Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 62

Tools Blogging Pitching Google 62

PR 20/20

MAY 31, 2023

Whether you're creating blog posts, social media shares, or email newsletters, HubSpot's content creation tools , such as personalization tokens and smart content , allow you to easily tailor your messaging and outreach to each segment of your audience. Downloading a piece of content (such as an ebook or infographic).

How To 81

How To eBook Infographics Content Marketing 81

Deirdre Breakenridge

SEPTEMBER 3, 2014

At the time, I had heard about Tableau but wasn’t able to download the software to my MacBook Air. Being on the go means you can be anywhere and have an idea for a blog post or want to brainstorm on a topic. The platform gives you the ability to build graphic presentations, posters and blog visuals, to name a few.

Communications 383

Communications Tools Google Resources 383

Sword and the Script

APRIL 26, 2022

Among the most popular content formats for early-stage research were infographics (62%), blogs (58%) and podcasts (56%).”. I first learned of the survey from Marketing Charts and the full report is a quick read and can be downloaded here: 2022 Content Preferences Survey. Mid funnel. Bottom of the funnel.

B2B 96

B2B Case Study Survey eBook 96

PR 20/20

FEBRUARY 7, 2023

Blog posts A blog is great for addressing your prospective customer's specific pain points. Writing informative blog posts on topics related to your product or service can help prospects understand their problem better. Below is a comprehensive list of the most effective content formats to engage your TOFU target audiences.

Examples 52

Examples eBook Infographics Analytics 52

Newsfile

JANUARY 30, 2024

Download the report! For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. link] pic.twitter.com/hutp8BCyC4 — Muck Rack (@muckrack) January 18, 2024 What is Up-And-Coming with AI in 2024? As well, it synthesizes a host of ideas.

Trends 105

Trends YouTube Video Social Media 105

Buzzstream

DECEMBER 5, 2023

Lots of blogs don’t review iPad apps, or they only review apps for kids, or aren’t a good fit for some other reason, so we won’t approach them. Making your list in BuzzStream Let’s say you want to find blogs that feature fitness infographics with a Domain Authority above 40. Show you’ve actually read the blog.

Infographics 62

Infographics Pitching Writing Blogging 62

Sword and the Script

JUNE 11, 2019

If you aim for this approach, make sure your download is actually worth it. Some organizations want to prevent competitors from downloading information. I like to see things like case studies and infographics freely accessible. Comments are still open on this blog. Blocking the competition. The Case Against Gated Content.

B2B 120

B2B Mobile Content Marketing SEO 120

Rock the Status Quo

FEBRUARY 23, 2015

Here are a few you can download to your iPad or smartphone tonight to read as time allows. Five Free eBooks (or Presentations) To Download Now Strengthen Your LinkedIn Skills: The Sophisticated Marketer’s Guide to LinkedIn by… um… LinkedIn! Wondering what my favorite eBooks are? Ask Gini Dietrich. Digital PR'

eBook 100

eBook Digital PR Handbook Content Marketing 100

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

Take the byline and convert the information to a blog post. The round-up can be turned into an infographic to post on the company website or used as an idea for a holiday gift story. Use some of the points to create a white paper or take the byline in a different direction for a different audience.

Interviews 136

Interviews Pitching Infographics Print 136

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Verizon’s Oath uses video to take the traditional case study beyond the usual infographic or blog post. Often a prominent conference will film or livestream the presentation and post them on its website for downloading, like these videos from the 2018 Voice Summi t. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Cool infographics. Is the content good, great, or bland? How did Movoto do it?

How To 198

How To Real Estate Web Case Study 198

Cision

NOVEMBER 25, 2015

When you think of content marketing, you probably think of blog posts. Blog Posts (All Lengths & Types). Yes, you know you need blog content on your business site. You’ll attract more people if you vary the lengths and types of blog posts. Infographics. But it’s more than that.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

Newsfile

JANUARY 24, 2024

Download the report! For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Multimedia press releases : Press releases that include multimedia elements such as images, videos, and infographics are becoming more popular. As well, it synthesizes a host of ideas.

Trends 52

Trends Data-Driven PR Analytics Survey 52

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Presspage

MARCH 5, 2020

Basic SEO knowledge can get you a long way in the optimization of content and design elements of your newsroom or corporate blog, helping secure earned media. Blockquotes, good quality photos, videos, and infographics will be essential to get a higher search ranking. Download our free ebook on the role of SEO in PR.

Brand 88

Brand Branding SEO How To 88

The Proactive Report

JULY 23, 2018

The Google blog gave these questions as a guideline for creating trustworthy content: Would you trust the information presented in this article? These rules apply to all your content – web pages, newsroom, articles, press releases, and blogs. They check to see who links to your website, blog, Facebook page. Owned Links.

Google 113

Google Guidelines Web B2C 113

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. Areas where the smaller, fast-growing companies are doing better than the Fortune 100 or 500: Blogging – more of the Inc. 500 companies blog than F500. More of them display their blog content in their newsroom than both F100 and F500.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. Areas where the smaller, fast-growing companies are doing better than the Fortune 100 or 500: Blogging – more of the Inc. 500 companies blog than F500. More of them display their blog content in their newsroom than both F100 and F500.

Trends 100

Trends Media SEO Analytics 100

ISEBOX

SEPTEMBER 8, 2016

Either a) by being a thought leader in the space you’re in (typically manifested via blog) or b) by creating content for which your audience is willing to exchange contact information (think video, infographic, document, etc.). An infographic or infovideo highlighting the benefits of the merger: awesome for today’s visual world.

