ImPRessions - Crenshaw Communications

MAY 18, 2021

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. And yes, there’s even a video series titled “How S#it Works.” . The Drum covers plenty of different facets of ad tech, from data and privacy to the future of television, even eSports.

Advertising 322

Advertising Advertising Privacy Television 322

Wadds Inc.

MARCH 2, 2023

In that period we've seen the invention of the television, jet engine, space travel, the internet, and the computer. Despite the fragmentation of media, a shift to more personalised forms of communication, and the ability to create audio, text and video content, organisations remain fixated by press releases.

Engineering 98

Engineering Television Travel Financial 98

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. I have even witnessed at least one agency who has taken this approach. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees. Tip 5: Give your media mix a makeover.

Television 158

Television Instagram Consumer Newspapers 158

ImPRessions - Crenshaw Communications

JANUARY 9, 2020

Marty Swant is an experienced advertising reporter who went to Forbes this summer after spending four years at Adweek covering emerging tech, agencies, brands, and the growing intersection of Silicon Valley and D.C. He then moved to Digiday to cover video. Previously, she covered agencies at AdAge. Marty Swant | @martyswant.

Twitter 177

Twitter Advertising Advertising Report 177

PRSay

DECEMBER 9, 2019

A massive amount of planning goes into each film and television show, and the principles can be applied to your work as well. For the film and television industry, timing is everything. Trailers, promo photos and other pre-launch content appear far before the final product makes its way to your television or local theater.

Film 147

Film Publicity Television Local 147

The Hoffman Agency

MARCH 4, 2024

This year, the French office of The Hoffman Agency took part in the Viens voir mon taf operation. So, he applied on the platform for several jobs in journalism, television and comedy (his second passion). I like chatting with my friends and watching videos (football, basketball, comedy, cooking recipes).

Journalism 36

Journalism Television Exercises Education 36

Cision

JUNE 22, 2017

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. For example, you might distribute a :30 second video PSA for earned television pickup, but also place a shorter, shareable version on social channels.

Publicity 224

Publicity Real Estate Nonprofit Television 224

PRSay

MARCH 18, 2020

A network television feed producer said that between the nonstop coronavirus stories and the presidential primary elections, “our resources have become even more scarce.” The medical producer at a local TV affiliate mentioned that COVID-19 “rules life right now.” Remember to keep your messaging useful, newsworthy and strategic.

Resources 214

Resources Pitching Television Radio 214

PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. as a producer, a video producer, I was a storyteller. She reflects on this connection, stating, “There’s a connection between my careers and my hobby.”

Storytelling 130

Storytelling Airlines Film Energy 130

Stephen Waddington

JANUARY 4, 2021

Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Thanks to Daniel Eckler for scouring the internet and collating reports.

Trends 155

Trends Technology Television Banking 155

Cision

AUGUST 16, 2016

Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. You recently transitioned from your role in television news to PR. What is the biggest lesson you have learned as a member of a PR agency that you wish you had known while working as a reporter?

Television 120

Television Pitching Journalism Interviews 120

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. As the brand or PR agency behind the media tour, you will be driving the action. Your Pitch Team.

Media 120

Media Television Pharmaceuticals Radio 120

PRSay

OCTOBER 29, 2019

So how have they managed to stay one of the most popular shows on television for more than four decades? While your content team should always be focused on writing and storytelling, you need to tell your story in a variety of ways using tactics like video, audio, photography, editing and design.

Television 112

Television Writing Storytelling Video 112

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. Video is never, ever going away. 45% of people watch more than an hour of Facebook or YouTube videos a week. More video content is uploaded in 30 days than the major U.S.

YouTube 136

YouTube Training Video Survey 136

Cision

APRIL 27, 2016

What is it like to now move to an agency? I really like both the corporate and agency side, but in some respects, working at an agency is more dynamic in that you are literally working on client accounts and across industries that are enormously diverse – retail, tech, gaming, real estate, foundations and entertainment.

Real Estate 120

Real Estate Television Technology Agency 120

Onclusive

FEBRUARY 22, 2018

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. AirPR: With PR as a focus, you have included marketing and advertising into your agency.

Interviews 284

Interviews Radio Small Business Pitching 284

PRSay

NOVEMBER 10, 2016

Search for broadcast video has been limited historically to the metadata about that content; that is, the tags, short descriptions or, in the case of US TV, closed caption text, and for international content, speech-to-text transcriptions (created on our systems via TVEyes Language Technologies).

Television 79

Television Sports Web Advertising 79

PRSay

JULY 2, 2019

What happened on television last night? Lisa Arledge Powell is president of MediaSource , an award-winning communications agency that specializes in video production, public relations, social media and strategic insights, constantly securing national exposure for major brands. What is popular right now?

Brand 141

Brand Branding Insurance Insurance 141

Critical Mention

JUNE 24, 2017

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise. Founded in 2002, Critical Mention is headquartered in New York City. Media Contact.

Television 60

Television Enterprise Media Analytics 60

Prohibition

AUGUST 19, 2022

Listeners are used to adverts similar to television adverts and can fast forward if they don’t want to hear them. How effective is video on social media? . Other hosts have pre-recorded ads from the brand play during determined ad breaks. Get in contact today to find out how we could help you.

