wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Bank, Capital One and TD Bank discover ways to motivate consumers to act. How can financial services organizations use social media to differentiate and build relationships?

Financial 52

Financial Social Media Banking Media 52

Communications Conversations

JUNE 8, 2017

Bank and that I get to do all the “fun stuff.” Bank Stadium). 2–In 2016, you helped spearhead the PR efforts around the new US Bank Stadium. Bank Stadium was a really fun time for us at the bank. Bank Places to Play, a three-year $1 million grant funding program in partnership with the MN Vikings.

Banking 113

Banking Sports Financial Corporate 113

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Even seven months later, some 30% of consumers said they would not fly on United. It can help an organization weather a crisis situation because a well-earned reputation is like money in the bank. This should mean that the internal stewardship of reputation falls to the chief communications officer.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Deirdre Breakenridge

AUGUST 26, 2014

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. And keep in mind that internal communication departments often provide room for growth as you develop your skills.

Industry 316

Industry Fashion Travel Tourism 316

The Hoffman Agency

FEBRUARY 14, 2024

Changing consumer behavior — where consumers are more selective, value quality and rely heavily on online reviews and ratings to make purchasing decisions — and the need to choose sides in a global context add further complexity, making effective communication strategies crucial for success.

Local 36

Local Government Banking Policies 36

Cision

JULY 8, 2016

How can brands ensure their target audiences see and consume their content? To avoid sounding cold or robotic, keep jargon and other internal lingo out of your pitch. Case Study : Australian bank ANZ earned media coverage by sharing its Women’s Report with influencers interested in equal pay and gender equality. Create Suspense.

Case Study 192

Case Study How To Media Pitching 192

PRSay

JUNE 15, 2021

And after the murders of Black and Latinx trans women like Tiara Banks and Chyna Carillo, the murders of George Floyd and so many others across the country, this year’s celebration of Pride will be defined by the experience of the past 50-plus years and the past year in equal measure. Pride is a celebration, yes, but it started as a protest.

Employee 201

Employee Community Leadership Enterprise 201

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Market research is vital to understanding how target audiences consume info,” said Haworth. This type of planning includes making sure that your team is communicating well internally, too. “If

Social Media 117

Social Media Conference Media Corporate 117

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Internally, data can inform our PR strategy and make our branded content better and more engaging. As AI tools revolutionize the way we consume and monitor news, PR pros may be able to get faster and more accurate reads on a social conversation surrounding a brand — and perhaps be able to neutralize a crisis before it erupts.

Trends 157

Trends Privacy Data Reputation 157

Sword and the Script

JUNE 3, 2020

The application in crisis communications is interesting because in the face of negative news coverage the internal debate tends to be two-fold: a) should we respond and b) if so, how? billion ,” according to a new report from Burton-Taylor International Consulting. in 2019, reaching a record $4.5

Product Launch 94

Product Launch Survey Banking Pharmaceuticals 94

Mindful Marketing

JULY 17, 2021

So, is consumer space travel worth its astronomical price? Swiss bank UBS has estimated that space tourism could be a $3 billion industry by 2029. Already, SpaceX’s Dragon spacecraft has lent a big hand by delivering supplies and crew to the International Space Station. The same will likely happen with space travel.

Tourism 115

Tourism Travel Nonprofit Banking 115

Prohibition

JULY 13, 2021

I worked on a nuclear power station in Internal Comms in my first role and then moved to London and worked there for 5 years initially in consumer tech PR but then I moved into OTC medicine PR which I really loved. Every day is different and fresh and I have always loved that about working as a collective.

Meeting 62

Meeting Social Media Banking Radio 62

Mark My Words

AUGUST 2, 2022

James Herring, an expert in consumer brands and PR, and co-founder of the agency Taylor Herring, said those figures matter. “If I think the sponsorship values for the Lionesses will increase tenfold from what they can expect to be banking from commercial values,” Herring said. Another 87,192 fans saw them live at Wembley stadium.

Sports 60

Sports Transportation Financial Television 60

Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. He said to me, “We're looking for someone with deep expertise in finance, is that you?”

How To 104

How To Fashion Banking Industry 104

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Bank (nominated by Monica Wiant). Justine Perez joined the U.S.

Social Media 128

Social Media Agriculture Marketing Media 128

PR in High Definition

AUGUST 21, 2018

It can be crucial to the initial and continuing success of a business, but also crippling if you don’t commit to it and give consumers exactly what they want. Consumers are more intrigued by the concept of HQ Trivia, rather than the brand itself and frankly, the game became more of a trend than a sustainable brand.

Brand 54

Brand Branding Trends Social Media 54

Solo PR Pro

AUGUST 1, 2017

This requires acknowledging the reality but not allowing worry to consume you or drive you to make rash decisions. In other words, don’t take it lightly but don’t allow negative thoughts to consume you. There can be internal or external reasons for a drop off in business. Panic is not an option.

Case Study 56

Case Study Banking Internal International 56

Beyond PR

SEPTEMBER 26, 2016

The International Association for the Measurement & Evaluation of Communications (AMEC) developed a new interactive framework for understanding the impact of your communications. Since implementing AMEC’s Measurement Framework, both TD Bank and Newmont Mining have found success across their digital channels, campaigns and quarters.

