Agility PR Solutions

MARCH 18, 2019

The answer comes back, “A feature article in the Wall Street Journal” […]. The post So your client wants to be in The Wall Street Journal… appeared first on Agility PR Solutions.

Journalism 152

Journalism Meeting Company Analysis 152

Communications Conversations

SEPTEMBER 29, 2020

But, that doesn’t mean journalism is thriving again. As a fan of journalism, I’m all for paywalls. Those are the big questions this Nieman Lab article explores , and they’re interesting for anyone who cares about local news. In many ways, the situation is more dire than ever. Trust levels remain low.

Journalism 195

Journalism Trends Industry Newspapers 195

Axia PR

NOVEMBER 3, 2021

While most articles are neutral, some articles portray an individual or company positively, and some cast the company and/or its executives in a negative light. When a negative article surfaces, at what point might you decide to file a lawsuit against a news outlet or reporter? However, they are not the same.

Writing 62

Writing Company Journalism Report 62

Cision

DECEMBER 12, 2015

It may be time to say out with the old (traditional TV advertising) and in with the new (brand journalism). Brand journalism is found to be 92 percent more effective at increasing awareness and 168 percent more powerful when it comes to driving consumers to the buy button. Want proof? Why Are You Writing? For Whom Are You Writing?

Journalism 120

Journalism Brand Branding Writing 120

Communications Conversations

NOVEMBER 12, 2014

Relatively recently, Verizon joined a number of big companies in the business of brand journalism. According to a recent WaPo article, the site will publish “thoughtful tech-focused stories that track humanity’s climb towards the new next.” ” It’s hardly the first brand to try brand journalism.

Journalism 140

Journalism Company Brand Branding 140

Onclusive

AUGUST 17, 2021

An important article by Bloomberg, “ Investors Are Ignoring a Dangerous Crackdown on Press Freedom ,” recently caught my eye. When a newspaper closes, the local government’s borrowing costs rise because diminished scrutiny makes investors less comfortable,” according to a 2019 Journal of Financial Economics report.

Marketing 370

Marketing Newspapers Government Financial 370

ImPRessions - Crenshaw Communications

JUNE 3, 2021

I’ve been able to use my content skills for press releases and bylined article drafts. I was a journalism major in college and had dreams of reporting before I shifted to PR, so I know all about wanting to get that big scoop. But in PR and journalism, it means an article or a press release that won’t be published until a certain time.

Journalism 344

Journalism Internal International Pitching 344

Institute for Public Relations

JANUARY 9, 2024

Recently the journalism world was rocked when Sports Illustrated, once heralded as one of the best examples of journalistic excellence, was revealed to have published articles and product reviews written by AI while passing them off … Continue reading To Disclose or Not to Disclose?

Sports 122

Sports Journalism Blogging Examples 122

Sword and the Script

APRIL 16, 2024

That’s according to a new paper published in a peer-reviewed journal by two academics Gary L. The complete paper was published in Industrial Marketing Management, a peer-reviewed journal, and titled “ Should B2B start-ups invest in marketing? ”

B2B 155

B2B Study Marketing Education 155

Onclusive

JUNE 2, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. when a backlink is present in an article. On average, we see traffic increase by 86.8%

Consumer 195

Consumer Brand Branding Media 195

Onclusive

JUNE 2, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. when a backlink is present in an article. On average, we see traffic increase by 86.8%

Consumer 195

Consumer Brand Branding Media 195

Public Relations Sydney

JULY 25, 2019

Attracting the attention of a journalist with a gripping article is a critical step toward getting your content published. Articles provide a compelling format to communicate your personal or organisational brand, expertise and services.

Writing 88

Writing How To Brand Branding 88

Bianchi Biz Blog

APRIL 15, 2024

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. How long have you been in journalism and how did you get started?