Television 62

Television Advertising Advertising Instagram 62

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, quality videos help tell a story.

Media 68

Media Travel Radio Interviews 68

Critical Mention

OCTOBER 29, 2018

His status as a controversial figure reached its highest point after “The Decision,” a made for television event where James famously declared who he would be leaving his hometown Cleveland Cavaliers and “ taking his talents to South Beach ,” a spectacle that did not go over well with fans. Using humor to his advantage. SCHEDULE A DEMO.

Sports 117

Sports Film Television Transportation 117

Landis PR

APRIL 4, 2022

was honored by PRSA San Francisco with two “ Foggies :” Small Agency of the Year and Campaign of the Year. The video achieved more than 200,000 views in the first 24 hours. Graton Resort & Casino “Holiday Special Recipes” Food & Beverage Video Series that garnered widespread social media and influencer/blogger coverage.

Case Study 52

Case Study Television Video Pitching 52

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Shift Communications

APRIL 13, 2022

All posts needs across every channel needs amazing creative — vibrant art (a video, GIF, or at least an image), excellent copy and to point to high-quality content.? Its analytics need a facelift and the fact that one campaign cannot promote both images and video ads is elementary. Brands today are built on social.

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

5W PR

AUGUST 26, 2019

First, let’s touch on the subject of video. Video content has become a big favorite of brands who see that consumers are consuming mobile video now more than ever. As users shift away from watching traditional television in favor of streaming services, brands are catching on to this trend and acting accordingly.

Social Media 83

Social Media Media Video Television 83

Prohibition

MAY 30, 2023

Elise maintains popularity with her get-ready videos. During the phase of ‘Cold Girl’ makeup on the app, Oliva created her version of the trend which saw her video gaining 720k views and she has maintained a loyal following for her use of viral products and version of viral trends. Ensuring a constant engagement with her content.

Viral 62

Viral Trends Video Community 62

ReimaginePR

MAY 30, 2015

Great broadcast quality high-definition video. Interviews – Q & A on video. Have an awesome video. Most media organizations are repurposing content for their web channels so if you have strong video, you’re covering two channels with one. But there are other reasons why video is important.

Media 120

Media Television Video Print 120

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

Major PR firms have long noticed the business potential; global agencies have strengthened their footprint through acquisition over the past decade, and independent firms have expanded and built alliances there. 6 percent who said television would rank highly in 2020. 7 percent who rated print media as important and 54.

Mobile 156

Mobile Local Technology Trends 156

5W PR

MARCH 14, 2023

We’re using this trend to share all our favorite beauty & wellness tips & tricks Social Media Influencers on the Rise Lauren Tiby – With over 644K followers on TikTok, Lauren is best known for her GRWM videos, fashion hauls and sassy lifestyle content.

Trends 88

Trends Fashion Travel Hotels 88

PRSay

NOVEMBER 15, 2019

Netflix and Amazon don’t own network television channels, so they would have had to purchase an ad for that kind of exposure. It’s a move that could only be pulled off by Disney. So next time you’re strategizing, use your content, relationships and analytics to the best of your abilities and remember the Disney+ launch.

Analytics 160

Analytics Television Banking Data 160

ImPRessions - Crenshaw Communications

OCTOBER 28, 2016

You know, moments like the release of Burger King’s lettuce-stomping employee video. We know of an agency that accidentally issued a press release with the word “public” misspelled throughout the release. It is this type of error that can needlessly change the tone of a client/agency relationship.

Hotels 120

Hotels Film Television B2B 120

Stephen Waddington

MAY 19, 2020

The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs. Radio, television and streaming are also holding up or growing. There’s been a reduction in audio and video production quality driven by broadband and web conferencing.

Crisis 151

Crisis Government Energy Community 151

Shift Communications

NOVEMBER 5, 2015

Concurrent with this technology release, Facebook continues to make significant investments in video integration in its news feed. Have you tried shooting and loading 360 degree video on Facebook yet? Have you deployed video ads on Facebook using its native ad interface, Power Editor, or Atlas and Liverail? Christopher S.

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

Concurrent with this technology release, Facebook continues to make significant investments in video integration in its news feed. Have you tried shooting and loading 360 degree video on Facebook yet? Have you deployed video ads on Facebook using its native ad interface, Power Editor, or Atlas and Liverail? Christopher S.

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

Concurrent with this technology release, Facebook continues to make significant investments in video integration in its news feed. Have you tried shooting and loading 360 degree video on Facebook yet? Have you deployed video ads on Facebook using its native ad interface, Power Editor, or Atlas and Liverail? Christopher S.

Facebook 60

Facebook Social Media Mobile Video 60

OnePitch

DECEMBER 13, 2022

She also covers the DE&I and the future of workspaces from an agency perspective. That’s marketing on platforms, marketing on television. Kimeko, you came prepared on our little video interview with your whole sheet of notes on pitch tips. You also mentioned when we were doing the little video vignettes like profiles.

Pitching 52

Pitching System Video Television 52