Measurement 40

Measurement Banking Public Affairs Strategy 40

Practical Law Construction

JANUARY 26, 2021

The special pre-release version of the new edition Green Book was revealed to delegates at the virtual FIDIC 2020 International Contract Users’ Event. The Green Book is for relatively small value projects – the World Bank recommends its use in projects valued up to US$10m (FIDIC itself sets no upper-limit).

Construction 100

Construction Engineering Banking Industry 100

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. Their businesses are often all-consuming, back-breaking and require full family support. In my current position, I have a mix of operational and strategic responsibilities.

Groups 55

Groups Meeting Transportation Media 55

Communications Conversations

JUNE 6, 2017

US Bank has a new CEO. It’s less time-consuming. 2–Target your internal influencers–just like you would your external influencers. In case you haven’t been reading the Star Tribune business section lately, there’s been a rash of CEO turnover in town. General Mills has a new CEO. It’s easier.

Employee 60

Employee How To Survey LinkedIn 60

Sword and the Script

APRIL 1, 2017

In an analysis piece for Marketing Dive – Study: Trust in advertisements increases 11% – came at the study with a similar notion: “If trust is growing, it could be because brands are doing a better job with consumer-first strategies.”. PR is less expensive than advertising. I was struck by the familiarity of some of the themes. Come on.

Advertising 62

Advertising Advertising Print Study 62

MaccaPR

MARCH 30, 2017

Now that 82 percent of consumers research their major purchases online , the Mall of America (MOA) saw an opportunity to join that online conversation and use social channels to act as a concierge service for guests and help drive revenue to the physical stores. Bank Stadium or participating in the 2018 City of Lakes Loppet Ski Festival.

Social Media 48

Social Media Media Tourism System 48

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). The Measurement Life: An Interview with Jim Macnamara.

Education 40

Education Measurement Government Interviews 40

Ethical Voices

MAY 8, 2023

I don’t think anybody who’s been following Silicon Valley Bank’s meltdown would say that governance is not important. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. One of the issues that’s been consuming business are the ethics of AI.

Ethics 70

Ethics Training Financial Survey 70

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital. COVID proved that we don’t need constant travel any more than we need to deposit paper checks at the bank.

Trends 407

Trends Communications Employee Corporate 407

Mark My Words

DECEMBER 15, 2020

It’s a royal p take and the Queen should take away their titles’ Royal commentator and former Editor of International Who’s Who, Richard Fitzwilliams said the investment may cause friction with the palace. Does he think that people here can afford £21 for some coffee in the middle of a pandemic with 3.1million unemployed?

Instagram 60

Instagram Brand Branding Publicity 60

Ethical Voices

MAY 6, 2023

I don’t think anybody who’s been following Silicon Valley Bank’s meltdown would say that governance is not important. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. One of the issues that’s been consuming business are the ethics of AI.

Ethics 52

Ethics Training Financial Survey 52

Solo PR Pro

SEPTEMBER 8, 2015

The dragon over Gringotts Bank in Diagon Alley at the Wizarding World of Harry Potter. Lundell illustrated why networking is so important by introducing Denielle Ricci, an employee who first introduced herself by asking to be her intern. The students were also given a close look into the strategies and tactics of the top-notch PR team.

Real Estate 40

Real Estate YouTube Tourism Social Media 40

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Internal comms takes center comms stage in hybrid work. That’s the reason consumers and professionals are turning to online communities.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

DECEMBER 26, 2023

Authentic storytelling continued to excel “For PR, authentic storytelling will continue to excel as consumers seek honest, genuine experiences and solutions. The prevalence of AI will increase but best, consumers and journalists will come to expect it, along the lines of having eco-friendly packaging.

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

JANUARY 22, 2019

He is Greg Kihlström and his latest book is The Agile Brand: Creating authentic relationships between companies and consumers. I see that we are at an inflection point in the history of how consumers and brands relate to one another and wanted to document it. He’s my guest on the first Off Script Q&A of 2019.

Brand 77

Brand Branding Banking Consumer 77

Rock the Status Quo

JUNE 18, 2015

We expect something amateur in appearance from an intern or student – but in business, it separates entry level providers from those we trust to be effective. A post about a boat loan might target consumers who love boating, but it doesn’t connect to the overall brand of a commercial bank. Poor quality.

Banking 100

Banking Small Business Reputation Social Media 100

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. . The first step to not breaking the bank is understanding what factors go into making a media tour. Your Spokesperson.

Media 120

Media Television Pharmaceuticals Radio 120

PRSay

MAY 12, 2023

The average American consumes nearly 13 hours of media each day, according to 2022 industry research firm Insider Intelligence. Daycare sends a note that tomorrow is pajama day. Netflix needs to tell you there is a new season of that show you were binge-watching. And it’s time to update apps on your phone. Find the story behind the news.

Employee 149

Employee Communications Storytelling Corporate 149

The Resolution Blog

APRIL 26, 2019

For a lot of big brands there had become this lethargy of consumer comms all looking the same, so they’d go try different agencies but get the same result. We had to tell people there was money in the bank and that we had investment just to get people to give it a go. Our thinking is we are small, we are nimble, and we are quick.

Agency 120

Agency Pitching Energy Creativity 120

Sword and the Script

DECEMBER 10, 2019

The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. As consumers get savvier about how their data is being collected and used, their demand will grow deeper for transparency and protection. 16: Ted Seward. 11) Privacy regs bring back the basics. Bob Geller | Fusion PR.

Marketing 99

Marketing Content Marketing Advertising Advertising 99