5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. The global average cost of a data breach was $4.35

Report 78

Report Company Publicity Banking 78

Cision

JULY 24, 2015

Recent data breaches as well as increased credit card fraud have shaken consumer confidence in payment security. credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead. Interest in mobile payment technology.

Mobile 120

Mobile Financial Retail Technology 120

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

wiredPRworks

APRIL 13, 2022

Bank, Capital One and TD Bank discover ways to motivate consumers to act. McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales. Her podcast, Growing Social Now, launched in 2021.

Financial 52

Financial Social Media Banking Media 52

Cision

JULY 26, 2017

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

Social Media 233

Social Media How To Insurance Insurance 233

Mindful Marketing

JULY 17, 2021

So, is consumer space travel worth its astronomical price? Swiss bank UBS has estimated that space tourism could be a $3 billion industry by 2029. In these cases, emerging consumer demand attracted competitors into the market, which helped to improve technology and lower prices. ” Subscribe to Mindful Matters blog.

Tourism 115

Tourism Travel Nonprofit Banking 115

Sword and the Script

OCTOBER 4, 2022

The PR technology space can be in some respects, divided into Davids and Goliaths. Here’s one more: Vocus was one of the earliest technology companies in the PR tech space. Muck Rack now has the resources to compete on the same playing field with a modern and homogeneous technology platform. million in a Series A. Perspective.

Technology 81

Technology Company Analytics Writing 81

Solo PR Pro

APRIL 5, 2022

I’ve long understood that there’s no technology, customer base or business paradigm I can’t gain at least a working knowledge of with a little old-fashioned research up front. Recently, a colleague of mine here in Atlanta, Carol Cookerly of Cookerly Public Relations, explained it to me. Bottom line?

How To 104

How To Fashion Banking Industry 104

Mindful Marketing

APRIL 4, 2019

Allow me to paint a picture of that spectrum as I see it, then I’ll return to the targeting the older consumers. On the opposite, or right, end of the continuum are examples like this one: Your bank calls to ask if you’d be interested in a home equity loan or a great rate on a certificate of deposit, etc. Title 18 of U.S.

Banking 75

Banking Examples Print Ethics 75

Sword and the Script

JUNE 3, 2020

has received a $25 million credit facility from CIBC Innovation Banking,” according to BetaKit, which covers Canadian startups. Separately, it named Colleen Johnston, a former CFO for TD Bank to it’s board of directors. c) The Ultimate Media Database: Cision Versus Meltwater, or Muck Rack Versus Propel?

Product Launch 96

Product Launch Survey Banking Pharmaceuticals 96

PR in High Definition

DECEMBER 17, 2020

British mobile networks are hoping to take up a leading role in emerging radio technology, OpenRan, which could be worth up to $21bn. UK fintech and challenger banks, such as Monzo and Revolut, may also be in for a rough ride in 2021, as a new Accenture report has found that UK consumers are uncertain about their ability to survive long-term.

Ethics 62

Ethics Google Banking Radio 62

Critical Mention

JUNE 13, 2018

million fake bank and credit accounts had been falsely created by employees. The company said its unrealistic sales goals for its employees encouraged unauthorized bill pay and new bank accounts. The investigation escalated when it was discovered that up to 3.5 Until next time! Critical Mention. Jolie Shapiro.

Company 87

Company Banking Crisis Facebook 87

Barokas

NOVEMBER 6, 2017

New cannabis-focused companies are popping up all over, providing everything from actual flower to edibles to even payment technologies that make banking easier for retailers. Given the relatively small playing field, we’ve enjoyed open access to cannabis CEOs and the ability to stay ahead of the technology curve. snagged a 9.9%

Industry 68

Industry Retail Enterprise Banking 68

PR in High Definition

JANUARY 23, 2019

The consumer electronics show describes itself as ‘the global stage of innovation’, hosting businesses from around the world to show off their latest innovations. Some of these wackier novelties as well as flagship products from the likes of Sony, LG, Whirlpool and GE, reveal a very important movement towards voice-enabled technology.

Technology 48

Technology Google Television Banking 48

PR in High Definition

MAY 31, 2016

You’re better off having a small retainer in each country you have a presence in, even if it means banking some of the time for when you need it. Munich houses technology and some lifestyle titles, Hamburg is home to the main lifestyle publications and Cologne is the number one place for broadcast outlets. Know your stage.

Banking 48

Banking Local Examples Twitter 48

PR in High Definition

APRIL 26, 2021

Find out more about the plans for tougher regulation and new rules granting consumers more power over their data on City AM. There could soon be more bad news for the big players in the tech world, as the UK has launched a new watchdog to crack down on big tech. There is, however, some more positive news. BBC News has the full analysis.

Trends 62

Trends Banking Energy Retail 62

Mindful Marketing

DECEMBER 28, 2019

That description probably doesn’t apply to most people reading this blog, nor does it apply to the person writing it, but Burberry doesn’t mind. Burberry banks on feelings of exclusivity, allowing its users to assert, "I own something that not everyone else has." ” Subscribe to Mindful Matters blog.

Fashion 67

Fashion Energy Chemicals Retail 67

Mindful Marketing

MAY 3, 2019

Furthermore, when consumers do shop in-store, they are increasingly greeted by touchscreen kiosks and self-checkouts, not people. Most of these technological advancements are driven by firms’ desires for greater efficiency and effectiveness. ” Subscribe to Mindful Matters blog.

