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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. Here are some tips to both landing media interviews and making sure they’re successful. Prepare a Briefing Book. Plan Well and Double-Confirm.

Media 294
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Effectively Engage and Build Your Community Through Podcasting

Deirdre Breakenridge

It’s a crowded field to be sure, but it also offers an excellent, and even underused, opportunity for businesses to increase engagement with its community. Think of your community when podcasting instead of focusing solely on promotion. This affords businesses the opportunity to interact with its community in real-time.

Community 206
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Interview with Ann Handley

Critical Mention

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). Full report.

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Interview with Ann Handley

Critical Mention

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). Full report.

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Six PR Facts Every Vehicle Technology Supplier Should Know About CES 2024

Bianchi Biz Blog

Challenge: The official media days for pre-show press conferences typically lasts only a day and a half, so the number of official news conference slots is quite limited, with most of the slots going to larger exhibitors with significant news. CES 2023 attracted 118,000 industry attendees, with 64.5% domestic and 35.5% international.

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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. Most of this happened in the U.S.

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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

So, if your company is trying to do interviews or demonstrations with journalists on the show floor amidst the massive number of attendees, the show traffic and noise can easily impact on your results … and most likely not in a positive way. In addition to the 3,185 media, CES 2022 attracted 84,600 industry attendees (44.5K in person and 40.1K

Mobile 115