Meeting 97

Meeting Media Journalism Interviews 97

Cision

SEPTEMBER 14, 2017

The Cision 2017 Global Social Journalism Study outs journalists as similarly skeptical. Over half of journalists described fake news as undermining their area of journalism. Hunt Allcott and Matthew Gentzkow define “fake news” as “news articles that are intentionally and verifiably false, and could mislead readers.”

Journalism 309

Journalism Study Social Media Resources 309

NewsWhip

FEBRUARY 1, 2023

As a whole, there were over 2M interactions on articles about the ads, and almost 20k articles published. Their ad, featuring Clydesdales , was found three times in the top 10 articles about Super Bowl LVI. The top article, by Tampa Bay publisher Bay News 9 , generated almost 100k interactions. article interactions.

Television 147

Television Advertising Advertising Journalism 147

Buchanan PR

SEPTEMBER 19, 2022

When I started my career in corporate communications three decades ago, there was a long-running joke that every CEO or client wanted only one thing from their communications team: “Get me in The Wall Street Journal.”. ProPublica is an independent, non-profit, award-winning newsroom that produces “investigative journalism with moral force.”

Journalism 52

Journalism Media Financial Local 52

Ishmael's Corner

AUGUST 11, 2015

A “turn-the-crank” mentality to generate a relentless stream of articles shapes journalism at many media properties. While you can find a slew of articles in which journalists lament the issue in theoretical terms, here’s an example from a major publication that makes it all too real. Of course quality suffers.

Journalism 60

Journalism Storytelling Course Examples 60

Onclusive

OCTOBER 29, 2014

When a writer for Fast Company agrees to write a “first dibs” article for your company blog, it is all at once flattering (OMG! Industry Insights & Trends future of PR journalism media media relations PR PR measurement public relations Wendy Marx' She’s gonna do that for lil’ ol’ us??),

Journalism 330

Journalism Media Measurement Trends 330

Prowly

DECEMBER 3, 2019

This article will explain just how a PR company took a smaller brand and made them a disrupt in their industry. Gaining attention from, The Today Show, Time Magazine, Dr. OZ, The Wall Street Journal and more. The post How a PR Firm Helped Grow a Pea-Sized Idea into a Breakthrough Brand appeared first on Prowly Magazine.

Brand 197

Brand Branding Journalism Industry 197

ImPRessions - Crenshaw Communications

JULY 28, 2023

There is a Search Engine Journal but no Sales Tech Journal. Many get updates and insights from podcasts, guest articles in mainstream business publications like Forbes and Inc., Adtech brands have publications like Adweek and AdAge, for example, but there is no equivalent Salesweek or SalesAge. and LinkedIn.

B2B 156

B2B Journalism Enterprise LinkedIn 156

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

Naturally, the initial response may be a preference for splashy stories in top-tier outlets like The Wall Street Journal, Bloomberg, New York Times, or Fortune. Moreover, these trades are an excellent avenue for vertical-specific reporters at bigger business publications like Bloomberg or The Wall Street Journal.

Media 310

Media Retail B2B Journalism 310

PR for Anyone

NOVEMBER 3, 2021

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. Generic articles (advice for buyers/sellers, best upgrades, etc.) And read more articles at [link]. Learn More at www.3StepstoPRSuccess.com.

Real Estate 223

Real Estate Local Pitching Media 223

Agility PR Solutions

JUNE 6, 2021

Except for formats such as newsmagazines, long-form journalism, and some podcasts, most media interviews—and the articles or news segments that follow—are quick hits. Your TV interview might be boiled down to a seven-second quote.

Interviews 163

Interviews Newspapers Media Journalism 163

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

Of all the opinion journalism about former FTX CEO Sam Bankman Fried’s quickie conviction, Ginia Bellafante’s article struck me. It explores the gap between how tech insiders and investors saw the young tech whiz kid and the way a jury of regular people did. ” In other words, it’s all about image.