Infographics 105

Infographics Software Video Employee 105

PR 20/20

MAY 17, 2018

This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. Create a list of outlets or blogs that your target buyer is probably reading (if you don’t already have one). Map out related blog content. Or make it more interactive? Promote on social media.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective. How to Fix Your Buyer Personas.

How To 120

How To Tools Exercises Viral 120

MaccaPR

AUGUST 20, 2014

But our clients and agency quickly learned that generating followers, likes, video views and downloads was only half the battle. As a marketer, your choice of the length, timing and format of your online interaction depends upon the ultimate goal you want your blog, tweeted content or YouTube video to achieve. Source: Dan Zarrella ).

Social Media 97

Social Media Media YouTube Facebook 97

Presspage

NOVEMBER 6, 2017

An in-depth interview with your CEO on her vision and goals for 2017 is picked up by several blogs and is widely read by your target audience. Number of downloads for offered white papers, videos, infographics etc. An email campaign sent to seven hundred customers makes fourteen of them buy your new product. Conversion: no idea.

Measurement 97

Measurement Comparison Advertising Advertising 97

MaccaPR

NOVEMBER 20, 2018

The good news is: at its best, your newsroom can serve as a content hub for your video, social media content, e-books, blog posts, recent media coverage, images of your CEO and logos – the kind of content that helps boost your company’s ranking in search and makes it more likely that media coverage will be accurate.

Mobile 91

Mobile Corporate Survey Web 91

Contently - Strategy

DECEMBER 4, 2018

You shouldn’t immediately start sending one-sheeters and demo request forms one day after someone signs up for your blog’s newsletter. This space is typically reserved for blog posts, infographics, social posts, and e-books. Everyone has a finite number of minutes to spend looking at a screen each day.

Case Study 101

Case Study Marketing Study Content Marketing 101

PR 20/20

JULY 11, 2017

As a simple example, take into account the amount of time it takes to produce a blog post. According to HubSpot, about 30% of marketers spend two to three hours writing blog posts. Placing CTAs across your website that encourage visitors to download. This is where maximum content distribution comes into play. Earned Audiences.

eBook 43

eBook How To Pinterest Examples 43

Stephen Waddington

JULY 11, 2017

The 136 page report is available as a free download. Most organisations use more elements like online videos, infographics and instant photos in their messaging. If you enjoyed this blog post you may like to receive future posts as they are published, via email. 1 Visualisation in communication. 1 Visualisation in communication.

Communications 115

Communications Publicity Survey Newspapers 115

PR 20/20

MAY 16, 2023

Blog posts and shares on LinkedIn featuring content about the benefits of joining a professional organization to expand a professional network may resonate with the former individual. This might be an article recapping insights from one of the ebook's chapters and/or an infographic of takeaways.

Marketing 69

Marketing eBook Resources Tools 69

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Pin all your landing page URLs and blog posts to encourage sharing of them!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Buzzstream

APRIL 10, 2019

But please, don’t just mention them once on Twitter or leave a cursory blog comment. Look for opportunities to embed downloadable content, insert strategic (not too annoying) pop ups, or guide through the content itself to a conversion. This includes, but is not limited to: Moderating blog comments. Schedule Promotion.

How To 125

How To Data Community Groups 125

The Proactive Report

AUGUST 5, 2016

They dig through LinkedIn and blogs for experts and sources. Infographics are liked and shared on social media 3X more than other any other type of content. Download this Visual Content Guidebook. It should be taught along with writing, in all PR classes. A majority of U.S. That’s up from 49% in 2012.of

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Sword and the Script

APRIL 4, 2017

How to Generate Media Referenceable B2B Customers with a Blog. For example, a prospect that opens an email, clicks-thru a PPC ad, reads the coverage in a trade magazine, hovers over sponsored post, subscribes to a blog, signs up for a webinar and downloads a report. Blog post: 44%. 3) Challenges of B2B lead attribution.

B2B 63

B2B Study Marketing Survey 63

Communications Conversations

APRIL 4, 2016

Blog posts, on the other hand, tend to be more visual. They include infographics. But, they do it in a way that looks and feels like a blog post. It links to another, more “fully-featured” blog post around the same topic at the bottom of each release. But, it feels more like a blog than a “newsroom.

Corporate 60

Corporate Strategy Pinterest Web 60

Stuart Bruce

SEPTEMBER 1, 2015

My public relations blogging has been light during July and August as I’ve had a couple of short holidays and been busier with consultancy and training projects than I would be normally during the summer. This is a quick round-up of some of the things that I should have blogged about. World Communications Review.

Infographics 60

Infographics Twitter Tools Training 60

PR 20/20

MARCH 30, 2016

In a recent blog post , Paul Roetzer articulates the challenge: “There have never been more choices for marketers. Check out more information about PR 20/20’s Marketing Growth Hackathon model in this blog post or this free webinar. 15 Free Infographic Templates in PowerPoint. 550+ Royalty-Free Stock Photos You Can Download Now.

Resources 40

Resources Marketing Pinterest eBook 40

PR 20/20

FEBRUARY 28, 2019

We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the downloader. Do your ebook downloaders read 96% of the content you produced (or are you even able to track how far they got)? Repurposed Ebooks, Infographics or Whitepapers. Oh, premium content.

eBook 48

eBook Infographics Survey How To 48