Shift Communications

DECEMBER 6, 2021

More than a year later, these DE&I communications and programs are entering their sophomore phase, where enthusiasm has tempered and calls for action go unanswered. CEOs stepped up in droves to make promises to the BIPOC community that they were heard, understood and welcomed within the company. Communicate regularly.

Communications 78

Communications Employee Financial Community 78

Onclusive

JANUARY 26, 2022

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Recent industry polling indicates that showing the ROI – in other words, the bottom-line impact – of PR initiatives is now a must-do for the modern communicator.

Pitching 370

Pitching Data Privacy Writing 370

MaccaPR

JUNE 12, 2024

What steps should you take immediately to entice potential employees and retain your current employees —especially during a time when competitors are wooing them with the bait of ever-soaring benefits and salaries? So what changed in the minds of candidates and employees? It’s not enough to pay employees well anymore.

Interviews 62

Interviews Brand Branding Employee 62

Presspage

FEBRUARY 8, 2024

This demonstrates Nationale Nederlanden’s commitment to responsible business practices, while also conveying this stance to its investors through ESG-driven investor communications. One centralized platform also gives communication teams a better overview over media inquiries, further strengthening a company’s commitment to transparency.

Report 109

Report Government Financial Trends 109

Newsfile

OCTOBER 24, 2023

Avoiding PR communication mistakes in this important market is paramount for PR pros. This means that avoiding PR communication mistakes is probably high on your list of priorities. This means that avoiding PR communication mistakes is probably high on your list of priorities. in the coming years.

Communications 52

Communications How To Corporate Training 52

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. We made it the subject of another blog.) Scale is a strange thing, isn’t it. Making the most of your effort and energy.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. We made it the subject of another blog.) Scale is a strange thing, isn’t it. Making the most of your effort and energy.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

PR Conversations

MAY 3, 2016

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. It seems that shareholder greed trumps employee and common interests. care for employees; and. However, the focus on ‘care for employees’ is welcome. By Dr Kevin Ruck. risk analysis.

Employee 40

Employee Leadership Communications Internal 40

MaccaPR

JUNE 11, 2020

With over 50% of employees fearful of contracting COVID-19 upon returning to the workplace, effective internal communications must go beyond addressing the safety procedures being put into place. Below, we dive deeper into how to deliver effective, empathetic employee communication.

Internal 62

Internal International Communications Employee 62

5W PR

APRIL 3, 2024

Engaging media interviews allow founders and key personnel to directly communicate the company’s vision and values. Highlighting employee success stories, philanthropic initiatives, or company culture awards paints a positive picture that resonates with potential customers and talent alike.

Company 78

Company Product Launch Resources Employee 78

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. I do a lot of work in fintech – and all those vendors have financial professionals on staff.

Analysis 151

Analysis Tools Software SMB 151

Onclusive

JUNE 15, 2022

While many consider communications to be part of marketing, PR has fallen behind in being able to measure and prove its value to key stakeholders. Director, Global Corporate Communications, Mimecast What’s the secret to success? However, the integration process can be challenging.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

While many consider communications to be part of marketing, PR has fallen behind in being able to measure and prove its value to key stakeholders. Director, Global Corporate Communications, Mimecast. This perspective can be helpful for communicators as they articulate the benefits of working together to their marketing colleagues.

Marketing 195

Marketing Measurement Advertising Advertising 195

ImPRessions - Crenshaw Communications

MARCH 6, 2017

What, if anything, can a PR or corporate communications expert do to turn things around? This comes after Susan Fowler, who spent an eventful year as an Uber engineer, wrote a blog post detailing a culture of relentless sexual harassment, gender bias, and cutthroat competition at the company. Communicate regularly.

Reputation 159

Reputation How To Employee Financial 159

PR in High Definition

MAY 26, 2020

However, many of the communications from Boris Johnson and the Queen have had a decidedly wartime tone, so it seems fitting to bring them back into the spotlight again. However, this does give us a firm timeline; marketing and communications staff should plan for a linear return to (a new) normal over this period.

Communications 118

Communications How To Construction Employee 118

Shift Communications

JULY 26, 2022

And that includes adapting their external communications strategy. Every kind of company, but especially workplace tech and services providers, would be wise to get ahead of the changing tide and communicate differently to their audiences, before it’s too late. But we’re planning for a change in the narrative.

Brand 78

Brand Branding SEO Employee 78

5W PR

JANUARY 3, 2024

Professionals in this field strategize communication during challenging times to protect the reputation of the client. Engaging with various stakeholders, including customers, employees, and investors, is a key aspect. PR ensures effective communication with these groups to foster positive relationships.

Marketing 78

Marketing Engineering Reputation Product Launch 78

Sword and the Script

SEPTEMBER 1, 2020

The announcement said, “financial backers Kohlberg Ventures and Arrowroot Capital will continue as significant investors in the company, alongside the founders and management.” In my assessment, SocialChorus is an interesting internal communications platform – in a time when employee communications is more important than ever.

Internal 147

Internal International Tools Software 147

ImPRessions - Crenshaw Communications

MAY 22, 2017

Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. In fact, employees can be both a rich source of stories and a powerful channel through which to tell them. That is another benefit that PR delivers very well.

