Waxing UnLyrical

AUGUST 15, 2017

In July, #measurePR discussed how major media outlets measure their content initiatives. If they want to measure brand recognition #measurepr. In August we talked about ways to bring measurement in right at the beginning of your campaign before actually going out to implement your strategy. Media and Dave Griner of AdWeek.

Measurement 75

Measurement Media Banking Community 75

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

It can help an organization weather a crisis situation because a well-earned reputation is like money in the bank. This should mean that the internal stewardship of reputation falls to the chief communications officer. It’s impossible to monitor and measure reputation without that baseline intelligence.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Cision

SEPTEMBER 14, 2016

Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact.

Communications 0

Communications Banking Measurement Public Affairs 0

PRSay

AUGUST 30, 2022

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Staffing decisions that appear cruel, arbitrary or driven solely by short-term profit can violate regulatory measures such as the WARN Act. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

Waxing UnLyrical

SEPTEMBER 29, 2017

In September, #measurePR celebrated Measurement Month with an all-star, all-female panel of #measurati. Here’s some of what we talked about: On changes to the PR measurement field: A2: Biggest changes in insights have been in big data, data visualisation and increased awareness of measurement #amecmm #measurepr.

Measurement 65

Measurement Data Big Data Banking 65

Stephen Waddington

MAY 17, 2020

A perspex shield, like you used to find in banks and post offices, has been fixed the length of the counter. End of the nine to five week - flexible working schedules will help address physical spacing and act as a counter measure to overcrowded commutes. Cash is out, and chip and pin is in. The latter is a huge opportunity.

Tourism 118

Tourism Fashion Travel Retail 118

Waxing UnLyrical

AUGUST 26, 2015

Your average internal communicator is lonesome. There’s a magazine and intranet to write for, multiple special projects, and internal social media. That, my friends, is why employee communication measurement is in the state it is in. That, my friends, is why employee communication measurement is in the state it is in.

Employee 40

Employee Measurement Communications Internal 40

Waxing UnLyrical

JUNE 3, 2016

The May edition of #measurePR brought together three fabulous guests who were ready to share their smarts on measuring media relations. On common mistakes when measuring media relations: A4 USAT circ=2M, so 1K click-thrus looks small. In June, #measurePR goes international! But it’s huge. June #measurePR Announcement.

Media Relations 40

Media Relations Measurement Media Analysis 40

Waxing UnLyrical

JULY 25, 2016

Proper measurement can take your campaigns to the next level. Get inspired as we take a look at some awesome measurement case studies in this week’s roundup. How to Measure PR: A Case Study and Examples. Measuring the Effectiveness of News Releases — A Case Study. The Truth About the Top Five Super Bowl Ads.

Case Study 40

Case Study Study Measurement Pinterest 40

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. This type of planning includes making sure that your team is communicating well internally, too. “If If something is a problem internally, then it could explode externally,” said Emerick.

Social Media 117

Social Media Conference Media Corporate 117

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Internally, data can inform our PR strategy and make our branded content better and more engaging. Internally, data can inform our PR strategy and make our branded content better and more engaging. Quality data has made better PR monitoring and measurement possible. Data and more data. Artificial intelligence.

Trends 157

Trends Privacy Data Reputation 157

PRSay

JUNE 15, 2021

And after the murders of Black and Latinx trans women like Tiara Banks and Chyna Carillo, the murders of George Floyd and so many others across the country, this year’s celebration of Pride will be defined by the experience of the past 50-plus years and the past year in equal measure. an NGLCC-certified LGBT Business Enterprise.

Employee 201

Employee Community Leadership Enterprise 201

Waxing UnLyrical

JULY 20, 2016

PR lives in a near-ubiquitous digital landscape where every impression, click, and interaction can be measured. What can or should be measured about how the firm delivers its services? The first step to increasing revenue per employee is to measure revenue per employee. But what about the PR agency itself? It’s often overlooked.

Measurement 40

Measurement Agency Employee Insurance 40

Beyond PR

SEPTEMBER 26, 2016

More than 53 percent of public relations professionals state that measurement is their biggest skills gap. The International Association for the Measurement & Evaluation of Communications (AMEC) developed a new interactive framework for understanding the impact of your communications.

Measurement 40

Measurement Banking Public Affairs Strategy 40

Sword and the Script

JUNE 3, 2020

The company strives to “measure the complete impact and value of the airtime” sponsors earn by sponsoring live events. 4) Cision tool measures the visibility of coverage If you earn coverage for your employer or client – can you tell how many people read that article? in 2019, reaching a record $4.5

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Waxing UnLyrical

MARCH 11, 2016

From Women’s History Month to International Women’s Day, March is all about women. I was absolutely delighted to welcome back three of the most notable women in measurement as guests: Jen Zingsheim , Sally Falkow , and the redoutable Katie Delahaye Paine. Amirite ladies? Here’s some of what we talked about.

Measurement 40

Measurement Meeting Comparison Banking 40

Contently - Strategy

JANUARY 26, 2023

This example from Citigroup’s chief innovation officer and head of Citi Ventures, Vanessa Colella, positions her as a thought leader in how banks can stay competitive against big tech companies. Consider the following options: Sit in on meetings with internal thought leaders to listen for ideas. Measure your results.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. when I'd be speaking on measurement. So I asked my good friend and measurement guru Sean Williams to guest-moderate the chat. 55 minutes of near universal agreement that there’s too much crappy measurement out there , and.

Measurement 69

Measurement Financial Facebook Tourism 69

Reputation Us

JANUARY 7, 2019

What’s more, as conversations and the overall understanding of the credit union industry increases, more clarity and reputation management is needed to further differentiate credit unions from banks, and frankly, other credit unions. The challenge is to be measurably relevant.