Government 227

Government Corporate Resources Ethics 227

Sword and the Script

AUGUST 28, 2018

For a long time, the venerable contributed article has been a mechanism for surfacing new or big ideas. Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. See these related articles: The PR Opportunity for Brands as Publishers Tinker with Journalism.

Technology 66

Technology Advertising Advertising Community 66

Flack's Revenge

JANUARY 15, 2020

What really set me off was an article in BuzzFeed decrying a “ new breed of PR firm that spreads lies and disinformation.” The problem is bigger than PR and even journalism. Yet journalism can combat fake news. Those who question the influence of PR on news-making should read this , and this article from PR Week ).

Journalism 156

Journalism Ethics Customer Service Report 156

NewsWhip

JUNE 27, 2019

The post E3 2019: The top articles and publishers appeared first on NewsWhip.

Analytics 60

Analytics Journalism Social Media Media 60

Cision

SEPTEMBER 20, 2017

The recently released Cision 2017 Global Social Journalism Study takes a deep dive into how journalists approach and use social media. The Cision Global Social Journalism Study has a lot of insightful, actionable data about how journalists use social media and their perceptions of social tools. Publishing Content. Promoting Content.

Social Media 226

Social Media Media Journalism Study 226

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. . It serves both to promote the show and to capitalize on interest in it, but it’s clearly a product of good journalism.

Advertising 334

Advertising Advertising B2B SEO 334

Landis PR

MARCH 4, 2024

Go for a bylined article in a trade publication or research journal. Then go ahead and get into a funny social media exchange with your competitors ( see an example here ). Is your brand serious and scholarly? Where you are communicates who you are.

Media Relations 107

Media Relations Media SEO Newspapers 107

PRSay

SEPTEMBER 27, 2023

A recent research study published in the Journal of Media Ethics sheds light on the significant role that accreditation and certification play in enhancing professionals’ confidence and frequency of engaging in ethics counseling. The study The study, conducted in the fall of 2022 by Dr. Marlene S.

Ethics 187

Ethics Study Public Affairs Training 187

Remote PR Jobs

SEPTEMBER 25, 2023

Make sure to only reach out to journalists who are within your niche and have written articles on similar subjects in the past. Try launching lookalike campaigns from traffic generated from an article you pitched. Tools like Google Trends can help you keep track of the progress you’re making during outreach. Change the tone.

Publicity 100

Publicity Marketing Pitching Google 100

The Stalwart Blog

JUNE 26, 2014

As a recent college journalism student, I spent a lot of time thinking about finding a job and became petrified of the lack of opportunities available for new graduates to break into the newspaper business. Now, in public relations, I find this skill may just be as important as it is in journalism. Persistency.

Journalism 97

Journalism Publicity Newspapers Pitching 97

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Trade publications can be just as important as top outlets like The New York Times or Wall Street Journal. He also offers articles for not-so-savvy cyber pros by breaking down the latest cyber attacks and helping explain their impact. They often break news before anyone else. Dark Reading. CyberSecurity Dive.

Enterprise 296

Enterprise Trends Journalism Resources 296

Waxing UnLyrical

JANUARY 24, 2012

While perusing my Facebook stream the other day, I came across this article on Business Insider. Its title alone (What PR People Really Think Of Journalists) told me the article was link bait. An article like the one linked above doesn’t put journalists in place. PR vs. Journalism: Why Rivalry Hurts Both.

Journalism 93

Journalism Newspapers Pitching Groups 93

PR in High Definition

MAY 31, 2016

By and large, most publications are still struggling to find ways to maintain quality journalism and keep solvent. Enter Blendle: The app that tries to do for print publications what Flipboard did for onlines, letting you mix and match articles from different magazines and newspapers. The mobile app is out and it’s very polished.

Journalism 48

Journalism Print Newspapers Advertising 48

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. Over the past couple of years, many large publications have stopped accepting bylined articles and thought leadership pieces from outside companies. More thought leadership opportunities.

B2B 319

B2B Company SMB Automotive 319