching my book about online reputation issues , I was fortunate to speak with executives from several of the top online review sites. (One I spoke with Scott Dobroski, associate director of corporate communications at Glassdoor, and he explained that the site’s employees work hard to create a balanced environment.

Company 40

Company Employee Reputation Corporate 40

Waxing UnLyrical

JANUARY 5, 2015

5 Book Recommendations for Nonprofit Networking and Data Nerds. Beth Kanter reviews five books that stand out from the crowd, in her opinion. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Why: Looking for some good reads on data?

Measurement 40

Measurement Nonprofit Analytics Big Data 40