Retail 81

Retail Banking Employee Company 81

Bianchi Biz Blog

FEBRUARY 22, 2021

Trends in advanced safety systems and more efficient equipment technology. Their businesses are often all-consuming, back-breaking and require full family support. I created a blog, In the Driver’s Seat, to document my entire experience ( [link] – scroll to the bottom for the beginning of the series).

Groups 55

Groups Meeting Transportation Media 55

Waxing UnLyrical

JANUARY 26, 2020

With the ability to create fake news and deepfakes, we will likely see these same technologies applied to attack companies to depress their stock price and help fill the pockets of some unscrupulous short sellers. We are going to continue to see Instagram influencers use the technology to blur the lines between fantasy and reality.

Ethics 23

Ethics Technology Financial Banking 23

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences.

Marketing 192

Marketing Content Marketing Data Social Media 192

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

But like the frog in the gradually heating water, the media and technology environment has accelerated, forcing us to adapt. Look at content; it used to mean a high-quality bylined article or op-ed, or maybe an upbeat blog post. More recently, we need to think like the end-user, whether a consumer or a business.

Digital PR 168

Digital PR SEO Storytelling Instagram 168

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. We made it the subject of another blog.) Presspage makes security core – and not just in the technological sense. We empathize.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. We made it the subject of another blog.) Presspage makes security core – and not just in the technological sense. We empathize.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Sword and the Script

JANUARY 22, 2019

He began learning all he could about websites and interactive tools – and eventually landed a job at a technology start-up. He is Greg Kihlström and his latest book is The Agile Brand: Creating authentic relationships between companies and consumers. He’s my guest on the first Off Script Q&A of 2019. 1) Why did you write your book?

Brand 78

Brand Branding Banking Consumer 78

Sword and the Script

DECEMBER 10, 2019

The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. As consumers get savvier about how their data is being collected and used, their demand will grow deeper for transparency and protection. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 102

Marketing Content Marketing Advertising Advertising 102

Contently - Strategy

DECEMBER 5, 2019

It’s a wide umbrella, spanning everything from consumer banking, investment banking, credit cards, fintech, insurance, and more. Companies in this space have a unique opportunity to build meaningful relationships with consumers. This number includes content creation, distribution, technology, and talent.

Financial 111

Financial Industry Report Insurance 111

PR 20/20

OCTOBER 10, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The goal is to attract, convert, and close more qualified leads by being helpful to consumers. It’s possible thanks to an existing and rapidly improving technology called artificial intelligence—and it’s about to change inbound forever.

Marketing 81

Marketing eBook System Tools 81

PR in High Definition

OCTOBER 26, 2020

All these companies are inspiring in their relentless pursuit of new ways, better ways, faster ways and all have a comms challenge to get their propositions across simply – and in this one, we’ll be focusing on retail technology. Retail has pressed its ‘transform me now’ button and technology is the answer to many of these problems.

Retail 62

Retail Reputation Transportation Technology 62

Stephen Waddington

JUNE 28, 2018

A severe IT failure - and ongoing problems - has angered UK consumers and investors, and left TSB CEO Paul Pester facing some difficult questions. How can he and his advisors manage the bank's reputation, and his own, by keeping on top of the latest news as the story continues to unfold? This is not just a consumer story, of course.

Communications 60

Communications Public Affairs Government Reputation 60

Where the Fishermen Ain't

AUGUST 30, 2016

When I talk to people in the communications, marketing, and public relations fields about the relevant implications of blockchain technology, I ask them the question "What do you think you and your stakeholders could do with a single, permanent, shared and survivable version of digital truth?". Transactions as Narratives.

Storytelling 20

Storytelling Technology Financial Groups 20

Where the Fishermen Ain't

JULY 14, 2016

When I talk to people in the communications, marketing, and public relations fields about the relevant implications of blockchain technology, I ask them the question "What do you think you and your stakeholders could do with a single, permanent, shared and survivable version of digital truth?". Transactions as Narratives.

Storytelling 20

Storytelling Technology Financial Groups 20

Sword and the Script

DECEMBER 12, 2017

Fittingly, I asked a whole bunch of folks for predictions to include in a blog post here (if you want to be invited next year, you can sign up here ). Today’s buyers (whether an organization or consumer) are more informed and choosy about who they decide to do business. ” – Tom Pick | Webbiquity. Susan Kostal | Stet.

Marketing 104

Marketing Content Marketing Crisis Management Data 104

Sword and the Script

SEPTEMBER 2, 2014

Much of your writing too, such as your blog, traditionally focus on PR, but has shifted. They were building a network of bloggers for a media hub called Midsize Insider , and offered to become a sponsor of The @Steveology Blog as part of that program. Today you’re often writing, commenting or otherwise talking up content marketing.

Content Marketing 112

Content Marketing Mobile Google B2B 112

MaccaPR

AUGUST 5, 2015

Or is it an acceptable social media best practice to publish blog posts that are credited to an anonymous company voice? That seemingly simple question - asked of our Minneapolis PR firm last month by a client - reminded me of what happened with the first corporate blog our firm helped create. We love your blog!”.

Blogging 48

Blogging Employee Corporate Google 48

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Consumers trust others of similar ilk. My second prediction: Short.

Social Media 93

Social Media Marketing Media Creativity 93

PRSay

APRIL 18, 2016

The technology prevents ads from appearing on your computer screen, iPads, smart phones and other platforms. The free content consumers enjoy is paid for by advertising. Those that favor ad blocking say that Web ads are abusive, annoying, distracting and time-consuming and therefore ad blocking is a legitimate defensive measure.

Ethics 60

Ethics Web Advertising Advertising 60