Reputation 60

Reputation Nonprofit Policies Financial 60

Waxing UnLyrical

MARCH 11, 2015

“If you can’t measure it, you can’t manage it.” Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars.

Measurement 40

Measurement How To Analytics Customer Service 40

Communications Conversations

DECEMBER 13, 2017

And, make sure your internal partners and executive sponsors are on the same page. If you have an internal thought leader or executive you believe can carry their own show (I’m thinking about someone like H&R Block’s Jeff Jones here), I wouldn’t be opposed to that. It takes time. Be patient.

Corporate 103

Corporate Banking Resources Radio 103

Solo PR Pro

OCTOBER 8, 2019

This may include internal teams, and subcontractors. Measurement. Based on your goals, establish key metrics that will be tracked to measure your success. There are many affordable options for both tools and you don’t have to break the bank. What are the roles and responsibility of those who will be involved.

Video 55

Video Marketing Banking Strategy 55

Waxing UnLyrical

JULY 22, 2016

I know this because: a) I’ve had several inquiries over the last few weeks on how I can help some pretty large organizations revamp their strategies with a particular emphasis on better measurement, and I’ve heard the above; and. 4 steps to start refocusing PR measurement on metrics that matter. So leave it be for now.

Measurement 40

Measurement Analytics Google System 40

Bianchi Biz Blog

MARCH 4, 2021

The research analysts used a variety of research methods and developed a proprietary analysis method, GEM ASSAY , which uses data along with quality-evaluation criteria such as comprehensibility, transparency, measurability, comparability, timeliness, adequacy and reliability. and ASX-50 member Westpac Banking Corporation (47 pts.)

Report 87

Report Company Financial Study 87

Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. Set your goals and objectives and determine how you'll measure your success. Conduct your research.

How To 104

How To Fashion Banking Industry 104

Practical Law Construction

JUNE 24, 2021

The dispute in Septo concerned the terms of an international fuel oil sale contract. Males LJ noted (by reference to Professor Bridge’s The International Sale of Goods ), that such a provision was a central feature of many international sales contracts. Septo Trading Inc v Tintrade Ltd. Here, section 1.2

Print 75

Print Construction Transportation Banking 75

Mindful Marketing

JULY 17, 2021

Perhaps Sanders has a point—maybe the cost of space tourism shouldn’t only be measured by its direct costs but also in terms of its opportunity costs, or how money spent on space tourism could otherwise be used. Swiss bank UBS has estimated that space tourism could be a $3 billion industry by 2029.

Tourism 115

Tourism Travel Nonprofit Banking 115

Reputation Us

JUNE 21, 2021

Internally, we have formed an Inclusion & Belonging Task Force to help us navigate this journey and strengthen connections with each other and our members, while fostering an inclusive culture that celebrates inclusion and belonging at work and in our communities. We are seeking out more voices to help guide our decisions.

Financial 78

Financial Education Community Employee 78

Reputation Us

JUNE 21, 2021

Internally, we have formed an Inclusion & Belonging Task Force to help us navigate this journey and strengthen connections with each other and our members, while fostering an inclusive culture that celebrates inclusion and belonging at work and in our communities. We are seeking out more voices to help guide our decisions.

Financial 78

Financial Education Community Employee 78

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” Measured relationship states can be valued based on desired outcomes for strategically chosen objectives, established best practices, or both.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Bianchi Biz Blog

MARCH 18, 2021

One of the reasons why first-time reporters build walls of text with fluffy words is because the data for measuring progress is difficult to obtain. Also, quality data requires the company to be measuring the right things in the first place. As a result, the standard of disclosure and level of transparency in the report are lower.

Report 79

Report Company Data System 79

Waxing UnLyrical

JUNE 5, 2018

In honor of International Womens Day, all the guests were prominent women in the PR and technology fields including Serena Ehrlich , Aly Saxe , and Ai Addyson-Zhang. Pre-release #measurement research will give you an understanding of your position in the industry landscape, plus what matters most to your audiences. A6: Do the work!

Nonprofit 56

Nonprofit Measurement Analytics Creativity 56

Waxing UnLyrical

JUNE 24, 2016

As you might remember, last week I moderated the June #measurePR Twitter chat live from the AMEC International Summit in London. On moving beyond impressions: A3: PESO measurement, which @AMECorg is really pushing! Holistic measurement is crucial. You manifest what you measure. Doing it live from a REAL event!

Measurement 42

Measurement Analysis Banking Internal 42

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). PR Measurement and Evaluation – an interview with Richard Bagnall.

Education 40

Education Measurement Government Interviews 40

Maxim Behar

APRIL 11, 2024

Just observe the videos shown on international television, if shown at all. Here, you can arrive with around 50,000 euros in your pocket or bank account and kickstart a business. That's the only true measure of success. To me, Bulgaria stands out as the only European country with such diverse niches. That's your belief.

Television 59

Television System Interviews Travel 59

Communications Conversations

JUNE 6, 2017

US Bank has a new CEO. And, it’s measurable. 2–Target your internal influencers–just like you would your external influencers. In case you haven’t been reading the Star Tribune business section lately, there’s been a rash of CEO turnover in town. General Mills has a new CEO. It’s easier.

Employee 60

Employee How To Survey LinkedIn 60

Waxing UnLyrical

JULY 29, 2016

Last week I started a series on practical measurement that seems to be resonating with a LOT of people. ” war cry can have unexpectedly adverse consequences: Dude at large firm wants to measure correctly. ” war cry can have unexpectedly adverse consequences: Dude at large firm wants to measure correctly.

Measurement 40

Measurement Banking Meeting Local 40