Brand 185

Brand Branding Marketing Wireless 185

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 178

Reddit Software B2B Technology 178

Solo PR Pro

OCTOBER 31, 2023

As a solo PR Pro, you have the freedom and flexibility to remain truly solo or scale your solo PR business by adding contractors or employees. In this blog post, we share some of the obstacles you might encounter, along with a few tips and strategies for growth in the PR industry.

Agency 68

Agency Publicity Training Financial 68

Doctor Spin

FEBRUARY 14, 2024

Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. In this blog post, let’s look at the differences between public relations and marketing. It aims to communicate with these groups to create a favourable overall company image.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Shift Communications

MAY 26, 2022

Either way, as the markets spiral and confidence drops, it surfaces an important lesson in communicating through volatility. Companies need to remain bullish on theirlong-term vision and plan, both building toward it and communicating a narrative that supports it. But this is no time to get skittish in PR and Communications.

Employee 88

Employee Case Study Corporate Trends 88

Onclusive

DECEMBER 16, 2020

As we enter 2021, the world at large and communications professionals in particular find themselves at a significant turning point. PR will be expected to shift the focus toward value-based communications, including the prevalent topic of health and safety, and corporate reputation will start taking center stage as a key success metric.

Industry 221

Industry Content Marketing Corporate Analytics 221

Landis PR

DECEMBER 12, 2022

Note: This is a reposted blog by our Public Relations Global Network Party, Mark Paterson – Currie. For the original blog, please visit here. Embracing sustainable development means understanding and reporting the social and environmental (non-financial) impacts and risks associated with a company’s operations.

Financial 52

Financial Government Storytelling System 52

Flack's Revenge

NOVEMBER 28, 2018

Longtime readers know that I like to call out misperceptions about PR, hence the name of this blog. It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. Employees distributed anti-Apple research to reporters and would not say who was paying for it.

Ethics 136

Ethics Wikipedia System Facebook 136

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Year of the employee. 2022 is going to be known as the year of the employee. Grace Platon , Communications Strategist, Communicate Grace , LLC . Maya Chakravarti V, Communications Specialist & Educationist.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Shift Communications

FEBRUARY 26, 2020

AVENIR GLOBAL, one of the top 15 largest communications firms in the world, has more than 1,000 employees in key strategic markets across Europe/Middle East, the United States and Canada. A version of this post originally appeared on the AVENIR GLOBAL blog. . About AVENIR GLOBAL.

Healthcare 128

Healthcare Public Affairs Creativity Agency 128

Communications Conversations

MARCH 7, 2017

It’s usually full of great content many people use in blogs, e-newsletters, and client recommendations throughout the year. At least, that’s always been my take (Note: I am not an Edelman employee nor have I ever worked for or with Edelman). ” We’ve been communicating via mid-level managers for YEARS.

Financial 80

Financial Employee Corporate Education 80

Sword and the Script

JANUARY 9, 2024

A blogger from some tech company’s blog will always be included. Further, some vendors, like HubSpot, actually run their blogs like a news site. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. Employee engagement. Sober AI edits.

Brand 155

Brand Branding Reddit Pitching 155

5W PR

MAY 17, 2022

By communicating effectively with the target audience, and figuring out which channels they prefer to communicate through, companies can effectively generate more leads. Content marketing and public relations teams need to be in constant communication inside businesses, so they can generate and convert more leads. Wells Fargo.

Strategy 88

Strategy Content Marketing Employee Google 88

Stern + Associates

FEBRUARY 13, 2024

Discover the top advice these six award-winning thought leaders are giving today’s leaders about cultivating an inclusive culture that empowers all employees. I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) from a wide variety of thought leaders, not just the people in privilege or power.”

Internal 110

Internal International Groups Employee 110

PRSay

SEPTEMBER 7, 2021

Please join the discussion on Twitter via #EthicsMonth, and follow along with our ethics-related blog posts, as well as two webinars (on Sept. To summarize, it would appear that the influencer is using their active-duty status for private financial gain. This year’s theme is “Leading With Ethics.” 9 and Sept. She lives in Norfolk, Va.,

Ethics 172

Ethics Public Affairs Policies Guidelines 172

Onclusive

FEBRUARY 11, 2021

Communications challenges can halt PR founders before they get started. From customers to potential investors and employees, the key to reaching your audience is understanding what interests and motivates them. We recently collaborated on an in-depth whitepaper produced by Business Wire. Focus on Your Audience.

How To 221

How To Media Training Storytelling Financial 221

ImPRessions - Crenshaw Communications

APRIL 19, 2017

Not long ago, a chief executive could lead a business, even a large one, fairly quietly, leaving public relations and social media management to the corporate communications team. The CEO job was mainly to deliver a strong financial performance. A social media presence can help with recruiting and employee communications.

Leadership 157

Leadership Social Media LinkedIn Twitter 157

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Jon Amar , Director of PR and Communications, Matter Unlimited. “I see a few things. More show and less tell.

Marketing 196

Marketing Content Marketing Data Social Media 196